• The Journal of Information Systems
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• v.17 no.3
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• pp.153-174
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• 2008

Mobile commerce is defined as any direct or indirect transaction conducted and facilitated through a wireless telecommunication network such as payment, ticketing, auction and mobile banking. Despite the importance of mobile commerce, there have not been so many academic studies on the unique characteristics of mobile commerce environments. In this study, our research model is developed based on TAM(Technology Acceptance Model) to investigate the user's technology acceptance process in mobile commerce environment. The factors, such as ubiquity, compatibility, perceived usefulness, perceived ease of use, cost, security, attitude and behavior intention for mobile commerce were selected from pier study in information systems area. The data for empirical analysis of the research model is collected online-questionnaire of 167 mobile commerce users in South Korea. The hypotheses were analyzed using SPSS 15.0 and AMOS 7.0. The results of our study show that: (1) compatibility, perceived usefulness and security had influences on the attitude whereas perceived ease of use and cost did not have any significant impact on the attitude, (2) compatibility influenced perceived usefulness whereas perceived ease of use did not, and finally (3) ubiquity, perceived usefulness and attitude had considerable influences on intention for mobile commerce. Therefore, practitioners should focus on enhancing security, quality of contents and services as well as offering what mobile commerce users want. The results of this study may useful for academicians and practitioners alike.

• The Journal of Information Systems
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• v.23 no.1
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• pp.53-71
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• 2014

The center of networking is moving toward mobile from PC based computing environment. The number of smartphone users are increasing rapidly today. One of the most popular smart phone applications is mobile SNS such as Kakao Story, Facebook, Twitter, Mobile Cyworld, etc. Mobile SNS means social network services based on mobile communication technology. This research focused on mobile SNS usage of married women who have not enough time for face-to-face communication with their friends to enhance their friendship. Married women in their 30s and 40s have lots of things to do like housework and caring their children. Mobile SNS would help their communication in aspect such of free of space and time. Through Mobile SNS married women can reinforce their personal relationship and self-esteem. Social Information Processing Theory (SIP) is an interpersonal communication theory developed by Walther(1992). Once established, online personal relationships may demonstrate the same relational dimensions and qualities as face-to-face relationships. The theory explains how people get to know one another online, without nonverbal cues, and how they develop and manage relationships in the computer-mediated environment. The result of empirical analysis indicates that marred women's Mobile SNS activities reinforce their personal relationship and self-esteem.

• Journal of Information Technology Services
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• v.9 no.4
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• pp.243-259
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• 2010

It is expected that the next generation mobile communication system will be a service-driven developed system capable to realize the human-centric mobile convergence services. and it is different from the technology-driven development approach of the second and the third generation mobile communication systems. As a preliminary research work on such service-driven system development approach for the next generation mobile communication system. we developed the scenario based service analysis process (2SAP) framework to derive core service technologies and functionalities. In this paper. we propose the next generation mobile convergence service business model creation methodology based on research results of the 2SAP framework. To achieve this goal, we first establish a service model contains several components such as infrastructures. operations. and provision of services that are indispensible for providing next generation mobile services. Then, the next generation mobile services and its corresponding business models can be created by adding service and value flows to the developed service model after defining necessary components of business model including actors, their relationships, and roles.

• The KIPS Transactions:PartC
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• v.9C no.1
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• pp.17-20
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• 2002

IMT-2000 technologies are divided 3G packet data system that using mobile IP and GPRS that based on the GSM networks. These technologies Push introduce mobile IP to support seamless roaming. In mobile If environments, use AAA server such as RADIUS or DIAMETER to provide authentication service for dial-up computers. This factor is important for mobile nodes. Mobile If require strong authentication between mobile nodes and home agents. We propose application of AAA protocols for smooth handoff mechanism in IMT-2000 environments.

• The KIPS Transactions:PartC
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• v.17C no.2
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• pp.153-158
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• 2010

Mobile IPv6 is one of method can keep Mobile node's session. To solve legacy Mobile IPv4's triangular routing problem, in Mobile IPv6, Mobile Node could directly communicate with Correspond node by Binding Update. But, attacker could interfere Return Routability Procedure that is Correspond node check Home address and Care of address reachable. At this result, Attacker is able to hijack Session to correspond node from Mobile node. In This paper, We propose new Binding Update scheme for solving that problem. Our approach is that MN gives association both home token and care of token using onewayness of keyed hash fuction. From security and performance analysis, we can see that proposed binding Update Scheme can achieve stronger security than legacy scheme and at the same time requires minimal computational overhead.

• Journal of the Korea Society of Computer and Information
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• v.18 no.12
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• pp.139-147
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• 2013

As the use of wired and mobile Internet is on the increase, organizational activities for customers as well as individual life style are changing rapidly from the past. Specifically, mobile advertising in organizations thanks to remarkable growth in smartphone users, continuous development of mobile Internet technologies, and enhancement of information delivery capability regardless of time and place, has become a competitive weapon for presenting new products and services, promoting marketing programs, and communicating with customers. The study is to investigate what characteristics of mobile advertising are affecting the acceptance toward mobile advertising, and to analyse if the country type of mobile Internet users has a moderating effect on the relationship between these characteristics of mobile advertising and user acceptance.

