• 한국의류산업학회지
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• 제15권3호
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• pp.358-363
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• 2013

Due to recent changes in increased life expectancy, economic power and social development, the new senior generation (focusing on people in their fifties) represents a new market power with strong competitiveness. The new senior generation is the generation after the baby boomers, with characteristics that include a high-level of education, increased income, a high-level of consumption, increased assets, self-fulfillment desires and individuality. Demands in the senior fashion industry are expected to gradually increase and the underwear industry that targets the new senior generation is expected to grow rapidly. These demands will require product development for the new senior generation based on emotional and socio-cultural characteristics. The current new senior underwear market is under the process of R&D with a focus on body shape changes; however, there are limited studies on emotional and socio-cultural approaches. This study formulates a basic design plan for different age groups based on an analysis of the situation of bra wear (current inconveniences, demand and needs) by women in their fifties and over. Subsequently, a functional active bra top that considers activity and comfort was proposed for women in their fifties, an all-in-one foundation bra top that shapes the body was proposed for women in their sixties, and comfort bra tops that are comfortable and easy to put on and take off were proposed for women in their seventies and over.

• 의료ㆍ복지 건축 : 한국의료복지건축학회 논문집
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• 제29권4호
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• pp.21-28
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• 2023

Purpose: This study is to analyze the preferences for future senior housing that reflects the characteristics of the new generation of seniors and to consider the direction of future senior housing. Methods: Data from an online survey of a new generation of older adults and group interviews with professionals and baby boomers were analyzed. The data collected from the survey and interview have been using quantitative analysed method. Literature surveys also have been carried out. Results: The results show that future senior housing requires a change in perception through conceptual expansion from the Aging in Place (AIP) to the Aging in Community (AIC) paradigm. The preferences of the new generation of seniors for future senior housing were examined to determine their preferences for location, facility size and type, unit floor plans and services, and living costs. Implications: The direction of senior housing services and architectual plans for seniors aged 55 to 65 years old were discussed.

• 한국정보통신학회:학술대회논문집
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• 한국정보통신학회 2019년도 춘계학술대회
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• pp.355-357
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• 2019

고령화 사회로 진입하고 있는 지금, 시니어 세대에게는 새로운 디바이스나 IoT기술에 대한 사용자 접점은 매우 불편하다. 이를 개선하기 위하여 우리는 AI 기술 기반 지능형 시니어 도우미 음성인식 시스템을 제안한다. 제안 시스템은 Cloud platform기반 API를 구현하여 머신러닝 처리 활용을 위한 데이터를 축적하며, 치매진단, 치매예방활동을 위한 콘텐츠를 제공하며,시니어 세대를 위한 챗봇 콘텐츠를 제공한다. 우리가 제안한 개념모델을 이용한 서비스를 API로 제공함으로서 시니어 세대에 대한 IoT기반 등 새로운 디바이스의 접근성 및 편리성을 증대하는 계기가 될 것으로 기대한다.

• 한국의상디자인학회지
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• 제19권2호
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• pp.145-157
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• 2017

This study aimed to investigate the relationship between values orientation and fashion image orientation with a focus on the new senior generation. The study conducted data analysis by using the SPSS 17.0 program for the final 397 copies excluding incomplete questionnaires. The results of this study are as follows. First, values orientation was drawn as the four factors of social orientation, dependent orientation, family-like orientation, and individual orientation. The fashion image orientation was compartmentalized as three factors: urban image, individual image, and feminine image. Second, social orientation had a significant effect on feminine image as shown in Photo 1, while only individual orientation exerted a significant influence on individual image (Photo 2). Social orientation and family-like orientation respectively exercised a significant influence on individual image and feminine image, and feminine image (Photo 3). Third, the four groups did not show a significant difference in the relationship with the sub-elements of fashion image orientation. It appeared that all four groups were felt as a complex image in which modern, feminine, and individual images were mixed. Fourth, the four groups showed a significant difference in the unusual, elegant, refined, youthful, feminine, and modern images among the factors of fashion image orientation.

