• 제목/요약/키워드: Mediation Effect Model

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중소병원의 브랜드자산이 방문고객의 신뢰 및 관계몰입에 미치는 영향 (The Effects of Hospital Brand Equity on Trust and Relationship Commitment of Customers)

  • 이은주;박재성;김난영
    • 보건의료산업학회지
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    • 제9권2호
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    • pp.1-12
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    • 2015
  • The objective of this study was to verify the effects of brand equity of small & medium hospitals on trust and relationship commitment and mediation effect of trust in the relation between brand equity and relationship commitment. For testing reliability and validity of the measurement tool, Cronbach's ${\alpha}$ and confirmatory factor analysis was used, respectively. A structural equation model was applied for verifying the study model suggested. Out of 450 questionnaires distributed, 439 was returned. On the study results, brand image and perceived quality positively determined trust of customers for small & medium hospitals. Customers' trust also has a positive effect on relationship commitment. Brand awareness positively influence the levels of relationship commitment. Moreover, a mediation effect was identified. Customers' trust mediated the effects of brand image and perceived quality on relationship commitment of hospitals customers. On conclusions, relationship commitment was determined, either directly or indirectly, by brand image and perceived quality, while trust mediated the their relationship. Thus, hospitals management may use the concepts of brand equity and trust as a key success factor of their business purposes.

일반고 고등학생의 행복감 구조모형: 자아존중감과 회복탄력성의 매개효과 (A Structural Equation Model of General High School Students' Happiness: Mediation Effect of Self-esteem and Resilience)

  • 박선향;박정숙
    • 지역사회간호학회지
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    • 제31권3호
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    • pp.395-404
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    • 2020
  • Purpose: This study was conducted to develop a predictive model for happiness of students in general high schools. The study was based on the theory of happiness integration and the literature review. Methods: Data were collected using a convenience sample of 231 first and second grade students in five general high schools in D city and K Province. The exogenous variables were optimism as personality factors, parenting attitude, academic stress and friend's support as happiness. The endogenous variables were self-esteem and resilience as mediating variables, and happiness of students in general high schools. Data collection was done from March 14 to March 28, 2019. The AMOS 22.0 and SPSS programs were used to verify the validity of confirmatory factor analysis and hypothesis models. Results: The factors that have the greatest influence on happiness of high school students are self-esteem and resilience. The explanatory power of happiness by these variables was 98.1%. The individual mediating effect and double mediation effect of these variables were found to be significant. Conclusion: As student's optimistic personality, parent's positive parenting attitude, and friend's support improve student's self-esteem and resilience, ultimately positively affecting high school students' happiness, so it is necessary to consider these factors and try to develop a happiness improvement program.

환자안전사건과 관련된 임상간호사의 이차피해경험이 간호실무변화에 미치는 영향: 대처의 매개효과 (Effects of Second Victim Experiences after Patient Safety Incidents on Nursing Practice Changes in Korean Clinical Nurses: The Mediating Effects of Coping Behaviors)

  • 정서희;정석희
    • 대한간호학회지
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    • 제51권4호
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    • pp.489-504
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    • 2021
  • Purpose: This study was investigated the mediating effect of coping behaviors in the relationship between the second victim experiences after patient safety incidents and the nursing practice changes. Methods: A cross-sectional survey was performed using structured questionnaires. Participants were 218 clinical nurses in general tertiary hospitals in South Korea. Data were collected through an online survey and snowball sampling from August 11 to September 6 2020. Data were analyzed using SPSS 23.0 program. A mediation analysis was performed using multiple regression and a simple mediation model applying the PROCESS macro with 95% bias-corrected bootstrap confidence interval. Results: The mean scores of second victim experiences was 3.41/5. Approach coping (β = .55, p < .001) and the avoidant coping (β = - .23, p = .001) showed mediation effects in the relationship between second victim experiences and constructive change in nursing practice. Avoidant coping (β = .29, p < .001) showed a mediation effect in the relationship between second victim experiences and defensive change in nursing practice. Conclusion: Coping behaviors has a mediating effect on the relationship between second victim experiences and nursing practice changes. To ensure that nurses do not experience second victim, medical institutions should have a culture of patient safety that employs a systematic approach rather than blame individuals. They also need to develop strategies that enhance approach coping and reducing avoidant coping to induce nurses' constructive practice changes in clinical nurses in experiencing second victims due to patient safety incidents.

