• Title/Summary/Keyword: Low-cost Strategy

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A Study on Management Strategies and Management Performance According to Organizational Culture Types in the Digital Economy Era (디지털 경제 시대의 조직문화 유형에 따른 경영전략 및 경영성과에 관한 연구)

  • Lee, Sangho;Cho, Kwangmoon
    • Journal of Internet of Things and Convergence
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    • v.8 no.4
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    • pp.85-96
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    • 2022
  • The purpose of this study was to investigate how the management strategies and organizational culture required in the digital economy have an effect on business performance. It provided basic data on management strategies and organizational culture necessary to approach as a digital leading country. For data collection, a survey was conducted from March 1 to May 30, 2022 for companies located in J province and engaged in industries related to the digital economy. The survey was conducted online and non-face-to-face, and a total of 225 companies participated in the survey. For statistical analysis, frequency analysis, exploratory factor analysis and reliability analysis, cluster analysis, independent sample t-test, and multiple regression analysis were performed. The research results are as follows. First, organizational culture was classified into high and low groups according to preference in innovation oriented, relationship oriented, task oriented, and hierarchical oriented. Second, the 4 types of organizational culture showed differences in prospectors strategy, analyzers strategy, defenders strategy, differentiation strategy, cost leadership strategy, financial performance, and non-financial performance according to preference. Third, management strategies affecting financial performance were found to be analyzers strategy, differentiation strategy, prospectors strategy, and cost leadership strategy. Fourth, management strategies affecting non-financial performance were found to be differentiation strategy, defenders strategy, analysis strategy, offensive strategy, cost leadership strategy, and focus strategy. Fifth, organizational culture affecting financial performance was found to be task oriented. Sixth, organizational culture affecting non-financial performance was found to be innovation oriented and relationship oriented. Through these studies, it is expected that the economy will be revitalized in the domestic market and a growth ecosystem that can take a new leap forward is created in the global market.

A Comparative Study on Low-Carbon Port Management of Busan and LA/LB - On the Basis of Port Management Cost - (LA/LB항과 부산항의 저탄소 항만운영에 관한 비교연구 - 비용부담을 중심으로 -)

  • Cho, Dong-Oh
    • Journal of the Korean Society of Marine Environment & Safety
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    • v.16 no.2
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    • pp.223-228
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    • 2010
  • In the midst of worldwide response to climate change, the advanced ports including LA/LB(Los Angeles/Long Beach) has started to reduce carbon emission from port area which has not been targets of interests in the worldwide cooperation. Recently, the Port of Busan has started to reduce carbon emission from the port area under the Green Port Strategy in Korea. However, the low-carbon port management increases the cost of port management and negatively impacts the port competitiveness in the short term. Therefore, the Busan Port Authority is carrying out the low-carbon projects directly and has not transfer the cost to the port users, such as shipowers, cargo owners and terminal operators. However, the Port Authority of LA/LB has transferred the cost at low-carbon port management to customers of port. In this study, comparative analysis on cost of low-carbon port management at Busan and LA/LB is carried out for sustainable port management.

Hybrid Pulse Width Modulation Strategy for Wide Speed Range in IPMSM with Low Cost Drives

  • Ahn, Han-woong;Go, Sung-chul;Lee, Ju
    • Journal of Electrical Engineering and Technology
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    • v.11 no.3
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    • pp.670-674
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    • 2016
  • The control performance of hybrid PWM inverter using a phase current measurement is presented in this paper. The hybrid PWM technique consists of space vector pulse width modulation (SVPWM) and six-step voltage control operation. The SVPWM is performed to reduce the harmonic components in the low speed region, and the six-step modulation is applied to increase the maximum speed of the IPMSM in the high speed region. Therefore, it is possible to obtain a great performance in both the low speed range and high speed range. However, the six-step modulation cannot be completely implemented, since the inverter that includes the lag-shunt sensing method has an immeasurable current region. In this paper, a quasi-six-step modulation using a modified voltage vector is proposed. The validity and usefulness of the proposed PWM technique is verified by MATLAB/Simulink and experimental results.

An introduction of FTTH Passive Optical Network and Deployment Strategy (FTTH 수동 광가입자망 기술 소개 및 진화 방안)

  • Kim, Chong-Ahn;Kim, Dae-Young
    • Proceedings of the IEEK Conference
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    • 2005.11a
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    • pp.253-256
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    • 2005
  • In this paper, we explain a various fiber to the home technology and give some important standardization status. And, passive optical networks which are WDM-PON, Ethernet PON and/or Gigabit-PON will be mainly deployed in populated subscriber area and multiple dwelling units with taking great advantage of OPEX. And finally we discuss FTTH deployment strategy with low capital cost.

