• Title/Summary/Keyword: Market Survey

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The Effects of User Experience Factors on Satisfaction and Repurchase Intention at Online Food Market

  • CHA, Seong Soo;LEE, Su Han
    • The Journal of Industrial Distribution & Business
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    • v.12 no.4
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    • pp.7-13
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    • 2021
  • Purpose: This study aims to empirically analyze the effects of user experience on satisfaction and repurchase in the online food market and to present implications. Online food markets have rapidly dominated the grocery market since their appearance, and online food purchases by middle and seniors as well as young people are increasing rapidly. Research design, data, and methodology: The survey was conducted on 268 consumers with experience in using online food markets, and the results of the survey were analyzed using SPSS statistical program to verify reliability and feasibility, and using structural equation modelling (SEM) using AMOS. This study positively analyzed the impact of satisfaction and repurchase intent by setting system quality, product quality, brand characteristics, and economics as user experience factors in online food markets. Results: The results showed that among online food market user experience factors, the quality of the product and brand characteristics have a significant impact on satisfaction. This means that consumers decide to purchase food through online food markets by considering high-quality products and brand value together. Conclusions: This study has broadened the horizon of recent research on online food market which has been rapidly increasing in the market triggered by Covid19, providing significant implications.

A Study for Construction of the Monthly Rent Price Survey (월세가격동향조사 구축을 위한 연구)

  • Park, Jin-Woo;Baek, Sung-Jun;Lee, Ki-Jae
    • Survey Research
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    • v.9 no.3
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    • pp.1-21
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    • 2008
  • The housing market in Korea had mainly consisted of Maemae(purchasing market) and Chonsei(rental market). Since 1997 foreign exchange crisis, the rental housing market has experienced substantial changes in preferred rental contracts between Chonsei and monthly-rent. Even though monthly-rent has taken a substantial portion of housing rental contracts, not yet reliable monthly-rent index has been developed. Furthermore, it isn't obvious to define monthly-rent because there are many types of monthly rent structures from full-monthly-rent to monthly-rent-with-variable-deposit. This study is the basic research of developing a housing price index of monthly-rent in accordance with the existing price index of Maemae and Chonsei in Korea. This research has been carried out with the following contents: (1) Constructing the actually desirable concept of monthly-rent through examining monthly-rental market in Korea. (2) Selecting the reasonable method to investigate monthly-rental market, especially monthly-rent-with-variable -deposit. (3) Designing monthly-rental market samples and calculating the price index of monthly-rent based on 2005 Census.

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Analysis on the Structural Change of Chonsei and Monthly Rent Market (전월세시장 구조변화 분석에 관한 연구)

  • Park, Sang-Hak;Kim, Yong-Soon
    • Land and Housing Review
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    • v.3 no.4
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    • pp.379-387
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    • 2012
  • This paper analyzes characteristics and changing phenomenon of Chonsei & monthly rental real estate market based on a survey of participants. The frequency analysis, mean analysis, and cross-table analysis was utilized for this study, and a survey for 2,000 rental market participants was accomplished. The survey result of tenants and land-owners regarding the Chonsei market stability indicates the expansion of public housing supply is needed together with lowering of mortgage related restrictions. The major conclusions include that the expansion of public housing and rental supports for low-income families are needed, due to the population structural change and an aging society. In addition, survey result suggests the tenants require the expansion of public housing supply for the residence stability.

An analysis of housing market in Ulsan Metropolitan city (울산광역시 주택시장의 특성에 대한 연구)

  • 김은덕;김선중;박경옥
    • Proceeding of Spring/Autumn Annual Conference of KHA
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    • 2002.11a
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    • pp.263-268
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    • 2002
  • This paper aimes to analyse the housing market of Ulsan, that changed for Metroplolitan city in 1997. For the housing policy we need sufficient informations on the housing market appeared during the last five years. As a result, we can describe its housing market in a uniform way: Ulsan, compared with other cities, doesn't show varieties in households, housing type, housing conditions etc.. Concerning the housing preference, the results of our survey also show the uniformity. And the price of apartment in Ulsan moves relatively slowly to other cities.

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A study on market predictions of eco ship's engine and machinery

  • Lee, Kang Ki;Doh, Deog Hee;Kim, Ue Kan;Moon, Hyun Seok
    • Journal of Advanced Marine Engineering and Technology
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    • v.38 no.10
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    • pp.1354-1359
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    • 2014
  • A survey is carried out for the future energy sources to be used for ship's propulsion and ship's machinery and operations. 44 global experts from Korea, America, Norway, Denmark, Japan and German who are currently working in the shipyard and offshore fields participated at the survey. Quantitative predications on the market shares of various energy sources, such as oil, LNG, fuel cell, wind energy, solar energy and nuclear energy are made. MPI (market prediction index) is considered as a quantitative index for easy comparison between future's energy sources used for ship's propulsion and operations. It is expected that the MPI of LNG becomes twofold in 2020 against 'before 2016'. It could be also said that hydrogen based fuel cell is expected to increase rapidly for the coming years unless a new alternative energy appears.

