• KIEAE Journal
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• v.5 no.2
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• pp.3-10
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• 2005

The purpose of this study was to identify environmental perception of eco-friendly apartment residents in the perspective of ecology. Questionnaire survey was adopted in this study, and 92 cases were used for data analysis. As an indicator of environmental perception, the New Ecological Paradigm (NEP) instrument was used. The NEP instrument consists of five dimensions: the reality of limits to growth, anti-anthropocentrism, the fragility of nature's balance, the rejection of exemptionalism, and the possibility of an eco-crisis. The findings showed that the residents held ecological environmental perceptions. Various social characteristics(gender, age, income) of the respondents were related to acceptance of the NEP.

• Hwankyungkyoyuk
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• v.17 no.1
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• pp.122-132
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• 2004

The present study is to investigate the middle school students' worldview and consciousness about the environment. To conduct this study, 605 students from the two middle schools of Daegu metropolitan area, seventh grade, were measured using a modified version of New Environmental Paradigm (NEP) instrument and qustionnaire of environmental consciousness. The results are as follows: First, a majority of middle school students held an ecological environmental worldview. They also had a similar environmental worldview to education experience on environment-related to subjects. The strongest area of agreement with the NEP were in the "Negative results of growth and technology." The weakest area of agreement with the NEP were in the "Quality of life" dimension with only 44.9 percent agreement across that dimension's four statements. Second, the middle school students are sensible of consciousness in environmental problems. They pointed out that air pollution and noise are the most as sever problems in country and local area, respectively. Finally, the subjects who showed the higher environmental worldview had a higher environmental consciousness and better attitudes related to environmental problems.

• Korea Trade Review
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• v.46 no.6
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• pp.109-125
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• 2021

China has achieved remarkable economic growth through an extended period of rapid industrialization. However, adverse environmental issues have become more prevalent during this time of development. In particular, car exhaust emissions in the country have become one of the most substantial causes of environmental degradation in China. To combat these issues, the Chinese government is actively implementing green car policies to mitigate the negative environmental concerns. Likewise, Chinese consumers' interest in green cars has also increasing. Despite these changes in consumer perceptions, research on Chinese consumers' green consumption behavior is still in its infancy. Therefore, an empirical study was conducted to measure the relationship between zhongyong(中庸) values, new ecological paradigm(NEP), and green consumption behavior for 334 Chinese consumers. As a result, the study found that the three sub-dimensions of zhongyong(中庸) values(multi-dimensionality, flexibility and compatibility) and NEP had a significantly positive(+) effect on the purchase intention of green cars. It was also found that NEP positively mediates the effect of flexibility and harmony on purchase intention of green cars. This study is expected to provide academic outcomes on China, which is currently the world's fastest growing green car market, as well as providing practical strategic implications for establishing unique green marketing strategy for China.

• Hwankyungkyoyuk
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• v.22 no.4
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• pp.40-52
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• 2009

The purpose of this study was to validate New Ecological Paradigm(NEP) Scale for use with elementary school students in Korea, and to obtain evidences of validation for interpreting the scores on the instrument. Three pilot tests were taken to modify and 1,003 fifth and sixth grade students in elementary schools participated in this survey. To examine the reliability and validity of the NEP Scale for elementary school students in Korea, item analysis(mena, skewness, kurtosis, item-total correlation), internal consistency estimate, exploratory factor analysis, confirmatory factor analysis, and t-test were used. After analyzing their results, the authors suggest that a 2-dimensional(pro-NEP, anti-NEP) modified NEP Scale, with 15 items and revised wording, is appropriate for use with elementary school students in Korea.

• Journal of the Korean earth science society
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• v.24 no.4
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• pp.273-280
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• 2003

The purpose of this study is to investigate the environmental perceptions of pre-service secondary school teachers about the global environment. The Subjects are 133 pre-service secondary school teachers. As an indicator of environmental perceptions, the modified New Environmental Paradigm (NEP) instrument was used. This modified NEP instrument consists of four dimensions: the negative results of growth and technology, relation of humankind and nature, quality of life, and limits of biosphere. The results of this study suggested that a majority of pre-service secondary teachers held ecological environmental perceptions. They also had a similar environmental perception to education major. However, there were significant differences in environmental perceptions and the variables of education experience on environment-related subjects. Based on the findings of this study, it is recommended that environment-related subjects. Based on the findings of this study, it is recommended that environmental education be a mandatory course in education programs.

