• Title/Summary/Keyword: Mall System

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Internet Shopping Mall Selection Using the AHP (AHP를 이용한 인터넷 쇼핑몰 선택에 대한 연구)

  • Lee Jeong;Lee Sang-Seol
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.28 no.1
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    • pp.16-23
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    • 2005
  • Purpose of this research wishes to present way to more safe and reliable operation way to shopping mall operation companies as well as consumerism through general utilization present condition of customers and satisfaction investigation that use internet shopping mall and establish wholesome commercial transaction order. This research draws criteria and items about success factor through each precedent research literature investigation about internet shopping mall success factor, and made up a questionnaire criteria and items that affect important internet shopping mall company's selection to college students and graduate students with learning connected with electronic commerce course. Execute pair comparison that require in AHP and analyzed priority weight about criteria and items to shopping mall company selection. As the result, Appeared that 'Credibility about internet shopping mall company's transaction' is considered most heftily by importance criteria at internet shopping mall selection. Appeared that think 'Credibility of personal information leakage prevention' most important to each criteria.

Intelligent Search System Providing The Various Conditional Product Search (다조건 상품 검색을 지원하는 지능형 검색 시스템)

  • 서양진;한상용
    • The Journal of Society for e-Business Studies
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    • v.4 no.3
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    • pp.179-196
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    • 1999
  • A cyber shopping mall is a place where consumers acquire the product information and make purchase decision in the cyber space. Even though there are many advantages over traditional malls, there are still several limitations to do shopping in an existing cyber mall. One of them is the absence of efficient search tool to handle various products specifications. Existing search systems usually support the "keyword search only" with limited product information. Consumers spend lots of their time and efforts in searching products and comparing them. Recently, some web sites provide the shopping mall comparison service that supports the additional search conditions such as price and maker. These services improve the situation but it is not still acceptable. In this paper, we propose an intelligent product search system based on a mediator which supports various conditional search for each product. Our system provides consumers with search results that satisfy purchase specifications. Our system is implemented in Visual basic and pert and experimental results show satisfactory performance.

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The Distribution System and the Spatial Characteristics of Sales for the Internet Shopping Mall : In the Case of a Company Based on an Off-Line Presence (인터넷 쇼핑몰의 유통체계와 상품판매의 공간적 특성 : 오프라인을 기반으로한 업체를 사례로)

  • Yi, Yun-Young
    • Journal of the Korean association of regional geographers
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    • v.10 no.1
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    • pp.158-176
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    • 2004
  • The purpose of this paper is to clarify the distribution system and the spatial characteristics of sales for the internet shopping mall on the basis of its off-line presence. The distribution system of this internet shopping mall is divided into the goods selection process and the product delivery process to consumers according to the function and role of the distribution center which is performed by cooperative companies. The internet shopping mall uses a different distribution system from the off-line department store, outsourcing the delivery process to door-to-door delivery companies in order to reduce costs and to increase the speed of delivery. Sales in the internet shopping mall are concentrated in the delivery unit area where the main office is located. Accordingly, in the case of the internet shopping mall based on an off-line presence, the mail-order business does not fully overcome the limitations arising from space. Also, the main factors influencing the value of sales, according to the area, are the number of women aged 20 to 49 and the distances involved.

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A Study on Effects of Characteristics of Internet Shopping Mall on Customer Loyalty (인터넷쇼핑몰의 특성이 고객충성도에 미치는 영향에 관한 연구)

  • Choi Seung-Il
    • The Journal of the Korea Contents Association
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    • v.5 no.4
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    • pp.45-53
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    • 2005
  • The rapid diffusion of using internet and technical development becomes a driving force creating and developing the industries based on internet and made up an electronic commerce market which is a new form of business market. The object of this study is the business form between the consumer and the enterprise having a rapid growth nowadays. We classified enterprises' characteristic factors in internet shopping mall into product's characteristic factors on shopping mall, characteristic factors of the system on shopping mall and characteristic factors of the interaction between customers and shopping mall in the internet shopping mall. And then we investigated how these classified characteristic factors on shopping mall could influence on customer loyalty.

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A Methodology on Measuring Service Quality of Internet Shopping Mall using Taguchi Method (다구찌 방법을 적용한 인터넷 쇼핑몰의 서비스 품질 측정 방법론)

  • Seo Kwang-Kyu;Ahn Beum-Jun
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.27 no.3
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    • pp.45-51
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    • 2004
  • Recently, the severe competition in the internet shopping mall has forced firms to increase the customer satisfaction and to enhance service quality Despite the internet shopping mall's fast and superficial growth and extraordinary potential, study on (actors affecting service quality based on its characteristics is meager. Most researchers have studied on the service quality related with the internal shopping mall by just applying measurement items in internet environment. This paper tries to analyze whether the internet shopping mall can be reorganized by introducing factors of service quality specifically with reference to the internet showing mall. In addition, this study focuses on developing the method to measure the service quality more effectively. For this purpose, this study applies the Taguchi Method using quality loss function (QLF) which can be used to measure quality quantitatively. The proposed method provides the measurement of the internet shopping mall's service quality and offers to the practitioner a measurement tools suitable for service industry.

