• Title/Summary/Keyword: Market Environment Analysis

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Virtual Assembly Analysis Tool and Architecture for e-Design and Realization Environment

  • Kim, K.Y.;Nnaji, Bart-O.;Kim, D.W.
    • Korean Journal of Computational Design and Engineering
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    • v.9 no.1
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    • pp.62-76
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    • 2004
  • Many customers are no longer satisfied with mass-produced goods. They are demanding customization and rapid delivery of innovative products. Many companies are now realizing that the best way to reduce life cycle costs is to evolve a more effective product development paradigm using Internet and web based technologies. Yet there remains a gap between current market demands and product development paradigms. The existing CAD systems require that product developers possess all the design analysis tools in-house making it impractical to employ all the needed and newest tools. Hence, this paper addresses how assembly operation analysis can be embedded transparently and remotely into a service-oriented collaborative assembly design environment. A new assembly operation analysis framework is introduced and a relevant architecture and tools are developed to realize the framework. Instead of the current sequential process for verifying and validating an assembly design, a new Virtual Assembly Analysis (VAA) method is introduced in the paper to predict the various effects of joining during actual collaborative design. As a case study, arc welding and riveting processes are investigated. New service-oriented VAA architecture and its VAA components are proposed and implemented on prototype mechanical assemblies.

Influences of Firm Characteristics and the Host Country Environment on the Degree of Foreign Market Involvement (기업특성과 호스트국가 환경이 해외시장 관여도에 미치는 영향에 관한 연구)

  • Maktoba, Omar;Nwankwo, Sonny
    • Journal of Global Scholars of Marketing Science
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    • v.19 no.2
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    • pp.5-16
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    • 2009
  • Against the backdrop of the increasing trend towards economic globalisation, many international firms are indicating that decisions on how to enter foreign markets remains one of the key strategic challenges confronting them. Despite the rich body of literature on the topic, the fact that these challenges have continued to dominate global marketing strategy discourses point to someevident lacunae. Accordingly, this paper considers the variables, categorised in terms of firm contexts (standardisation, market research, competition, structure, competitive advantage) and host country-contexts (economic development, cultural differences, regulation and political risk), which influence the degree of involvement of UK companies in overseas markets. Following hypotheses were drawn from literature review: H1: The greater the level of competition, the higher the degree of involvement in the overseas market. H2: The more centralised the firm's organisation structure, the higher the degree of involvement in the overseas market. H3a: The adoption of a low cost-approach to competitive advantage will lead to a higher degree of involvement. H3b: The adoption of an innovation-approach to competitive advantage will lead to a higher degree of involvement. H3c: The adoption of a market research approach to competitive advantages will lead to a higher degree of involvement. H3d: The adoption of a breadth of strategic target-approach to competitive advantage will lead to a lower degree of involvement. H4: The higher the degree of standardisation of the international marketing mix the higher the degree of involvement. H5: The greater the degree of economic development in the host market, the higher the degree of involvement. H6: The greater the cultural differences between home and host countries, the lower the degree of involvement. H7: The greater the difference in regulations between the home country and the host country, the lower the degree of involvement. H8: The higher the political risk in the host country, the lower the degree of involvement. A questionnaire instrument was constructed using, wherever possible, validated measures of the concepts to serve the aims of this study. Following two sets of mailings, 112 usable completed questionnaires were returned. Correlation analysis and multiple regression analysis were used to analyze data. Statistically, the paper suggests that factors relating to the level of competition, competitive advantages and economic development are strong in influencing foreign market involvements. On the other hand, unexpectedly, cultural factors (especially individualism/collectivism and low and high power distance dimensions) proved to have weak moderating effects. The reason for this, in part, is due to the pervading forces of globalisation and the attendant effect on global marketing. This paper has contributed to the general literature in a way that point to two mainimplications. First, with respect to research on national systems, the study may hold out some important lessons especially for developing nations. Most of these nations are known to be actively seeking to understand what it takes to attract foreign direct investment, expand domestic market and move their economies from the margin to the mainstream global economy. Second, it should be realised that competitive conditions remain in constant flux (even in mature industries and mature economies). This implies that a range of home country factors may be as important as host country factors in explaining firms' strategic moves and the degree of foreign market involvement. Further research can consider the impact of the home country environment on foreign market involvement decisions. Such an investigation will potentially provide further perspectives not only on the influence of national origin but also how home country effects are confounded with industry effects.

