• The Journal of the Korea Contents Association
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• v.16 no.12
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• pp.539-550
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• 2016

The news coverage of Sewol Ferry catastrophe has reprimanded from numbers of people because of false reports and mediamorphosis such as distorted news. Thus, the purpose of this study is to examine the news coverage of television news programs about the Sewol Ferry catastrophe. Specifically, this study was conducted to figure out problems with the disaster news reports of several broadcasting stations such as, KBS, MBC, SBS and JTBC. Furthermore, the study also explores about how they reported without following the rules of disaster news coverage and policy of disaster news coverage by content analysis.

• Journal of Internet Computing and Services
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• v.21 no.1
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• pp.147-157
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• 2020

The purpose of this paper is to examine how mainstream international media cover a major political event like the 2018 North Korea-U.S. Summit and how place branding effect is manifested on the Internet. A quantitative content analysis was conducted. A total of 1,990 relevant Internet news stories were collected from May 9 to June 17, 2018 and the types of media mentions Singapore as country and brand received were analyzed. As expected, Singapore garnered worldwide media coverage which in turn helped promote the island-nation's brand. International media reported on Singapore as a Summit location while also highlighting it as an important and attractive, cultural, historical destination. The study's findings indicate that global broadcasters such as CNN and BBC played the biggest role during the Summit in disseminating images of Singapore and landmarks as attractive places. Finally, the visual aspect of the event coverage also served as a formidable marketing instrument in bolstering the nation's brand.

• Phonetics and Speech Sciences
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• v.13 no.3
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• pp.65-70
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• 2021

This paper proposes a method for designing a large recording script for open domain English speech synthesis. For read-aloud style text, 12 domains and 294 sub-domains were designed using text contained in five different news media publications. For conversational style text, 4 domains and 36 sub-domains were designed using movie subtitles. The final script consists of 43,013 sentences, 27,085 read-aloud style sentences, and 15,928 conversational style sentences, consisting of 549,683 tokens and 38,356 types. The completed script is analyzed using four criteria: word coverage (type coverage and token coverage), high-frequency vocabulary coverage, phonetic coverage (diphone coverage and triphone coverage), and readability. The type coverage of our script reaches 36.86% despite its low token coverage of 2.97%. The high-frequency vocabulary coverage of the script is 73.82%, and the diphone coverage and triphone coverage of the whole script is 86.70% and 38.92%, respectively. The average readability of whole sentences is 9.03. The results of analysis show that the proposed method is effective in producing a large recording script for English speech synthesis, demonstrating good coverage in terms of unique words, high-frequency vocabulary, phonetic units, and readability.

• Strategy21
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• s.31
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• pp.120-141
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• 2013

Korea, China, and Japan forms triangle structure which mixed complicatedly on the history and maritime territorial disputes. Nationalism lies on the basis of triangle structure, and it is a main factor which increase tension and conflicts among three countries. Considering dynamics of changing nationalism circumstance, Ieodo issue needs to prepare active countermeasures which considers cope with nationalism confrontations. The aim of this article is suggests preparations of active countermeasures cope with nationalism provocative actions. First, I will specify nationalism as a factor of territorial dispute, and review characters of Ieodo issue. Second, I will analyse China's nationalism to Ieodo through analysis of China's media contents and coverage trend of Ieodo issue (2006~2008). I will suggest necessity of active defense measures coup with China's nationalism, basis of these analysis. As a result, China's nationalism might be a criterion which measures of China's desire for Ieodo. Stimulating Ieodo coverage of China's state media can be a criterion which predicts China governments's for Jurisdiction of Ieodo. We need active measures coup with China's nationalism Which evolves into a much more bold and assertive.

• The Journal of Society for e-Business Studies
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• v.26 no.3
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• pp.33-53
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• 2021

In the crossroads of social change caused by the spread of the Fourth Industrial Revolution and the prolonged COVID-19, the Korean government announced the Digital New Deal policy on July 14, 2020. The Digital New Deal policy's primary goal is to create new businesses by accelerating digital transformation in the public sector and industries around data, networks, and artificial intelligence technologies. However, in a rapidly changing social environment, information asymmetry of the future benefits of technology can cause differences in the public's ability to analyze the direction and effectiveness of policies, resulting in uncertainty about the practical effects of policies. On the other hand, the media leads the formation of discourse through communicators' role to disseminate government policies to the public and provides knowledge about specific issues through the news. In other words, as the media coverage of a particular policy increases, the issue concentration increases, which also affects public decision-making. Therefore, the purpose of this study is to verify the dynamic relationship between the media coverage and the stock market on the Korean government's digital New Deal policy using Granger causality, impulse response functions, and variance decomposition analysis. To this end, the daily stock turnover ratio, daily price-earnings ratio, and EWMA volatility of digital technology-based companies related to the digital new deal policy among KOSDAQ listed companies were set as variables. As a result, keyword search volume, daily stock turnover ratio, EWMA volatility have a bi-directional Granger causal relationship with media coverage. And an increase in media coverage has a high impact on keyword search volume on digital new deal policies. Also, the impulse response analysis on media coverage showed a sharp drop in EWMA volatility. The influence gradually increased over time and played a role in mitigating stock market volatility. Based on this study's findings, the amount of media coverage of digital new deals policy has a significant dynamic relationship with the stock market.