학업성취, 교사의 자율성 지지 및 행복의 관계에서 성장 마인드셋의 조절된 매개 모형 (Moderated Mediation Model of Growth Mindset in the Link between Academic Achievement, Teachers' Autonomy Support and Happiness)

  • 매기;이창식
    • 산업진흥연구
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    • 제8권4호
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    • pp.81-89
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    • 2023
  • 본 연구는 학업성취와 행복의 관계에서 교사의 학생에 대한 자율성 지지의 매개효과를 성장 마인드셋이 조절 매개하는지를 검증하여 대학생들의 행복을 높이는 기초자료를 제공하는데 목적이 있다. 조사대상은 광저우의 한 대학에 재학 중인 공대생 중 기업실무 프로젝트를 수행한 396명을 의도적으로 표집하였다. 자료수집은 설문지 방법을 활용하였으며, 수집된 자료는 SPSS PC+ Win. 27.0과 PROCESS macro 4.2.를 이용하여 분석하였다. 적용된 통계기법은 빈도, 신뢰도, 상관관계, 조절된 매개효과분석을 수행하였다. 연구결과는 다음과 같다. 첫째, 학업성취, 교사의 자율성지지, 성장 마인드셋, 행복은 서로 유의미한 정적 상관관계가 있었다. 둘째, 성장 마인드셋은 학업성취가 교사의 자율성 지지를 경유하여 행복에 미치는 영향을 상승시키는 역할을 하였다. 따라서 성장 마인드셋이 학업성취와 행복의 관계에서 교사의 자율성 지지의 매개효과를 높이는 것으로 확인되었다. 연구결과를 토대로 대학생들의 행복을 향상시킬 수 있는 방안을 제언하였다.

여성 관리자의 자기결정적 직무동기가 직무성과에 미치는 영향: 직무창의성과 창의적 자아효능감의 조절적 매개모형 (The Effects of Female Service Managers' Self-determined Motivations on Job Performance)

  • 강성호;허원무;김민성
    • 유통과학연구
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    • 제16권12호
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    • pp.69-80
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    • 2018
  • Purpose - Our primary goal of this study is to investigate the positive relationship between female managers' self-determined motivations (i.e., RAI: relative autonomy index) and job performances with the mediation of their job creativity in service industries. This study also examines the moderating role of creative efficacy on the relationship between female managers' self-determined motivations and creativities. Finally, based on mediation and moderation hypotheses, we also tested moderating effect of creative efficacy on the mediation effect of job creativity. Research design, data, and methodology - Drawing on SDT(Self-determination theory) and COR(conservation of resources) theories, we developed three research hypotheses. Service female managers from a several service organizations(i.e. banking, retailing, and restaurant/hospitality service) in South Korea were surveyed using self-administered instrument for data collection. A total of 331 usable questionnaires were obtained after list-wise deletion. To test reliability and validity of measurement model, we employed the CFA(confirmatory factor analysis) using M-plus 8.1 Software. Also, internal consistency was tested by Cronbach's α. We, furthermore, used the SPSS PROCESS MACRO 2.16, which was suggested by Hayes (2013; 2015), to test mediation, moderation, and moderated mediation. Results - Our results revealed that self-determined motivation and job performance were positively and fully mediated by job creativity. Furthermore, the positive relationship between female managers' self-determined motivations and job creativities was stronger when their creative self-efficacies were high than when it was low. In addition, female managers' creative self-efficacies also amplified the positive relationship between their self-determined motivations and job performances with the mediation of job creativity. Conclusions - Our research empirically elaborated the previous model of self-determined motivation and manager/female creativity literature by presenting the findings that female managers' self-determined motivations significantly influence their job performances via job creativity and that creative self-efficacy effectively strengthen these positive impacts. Also, our research offered new insight for practitioners (i.e. top service managers) by suggesting that they may enhance female service managers' job performance if they pay more attention to employee creativity in service marketing.