• Hwankyungkyoyuk
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• v.14 no.1
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• pp.1-18
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• 2001

The purpose of this study is to research new paradigms of environmental ethics and environmental ethics education to overcome ecological crisis and to develop an alternative model of systematic environmental ethics education for establishing eco-centred life values. According to deep ecologists, they assert the necessity of basic reorientation of crucial components of present political, economic and social orders to overcome ecological crisis today. This means the movement from the mechanistic worldview to the ecological worldview and the shift from Dominant Social Paradigm(DSP) to New Ecological Paradigm(NEP). Environmental ethics education should be 'eco-centred environmental ethics education'which makes some contribution to overcome ecological crisis and to create new alternatives. Also it should be not a simple behavior change but 'eco-centred environmental ethics education', what is called, as 'ecological literacy education'which changes the views of values, thoughts and attitudes etc. In this, as a new social curriculum, 'ecological literacy education'means to cultivate the ability which can recognize environmental problems correctly and to overcome ecological crisis wisely we face with today. To perform this ecological environmental ethics education, we suggested 'eco-centred life values', we place a criterion of moral value judgment according to 'ecological conscience'on 'life', and we presented 'an alternative model of environmental ethics education' giving consideration to human being, nature and environment at the same time.

• Journal of the Korean Institute of Landscape Architecture
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• v.35 no.6
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• pp.1-13
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• 2008

The purpose of this study is to examine residents' perceptions of the outdoor spaces of environmentally-friendly apartment complexes focused on quality of life. On-site intercept surveys were performed to collect data and samples were selected from the residents who are currently living in two different environmentally-friendly certified apartment complexes. This study has examined importance and satisfaction of outdoor spaces of the study sites as they relate to quality of life, as well as they correlation between the New Environmental Paradigm(NEP), and satisfaction and loyalty, respectively. Data were analyzed using several statistical methods including descriptive statistics, Importance-Satisfaction Analysis(ISA), t-test, and correlation. The results suggest that outdoor spaces of the apartment complexes are perceived as an important place to improve residents' quality of life. Residents showed a high satisfaction rate to the natural environmental features(e.g. natural areas present, amenity of space) while they showed a lower satisfaction rate to the social environmental features(e.g. access to public transportation). Although most residents tend to have the New Environmental Paradigm based on the study results, NEP did not influence the level of satisfaction in environmentally-friendly apartment complexes. In contrast, there was a significant relationship between NEP and loyalty. In addition, a strong correlation emerged between satisfaction of outdoor spaces and loyalty to the housing estates. Given these results, various recommendations were given to promote better use of outdoor spaces of dwellings to improve residents' quality of life.

• Journal of the Korean Society of Clothing and Textiles
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• v.48 no.3
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• pp.433-450
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• 2024

Through the recent pandemic, this study examined the theory of awe, which explains that external crises affect people's value systems and consequential behaviors. During the pandemic, some consumers expressed a growing interest in equity, while others pursued the consumption of materialistic items, such as luxurious fashion goods. According to the theory of awe, both of these phenomena could be coping responses to the crisis. Based on this, we attempted to understand the psychological processes behind the pandemic's effect on these two different consumers value systems thereby influencing sustainable consumption intentions: one through the new ecological paradigm (NEP) that emphasizes consumers' increased consciousness, and the other through materialism that emphasizes consumers' self-centered side. The results obtained from a survey of 382 U.S. consumers revealed that the degree of pandemic experience increased consumers' NEP and materialism, which also increased their economic and ethical CSR expectations. These CSR expectations then enhanced consumers' sustainable consumption intentions. As sustainable consumption and CSR are important agendas for the fashion industry, this study will provide useful insights for researchers and practitioners in the fashion field.