• 한국의상디자인학회지
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• 제13권1호
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• pp.47-57
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• 2011

As the development of denim products using new differentiated materials plays an important role regardless of their target age groups, there is an increasing need for the development of premium denim designs for senior women using various materials. As part of the strategy to develop such a design for the senior generation, a market survey was performed regarding commercially available premium denim products in the market, and the current trends in the denim market were researched and analyzed to make use of the results in design development. In addition, a differentiated material, hybrid yarn using conjugated dyeing (HYCD) was applied to use several washing techniques capable of highlighting the unique features of denim clothing. The design of four items including a jacket, vest, capri pants and long pants were suggested. These items were differentiated from other products by emphasizing their details such as stitching and pockets. In light of the current consumer trend to select denim jeans on the basis of their fashion-ability (e.g., silhouette or color) rather than practicality or price, it is considered meaningful to develop high value added, premium jean products for the senior generation using diverse materials and details. At the same time, performing further studies designed to demonstrate the stability and reliability of the developed products through consumers' comparative assessment is required.

• 한국의상디자인학회지
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• 제16권3호
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• pp.75-85
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• 2014

This study is aimed to examine color expressed in fashion items and color of new senior generation in America and Korea. For this study, the three brands were selected by country after examining new senior fashion brand in the United States and Korea. The results of this study are as follows. First, In the case of Korea, t-shirt, cardigan, jacket, coat, and pants were investigated in order. In the case of the United States, blouse, sleeveless t-shirt, skirt, and one piece dress were investigated in order. In other words, Korea is characterized the practical and comfort features, the United States is characterized the practical and feminine modernity. Second, in the case of color, Korea is characterized Bk, YR, R, PB, G and the United States is characterized W, Y, YG, B, BG. In the case of tone, Korea is characterized dark greyish tone, light greyish tone, strong tone, vivid tone, deep tone, and light tone. In the United States, greyish tone, dull tone, soft tone, pale tone, bright tone, and dark tone were used. In the case of color by tone, both Korea and the United States are characterized R, RP, and PB in gorgeous tone. In the case of light tone, both Korea and the United States are characterized Y. In the case of plain tone, Korea is characterized Y and the United States is characterized B and G. In the case of dark tone, Korea is characterized R, Y, G, B and the United States is characterized P, R, and B. The results of the study is expected to be provide as forecasting dates of design planning for the new senior generation.

• 한국산학기술학회논문지
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• 제17권12호
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• pp.470-475
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• 2016

본 연구는 베이비부머들의 문화환경을 만들어 성공적인 노후를 맞을수 있도록 하며, 베이비부머세대에 적합한 문화도시형성을 위한 기초자료를 제시하는데 목적이 있다. 본 연구는 대전, 충남지역에 거주하는 베이버부머(1955년~1963년)세대를 대상으로 직접면접을 실시하여 최종적으로 229부를 분석하였다. 본 연구에서는 통계프로그램을 이용하여 빈도, 백분율을 산출하였다. 주요 변인인 문화활동태도, 문화활동 필요성 및 경험을 파악하기 위해 빈도, 백분율을 산출하였고, 각 변인의 상호관련성을 알아보기 위해 교차분석을 실시하였다. 연구결과는 다음과 같다. 첫째, 조사대상자인 베이비부머세대들은 문화활동이 필요하다라는 부분에서는 깊은 공감을 표하였지만, 실제 참여경험은 전무했으며, 이는 문화활동태도에까지 영향을 주는 것으로 나타났다. 따라서 베이비부머세대를 위한 문화환경 및 시설을 확대하여 베이비부머세대들이 쉽게 어울릴 수 있는 곳, 대화를 나누고 취미나 오락 활동을 할 수 있는 문화활동의 장을 만들 필요가 있겠다. 둘째, 베이비부머를 위한 문화공간은 지리적 접근성이 특히 중요하기 때문에 지리적 접근을 고려한 문화환경조성이 필요하다고 하겠다. 아물러 친목도모, 여가활동, 취미생활, 휴식 등의 복합적인 장으로 활용가능한 장소가 필요하다. 마지막으로, 베이비부머세대들을 위한 문화자원 문화공간 조성 공간의 복합화 공간의 브랜드화로 베이비부머세대들의 문화욕구에 부합할 수 있는 문화 환경 조성이 필요하다고 하겠다.

