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Application of AI-based Customer Segmentation in the Insurance Industry

  • Kyeongmin Yum;Byungjoon Yoo;Jaehwan Lee
    • Asia pacific journal of information systems
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    • 제32권3호
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    • pp.496-513
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    • 2022
  • Artificial intelligence or big data technologies can benefit finance companies such as those in the insurance sector. With artificial intelligence, companies can develop better customer segmentation methods and eventually improve the quality of customer relationship management. However, the application of AI-based customer segmentation in the insurance industry seems to have been unsuccessful. Findings from our interviews with sales agents and customer service managers indicate that current customer segmentation in the Korean insurance company relies upon individual agents' heuristic decisions rather than a generalizable data-based method. We propose guidelines for AI-based customer segmentation for the insurance industry, based on the CRISP-DM standard data mining project framework. Our proposed guideline provides new insights for studies on AI-based technology implementation and has practical implications for companies that deploy algorithm-based customer relationship management systems.

총사업비 관리 프로세스 분석을 통한 입·낙찰 방식별 공사비 조정 시나리오 분석 연구 (A Study on the Analysis of Cost Adjustment Scenarios by Bidding Method through Analysis of the Total Project Cost Management Process)

  • 김경백;이가연;김상범
    • 한국건설관리학회논문집
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    • 제21권2호
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    • pp.30-38
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    • 2020
  • 국내 공공 건설공사 공사비 수준이 시장 상황을 합리적으로 반영하지 못하고 있는 인식이 산업 전반에 널리 펴져 있는 가운데, 총사업비 관리 프로세스 상의 과도한 공사비 조정이 공사비의 적정성 미확보에 대한 핵심 원인 중 하나로 지목되고 있다. 정부는 건설 프로젝트 총사업비 산정 및 관리 프로세스에서 삭감 위주의 정책을 펼치고 있으며, 산업계에서는 예정가격 대비 낙찰가격의 수준은 매우 낮다는 인식이 일반적이다. 본 연구에서는 총사업비 관리 프로세스를 개선하기 위한 목적으로 총사업비 산정 및 관리 프로세스에 대한 분석을 수행한다. 입·낙찰 방식별 총사업비가 단계별 조정되는 과정을 분석하고, 사업구상 단계 대비 낙찰가격의 수준에 대한 정량적 비교분석 결과를 도출한다.

유기축산물의 Codex 대응과 조직적 생산기반구축 방안 (A Counterplan for CODEX-Guideline and Construction of Organic livestock Production Basis)

  • 유덕기
    • 한국유기농업학회지
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    • 제9권3호
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    • pp.1-22
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    • 2001
  • This article described the production problems, import conditions of organic livestock products and background of CODEX-guideline, and presented the counterplan for future organic livestock production policy. The essential counterplan for CODEX-guideline and construction of organic livestock production basis include ; - Specific funding of research and development for excellent livestock breeding with consideration of regional enviroment-friendly applications to improve the quality of organic livestock products, - Development of production potential and resources utilization of organic feeding stuffs in domestic and foreign countries, - Horizontal and vertical organization of organic livestock farming and multifarm cooperation, - Specialization of organic livestock farming, and construction for direct or indirect linkage markets and Agro-food corporation for closer cooperation between inner and outer factor of farm management, - Construction of recycling system for the enviroment-friendly utilization of animal excrements.