• Journal of the Korean Society of Environmental Restoration Technology
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• v.16 no.6
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• pp.77-91
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• 2013

The researcher noted the fact that wetland users are more and more diversified while people are more conscious of their ecological importance. Wetlands tend to be very sensitive in ecological terms, and therefore, they can hardly accommodate their users' needs indefinitely. With such basic perception in mind, the purpose of this study was to survey wetland users' eco-consciousness, determine their traits, analyze the corelation between their traits and preferences of wetland amenities, and thereby, provide the data useful to planning of an effective wetland management policy. To this end, the researcher sampled nation's largest wetland, Upo Marsh located in Changnyeong for a questionnaire survey. Wetland users' eco-consciousness was measured, using Dunlap's NEP (New Ecological Paradigm) approved by many researchers. Wetland users' preferences of the wetland amenities were measured, centered around 11 amenity types observed commonly at the domestic wetlands. As a result of the survey conducted in October, 2012, a total of 228 effective samples were acquired. Wetland users' eco-consciousness was higher than normal, scoring 3.45 on the 5-point scale consisting of 5 sub-scales. In particular, users were more conscious of 'the possibility of an eco-crisis,' while being less conscious of 'ejection of exemptionalism.' As a result of classifying the users into 3 sub-groups in reference to their eco-consciousness and analyzing their preferences of amenities comparatively, significant differences were found in all 3 sub-areas. In particular, the sub-group most eco-conscious tended to prefer the learning amenities, but the least eco-conscious sub-group tended to prefer the utilities. As a result of the post-hoc test, it was found that most and normal eco-conscious sub-groups were more or less homogeneous, while the least eco-conscious sub-group was significantly different from the former 2 sub-groups in terms of eco-consciousness. As the wetland users were found to be diversified in terms of their eco-consciousness, it is necessary to plan the wetland management policies in consideration of such differences. However, it is perceived that the wetland amenities need to be built to meet the more eco-conscious users.

• Korean Journal of Environment and Ecology
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• v.28 no.2
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• pp.235-246
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• 2014

The purpose of this study was to determine the correlation between botanical garden visitors' ecological consciousness and their needs, in order to provide some effective measures to manage them. For this purpose, 3 study points were set up: "botanical garden visitors' ecological consciousness and their needs", "differences of such consciousness depending on their demographic variables" and the "relationship between such consciousness and their needs". To this end, Botanical garden visitors were surveyed for an empirical analysis. The visitors' awareness about ecology was measured with Dunlap's 15-item NEP Inventory, while their needs were analyzed in reference to Maslow's 7-Step Human Desire Ladder. The survey was conducted at Botanical garden for 3 days. As a result, a total of 360 questionnaires were returned. The results of this study can be summarized as follows; First, the visitors' ecological consciousness and their needs were higher than normal level. In terms of their consciousness of ecology, their awareness of the ecological crisis potential and anti-humanism were the highest. In terms of their needs, the aesthetic need was the highest, followed by the cognitive need. On the other hand, the needs for self-achievement and self-esteem were the lowest; except them, the higher the needs were positioned at Maslow's ladder of desire, the more responsive the subjects became. As a result of analyzing the correlation between the subjects' consciousness of ecology and their needs, it was found that the correlation was negative in some sub-areas, while being positive in other sub-areas. After all, the ratio of the sub-areas having a positive correlation was 3 times higher than that of the sub-areas having a negative correlation. Even as for the correlation coefficient values, they were higher in the positive sub-areas, which suggests that the correlation between wetland visitors' ecological consciousness and their needs was positive, although at a lower level, in overall terms. As a result of comparatively analyzing visitors' needs by dividing them into 3 sub-groups depending on the levels of their ecological consciousness, it was found that the higher their consciousness of ecology was, the higher their needs were. Overall, botanical garden visitors' ecological awareness was higher than the normal level, and it was estimated that such awareness would continue to increase. Hence, it could be inferred that their needs, particularly their aesthetic and cognitive ones, would also continue to increase. Accordingly, it is important to manage the wetland landscape making use of its visual resources, while keep providing the visitors with the contents fulfilling their need for knowledge.