Market Segmentation of Patient-Utilization in Oriental Medical Care and Western Medical Care (양.한방 의료서비스 이용환자의 시장 세분화에 관한 연구)

  • 이선희;조희숙;최은영;최귀선;채유미
    • Health Policy and Management
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    • v.12 no.1
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    • pp.125-143
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    • 2002
  • The objectives of this study were analysis of patient\`s characteristics and market segmentation in oriental medical care and western medical care. This study focused on medical utilization using Anderson's health utilization model. The source of data was 1998 National Health and Nutrition Survey which Korean Institute For Health and Social Affairs carried out. A stratified multistage probability sampling design was used in this survey. The analysis was conducted using the statistical software package SPSS version 10.0 and Answer Tree 2.1 which is one of data mining methodology. The results were as follows ; 1) 44.9% of respondents reported visiting oriental medical center within recent two weeks. 3.4% of them used oriental medical care. The group of age, kind of disease and medical expenditure are associated with the difference western and oriental medical utilization rate. 2) There were several factors related to utilization of oriental medical care according to decision tree. Especially, important factors that patient chose his medical center were kinds of disease, kinds of common medical use, and expenditure. 3) in the results of CART analysis, market of oriental medical care were classified by seven categories. The major groups who have a preference for oriental medicine were those musculo-skeletal, cerebra-vascular disease, or chronic headache patients, and they had a preference fur oriental medical care in common use. These results show that oriental and western medical market were divided into various areas by market segmentation.

A Study on Establishing Survey System for Noryangjin Fisheries Wholesale Market (노량진수산시장 고객만족 향상을 위한 조사체계 구축방안)

  • Cho, Yong-Joon;Kim, Yeong-Hwa
    • The Korean Journal of Applied Statistics
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    • v.23 no.6
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    • pp.1023-1034
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    • 2010
  • Noryangjin fisheries wholesale market is the largest wholesale seafood market in Seoul and the steady supply of fish is important in meeting consumer demand. Recent expansions (such as discount stores) has changed the fish distribution model and Noryangjin Fisheries Market is developing a new customer-oriented service strategy. In this study, we found the customer satisfaction factors and established a survey system for customer satisfaction for Noryangjin fisheries wholesale market. In addition, the customer satisfaction and loyalty levels are accurately diagnosed through surveys; in addition, the strategic direction of the customer satisfaction of Noryangjin fisheries wholesale market is presented.

Cyclicality of Inter-Industry Wage Gaps and Segmented Labor Market Hypotheses (산업간 임금격차의 경기변동상 변화 패턴과 분단노동시장 가설)

  • Shin, Donggyun
    • Journal of Labour Economics
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    • v.26 no.3
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    • pp.77-114
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    • 2003
  • Analyses of the special data sets constructed from the National Longitudinal Survey of Youth and the Panel Study of Income Dynamics reveal that, compared with an annual wage measure, survey week wages are significantly counter-cyclically biased due to selecting workers with strong labor market attachment. We also find that survey week wages are more counter-cyclically biased in high-wage industries than in low-wage industries, that is, inter-industry gaps of survey week wages are counter-cyclically biased. Unlike existing longitudinal studies, the current study concludes that real wages are much more procyclical in high-wage industries than in low-wage industries, which is attributed to our adoption of annual wages that is less subject to the selectivity bias. Our finding is consistent with the empirical regularity that real wages are much more procyclical for men than for women, as men are overrepresented in industries with greater real wage procyclicalities. Overall, current results do not support the predictions of segmented labor market theories for the cyclicality of real wages.

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The Effect of Market Orientation on Speed-to-market in International Markets

  • Kim, Eunmi
    • East Asian Journal of Business Economics (EAJBE)
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    • v.7 no.1
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    • pp.39-49
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    • 2019
  • Purpose - The major aim of this article is to advance understanding of the relationship between market orientation and speed-to-market. Specifically, this study examines the different impacts of component of market orientation on commitment to R&D and speed-to-market and explores whether market uncertainty plays a role of moderating in speed-to-market for market-oriented firms. Research design, data, and methodology - This study collected a survey data from Korean exporting firms. The Final sample size was 196. The measure of market orientation was conceptualized with second order constructs. All items were measured on five-point scale. To confirm hypotheses, this study conducted a hierarchical regression. Results - As sub-constructs of market orientation, customer orientation, competitor orientation and interfunctional coordination foster speed-to-market, and the relationship between only customer orientation and speed-to-market might be weakened when the extent of market uncertainty is high. Conclusions - This study confirmed the relationship between market orientation and speed-to-market, with three components of market orientation respectively, and whether market uncertainty plays a role of moderating which weaken the link between market orientation and speed-to-market. It could be useful to take a component approach to the market orientation construct, because the roles of different market orientation components might vary, contingent on uncertainty in the environment.

A Study on Selection Determinant Factor in the China Market Entry of Korean Manufacture Firms (한국 제조업체의 중국시장 진입유형 선택 결정요인에 관한 연구)

  • Lee, Je-Hong
    • International Commerce and Information Review
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    • v.10 no.4
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    • pp.417-437
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    • 2008
  • Korean firms have had a short history of foreign direct investment and export in China market entry. This present study empirically analyzed determinants of the choice of foreign market entry modes, Particularly forcusing on the China market entry on Korean manufacture firms. This study developed a research model to determinant factor in the China market entry and collected 77 survey responses from the Korean manufacture firms. This study model construct in the third factor, China market character, company character and product character. In China market character, the variance are China trade barrier, culture different, competition power. The variance in company character are internationalization experience, enterprise rage and entry motivation. Also the variance in product character are product different, customer service and cost advantage. It is researcher's main interest that which type of China market entry format brought most positive evaluation form the Korean manufacture firms. therefor, these research results turned out to be different a little both export and direct investment in China market of Korean manufacture firms.

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