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u-T 환경하에서의 재난/재해시 교통관리지침 개념 정립에 관한 연구 (Research on Concept of Guideline for Traffic Management in the Case of Disaster Events under a u-T Environment)

  • 윤재용;전종수;권영혁;이의은
    • 대한토목학회논문집
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    • 제30권4D호
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    • pp.331-338
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    • 2010
  • 우리나라의 경우 최근 늘어나는 재난 발생에 비해 재난 발생시 교통운영관리에 대한 연구가 부족한 실정이다. 더군다나 재난/재해시 교통운영관리 매뉴얼은 한국도로공사를 제외하고는 대부분의 매뉴얼에서 교통운영관리에 대한 내용을 다루고 있지 않거나 아주 초보적인 내용이 주를 이루고 있다. 따라서 본 연구는 재난/재해 발생시 교통운영관리 지침을 제시하기 위한 개념을 정립하였다. 이것을 위해 먼저 미국의 지침을 분석하였으며, 이를 토대로 우리나라 상황에 적용 가능한 개념들을 제시하였으며, 특히 향후 u-T 환경이 구축됨에 따라 재난/재해시 효율적 교통운영관리가 가능해 질 것으로 판단되며 각 재난관리 단계인 예방, 대비, 대응, 복구 단계에서의 필요한 개념들을 제시하였다.

가뭄관리정보시스템 마스터플랜수립 연구 (Study on Establishment of Master Plan flor Drought Management Information System)

  • 박진혁;고덕구;이근상;황의호
    • 한국수자원학회:학술대회논문집
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    • 한국수자원학회 2005년도 학술발표회 논문집
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    • pp.1481-1485
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    • 2005
  • This study aims at establishing master plan for efficient establishment of comprehensive drought management information system as non-structural drought counterplan which provides drought damage in advance. Domestic and abroad research related to drought were surveyed and analyzed through many literature and internet for systematic drought management information system. Long-term master plan for comprehensive drought management information system is divided into 3 steps. In first step, drought monitoring system including development of hydrological drought assessment index, drought outlook analysis method and GIS web based drought monitering system is established. In second step, water supply plan and guideline through water shortage danger assessment by areal characteristics is established. In third step, comprehensive management information system through export system linked to KORSIM and establishment of information shared system between each bureau related to drought. Based on this study, master plan for efficient development and application of drought management information system is proposed, it is expected to be applied as guideline for second and third step of drought management information system.

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건축 프로젝트의 친환경성 제고를 위한 사업관리 가이드라인 구성 체계 도출 (The Guideline structure for improving sustainability in building construction projects)

  • 홍석규;김창원;조훈희;강경인
    • 한국건축시공학회:학술대회논문집
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    • 한국건축시공학회 2014년도 춘계 학술논문 발표대회
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    • pp.26-27
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    • 2014
  • Sustainable development has become a growing concern throughout the world. Construction industry also has participated in the efforts to minimize the environmental impacts. In Korea, the government has already established the green construction certification(G-seed) and guidelines for sustainable construction. However, domestic guidelines are focused on the design and construction phase, not on the construction project. In addition, it is difficult to find instructions due to the complex structure based on the work unit. Therefore this study aims to deduct the component structure for sustainable construction guidelines in the planning, design and construction phases by utilizing the Factor Analysis. Following the literature review, a total of 26 criteria were identified. Further, a survey was conducted to capture the perceptions on the importance of the criteria. According to the factor analysis, the criteria can be grouped into 8 factors : Environmental factors management, Management planning, Cost and Design management, Energy management, Material management, Certification and regulation management, General Management and Others.

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사설안내표지판 관리지침의 디자인 만족도에 관한 연구 -대전시 사설안내표지판 디자인 관리지침을 중심으로- (Design Satisfaction of Private Signboards on the Sign Management Guideline)

