• 디지털융복합연구
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• 제5권1호
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• pp.35-45
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• 2007

High tech companies' strategies are divided into four parts, Market Pull, Technology Push, Market-Driven, and Driving Markets. Market Pull strategy means to search market-needs, chances or new industries with technological chance. Technology Push means to create new market by new technology. While Market driven companies follow market changes, Driving Market companies make or change their markets. This study analyzes how companies recognize their market situations based on technology and which business inclination paths are selected for success. And we would like to know there are performance distinctions based on market differentiation strategies.

• Journal of information and communication convergence engineering
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• 제2권2호
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• pp.116-118
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• 2004

In the power industry after restructuring of Power industry will be appeared on-site type business, power retail sales business, and power wholesales business, power dealing business, customer inclination business ＆ delivery of power facilities. Among them, power trade business, customer inclination business and on-site type business will be rapidly increased and occupied attention. In addition, it is forecasted to advent the broker, provider, market place, power marketer, system operator and generator as a main player. Meanwhile, it needs protection of existing power industry and activation of new energy market for accomplishment of restructuring of power industry.

• 한국정보시스템학회지:정보시스템연구
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• 제8권2호
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• pp.129-143
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• 1999

A great number of companies are currently examining the opportunities made available through the internet. This research aims to identify the factors that influence the adoption of the internet market. The innovation-IT-diffusion theory provide the theoretical foundation for this study. Seven factors were found to influence the adoption level of the internet market. They are top management support, cost efficiency, inclination toward new technology, absorptive capacity, institutional support, competitors move and customer pressure. Nonparametric test was used to test hypotheses. The results shows that top management support is the most important factor, and institutional support is not related to the adoption of the internet market.

• 수산경영론집
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• 제34권2호
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• pp.131-139
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• 2003

The products of the quality certificated fisheries which are protected from environmental pollution, decomposition are hygienically safe and convenient for food. However, consumers have not yet understood the recognition of the system of quality certfication so far because of lack of demand on the quality certification fisheries. Above all, to put the system of the quality QC in place sucessfully, to understand the variation of consumer's inclination efficiently, the empirical study must be carried out by both consumer's take part in the market of the quality certificated fisheries products and how much the amount of consumption is in this market. The purpose of this study, under the preconditions where these have limited fisheries items in consumer's inclination survey, is to analyze the demand of QC though the Double Hurdle Model. Explanatory variables included were household characteristics such as housewives' age and education, her job, household income as well as their health perceptions and food purchase behaviors. Survey from 530 household was collected in Pusan City in 2003, of 502 were actually used for empirical analysis. The Double-hurdle framework proved to a better representation of the factors influencing the separate decision participation and consumption levels. According to the results of this study, whether or not, participating In the market of quality certicipating in the market of qualify certificated fisheries products is affected by how much experience and confidence these have got. housewives' having a job or not. Furthermore, the amount of consumption is mostly affected income. This value is attributed to the safety of QC fisheries products in comparison with regular fisheries. Findings suggest that the consumers put substantially high monetary value on safe food, such as high quality fisheries products. Therefore, first of all, legal and institutional systems should be clearly and strictly identified for the QC products.

• 산업기술연구
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• 제28권A호
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• pp.71-74
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• 2008

Belt Integrated Seat(BIS) has many advantages compared to the existing seats. Due to the development of materials and manufacturing technology, BIS, which has been used restrictely in the past, has gone through a rapid growth. As a result, its advantages have gained attention and the possibility of replacing the existing seats has grown. The need to develop BIS has risen and presently joint development with associated industries is in progress. For its first goal, the development and research of Recliner sensor has been selected. Recliner sensor is an essential part of the BIS in which the belt is incorporated onto the seat. In seat-belts, there is an inclination sensor which locks the belt according to the angle of a car. Because the inclination sensor can change frequently depending on the back of seat, a device which can enhance the inclination sensor according to the angle of the back of seat. It is the Recliner sensor that play's this role. Studies on Recliner sensor within and outside Korea has not yet made a salient progress, and due to this fact, the joint development has made a start by benchmarking other company's products. Currently, in other to set the course of the development, a research in patents and various other information is being done. In addition, for the purpose of developing a product which will be compatible with the existing products, a prototype will be made and tested before a new product makes its launching on the market.