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A Study on the Analysis of Energy Performance of High-rise Residential Buildings (초고층 주거건물의 에너지 성능 분석에 관한 연구)

  • Seok Ho-Tae;Kim Jang-Han;Chung Man-Seok
    • Journal of the Korean housing association
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    • v.15 no.4
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    • pp.35-43
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    • 2004
  • The environment pollution is very important problem. Even at the field of architecture, a study about method of saving energy and constructing environment friendly building will have performed with activity. But trends of Korea housing market are changed that the height of building become more higher and the level of comfort going up. Therefore, these requirements force to increase the energy usage for indoor environmental controls. Thus, the purpose of this study is to reduce the heating and cooling energy requirements of High-rise Residential Buildings by the analysis of Energy Performance. From now on, we search improvement plan for the most efficient Energy Saving at present High-rise Residential Buildings.

Twostep Clustering of Environmental Indicator Survey Data

  • Park, Hee-Chang
    • 한국데이터정보과학회:학술대회논문집
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    • 2005.10a
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    • pp.59-69
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    • 2005
  • Data mining technique is used to find hidden knowledge by massive data, unexpectedly pattern, relation to new rule. The methods of data mining are decision tree, association rules, clustering, neural network and so on. Clustering is the process of grouping the data into clusters so that objects within a cluster have high similarity in comparison to one another. It has been widely used in many applications, such that pattern analysis or recognition, data analysis, image processing, market research on off-line or on-line and so on. We analyze Gyeongnam social indicator survey data by 2001 using twostep clustering technique for environment information. The twostep clustering is classified as a partitional clustering method. We can apply these twostep clustering outputs to environmental preservation and improvement.

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A Strategic Alliance for e-Commerce Companies: Guidelines of Alliance Process (전자상거래 기업의 전략적 제휴에 관한 연구: 제휴과정의 가이드라인)

  • 권순범;김서형
    • The Journal of Society for e-Business Studies
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    • v.7 no.1
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    • pp.1-17
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    • 2002
  • Business environment for e-commerce companies have been rapidly changed for the last several yens and they have found out that strategic alliance as one of the important and practical means to cope with the dynamic environment. Despite the increasing number of e-commerce company's strategic alliances during last several years, there have been few studies made on strategic alliance which reflect the e-commerce company's uniqueness: dynamism, time to market, If-based business, etc. In order to reflect this uniqueness, we attempt to derive guidelines of alliance process for e-commerce companies in three aspects: 1) resource system analysis, 2) value chain analysis, and 3) If-based strategic alliance implementation and management. Finally, we propose the integrated process of strategic alliance for e-commerce companies including those proposed guidelines.

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Analysis of Package Drop and its Application for Optical Disc Drives (광 디스크 드라이브용 완충포장재의 낙하충격 해석 및 활용)

  • 석기영;윤기원;나정민;박창배
    • Proceedings of the Korean Society for Noise and Vibration Engineering Conference
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    • 2004.05a
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    • pp.177-182
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    • 2004
  • Electronic products are subjected to many different types of shock environment. As the Optical Disc Drive (ODD) market grows, the number of failures related to shock increases. Therefore, it is necessary to improve the performance of cushion package as well as the product design. Cushion materials such as expanded polystyrene are often used to protect electronic products from shock environment. In this paper, the drop analysis of the cushion package f3r optical disc drives was carried out with the explicit method of LS-DYNA and verified by the drop test. For the optimization of package, response surface approximation model was created using central composite design. As a result, cushioning performance was improved under the critical condition and practical design guidelines of cushion package were suggested.

