• Title/Summary/Keyword: Market Inclination

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A Exploratory Study on the Performance Between Technology Innovation and Market Inclination in High-tech Enterprises (하이테크기업의 기술혁신지향성과 시장지향성의 성과에 관한 탐색적 연구)

  • Cho, Nam-Jae;Oh, Jin-Wook;Jung, Jin-Kwan
    • Journal of Digital Convergence
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    • v.5 no.1
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    • pp.35-45
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    • 2007
  • High tech companies' strategies are divided into four parts, Market Pull, Technology Push, Market-Driven, and Driving Markets. Market Pull strategy means to search market-needs, chances or new industries with technological chance. Technology Push means to create new market by new technology. While Market driven companies follow market changes, Driving Market companies make or change their markets. This study analyzes how companies recognize their market situations based on technology and which business inclination paths are selected for success. And we would like to know there are performance distinctions based on market differentiation strategies.

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Forecasting of new businesses after restructuring of power industry

  • Koo, Young-Duk;Kim, Eun-Sun;Park, Young-Seo
    • Journal of information and communication convergence engineering
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    • v.2 no.2
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    • pp.116-118
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    • 2004
  • In the power industry after restructuring of Power industry will be appeared on-site type business, power retail sales business, and power wholesales business, power dealing business, customer inclination business & delivery of power facilities. Among them, power trade business, customer inclination business and on-site type business will be rapidly increased and occupied attention. In addition, it is forecasted to advent the broker, provider, market place, power marketer, system operator and generator as a main player. Meanwhile, it needs protection of existing power industry and activation of new energy market for accomplishment of restructuring of power industry.

Factors That Influence the Adoption of the Internet Market (인터넷 상거래시장 진출결정에 영향을 주는 요인에 관한 연구)

  • 박흥국
    • The Journal of Information Systems
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    • v.8 no.2
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    • pp.129-143
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    • 1999
  • A great number of companies are currently examining the opportunities made available through the internet. This research aims to identify the factors that influence the adoption of the internet market. The innovation-IT-diffusion theory provide the theoretical foundation for this study. Seven factors were found to influence the adoption level of the internet market. They are top management support, cost efficiency, inclination toward new technology, absorptive capacity, institutional support, competitors move and customer pressure. Nonparametric test was used to test hypotheses. The results shows that top management support is the most important factor, and institutional support is not related to the adoption of the internet market.

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Demand Analysis of Quality Certificated Fisheries Products using Double Hurdle Model (더블허들모형에 의한 품질인증 수산물 수요분석)

  • 백진이;이승래;조재환
    • The Journal of Fisheries Business Administration
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    • v.34 no.2
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    • pp.131-139
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    • 2003
  • The products of the quality certificated fisheries which are protected from environmental pollution, decomposition are hygienically safe and convenient for food. However, consumers have not yet understood the recognition of the system of quality certfication so far because of lack of demand on the quality certification fisheries. Above all, to put the system of the quality QC in place sucessfully, to understand the variation of consumer's inclination efficiently, the empirical study must be carried out by both consumer's take part in the market of the quality certificated fisheries products and how much the amount of consumption is in this market. The purpose of this study, under the preconditions where these have limited fisheries items in consumer's inclination survey, is to analyze the demand of QC though the Double Hurdle Model. Explanatory variables included were household characteristics such as housewives' age and education, her job, household income as well as their health perceptions and food purchase behaviors. Survey from 530 household was collected in Pusan City in 2003, of 502 were actually used for empirical analysis. The Double-hurdle framework proved to a better representation of the factors influencing the separate decision participation and consumption levels. According to the results of this study, whether or not, participating In the market of quality certicipating in the market of qualify certificated fisheries products is affected by how much experience and confidence these have got. housewives' having a job or not. Furthermore, the amount of consumption is mostly affected income. This value is attributed to the safety of QC fisheries products in comparison with regular fisheries. Findings suggest that the consumers put substantially high monetary value on safe food, such as high quality fisheries products. Therefore, first of all, legal and institutional systems should be clearly and strictly identified for the QC products.

