• International Journal of Internet, Broadcasting and Communication
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• v.11 no.3
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• pp.41-48
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• 2019

The Management Discussion and Analysis(MD&A) provides investors with an opportunity to gain insight into the company from a manager's perspective and enables short-term and long-term analysis of the business. And MD&A is an important channel through which companies and investors can communicate, providing a useful source of information for analyzing financialstatements. MD&A is measured by the quality of disclosure and there are many previous studies on the usefulness of disclosure information. Therefore, it is very important for the financial analyst who is the representative information user group in the capital market that MD&A Disclosure Quality is measured in real-time in combination with IT information technology and provided timely to financial analyst. In this study, we propose a method that real-time data is converted to digitalized data by combining MD&A disclosure with IT information technology and provided to financial analyst's information environment in real-time. The real-time information provided by MD&A can help the financial analysts' activities and reduce information asymmetry.

• Journal of Information Technology Applications and Management
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• v.31 no.3
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• pp.165-179
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• 2024

Although firms with advanced analytics and machine learning (which is often called AI) capabilities are considered to be highly successful in the market by making decisions and actions based on quantitative analysis using data, the scarcity of historical data and the lack of right data infrastructure are the problems for the organizations to perform such projects. The objective of this study, is to identify a road map for the organization to reach data capability maturity to become AI matured organizations. First, this study defines the terms, AI capability, data capability and AI matured organization. Then using content analyses, organizations' data practices performed for AI system development and operation are analyzed to infer a data capability roadmap to become an AI matured organization.

• Journal of Intelligence and Information Systems
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• v.29 no.1
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• pp.41-63
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• 2023

As the online e-commerce market growing, the need for a recommender system that can provide suitable products or services to customer is emerging. Recently, many studies using the sentiment score of online review have been proposed to improve the limitations of study on recommender systems that utilize only quantitative information. However, this methodology has limitation in extracting specific preference information related to customer within online reviews, making it difficult to improve recommendation performance. To address the limitation of previous studies, this study proposes a novel recommendation methodology that applies deep learning technique and uses various linguistic factors within online reviews to elaborately learn customer preferences. First, the interaction was learned nonlinearly using deep learning technique for the purpose to extract complex interactions between customer and product. And to effectively utilize online review, cognitive contents, affective contents, and linguistic style matching that have an important influence on customer's purchasing decisions among linguistic factors were used. To verify the proposed methodology, an experiment was conducted using online review data in Amazon.com, and the experimental results confirmed the superiority of the proposed model. This study contributed to the theoretical and methodological aspects of recommender system study by proposing a methodology that effectively utilizes characteristics of customer's preferences in online reviews.

• Journal of Navigation and Port Research
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• v.42 no.6
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• pp.539-545
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• 2018

In recent years, research on shipping market forecasting with the employment of non-linear AI models has attracted significant interest. In previous studies, input variables were selected with reference to past papers or by relying on the intuitions of the researchers. This paper attempts to address this issue by applying the stepwise regression model and the random forest model to the Cape-size bulk carrier market. The Cape market was selected due to the simplicity of its supply and demand structure. The preliminary selection of the determinants resulted in 16 variables. In the next stage, 8 features from the stepwise regression model and 10 features from the random forest model were screened as important determinants. The chosen variables were used to test both models. Based on the analysis of the models, it was observed that the random forest model outperforms the stepwise regression model. This research is significant because it provides a scientific basis which can be used to find the determinants in shipping market forecasting, and utilize a machine-learning model in the process. The results of this research can be used to enhance the decisions of chartering desks by offering a guideline for market analysis.

• Journal of Intelligence and Information Systems
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• v.28 no.4
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• pp.365-385
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• 2022

The easy payment service is a payment and remittance service that uses a simple authentication method. As online transactions have increased due to COVID-19, the use of an easy payment service is increasing. At the same time, electronic financial industries such as Naver Pay, Kakao Pay, and Toss are diversifying the competition structure of the easy payment market; meanwhile overseas fintech companies PayPal and Alibaba have a unique market share in their own countries, while competition is intensifying in the domestic easy payment market, as there is no unique market share. In this study, the participants in the easy payment market were classified as electronic financial companies, mobile phone manufacturers, and financial companies, and a SWOT analysis was conducted on the representative services in each industry. The analysis examined the user reviews of Google Play Store via a topic modeling analysis, and it employed positive topics as strengths and negative topics as weaknesses. In addition, topic modeling was conducted by dividing news articles into political, economic, social, and technology (PEST) articles to derive the opportunities and threats to easy payment services. Through this research, we intend to confirm the service capabilities of easy payment companies and propose a service activation strategy that allows gaining the upper hand in the market.