• KIEAE Journal
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• 제14권1호
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• pp.67-74
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• 2014

There have distinctly been no the installation criteria and maintenance management of BIPV systems, although the BIPV market is consistently going on increasing. In addition, consideration of the BIPV generation quantity which has been installed at several diverse places is currently almost behind within region in Korea. Therefore, the main aim of this study is to evaluate the BIPV generation and to be base data of reducing rate depending on regional installation angles using PVpro which was verified by measured data. Various conditions were an angle of inclination and azimuth under six major cities: Seoul, Daejeon, Daegu, Busan, Gwangju, Jeju-si for the BIPV system generation analysis. As the results, Seoul showed the lowest BIPV generation: 1,054kWh/kWp.year, and Jeju-si have 5percent more generation: 1,108.0kWh/kWp.year than Seoul on horizontal plane. Gwangju and Daejeon turned out to have similar generation of result, and Busan showed the highest generation: 1,193.5kWh/kWp.year, which was increased by over 13percent from Seoul on horizontal plane. Another result, decreasing rate of BIPV generation depending on regional included angle indicate that the best position was located on azimuth: $0^{\circ}$(The south side) following the horizontal position(an angle of inclination: $30^{\circ}$). And the direction on a south vertical position(azimuth: $0^{\circ}$, an angle of inclination: $90^{\circ}$) then turned out reducing rate about 40percent compared with the best one. Therefore, these results would be used to identify the installation angle of the BIPV module as an appropriate position.

• 패션비즈니스
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• 제7권3호
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• pp.24-35
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• 2003

This study is intended to figure out marketing strategies of women clothing brands which are remarkably preferred and recognized among Chinese women in their twenties by analyzing and comparing the features of products between Chinese fashion brands and Korean brands. This study result is follow as: 1. As the result of women fashion brands in China, it became certain that the differentiation policy of each brand and the strategy of development design reflected the needs of Chinese consumers in 20s were preferred in Chinese fashion market. 2. As the result of comparing and analysing the strategy of Korean brands' clothing product entered China market, some of them reflected well Chinese women' inclination who are in their twenties. Therefore with the proper positioning and the strategy of actual place, those Korean brands are prominently preferred. However others can not be the leading brands because of supplying inharmonious basic-style product with the preference of Chinese women in 20s.

• 한국디지털정책학회:학술대회논문집
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• 한국디지털정책학회 2006년도 추계학술대회
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• pp.211-221
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• 2006

본 연구는 국내하이테크 기업의 기술혁신지향성과 시장지향성이 기업 성과에 미치는지 여부를 규명하고자 Moorman & Miner(1997), Kohli, Jaworski & Kumar (1993)가 개한 척도를 사용하여 탐색적인 연구를 실행하였다. 설문은 2006년 11월 한달 동안 서울 경기지역의 혁신관련 교육을 수행하는 교육 기관과 기술 기반의 제품 개발과 서비스를 수행하는 업체를 대상으로 시행하였다. 가설 검증을 위해 총 200부의 설문지를 배포하여 60부를 회수하여 수집된 자료는 SPSS v12.0을 이용하여 요인분석과 회귀분석을 실시하였다. 분석결과 기술혁신지향성은 성과에 영향을 미치나 시장지향성이 기업의 성과에 미치는 영향에 대해서는 확인할 수 없었다.