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Twostep Clustering of Environmental Indicator Survey Data

  • Park, Hee-Chang
    • Journal of the Korean Data and Information Science Society
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    • v.17 no.1
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    • pp.1-11
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    • 2006
  • Data mining technique is used to find hidden knowledge by massive data, unexpectedly pattern, relation to new rule. The methods of data mining are decision tree, association rules, clustering, neural network and so on. Clustering is the process of grouping the data into clusters so that objects within a cluster have high similarity in comparison to one another. It has been widely used in many applications, such that pattern analysis or recognition, data analysis, image processing, market research on off-line or on-line and so on. We analyze Gyeongnam social indicator survey data by 2001 using twostep clustering technique for environment information. The twostep clustering is classified as a partitional clustering method. We can apply these twostep clustering outputs to environmental preservation and improvement.

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Impact of Societal Participation on Customer Satisfaction: Economic-Environmental Analysis from Saudi Banks

  • SOMILI, Hassan M.
    • The Journal of Asian Finance, Economics and Business
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    • v.9 no.5
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    • pp.177-186
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    • 2022
  • This study aimed to measure the impact of societal participation of Saudi banks on customer satisfaction and determine the statistical differences in customer satisfaction according to sex, age, income, education, and work type. Societal participation has economic and environmental dimensions. The study population includes all Saudis in the government, military, and private sectors reaching 3.58 million in 2021. The unit of analysis is Saudi customers of commercial banks. The 12 banks have societal programs. The research tool is a "Questionnaire," It is distributed face-to-face at places of work. The study concludes that economic participation has no impact on customer satisfaction; however, the impact of environmental participation on customer satisfaction is proved. The study shows no statistical differences in customer satisfaction according to mediators (sex, age, income, education, and work type). Despite the environmental participation being the tangible product by Saudi banks in the local market, the study concludes the positive relationship between societal participation and customer satisfaction. The study presents a set of recommendations for enhancing societal participation in the Saudi businesses environment.

Classifying Strategic Types Through Strategic Group Analysis In Construction Industry (국내 건설부문 전략군 분석을 통한 전략군집분류 -국내 중규모 건설기업을 중심으로-)

  • Jeong Dae-Ryung;Yoo Byeong-Gi;Kim Jae-Jun
    • Korean Journal of Construction Engineering and Management
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    • v.6 no.2 s.24
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    • pp.102-110
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    • 2005
  • After the IMF bailout, the Environment of Domestic Construction Industry had changed dramatically. Before the IMF, Domestic Construction Firms are secured by the government regulations and some traditional practices. However, due to the following reasons: a decrease in public works, an increase in uncertainty of market prediction, the change of bid system, and increase in construction firms, recently the competition among construction firms has became keen. Under the serious competition, in order that medium-size construction firms survive in the construction market, it is need to establish the strategy that could increase productivity. In order to establish the strategy, firstly, construction firms should set up an appraisal standard of construction firms. Consequently, This study will introduce companies' objective appraisal in domestic construction market as well as basal data for setting-up strategy through adaptation industry structure analysis of business administration for strategic group analysis and a company which has lagged behind competitive power among the competitive companies can choose a target strategic group which should be pursued it in the future through being classified according to a group taken analogical strategy.

The Development and the Application of Product Design Database for Product Opportunity Analysis (제품기회탐색을 위한 제품디자인 데이터베이스 구축과 이의 활용)

  • 박정순;이건표
    • Archives of design research
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    • v.12 no.4
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    • pp.119-128
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    • 1999
  • Product opportunity analysis in product planning is to analyze the feasibility for success over the detail product concept, and to grasp the new possible market based on exploring the trends of market and product itself. Therefore, the correct analysis and insight with various data of product and market is needed for product opportunity analysis. As product environment changes rapidly, it is especially important to collect more plentiful informations, and to put these information to practical use pertinently. It is consequently indispensible to clarify the types of information to be needed and to construct product database. However, there has no meaning to gather simple information which is lying here and there. Product database has to be systematically organized and each product information is to be transformed into contextual one. This study clarifies a conceptual framework of product design database based on product attributes and develops prototype of product database for product planning. Case study of camera is exemplified for analyzing the product trends and exploring product opportunity with developed product database.

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