• 인간식물환경학회지
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• 제22권5호
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• pp.435-444
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• 2019

This study is based on the premise that a garden space is a place that not only requires physical labor but also encourages conversation in the gardening group. We suggest the use of urban gardens as a place to revitalize local communities by promoting people to participate in various event programs. Through the theoretical study, we set the requirements that can be applied to "urban garden events". We developed measurement items and scales to be used as variables of each construction concept. Our survey was conducted on adults aged 19 and above who visited the 8th Korean Urban Agriculture Expo. Out of total 310 copies of the distributed questionnaire, only 298 effective samples were used in the empirical analysis. We can assume that people want to revitalize local communities based on the fact that 71 (23.8%) participants said they thought the purpose of the event is to achieve unity among residents. Throughout analysis, 15 of the necessary items were confirmed and classified into two factors: image of event (Factor 1) and evaluation item (Factor 2). As a result of verifying the relationship between educational level for Factor 1, age was significant in five items and education level was significant in six items. For Factor 2, four items were effective in relation to education level, while significant results were not found in relation to age. These results are expected to be significant if the intellectual curiosity of the residents is satisfied and the demand base of the urban garden events according to the characteristics of city people is expanded. Based on this study, it is necessary to conduct research on the use of urban gardens as an event with social functions as well as various programs that can be carried out in gardens to build and revitalize the community.

• 한국지역사회생활과학회지
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• 제15권4호
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• pp.127-136
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• 2004

Local fairs are often part of the economic development strategy of rural areas. This study aims to find out marketing strategies for promoting the sales of regional specialty products through local festivals in rural Korea. The data were collected in late 2003 (from a sample of interviews and surveys from 351 visitors. The data were analyzed using the SPSS computer program. The results were as follows; First, the factors that visitors were considered in purchasing were quality (49.5％), commemorative value (36.9％), and reliability (33.0％). And the top reasons cited for not buying were lack of distinction (45.1％) and high prices (26.6％). The discount rates expected in markets was 16.8％. Second, 49.8％ of visitors has spent over 10,000 won and their purchase pattern has been for themselves and their family. Third, the public organizations for certi(ication for visitors were the National Agricultural Cooperative Fedration (37.9％) and the Ministry of Agriculture and Forestry (MAF) (22.5％). In conclusion, it was important for local stakeholders to provide more locally-manufactured, seasonal and traditional food, and to plan more locally characteristic events for their fairs. Further recommendations have included having a guide showing pricing and quality standards for products bought at rural fairs, developing product ideas for inducing impulse purchases, active promotion and marketing at event sites, and setting a standard system of warranties on products under the certification of the local authorities and with the financial support of the MAF Such recommendations were aimed at increasing the sale of traditional and regional specialty products at local festivals.

• 한국정보시스템학회지:정보시스템연구
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• 제26권4호
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• pp.419-442
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• 2017

Purpose The purpose of this study is to explore the pattern of user response and it's duration time through social media content response analysis. We also analyze the characteristics of content quality factors which are associate with the user response pattern. The analysis results will provide some implications to develop strategies and schematic plans for the operator of regional marketing on the SNS. Design/methodology/approach This study used mixed methods to verify the effects and responses of social media contents on the users who have concerns about regional events such as local festival, cultural events, and city tours etc. Big data analysis was conducted with the quantitative data from regional government SNSs. The data was collected through web crawling in order to analyze the social media contents. We especially analyzed the contents duration time and peak level time. This study also analyzed the characteristics of contents quality factors using expert evaluation data on the social media contents. Finally, we verify the relationship between the contents quality factors and user response types by cross correlation analysis. Findings According to the big data analysis, we could find some content life cycle which can be explained through empirical distribution with peak time pattern and left skewed long tail. The user response patterns are dependent on time and contents quality. In addition, this study confirms that the level of quality of social media content is closely relate to user interaction and response pattern. As a result of the contents response pattern analysis, it is necessary to develop high quality contents design strategy and content posting and propagation tactics. The SNS operators need to develop high quality contents using rich-media technology and active response contents that induce opinion leader on the SNS.

• 한국콘텐츠학회논문지
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• 제11권10호
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• pp.434-448
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• 2011

본 연구는 축제이벤트에서의 전통향토 음식체험관광에 대한 관광동기가 기대도와 지역애착 및 관광만족에 미치는 영향을 알아보는데 목적을 갖고 실증분석하였다. 분석결과 체험이벤트에서의 음식체험관광 관광동기가 관광상품에 대한 기대도에 미치는 영향을 분석한 결과 교류성, 교육성, 심미성, 탈일탈성, 모험성이 긍정적인 영향을 미치고, 지역애착에는 교류성, 교육성, 심미성, 탈일탈성이 긍정적인 영향을 미치는 것으로 나타났다. 그리고 관광상품에 대한 기대도가 지역애착 및 관광만족도에 미치는 영향과 지역애착이 관광만족도에 미치는 영향을 분석한 결과 통계적으로 유의미한 영향을 미치는 것으로 나타났다. 이는 축제이벤트를 통한 전통음식의 관광자원화가 얻을 수 있는 관광적 가치로 음식관광자원을 다양하게 개발함으로써 관광객들에게 고유한 음식문화를 소개하고, 동시에 미식의 즐거움이나 관광의 즐거움을 더해 줄 수 있으며, 지역의 향토음식을 보존, 계승 및 발전시킬 수 있어 향토애가 높아지고 관련 산업의 발전으로 경제적 효과를 극대화할 수 있음을 시사한다.