• 한국의류학회지
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• 제44권6호
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• pp.1189-1204
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• 2020

Population aging and longevity have compelled major worldwide consumer markets to focus on senior citizens who exhibit a desire to nurture their appearance and obtain related products such as cosmetics. This trend signals an increasing need for in-depth research on elderly consumers in the color cosmetics market. This study identified the characteristics of seniors in the pre-elderly stage ("new seniors") based on their lifestyle and market segments. It employed online surveys with participants consisting of pre-elderly Korean women born between 1955 and 1963 who reside in the greater Seoul and Gyeonggi area. The study used SPSS 23.0 for factor analysis, reliability verification, cluster analysis, ANOVA, Duncan's test, and cross-analysis. The results show that new seniors could be classified into four groups based on lifestyle: Prime Seniors, Potential Seniors, Rational Seniors, and Slump Seniors. Each group has distinct characteristics. The findings suggest that the senior market requires further segmentation and is no longer a single uniform market. This study also confirms that the lifestyles of the elderly is an instrumental variable for their segmentation.

• 대한건축학회논문집:계획계
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• 제35권9호
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• pp.57-64
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• 2019

Due to the rapid increase of the elderly population, promoted desire for recreational activities in old age and so emerging importance of Leisure welfare facilities for the elderly. Although Senior community centers playing an important role in old people leisure life are quantitative resources occupying majority of the Leisure welfare facilities for the elderly. there are many problems of managing programs, aging facilities, small spaces and so on. So, many facilities are used as simple meeting places of old people without solution about qualitative problem. Also, because of negative perceptions of people about Senior community center socially, desires of using Senior community center of old generation will decrease. In order to perfectly play a role of Leisure welfare facilities for the elderly, we need to review regulations about facility and program of Senior community center and suggest ways to resolve these problems. According to these necessity, Integration senior community centers appeared as a new concept. These centers compensate the physical defects through integrating small Senior community center. Through dividing function and service of senior welfare and forming networks between Senior community center and Senior welfare center, these centers set a goal of increasing quantitative and qualitative improving of leisure life of old people.

• 인터넷정보학회논문지
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• 제22권5호
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• pp.35-45
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• 2021

베이비 부머 세대가 고령인구로 진입하면서 기존의 시니어와는 달리 활동적인 모습을 보이는 시니어들이 액티브 시니어라는 신조어로 불리며 새로운 소비자 층으로 떠오르고 있다. 많은 국가들과 기업들도 이들을 주목하고 관련 정책이나 서비스를 제공하고자 하지만 액티브 시니어 트렌드에 대한 연구는 매우 부족한 실정이다. 본 논문에서는 이러한 액티브 시니어에 대한 특징과 이들이 생산하고 소비하는 온라인 미디어 콘텐츠 트렌드를 파악하여, 액티브 시니어를 적극 포용하고 지원할 수 있는 온라인 미디어에 대한 정책 및 서비스 방향성을 제시하고자한다. 이를 위해 소셜 미디어에서 액티브 시니어를 수집 키워드로 2018년 1월 1일부터 2021년 6월 31일까지 8,740건의 데이터를 수집하여 키워드 빈도 분석, TF-IDF 분석, LDA 토픽 모델링 분석을 하였다. 키워드 빈도 분석 및 TF-IDF 분석을 통해서 액티브시니어에 대한 관심도가 급증하고 있다는 것을 파악하였으며 LDA 토픽 모델링 분석을통해서 온라인 콘텐츠의 주제 영역을 10가지로 분류하고 라이프 스타일, 혜택, 쇼핑, 정부 사업, 정부 교육, 건강, 사회/경제, 케어 산업, 실버 주택, 여가로 명명하였다.