• The Korean Journal of Franchise Management
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• v.9 no.1
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• pp.27-39
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• 2018

Purpose - Recently, the mobile application field has been receiving astronomical attention from the past few years due to the growing number of mobile app downloads and withal due to the revenues being engendered. Especially delivery apps by mobile service market is experiencing rapid growth and competition is intensifying. Therefore, delivery apps' choice attributes has become important as a strategy for survival of franchise firms. Based on previous studies, this research proposed the theoretical framework about the structural relationships among customer satisfaction, trust and revisit intention on delivery apps' choice attributes. Research design, data, and methodology - This study examines the structural relationship between choice attributes of using the delivery app, satisfaction, trust, and revisit intention. More specifically, this study has been examined from the perspective of Generation Y who is enjoying electronic commerce and shopping with mobile phone. In this model, choice attributes of delivery app consists of three sub-dimensions such as service quality, system quality, interaction quality. So as to test the purposes of this study, research model and hypotheses were developed. After excluding 24 invalid respondent questionnaires, 201 valid questionnaires were coded and analyzed using frequency, confirmatory factor analysis, correlations analysis, and structural equation modeling with SPSS 21 and SmartPLS 3.0. Result - The results of the study are as follows. First, service quality and interaction quality had positive effects on satisfaction, and interaction quality had positive effects on trust, but system quality did not have a significant effect on both satisfaction and trust. Second, satisfaction had positive effects on both trust and revisit intention. Third, trust had positive effects on revisit intention. Conclusions - The implications of this study are following as: From the theoretical perspective, this study confirms the effect of delivery apps' choice attributes on satisfaction, trust, and revisit intention. In addition, it is significant that we examined the influence of choice attributes of delivery apps on their attitudes and behaviors of Generation Y familiar with mobile environment. Through this study, we hypothesized that the attributes of service quality and interaction quality of delivery apps have a significant effect on customer satisfaction, and this can be expected to provide meaningful implications for the development of franchise restaurant industry. To encourage continuous repurchase through customer satisfaction, franchise companies need to establish various strategic alliances with delivery app companies and new growth engines by providing diverse and high-quality services to customers in the smart age.

• The Journal of Industrial Distribution & Business
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• v.5 no.4
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• pp.23-29
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• 2014

Purpose - This thesis aims to propose a method to help financial institutions improve their customers' convenience online and offline through a Bluetooth based App using the tool of a beacon. The emergence of smartphones in the 21st century and their increasing use makes it possible to search for information easily. Research design, data, and methodology - With the short-distance Bluetooth technology for smartphones, which finds users within a radius of 50m to provide the functions of message transmission and mobile payment, users can access information services and use mobile coupons in certain premises. Thus, beacon-based O2O technology has been developed. Results - This study offers a method of attracting customers through an O2O marketing strategy that overcomes the existing limitations of Web and Offline media. Conclusions -Since beacon technology has the advantage of more accurate positioning than GPS, financial institutions provide their product information for users through the basic function of a beacon, using an O2O (Online to Offline) marketing solution and, therefore, effectively enable customers to make relevant payments online and conduct their financial actions offline.

• Proceedings of the Korean Society of Computer Information Conference
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• 2012.01a
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• pp.183-186
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• 2012

최근 스마트폰의 활용이 급격하게 증가하면서 스마트폰을 위한 다양한 서비스, 즉 어플리케이션(앱)이 개발되고 있다. 이러한 컴퓨팅 패러다임의 변화에 따라 통계 분야에서도 스마트폰을 위한 통계지리정보서비스 개발이 요구된다. 현재까지 대부분의 서비스는 웹을 기반으로 제공되고 있으며, 최근에 국내 통계청에서 S-통계내비게이터 모바일 서비스를 제공하고 있다. 그러나 이러한 서비스들은 사용자 인터페이스 및 기능적인 측면에서 여러 가지 문제점을 지닌다. 특히 단순 통계지리정보서비스만을 제공함으로써 사용자에게 다양한 분석 결과를 제공하지 못한다. 이 논문에서는 사용자에게 보다 유용한 복합 통계지리정보서비스를 제공할 수 있는 새로운 통계지리정보 앱을 제안한다. 제안한 통계지리정보 앱은 다양한 복합 통계 분석 결과를 지리정보와 함께 제공함으로써, 사용자들에게 양질의 통계지리정보서비스 결과를 제공할 수 있다.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.17 no.11
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• pp.208-213
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• 2016

In the fourth industrial revolution, customization is becoming a conversation topic in various domains. Industry 4.0 applies cyber-physical systems (CPS), the Internet of Things (IoT), and cloud computing to manufacturing businesses. One of the main phrases in Industry 4.0 is mass customization. Optimized products or services are developed and provided through customization. Therefore, the competitiveness of a product can be enhanced, and satisfaction is improved. In particular, as IoT technology spreads, customization is an essential aspect of smooth service connections between various devices or things. Customized services in mobile applications are assembled and operate in various mobile devices in the mobile environment. Therefore, this paper proposes a method for improving customized cloud server-based mobile architectures, processes, and metrics, and for measuring the performance improvement of the customized architectures operating in various mobile devices based on the Android or IOS platforms. We reduce the total time required for customization in half as a result of applying the proposed customized architectures, processes, and metrics in various devices.