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하청형 중소기업의 전략적 기업혁신 -기술베이스의 동태적 다각화를 중심으로 -

  • 류태수
    • Journal of Technology Innovation
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    • v.8 no.2
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    • pp.97-117
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    • 2000
  • TOEM strategy is widely used in Japan and Korea because of the diverse advantages such as cost sharing, technology transfer, equipment lease and base technology acquisition between parent company and OEM supplier. There are, however, some disadvantages that (1)OEM suppliers are likely to be reactive to environmental changes and (2) may have difficulty in building competitive position and long-term growth. When the parent company relocates its plant to foreign countries to achieve lower labor cost or to enhance value added this change will affect directly the OEM supplier's outcome. The parent company's divestiture from existing businesses will also affect the OEM supplier. For the OEM supplier to survive in face of these strategic changes it must enter the new countries with the parent company. Alternatively, the OEM supplier must actively diversify its technologies based on its core capabilities of existing product and process technologies and seek new business arenas. The strategy of aligning its businesses with the parent company's new business strategy allows the OEM supplier to share the new market while it requires the OEM supplier to develop core capabilities. In Korea many small and medium sized OEM suppliers are dependent on a few large companies. For the industry structure in Korea where industry concentration is extremely high OEM suppliers should move away from the past strategy, where they are dependent on the parent company's low profitability businesses. They should actively enter new businesses for which parent companies enter to achieve long-term growth.

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Organizational capability, competitive strategy and firm performance in venture businesses (벤처기업의 보유역량과 경쟁전략이 경영성과에 미치는 영향)

  • Park, Kyoungmi;Hwang, Jaewon
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.17 no.2
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    • pp.272-281
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    • 2016
  • The effective exploitation of resources is critical for startup firms with insufficient resources to compete with well-resourced large firms. The direction and consistency of the resource input should be retained to utilize resources effectively, which will lead to a necessity for a fit between the strength in resources and the strategy of a firm. This study suggests hypotheses and verifies them empirically based on the logic that the attribute of resources in which a firm with a core competence decides the type of strategy and the formulated strategy presents the direction of the resource input, which enables the effective utilization of resources and facilitates high performance. According to the statistical results, the R&D capability affects the innovative differentiation strategy, marketing capability affects marketing differentiation strategy, and financial and production capability affects low cost strategy, in which the efficacy of the strategy depends on the attribute of resources. In addition, the R&D capability and marketing capability adversely affect the low cost strategy and the production capability negatively affects the innovative differentiation strategy, which implies that the exclusive choice of a strategy by the strength in resources results in improved performance. These results show that the fit between the resource and strategy is an essential cause of high performance in venture businesses.

Competitive Strategy and Resource Sharing: Moderating Effects of Strategic Contexts (경쟁전략이 자원공유에 미치는 영향: 전략적 상황의 조절효과를 중심으로)

  • Hwang, Jaewon;Park, Kyoungmi
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.22 no.1
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    • pp.138-148
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    • 2021
  • This study explores the factors that moderate the impact of competitive strategy on resource sharing in order to explain why existing empirical research has not shown statistically significant results. We test the hypothesis that competitive strategy pursuing low-cost rather than differentiation increases resource sharing and analyze how the relationship between competitive strategy and resource sharing changes when diversification, interconnectedness, centralization of authority, and resource level are entered into the equation as moderating variables. According to the results, competitive strategy doesn't affect resource sharing alone, but it has significant effects on resource sharing when it is combined with interconnectedness, centralization of authority, and resource level, except for diversification. This means that low-cost strategy increases resource sharing under the conditions of high interconnectedness, more centralized authority, and low resource level. The prior discussions have focused on the willingness or intentions of resource sharing without considering the abilities or possibilities. Our findings indicate that resource sharing could be better predicted by using moderating variables reflecting the abilities or possibilities. The contribution of the study is that we discover and complement the vulnerability in the logic of resource sharing.