• International Journal of Contents
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• v.17 no.2
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• pp.48-64
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• 2021

This study examines mobile news engagement-conceptualized as news exposure and participation-in the context of South Asia which has experienced tremendous growth in mobile-Internet users without receiving much attention from communication scholars. Along with demographic characteristics, this research incorporates motivational factors (grounded on uses and gratifications-U&G-approach) and news type preferences to explore their roles in mobile news engagement among urban citizens in Bangladesh. Results of a self-administered survey (N = 504) revealed that participants' mobile news engagement partially varied depending on their demographic differences, particularly gender, age, and education. Our study also unveiled that individuals' motivation for sharing information seemed to be a strong predictor of mobile news exposure and participation. In addition, Bangladeshi respondents were more likely to be interested in the hard news in terms of expressing views on news comments and sharing news via mobile platform. Conversely, preference for soft type news had a significant influence on news exposure through mobile browsing. This study provides insights into the understanding of global phenomena of mobile news engagement by unpacking the case of Bangladesh where mobile news usage seems to be an evolving state.

• Korea Trade Review
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• v.45 no.1
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• pp.279-300
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• 2020

The cosmetic medical information mobile platform is evolving into a new channel for searching and obtaining relevant information before using cosmetic medical service. In addition, the medical institutions can facilitate the medical contracts, and take advantage of systemic customer management through the cosmetic medical information mobile platform. Therefore, the paradigm of the cosmetic medical mobile service industry is facing a flow of change through the use diffusion of cosmetic medical information mobile platform. In this study, in order to explore the factors affecting the use diffusion of the cosmetic medical information mobile platform, this study used the research model of the influence of the characteristics of the cosmetic medical information mobile platform on perceived convenience and usefulness, and use diffusion by applying TAM(Technology Acceptance Model). As a result, immediateness, interactivity, and customization in the characteristics of cosmetic medical information mobile platform had positive effects on the perceived convenience. Also, interactivity, customization, and economics had positive impacts on perceived usefulness. In addition, perceived convenience and usefulness had positive effects on the use diffusion. Through this study, the factors influencing the use diffusion of cosmetic medical information mobile platform were actually explored, and the service value of the cosmetic medical information mobile platform were categorized. Future research is expected to contribute to the continuous improvement of quality and expansion of the cosmetic medical service market based on various research.

• Proceedings of the Korea Information Processing Society Conference
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• 2008.05a
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• pp.889-892
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• 2008

최근 이동 중에도 인터넷을 사용하고자하는 사용자의 요구에 맞추어 노드의 이동성을 제공하기 위한 기술들이 개발되고 있다. 그 중 대표적인 기술이 네트워크 계층에서의 이동성 관리 기법인 Mobile IP 기술이다. Mobile IP 기술은 크게 두 가지 분류로 나눌 수 있다. 하나는 호스트가 직접 핸드오프에 대한 시그널링을 수행하는 호스트 기반 이동성 관리 기술이고, 다른 하나는 네트워크 엔터티가 호스트를 대신하여 호스트의 이동에 따른 시그널링을 수행하는 네트워크 기반 이동성 관리 기술이다. 전자의 대표적인 프로토콜은 Mobile IPv6, Fast Mobile IPv6, Hierarchical Mobile IPv6가 있고, 후자의 대표적인 프로토콜은 Proxy Mobile IPv6 기법이 있다. 그 중, 최근 가장 주목 받고 있는 기술은 Proxy Mobile IPv6이다. 네트워크 기반 이동성 관리라는 개념이 서비스 제공자와 기기 제조사에게 모두 이득을 주는 방식이기 때문이다. 하지만 Proxy Mobile IPv6는 아직 개발 중인 기법이라 최적화에 대한 논의가 끝나지 않았다. 특히 Proxy Mobile IPv6 도메인 내에서의 라우팅 최적화에 대한 논의는 활발하게 이루어지고 있다. 본 논문에서는 Proxy Mobile IPv6의 네트워크 엔터티인 Mobile Access Gateway의 라우팅 테이블을 이용한 라우팅 최적화 기법을 제안한다. 또한 제안한 기법이 가져오는 성능향상과 효과에 대해 분석한다.

• ETRI Journal
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• v.45 no.5
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• pp.781-794
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• 2023

Uncrewed aerial vehicles (UAVs) have become a vital element in nonterrestrial networks, especially with respect to 5G communication systems and beyond. The use of UAVs in support of 4G/5G base station (uncrewed aerial vehicle base station [UAV-BS]) has proven to be a practical solution for extending cellular network services to areas where conventional infrastructures are unavailable. In this study, we introduce a UAV-BS system that utilizes a high-capacity wireless backhaul operating in millimeter-wave frequency bands. This system can achieve a maximum throughput of 1.3 Gbps while delivering data at a rate of 300 Mbps, even at distances of 10 km. We also present the details of our testbed implementation alongside the performance results obtained from field tests.