• Journal of Information Technology Services
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• v.17 no.3
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• pp.53-61
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• 2018

In this paper, we propose a car sealing monitoring system combined with ICT Technology. The automobile sealer is an adhesive used to bond inner and outer panels of doors, hoods and trunks of an automobile body. The proposed car sealer monitoring system is a system that can accurately and automatically inspect the condition of the automobile sealer coating process in the general often factory production line where the lighting change is very severe. The sealer inspection module checks the state of the applied sealer using an area scan camera. The vision inspection algorithm is adaptive to various lighting environments to determine whether the sealer is defective or not. The captured images and test results are configured to send the task results to the task manager in real-time as a smartphone app. Vision inspection algorithms in the plant outdoors are very vulnerable to time-varying external light sources and by configuring a monitoring system based on smart mobile equipment, it is possible to perform production monitoring regardless of time and place. The applicability of this method was verified by applying it to an actual automotive sealer application process.

• Journal of Information Technology Services
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• v.19 no.6
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• pp.161-175
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• 2020

The current study aimed to develop the design principles for maker programs using virtual reality and apply them in developing a simulation mobile application. First, through collecting and analyzing the relevant studies and cases eight design principles with four components were derived. Then, these initial design components and principles were revised and improved in accordance with evaluations of an expert panel composed of three professors/researchers, two teachers, and two IT industrial experts. Based on the revised design principles, a VR simulation app for maker education was developed and evaluated on whether the principles were properly applied to the app development by the expert panel. The finalized eight design principles, as a research outcome, can contribute to the design and development of various types of educational programs that can replace the actual making experience even in educational fields where it is difficult to build maker spaces or provide materials and equipment. In the near future, empirical studies are expected to develop customized maker programs considering the characteristics, levels, and needs of students and verify their educational effectiveness.

• Journal of Digital Convergence
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• v.10 no.10
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• pp.147-154
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• 2012

I made an analysis on the case of Kakao Talk, which is Korean top mobile instant messaging service, to find the growth potential of Korean Social Network Service in the global market. First, I found that unlike the PC messenger services, Kakao Talk is not only unlimited in mobile IM service provider but also has evolving into a social network service firm. Second, attempts with a variety of social services such as photo-based Kakao Story and Marketing Platform for Mobile Game, Kakao Talk successfully landed as a SNS company. Third, with 'Plus Friends' Service, soon-to-be launched Avatar and App Market Service, Kakao Talk is evolving into social media and social platforms. The big success of Kakao Talk in Korean market is expanding and reproducing into Japanese and Southeast Asian markets through the 'Line' serviced by NHN. Line is applying the proven success stories of Kakao Talk to the Japanese and Southeast Asian markets. It means that Kakao and Line, both are mobile IM services, have raised the possibility of success in the global SNS market although online web-based SNS Cyworld has failed in the global market.

• Journal of the Korean BIBLIA Society for library and Information Science
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• v.26 no.2
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• pp.199-215
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• 2015

The objective of this study is to investigate and compare the situation of the informationization of public libraries between 2012 and 2014. Data were collected two times in both 2012 and 2014 using Internet survey. Survey contents were general information situation, softwares, digital service room, RFID, digital contents, mobile service, integrated digital services. Results show that library informationization went for demonstration effect for local residents, staff for library informationization was insufficient, KOLAS was still needed to be upgraded, and most of public libraries were insufficient for future digital services. As improvement plans, there are the development of next generation integrated system, expansion of mobile web and app service, and increasing digital contents. For further study, it provides a study of the use of digital contents and equipment on public libraries.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.21 no.12
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• pp.873-879
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• 2020

The importance of data as a core resource of the 4th industrial revolution is emerging, and companies illegally collect and use personal data. In the financial sector, active research is conducted to safely manage personal data and provide better services using blockchain, big data, and AI technology. In this paper, we propose a system that can safely manage personal data by using blockchain technology, which can be used without changing the existing system. The composition of this system consists of a blockchain, blockchain linkages, a service provider, and a user (i.e., an app). Blockchain can be used regardless of its type and form, and services are provided by classifying blockchains and services in the blockchain linkages. Service providers can access personal data only after requesting and receiving delegated permission from users. Existent MyData services store all data in a user's mobile phone, so information may get leaked due to jailbreaks or rooting. But in the proposed system, personal data are stored in blockchain so information leakage can be prevented. In the future, we will study ways to provide customized services using personal data stored in blockchain.

• The Journal of Society for e-Business Studies
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• v.22 no.1
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• pp.89-106
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• 2017

In advanced mobile devices environment, the market share of mobile application has been increased. Among various mobile services, Location-based Service (LBS) is an important feature to increase user motivation related to purchase intention on mobile. However, individual privacy has also increased as an important problem for invasion of privacy and information leakage while too many LBS based applications (App) rapidly launched in the App market. In this study, we focused on perceived values of LBS App users who use Apps related to recommending best restaurants in China and South Korea. The purpose of this study is to identify important factors for perceived value when users provide personal information for LBS service provider. The result of this study is follows: perceived value can increase while LBS customers can more control self-information and information useability. Also information ability of users affected perceived values for LBS Apps. Also users' app user ability and perceived value were effects on privacy revenue. In addtion, perceived weakness of users and perceived value increased privacy threat.