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Development of Recliner Sensor for Car-Seat Using Wire Mechanism (와이어 기구를 이용한 자동차 시트 리크라이너 센서 개발)

  • Lee, Jeong-Wan;Jung, Won-Seok
    • Journal of Industrial Technology
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    • v.28 no.A
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    • pp.71-74
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    • 2008
  • Belt Integrated Seat(BIS) has many advantages compared to the existing seats. Due to the development of materials and manufacturing technology, BIS, which has been used restrictely in the past, has gone through a rapid growth. As a result, its advantages have gained attention and the possibility of replacing the existing seats has grown. The need to develop BIS has risen and presently joint development with associated industries is in progress. For its first goal, the development and research of Recliner sensor has been selected. Recliner sensor is an essential part of the BIS in which the belt is incorporated onto the seat. In seat-belts, there is an inclination sensor which locks the belt according to the angle of a car. Because the inclination sensor can change frequently depending on the back of seat, a device which can enhance the inclination sensor according to the angle of the back of seat. It is the Recliner sensor that play's this role. Studies on Recliner sensor within and outside Korea has not yet made a salient progress, and due to this fact, the joint development has made a start by benchmarking other company's products. Currently, in other to set the course of the development, a research in patents and various other information is being done. In addition, for the purpose of developing a product which will be compatible with the existing products, a prototype will be made and tested before a new product makes its launching on the market.

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Annual energy yield prediction of building added PV system depending on the installation angle and the location in Korea (건물적용 태양광발전시스템의 국내 지역에 따른 설치각도별 연간 전력생산량 예측에 관한 연구)

  • Kim, Dong Su;Shin, U Cheol;Yoon, Jong Ho
    • KIEAE Journal
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    • v.14 no.1
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    • pp.67-74
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    • 2014
  • There have distinctly been no the installation criteria and maintenance management of BIPV systems, although the BIPV market is consistently going on increasing. In addition, consideration of the BIPV generation quantity which has been installed at several diverse places is currently almost behind within region in Korea. Therefore, the main aim of this study is to evaluate the BIPV generation and to be base data of reducing rate depending on regional installation angles using PVpro which was verified by measured data. Various conditions were an angle of inclination and azimuth under six major cities: Seoul, Daejeon, Daegu, Busan, Gwangju, Jeju-si for the BIPV system generation analysis. As the results, Seoul showed the lowest BIPV generation: 1,054kWh/kWp.year, and Jeju-si have 5percent more generation: 1,108.0kWh/kWp.year than Seoul on horizontal plane. Gwangju and Daejeon turned out to have similar generation of result, and Busan showed the highest generation: 1,193.5kWh/kWp.year, which was increased by over 13percent from Seoul on horizontal plane. Another result, decreasing rate of BIPV generation depending on regional included angle indicate that the best position was located on azimuth: $0^{\circ}$(The south side) following the horizontal position(an angle of inclination: $30^{\circ}$). And the direction on a south vertical position(azimuth: $0^{\circ}$, an angle of inclination: $90^{\circ}$) then turned out reducing rate about 40percent compared with the best one. Therefore, these results would be used to identify the installation angle of the BIPV module as an appropriate position.

The Research on Strategy of Clothing Product for the Women of 20s in Peking of China

  • Gu, Ah-Rum;Sohn, Hee-Soon
    • Journal of Fashion Business
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    • v.7 no.3
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    • pp.24-35
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    • 2003
  • This study is intended to figure out marketing strategies of women clothing brands which are remarkably preferred and recognized among Chinese women in their twenties by analyzing and comparing the features of products between Chinese fashion brands and Korean brands. This study result is follow as: 1. As the result of women fashion brands in China, it became certain that the differentiation policy of each brand and the strategy of development design reflected the needs of Chinese consumers in 20s were preferred in Chinese fashion market. 2. As the result of comparing and analysing the strategy of Korean brands' clothing product entered China market, some of them reflected well Chinese women' inclination who are in their twenties. Therefore with the proper positioning and the strategy of actual place, those Korean brands are prominently preferred. However others can not be the leading brands because of supplying inharmonious basic-style product with the preference of Chinese women in 20s.