• Journal of Korea Game Society
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• v.18 no.2
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• pp.27-36
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• 2018

In this paper, we propose a win-win network operating platform for mobile games. The characteristics of the service structure suggested is to form a marketing network that can influence the mobile game market by linking with the mobile game industry, and the excellent game content of the game developer in the industrial complex may not disappear. We also would like to propose a network operating platform that would help it enter the market area steadily. The proposed platform technology is used to distribute rapidly through a win-win network between game companies and publishers. When new games are commercialized, they can support continuous target marketing through various data indicators and analytics by the developed platform. In particular, G-Cross marketing strategy is considered to be a low-cost, high-efficiency marketing method in that it can provide users with information about new games by utilizing the given game infrastructure and utilize the user group possessed by each game company.

• The Journal of Society for e-Business Studies
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• v.16 no.3
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• pp.249-261
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• 2011

The rapid growth of e-business market makes new online companies to start and existing offline companies to join in this area. As the number of players of this market grows rapidly, the competition among them is very intense. Many companies invest huge resources to online marketing including search advertisement, email advertisement and banner advertisement. Because these traditional online marketing activities mainly focus on how to invite visitors to their web sites, ROI of these marketing activities are getting lower. Many companies are looking for a new marketing method to escape this situation. In this paper, we propose ROMS (Realtime Online Marketing System) which supports tools to improve conversion ratio of e-commerce sites, ROMS gathers behavioral data of visitors and analyzes it in realtime. ROMS supports live chats, visitor profiling, context analysis, event detection, and live marketing. With ROMS, personalized offers based on visitors' realtime context can be made for each visitor.

• The Journal of Korea Institute of Information, Electronics, and Communication Technology
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• v.11 no.6
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• pp.784-792
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• 2018

In this study, we designed the area except the development market and the traditional market, where large scale shops were concentrated by realizing the real estate center of the alley commercial area. In addition, we have developed an area setting method for the alley area where reliability and rationality can be ensured by utilizing the actual data such as the business statistics, the survey data of the business, and the store business DB, which are managed by the local government or the state. The alley commercial areas were classified into five groups according to density. It is thought that users can distinguish the commercial areas from dense commercial areas to the commercial areas in order to utilize various commercial areas.

• The Journal of the Institute of Internet, Broadcasting and Communication
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• v.19 no.1
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• pp.171-178
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• 2019

Korea's shipbuilding industry is in a critical condition due to changes in the domestic and international environment. To overcome this crisis, preemptive development of products and technologies through prediction of new demand for ships is necessary. The goal of this research is to develop an artificial intelligence algorithm based on ship big data in order to predict new demand for ships. We intend to develop a big data analytics platform specialized in predicting ship demand and to utilize the forecast results of new ship demand through data analysis for planning/development of new products. By doing so, the development of sustainable new business models for equipment and equipment manufacturers will create new growth engines for shipyard and shipbuilders. Furthermore, it is expected that shipbuilders will be able to create business cases based on measurable performance, plan market-oriented products and services, and continuously achieve innovation that has high market destructive power.

• The Korean Journal of Applied Statistics
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• v.37 no.1
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• pp.87-102
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• 2024

Digital transformation refers to the process by which a company or organization changes or innovates its existing business model or sales activities using digital technology. This requires the use of various digital technologies - cloud computing, IoT, artificial intelligence, etc. - to strengthen competitiveness in the market, improve customer experience, and discover new businesses. In addition, in order to derive knowledge and insight about the market, customers, and production environment, it is necessary to select the right data, preprocess the data to an analyzable state, and establish the right process for systematic analysis suitable for the purpose. The usefulness of such digital data is determined by the importance of pre-processing and the correct application of exploratory data analysis (EDA), which is useful for information and hypothesis exploration and visualization of knowledge and insights. In this paper, we reexamine the philosophy and basic concepts of EDA and discuss key visualization information, information expression methods based on the grammar of graphics, and the ACCENT principle, which is the final visualization review standard, for effective visualization.