A Study on Effects of Characteristics of Internet Shopping Mall on Customer Loyalty (인터넷쇼핑몰의 특성이 고객충성도에 미치는 영향에 관한 연구)

  • Choi Seung-Il
    • Proceedings of the Korea Contents Association Conference
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    • 2005.05a
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    • pp.295-299
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    • 2005
  • The object of this study is the business form between the consumer and the enterprise having a rapid growth nowadays. We classified enterprises' characteristic factors in internet shopping mall into product's characteristic factors on shopping mall, characteristic factors of the system on shopping mall and characteristic factors of the interaction between customers and shopping mall in the internet shopping mall. And then we investigated how these classified characteristic factors on shopping mall could influence on customer loyalty.

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An Empirical Study on Critical Success Factors in Internet Shopping Mall (인터넷쇼핑몰 성공요인에 관한 실증적 연구)

  • Kim, Chi-Ho;Eom, Kwang-Yeol
    • International Commerce and Information Review
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    • v.7 no.1
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    • pp.3-18
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    • 2005
  • The purpose of this study is to investigate the determinants of critical success and to analyze the main factors which are affecting the successful implementation of Internet shopping mall. The major findings of empirical analysis are as follows : 1) The degree of searching easuness in the internet shopping mall is statistical significance. 2) The degree of customer response is the important success factor. 3) The speed of connection exert a beneficial influence upon the performance of shopping mall. 4) The standard of security system is be in direct proportion to the performance of shopping mall The result of this study will be useful for the chief executive officers to make more rational decision making for e-Business strategies is related to the Internet shopping mall. The paper also strives to provoke debate in this area with to encouraging further research on the topic.

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Implementation of a Credit Authentication System (전자상거래에서 상점에 대한 신용 보증 시스템 구현)

  • 백기영
    • Journal of the Korea Institute of Information Security & Cryptology
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    • v.9 no.2
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    • pp.37-48
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    • 1999
  • The Internet has been used as the academic researching purposes. Nowadays accordance with improving and being familiar with the World-Wide Web Many people are giving it a try to use the Internet as commerce markets. The noticeable example of internet-based use of the commerce is the Internet shopping mall. Using the WWW companies exhibit their products and users select the ones and take the payment for ones in the on-line Increasing the the Internet shopping mall there needs to be the countermeasure that companies and clients must verify each other. In this paper there are explained the development credit authentication system of the Internet shopping mall and the construction of the trusted environment clients can use Internet shopping mall. That is to develop the credit authentication system the credit-rating of Internet shopping mall can be sent securely and easily to clients and the information of credit-ranting cannot be eavesdropped.

Design and Implementation of Internet Shopping Mall by Using Virtual Reality-Driven Avatar and Web Decision Support System (가상현실 분신과 웹 의사결정지원 개념에 입각한 인터넷쇼핑몰 설계 및 구현에 관한 연구)

  • 이건창;정남호
    • Proceedings of the Korea Inteligent Information System Society Conference
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    • 1999.03a
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    • pp.361-371
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    • 1999
  • This paper is concerned with designing and implementing the Internet shopping mall by using virtual reality-driven avatar and web decision support system. Traditionally, the Internet shopping mall has been designed based on the combination of several hyperlinks, images, and texts. However, this sort of approach results in a lower performance because possible customers cannot make more accurate shopping decisions. To overcome this kind of pitfalls facing the current Internet shopping malls, we propose using a combination of virtual reality and web DSS. The main virtues of our proposed approach to designing the Internet shopping mall are as follows: First, the virtual reality technique is emerging as one of alternative guaranteeing a sense of reality for customers part and facilitating the complex process of shopping decision makings. Especially, the avatar, which is an artificially designed man working on the Internet, can make easy and absorbing the Internet shopping-related decision making processes. Second, the web DSS approach can provide an effective decision support mechanism for customers. Especially, we design a set of intelligent agents for the proposed web DSS. Experimental results with an illustrative example showed that our proposed approach can yield a new Internet shopping mall paradigm with which customers can benefit from a high level of decision support functions.

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A Hierarchical Evaluation for Success Factors of the Mobile-Assisted Language Learning Using AHP

  • Kim, Gyoo-mi;Lee, Sang-jun
    • International Journal of Contents
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    • v.13 no.3
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    • pp.25-31
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    • 2017
  • With tremendous advancement of information and communication technologies, mobile learning systems have been widely adopted in language learning contexts, and several frameworks have been developed for identifying and categorizing different factors of mobile-assisted language learning (MALL). However, pre-existing frameworks have limitations when evaluating the importance level of criteria. The purpose of this study is to develop a comprehensive hierarchical framework for identifying and categorizing success factors of MALL and prioritizing them according to the importance level. To do that, AHP method is used to quantitatively estimate weight values of MALL criteria. Results reveal that the priority of MALL criteria is ordered as follows: content, system, learner, language learning. Local weights of each criterion are also analyzed; for example, usefulness, accuracy, and authenticity are critical factors for improving MALL contents. Ease of use and mobility of MALL systems are also considered more critical than other systematic factors. In addition, availability of immediate feedback and self-directness has the highest weight values of importance. The findings of the study are discussed regarding hierarchical orders of MALL criteria and conclude that successful MALL implementation may be achieved if related elements are diversely measured and evaluated. Pedagogical implications and suggestions for further research are also presented.