• The Journal of the Korea Contents Association
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• v.21 no.6
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• pp.165-179
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• 2021

This study investigated that what strategies tobacco companies have taken for marketing tobacco and tobacco companies on news media, by reviewing the previous research analyzing the tobacco companies' documents and the news coverage of tobacco. The tobacco document studies showed that tobacco companies have created close relationships with news media, a quid pro quo, by providing advertising and diverse forms of sponsorships and obtaining favored treatment on news coverage and have built networks with journalists by supporting journalist organizations. They have also supported thinktank groups and pro-smoking groups so as to represent and advocate their perspectives and assertions on news media and have utilized sponsorship of art and culture as pseuo-event for publicizing tobacco and tobacco companies on news media. Futhermore, news coverage of tobacco showed that news media tended to deal with tobacco issues lukewarmly, without a clear position and perspective and deliver naturally tobacco industry's perspective and message that smoking is controvertial rather than totally undesirable and unacceptable. Also, the news coverages have often reflected tobacco industry's publicity strategies identified in tobacco industry documents. This study suggests how tobacco industry access and utilize news media to obtain favorable news coverage, and thus it provides a rational of why tobacco industry's publicity activities have to be regulated.

• Journal of the Korean Society for information Management
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• v.36 no.3
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• pp.7-36
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• 2019

In this study, quantitative and content analysis was conducted on 37,818 news articles that were reported on the subject of 'library' for 29 years from 1990 to 2018 in order to analyze the tendency of media coverage about 'library'. First, the quantitative change in media coverage was analyzed according to the criteria by time, subject and media type. In addition, keyword frequency analysis and semantic network analysis were conducted to analyze the trends of the contents of the press and the frames inherent in the press. The results showed that the media showed a major interest in the library's informational, educational, and cultural functions, and the trend of the subject's interest was generally consistent with that of the library community, except for the issue of librarianship. Lastly, the main attitudes that the media take toward the reporting of library articles were the reporting and advertising functions.

• Journal of the Korean housing association
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• v.16 no.3
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• pp.9-16
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• 2005

Daily newspapers are one of the most influential mass media and the news coverage can be used an indicator of social issues and needs. The purpose of this study was to investigate characteristics of physical environment in apartments, and to examine the underlying social ideas. In doing so, the contents of national daily newspapers in the past ten years were analyzed by using frequencies. The study found that sophistication, diversity, and differentiation were drawn as social values that lie in the physical environment of apartments, and the characteristics were related to housing types, space planning and complex layout. The finding shows that the coverage of the physical environment in apartments has been growing, and the increasing attention to the residential environment remains strong and significant.

• Journal of the Korean Society for Aviation and Aeronautics
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• v.25 no.3
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• pp.9-17
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• 2017

Incheon International Airport is total number of passengers using that increased by 8.3 percent year-on-year, with the highest level of user ratings since the opening of the previous year. Thus, After analyzing the positive image of Incheon International Airport and analyzing future corporate image development, the company conducted a study on improving the image of Incheon International Airport. Based on the SERVQUAL method, the study classified the five types of SERVQUAL. The difference in the distinctions of the media coverage varied, and the differences in the credibility of the media show that the differences between the press and the credibility of the media are not reflected in the characteristics of the media. These findings will provide data for the managerial control of corporate images based on positive or negative reporting on the Incheon International Airport, and based on the analysis of the findings, it is believed that it will benefit from being the most high-profile airport.

• Journal of Digital Convergence
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• v.14 no.10
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• pp.431-438
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• 2016

This study focused on the Korean-wave content consumed in the global market and analyzed success/failure factors of services through business model analysis. It aims to offer an effective new media content platform model. ViKi, Drama Fever, Maaduu.com which are representative global OTT were researched on management strategy by case analysis. The success of the global OTT platform is organized into three factors, target customer coverage, revenue model and community activation. Clear and wide coverage of target customer is important to determine the value of the service. Also, revenue model based on the pay service and community for Korean-wave fandom are essential to make good performance in new media platform business.