청소년의 스마트폰 중독과 마음건강과의 관계에서 학교생활적응의 매개효과 (A Study on Relationships between Youth Smart Phone Addiction and Mind Health, and Parameter Effect of School Life Adaptation)

  • 하태현;백현기
    • 컴퓨터교육학회논문지
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    • 제17권6호
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    • pp.147-159
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    • 2014
  • 본 연구는 스마트폰 중독에 영향을 미치는 요인으로서 마음건강의 주 효과를 검증하고, 이들 관계에 학교생활적응의 매개효과를 검증해봄으로써 스마트폰 중독 예방을 위한 다양한 실천적 함의를 제공하는데 그 목적이 있다. 이를 위해 스마트폰을 사용하는 지역 소재 초등학교 260명을 대상으로 설문조사를 실시하였다. 스마트폰 중독, 마음건강 및 학교생활적응 간의 관계를 구조방정식 모형으로 설정해 학교생활적응의 매개효과를 검증하였다. 연구결과 학교생활적응은 마음건강과 스마트폰 중독 사이의 관계를 완전히 매개하는 변인으로 나타났다. 학교생활적응의 매개효과는 Sobel 검증을 통해서 통계적 유의미성이 검증되었다. 이러한 결과는 마음건강이 학교생활적응과 같은 부정적 정서의 발생을 감소시켜주며, 이는 다시 스마트폰의 중독적 사용 가능성을 낮춰주는데 영향이 있음을 제시하고 있다. 이를 토대로 본 연구는 스마트폰 중독 예방을 위해 마음건강 향상과 같은 보호요인의 강화 노력이 무엇보다 중요하며, 매개 변인으로서 스마트폰 중독에 영향을 미치는 학교생활적응과 같은 위험요인을 관리하기 위한 장 단기적 개입이 필요하다는 점을 시사하고 있다.

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통원치료 중인 뇌병변 장애노인의 생활스트레스, 가족지원, 우울간의 관계성 검증 (Examining the Relationship between Depression, Daily Hassles, and Family Support among Elderly Cerebral Vascular Accident Outpatients)

  • 문수경
    • 대한가정학회지
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    • 제47권7호
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    • pp.33-43
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    • 2009
  • Depression has a direct relationship with lower quality of life for elderly with cerebral vascular accidents(CVA). Daily hassles worsen depression for elderly with CVA disability and thus an effective intervention is necessary. This research examined the direct influence of daily hassles on depression and the mediation effect of family support among 161 elderly with CVA disability living in Seoul using Structural Equation Modeling. The direct effect of daily hassles on depression was statistically significant (p < .001) while family support was shown to be a mediator between daily hassles and depression. The mediation model of family support was examined using $x^2$ difference and Soble test. As a result, family support was proven to be a partial mediator. Implications are discussed.

뮤지컬 관람객의 사전지식이 관람만족 및 구전의향에 미치는 영향 - 트랜스포테이션의 조절된 매개효과를 중심으로 - (Musical Prior Knowledge, Audience Satisfaction and Word-of-Mouth: A Moderated-Mediation Analysis)