Is Mammography for Breast Cancer Screening Cost-Effective in Both Western and Asian Countries?: Results of a Systematic Review

  • Yoo, Ki-Bong;Kwon, Jeoung A;Cho, Eun;Kang, Moon Hae;Nam, Jung-Mo;Choi, Kui Son;Kim, Eun Kyung;Choi, Yun Jeong;Park, Eun-Cheol
    • Asian Pacific Journal of Cancer Prevention
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    • v.14 no.7
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    • pp.4141-4149
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    • 2013
  • Background: Mammography is considered the gold standard of breast cancer mass screening and many countries have implemented this as an established breast cancer screening strategy. However, although the incidence of breast cancer and racial characteristics are different between Western and Asian countries, many Asian countries adopted mammography for mass screening. Therefore, the objective of this research was to determine whether mammography mass screening is cost-effective for both Western and Asian countries. Materials and Methods: A systematic review was performed of 17 national mammography cost-effectiveness data sets. Per capita gross domestic product (GDP), breast cancer incidence rate, and the most optimal cost-effectiveness results [cost per life year saved (LYS)] of a mammography screening strategy for each data set were extracted. The CE/per capita GDP ratio is used to compare the cost-effectiveness of mammography by countries. Non-parametric regression was used to find a cut-off point which indicated the breast cancer incidence rate boundary line determining whether mammography screening is cost-effective or not. Results: We found that the cost-effective cut-off point of breast cancer incidence rate was 45.04; it exactly divided countries into Western and Asian countries (p<0.0014). Conclusions: Mammography screening is cost-effective in most of Western countries, but not in Asian countries. The reason for this result may be the issues of incidence rate or racial characteristics, such as dense breast tissue. The results indicate that mammography screening should be adopted prudently in Asian countries and other countries with low incidence rates.

관광호텔 영업 활성화를 위한 판매촉진 전략에 관한 연구 (텔레마케팅 기법을 중심으로)

  • 나영선;권태영
    • Culinary science and hospitality research
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    • v.2
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    • pp.25-46
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    • 1996
  • The clients of hotel desire to be recognized as special persons who have their own personality and self-consciousness. The other hand, The hotel concentrates upon marketing strategy which acts a part of expanding sales. Namely, They find out the need of client, satisfy the desired need, ensure and manage the existing regular customers and make new clients regular customers. So they gain an advantage over competitive hotels. They make strategics of Telemarketing technique which is one of the developed-marketing techniques, can provide distinctive and familiar service and have an hight effect at the low cost. The attractions of Telemarketing strategy can be explained as follows. 1. It is the medium that have cost efficiency. 2. It possesses attractions to do time management. 3. It has control cash flow. 4. It can improve cash flow. 5. Market expansion can be accomplished. 6. It is a medium fit for prospecting over long-term period. 7. It can improve customer relations. 8. It fits seasonality (seasonal sales) 9. It brings greater order volume. 10. It benefits from lower personnel costs. 11. High volume productivity is realized. 12. It has attraction of versatility. 13. It has ease of start-up.

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Increasing Profitability of the Halal Cosmetics Industry using Configuration Modelling based on Indonesian and Malaysian Markets

  • Dalir, Sara;Olya, Hossein GT;Al-Ansi, Amr;Rahim, Alina Abdul;Lee, Hee-Yul
    • Journal of Korea Trade
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    • v.24 no.8
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    • pp.81-100
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    • 2020
  • Purpose - Based on complexity theory, this study develops a configurational model to predict the profitability of Halal cosmetics firms in the Indonesian and Malaysian markets. The proposed research model involves two level configurations-industry context and selling strategies-to predict high and low scores of a firm's profitability. The industry context configuration model comprises industry stability, product homogeneity, price sensitivity, and switching cost. Selling strategies include customer-focused, competitor-focused, and margin-focused approaches. Design/methodology - This is the first empirical study that calculates causal models using a combination of industry context and selling strategy factors to predict profitability. Data obtained from the marketing managers of cosmetics firms are used to test the proposed configurational model using fuzzy-set qualitative comparative analysis (fsQCA). It contributes to the current knowledge of business marketing by identifying the factors necessary to achieve profitability using analysis of condition (ANC). Findings - The results revealed that unique and distinct models explain the conditions for high and low profitability in the Indonesian and Malaysian halal cosmetic markets. While customer-focused selling strategy is necessary to attain a higher profit in both the markets, margin-focused selling strategy appears to be an essential factor only in Malaysia. Complexity of the interactions of selling strategies with industry factors and differences between across two study markets confirmed that complexity theory can support the research configurational model. The theoretical and practical implications are also illustrated. Originality/value - Despite the rapid growth of the global halal industry, there is little knowledge about the halal cosmetic market. This study contributes to the current literature of the halal market by performing a set of asymmetric analytical approaches using a complex theoretical model. It also deepens our understating of how the Korean firms can approach the Muslim consumer's needs to generate more beneficial turnover/revenue.