• 한국콘텐츠학회논문지
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• 제16권7호
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• pp.221-230
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• 2016

대다수의 국민은 부동산정책을 접할 때 정부의 보도자료 보다는 언론기사를 주로 접하며 정보를 얻는다. 하지만 이러한 정보는 언론사의 성향과 독자의 계층에 따라 다른 프레임으로 전달 될 수 있다. 언론사는 정부의 부동산 정책에 대하여 언론사의 성향에 따라 기대와 찬성 또는 우려와 비판의 프레임으로 기사를 보도한다. 따라서 어떤 성향의 언론보도를 접하느냐에 따라 국민의 부동산 정책에 대한 기대와 우려는 바뀌게 될 가능성이 있다. 본 연구에서는 정부의 부동산 정책이 언론사의 성향에 따라 어떤 프레임을 가지고 신문보도에 투영되는지 '부동산 3법에 대한 여야합의 및 국회통과'와 관련된 기사를 분석하여 살펴보았다. 분석결과 보수성향의 언론사는 부동산 3법의 국회통과에 대하여 긍정적 논조의 보도 및 정책에 대한 호의적 전망 프레임의 비율이 높았고, 진보성향의 언론사는 국회통과에 대한 중립적 또는 부정적 논조의 보도 및 정책에 대한 부정적 전망 프레임의 비율이 높은 것으로 나타났다. 이를 통하여 부동산 정책과 관련하여 여야가 합의한 사안이라 하더라도 보수와 진보로 구분되는 언론매체들 사이에 보도프레임에 대하여 차이가 존재하고 있다는 것을 확인하였다.

• 한국경제지리학회지
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• 제7권2호
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• pp.297-313
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• 2004

이 글은 장성군 황룡장을 소재로 지방 장시의 변화과정을 구술과 기억자료에 의해 재구성한 것이다. 장시에 대한 기존연구는 대부분 역사학에서 이루어져 왔기 때문에 이 연구는 새로운 방법론을 검토하는 시도이다. 황룡장은 18세기 중엽에 장시가 처음 있었다는 것이 문헌으로 확인할 수 있다는 점 이외에 시장 출현의 구체적 원인에 대해서 규명할 수 있는 자료는 없는 상태이다. 조선 후기경 이미 인근 6개군의 주민들이 황룡장을 찾는 장시로 성립되어 있었고, 특히 우시장으로서 성가가 있었던 것으로 확인된다. 그러나 조선 후기를 거쳐 일제시대에 접어들어 장시가 번성하게 된 데에는 세금 징수와 1차 산품의 매집이라는 외부적 변수가 크게 작용했던 것으로 보인다. 이때가 황룡장으로서는 전성기였고 사회경제적인 측면에서뿐만 아니라 정치적, 문화적인 측면에서도 지역사회의 중심 고리 역할을 하고 있었다. 해방 이후의 정치적 혼란기에는 경제적 측면에서 시장의 경제적 기능은 약화되었지만 정치적 기능은 오히려 강화되었던 것으로 생각한다. 그 후 정치적 이유로 장터가 없어질 수 있는 위기를 맞기도 했지만 주민들과 시장 상인들의 힘으로 이를 저지시키면서 다시 장이 활성화되기도 하였다. 그렇지만 근대화라는 지금까지와는 전혀 다른 물결이 밀려 오면서 독자적인 상권을 유지하지 못한 채 광주권에 편입되어 쇄락을 길을 걷고 있는 상태이다. 특히 호남고속도로를 비롯한 각종 도로의 확충과 이농에 따른 농업의 기계화는 우시장으로서의 황룡장의 정체성이 흔들리게 되는데 결정적 타격을 입혔다. 지금은 인근에서도 규모가 작은 시골 장터로 변했고 개점휴업상태의 상설 상점들도 많은 상태이다. 앞으로 황룡장은 지역 축제 등의 이벤트성 행사라든지, 특산품의 유일한 유통 경로로 자리매김되는 등의 큰 변화가 발생하지 않는 한 지금의 추세는 멈추지 않을 것으로 보인다.