  • 원지영;정창모
    • 예술경영연구
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    • 제54호
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    • pp.59-93
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    • 2020
  • 디지털기술의 발달로 소비자들은 어느 때보다 상품에 관한 해박한 사전지식을 보유하게 되었다. 뮤지컬과 같은 서비스재는 무형성, 비분리성, 이질성 등으로 인해 사전지식 추구 경향이 더욱 강하게 나타난다. 공연예술 분야의 선행연구들은 관람객의 사전지식이 관람만족과 구전의향에 긍정적인 영향을 준다는 사실을 밝혔으나 최근에는 사전지식이 많은 경우 오히려 상품평가에 부정적 영향을 미친다는 주장도 있다. 이에 본 연구에서는 뮤지컬사전지식이 어떤 조건에서 관람만족과 구전의향을 높이는지 확인하고자 했다. 이를 위해서, 뮤지컬사전지식이 관람만족을 매개로 구전의향을 높이는 매개모형을 설정하였다. 그리고 이 매개경로를 조절하는 변수로서 트랜스포테이션을 도입하여 트랜스포테이션 수준에 따라 관람만족과 구전의향이 변화하는지를 검증하였다. 스토리로의 몰입과 동일시를 설명하는 개념인 트랜스포테이션을 도입한 이유는 뮤지컬 구성요소로서 스토리의 중요성이 크다는 선행연구결과를 반영한 것이다. 조절된 매개분석 결과, 뮤지컬사전지식이 관람만족을 통해 구전의향에 영향을 주는 매개경로는 트랜스포테이션에 의해 조절됨을 알 수 있었다. 이러한 결과를 통해 사전지식으로 무장한 관람객들을 만족시키기 위해서는 질 높은 뮤지컬스토리가 중요하다는 사실을 최초로 실증하였다는 점에 본 연구의 의의가 있다.

상담자의 스트레스, 소진, 삶의 만족의 관계에서 자기돌봄의 조절된 매개효과 (The Moderated Mediation Effects of Self-care in the Relationship between Counselors' Stress, Burnout, and Life Satisfaction)

  • 이은진;백상은;조영미
    • 한국콘텐츠학회논문지
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    • 제21권6호
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    • pp.261-273
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    • 2021
  • 본 연구는 상담자 스트레스가 삶의 만족에 미치는 과정에서 상담자 자기돌봄을 통한 소진의 조절된 매개효과를 검증하기 위해 상담현장에서 근무하고 있는 상담자 416명의 응답 자료를 활용하여 모형을 분석하였다. 첫째, 상담자 스트레스는 소진을 매개로 삶의 만족에 영향을 미치는 것으로 나타났다. 둘째, 상담자 스트레스와 자기돌봄의 상호작용 효과는 유의하며, 자기돌봄 수준에 따라 스트레스와 소진 간의 관계가 달라지는 것으로 나타났다. 셋째, 상담자 스트레스는 소진을 거쳐 삶의 만족에 영향을 미치는 매개효과가 자기돌봄에 의해 조절되는 것으로 확인되었다. 본 연구결과는 상담자의 스트레스와 소진을 예방하고 완화하여 삶의 만족을 증진시키는 자기돌봄의 효과 검증을 통해, 상담자의 개인적·전문적 성장, 삶의 질 향상에 기여할 수 있는 자기돌봄 요인의 실증적인 근거를 마련했다는 데 의의가 있다.

모피의류의 편익과 위험 지각이 구매의도에 미치는 영향과 소비자 감정의 다중 매개효과 (Effects of Benefits and Risk Perception on Purchase Intention for Fur Apparel: A Multiple Mediation Model of Consumer Emotions)

  • 이진명
    • Human Ecology Research
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    • 제55권6호
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    • pp.609-623
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    • 2017
  • Fur apparel is a representative luxury item that displays wealth and social status; however, it is also recognized as an unethical product criticized for its animal maltreatment in the production process. Understanding consumer responses to an ambivalent object, such as fur apparel, is an important research topic both academically and practically. This study investigates the hierarchical effects of perceived benefits and risks of fur apparel on consumers' emotions and purchase intention by applying the ABC model of attitudes to identify the mediating effects of consumer emotions. An online survey was conducted on 390 female consumers that verified hypotheses through structural equation modeling and bootstrapping analysis using phantom variables. The initial results of the survey showed that the relationship between perceived conspicuous benefits and purchase intention towards fur apparel was partially mediated by positive emotion. Second, the relationship between perceived epistemic benefits and purchase intention was completely mediated by positive emotion. Third, the relationship between perceived ethical risk and purchase intention was completely mediated by positive and negative emotions. Fourth, perceived social risk did not affect the purchase intention of fur apparel significantly. The results support that cognitive beliefs about the subject have a significant positive effect on behavioral intentions through emotions as suggested in the ABC model of the attitude. This study provides an in-depth understanding of consumer responses to ambivalent objects by revealing the individual mediating effects of consumers' positive and negative emotions.