A Study on the Performance Between Technology Innovation and Market Inclination in High-tech Enterprises (하이테크기업의 기술혁신지향성과 시장지향성의 성과에 관한 연구)

  • Oh, Jin-Uk;Jo, Nam-Jae;Jeong, Jin-Gwan
    • 한국디지털정책학회:학술대회논문집
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    • 2006.12a
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    • pp.211-221
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    • 2006
  • 본 연구는 국내하이테크 기업의 기술혁신지향성과 시장지향성이 기업 성과에 미치는지 여부를 규명하고자 Moorman & Miner(1997), Kohli, Jaworski & Kumar (1993)가 개한 척도를 사용하여 탐색적인 연구를 실행하였다. 설문은 2006년 11월 한달 동안 서울 경기지역의 혁신관련 교육을 수행하는 교육 기관과 기술 기반의 제품 개발과 서비스를 수행하는 업체를 대상으로 시행하였다. 가설 검증을 위해 총 200부의 설문지를 배포하여 60부를 회수하여 수집된 자료는 SPSS v12.0을 이용하여 요인분석과 회귀분석을 실시하였다. 분석결과 기술혁신지향성은 성과에 영향을 미치나 시장지향성이 기업의 성과에 미치는 영향에 대해서는 확인할 수 없었다.

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A Study on the News Frame Analysis of Real Estate Policy (정부의 부동산 정책에 대한 언론의 보도 프레임 분석)

  • Kim, Sung-Yong;Oh, Sae-Joon
    • The Journal of the Korea Contents Association
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    • v.16 no.7
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    • pp.221-230
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    • 2016
  • The public mostly get the information regarding real estate policy not from the press release of the government but from news articles. This type of information, though, might be delivered in a different frame depending on inclination of media or press. The media runs the articles within its own frame, so that it often conveys either expectation or concern depending on its inclination. This study analyzed the articles regarding 'Agreement to revise three major real estate regulations to perk up property market' and examined how the real estate policy imprinted in them depending on the disposition of the press. The results showed that the conservative press ran articles within a positive frame expressing favorable expectation. On the other hand, progressive press mostly kept neutral or unfavorable tone on the same regulations within the negative frame. Therefore, it was confirmed that there exist different frames within articles depending on their disposition.

Transformation of Local Community and Local Marketplace (지방 정기시장의 변화과정과 지역사회 - 장성 황룡장을 중심으로 -)

  • 홍성흡
    • Journal of the Economic Geographical Society of Korea
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    • v.7 no.2
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    • pp.297-313
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    • 2004
  • This study, based on an ethnographic field-research in Hwangryong marketplace at Jangsung, explores the transformational process of local community and local marketplace from the end of the 19th century. I attempt to use methodology of oral statement and memory. In socio-economic, political and cultural sence, Hwangryong market which made the 18th century was central place of Jangsung. It was famous of cattle marketplace from the end of Lee Dynasty. The heyday of Hwangryong market is vitalized in the ruling of Japan. Japanese government collect tax and agricultural products through this marketplace. After independence of 1945, the economic function of it was weakened, but the other side political function was strengthened. The socio-economic and cultural status of this market was revitalized after the end of Korean war notwithstanding trial of moving of marketplace. But peasant migration and mechanization of agriculture from the end of 1950' had been brought about a critical moment to Hwangryong marketplace as cattle market. The opening of Honam express road at 1973 was decisively weakened socio-economic, cultural function and role of this marketplace. Consequently, Hwangryong marketplace was transformed small local market. The identity of cattle marketplace was rarely remained in recent. This inclination will not be stopped if not linking to local festival or invention of local specialities.

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