  • 김영국;주연정
    • 한국콘텐츠학회논문지
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    • 제13권5호
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    • pp.159-169
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    • 2013
  • 사설안내표지판은 공공디자인의 영역으로 시민들의 편의를 돕고 도시미관을 고려해야 하지만 제도화된 디자인 규정이 없는 행정적인 문제와 관리 주체들의 인식 부족으로 무질서한 난립을 초래하여 도시 미관을 해치고 정보 혼란을 야기하는 주요 원인이 되고 있다. 이러한 문제로 서울시를 비롯한 각 지방 도시들은 사설안내표지판 디자인 관리지침을 만들어 개선사업을 진행하고 있으나 개선 후 안내표지판의 실질적인 디자인 만족도 검증의 연구가 부족한 실정이었다. 이에 본 연구에서는 사설안내표지판의 디자인 관리지침을 만들어 개선 사업을 실시한 대전시를 중심으로 개선 후 표지판의 시각요소, 정보전달, 도시 가로환경에 대한 디자인 만족도에 대해 조사하고 분석해보았다. 분석 결과 시각요소, 정보전달, 도시 가로환경의 모든 항목에서 개선 후 디자인의 만족도가 높게 나타나 긍정적인 평가를 받는 것으로 판단되며 사설안내표지판 디자인 만족도의 실증적 조사에 의의가 있다고 사료된다.

근거기반 중심정맥 주입요법 간호실무지침 개정 (Updates of Evidence-Based Nursing Practice Guidelines for Central Venous Infusion Therapy)

  • 임경춘;정재심;김경숙;김현림;김현정;김동연;이미정;이주현
    • 임상간호연구
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    • 제29권1호
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    • pp.42-55
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    • 2023
  • Purpose: This study was conducted to update nursing practice guidelines for intravenous infusion published in 2017. Methods: The guideline update process was carried out using 22 steps developed by NICE and SIGN. It was agreed to update domains related to central venous infusion therapy. Contents related to peripheral infusion would be updated later. Results: Updated guidelines for central venous infusion therapy consisted of 6 domains and 195 recommendations. The number of recommendations by domain was 11 for general instruction, 14 for central vascular access devices (CVAD) and add-on devices, 13 for nursing management before insertion of CVAD, 30 for management during insertion of CVAD, 51 for management after insertion of CVAD, and 76 for complications. A grade was 29 (14.9%), B grade was 87 (44.6%), and C grade was 79 (40.5%) in the strength of recommendations. A total of 37 (19.0%) recommendations were newly developed and 23 (12.3%) previous recommendations have been modified. The newly developed recommendations were mainly related to the infection control methods. Conclusion: The updated guideline is focused on safe maintenance of central venous infusion therapy. Through this guideline, it is hoped to minimize the occurrence of complications and improve the standardization and efficiency of nursing practice.

근거기반 유치도뇨간호 실무지침 개정 (Updates of Nursing Evidence-Based Practice Guideline for Indwelling Urinary Catheterization)

  • 박경희;추희정;서현주;홍혜경;이주현;임경춘
    • 임상간호연구
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    • 제29권3호
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    • pp.211-222
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    • 2023
  • Purpose: This study was conducted to update the existing evidence-based nursing clinical practice guideline for indwelling urinary catheterization (IUC). Methods: The guideline have been revised in 22 steps based on international standards. The quality of the practice guidelines to be used for revision was evaluated using the Appraisal of Guidelines for Research and Evaluation II. The evaluation of the content appropriateness and applicability of the draft recommendations of the revised practice guidelines was performed using the RAND/UCLA Appropriateness Method, a decision-making method developed by the RAND Corporation. Four guidelines were used for the revision. Results: The updated nursing practice guideline for IUC consisted of 9 domains and 134 recommendations. The numbers of recommendations in each domain were: 4 Assessment, 20 Equipment, 11 Catheter insertion, 52 Catheter maintenance, 4 Catheter and drainage bag change, 9 Catheter removal, 22 Complications management, 5 Education and consult, and 7 Hospital support. The recommended grade was 8.2% for A, 38.1% for B, and 53.7% for C. Among these, the major revision was done in 11 recommendations (8.2%). A total of 29 recommendations (21.6%) were newly added. 30 (22.4%) recommendations had minor revisions such as changes or addition for some words or sentences, and 13 (9.7%) recommendations were deleted. Conclusion: Revised nursing practice guideline is expected to serve as an evidence-based practice guideline for IUC in Korea. This guideline will provide health care providers, patients, and caregivers with information to help manage IUC, leading to improved patient outcomes.