• 헤리티지:역사와 과학
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• 제42권1호
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• pp.188-209
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• 2009

우리나라 농어촌은 인구는 적으나 국토경관의 대부분을 차지하며 자연경관과 전통생활문화가 남아 있는 소중한 공간이다. 우리나라 40,000여 농촌마을 중 많은 수가 사라진 당산숲은 우리나라를 대표하는 문화경관으로서, 수백 년 전 마을 주민들에 의해 조성된 후, 현재까지 마을주민들에 의해 보전 관리되고 있는 전통경관이며 우리 농촌이 보유하고 있는 국가적 문화자산이다. 그러나, 근래에 개최된 마을숲 관련 학술대회에서도 발표의 주요 테마는 "마을숲의 개념" 정립과 관련된 것이었으며, 그 동안의 많은 연구에도 불구하고 당산숲 마을숲에 대한 보다 명확한 실체 구명이 요구되고 있는 실정이다. 본 논문은 우리나라 농어촌의 문화경관인 당산숲의 특성을 올바로 이해하고자 한 것으로서, 10년간의 문헌검색, 현지 답사활동 등을 통해 발굴한 40개 농어촌마을 당산숲의 조사 분석자료 중에서 당산숲의 3대 구성요소와 당산숲문화로서의 당산제 부분을 발췌하여 정리한 것이다. 당산숲의 3대 구성요소와 관련하여 당산나무는 내륙의 20마을 중에서 16곳, 해안가 20마을 중에서는 11곳이 있었는데, 당산나무를 정해두지 않은 나머지 13마을은 숲 전체를 당산나무로 여기고 있는 경우이다. 내륙의 20마을 당산숲에서 성황당은 9곳으로 45%, 돌탑은 6곳으로 30%가 나타났으며 두 개의 시설물 중 하나라도 나타나는 비율은 14곳으로 70%이다. 해안가 20마을 당산숲에서 성황당은 15곳으로 75%가 나타났는데, 돌탑은 20개 마을 모두에서 볼 수 없어 두 개의 시설물 중 하나라도 나타나는 비율은 15곳으로 75%이다. 당산숲을 올바로 이해하고 지속가능한 관리를 하기 위해서는 당산제를 비롯한 당산숲문화에 대해서 이해할 필요가 있다. 지난 10년간 매년 한 두 마을 정도의 당산제에 참가하여 40마을 중에서 강릉 구정리 등 11개 마을의 당산제는 직접 참관하였고, 화순 동산마을 등 4개 마을은 당산제 전날의 금줄 치기, 황토 뿌리기 등 준비상황을 참관하였다. 그 외의 마을은 당산나무나 돌탑에 있는 금줄 등을 통해 당산제를 지냈음을 확인할 수 있었다.

• 한국환경교육학회:학술대회논문집
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• 한국환경교육학회 2003년도 전반기 정기 학술발표대회 발표논문집
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• pp.50-56
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• 2003

＃1 The Education from our Environment, The urgent subject for survival and prosperity in the future. - Around Yamaguchi in japan. - ＃2 Days of tour : January, 15, 2003 - January, 28, 2003 ＊ Comprehensive classes involved in ecosystems; Ryojo Elementary school, Guina Elementary school, Dabusei Junior High School, Ube Technical High School, Yashiro Elementary School, Toyota Nishi Junior High School, Seii Elementary School, Yamaguchi Prefectural School for the Mentally Impaired, Yamaguchi Institute for Educational Research and In-service Training, Kirara Beach Nature Watching Park ＃3 Characteristics of Yamaguchi Prefectural Environmental Education - Constant effort by concerned authorities and dedicated teachers - Cooperation of schools with community - Application of the comprehensive classes - Student-centered education through experiences - Acquirement of basic knowledge on environment in their daily lives - The harmony with the ability to survive' ＃4 Characteristics of the environmental education in each school $\square$ Ryojo Elementary School \longrightarrow Breeding the fireflies' larvae and releasing them into nature $\square$ Kuina Elementary School \longrightarrow Keeping the rivers clean $\square$ Yashiro Elementary School \longrightarrow Learning through exploring ‘Akiyoshido Cave’ $\square$ Seii Elementary School \longrightarrow Tree-planting campaign continued for 30 years $\square$ Tabuse Junior High School \longrightarrow Making their village good to live in $\square$ Toyota-Nishi Junior High School \longrightarrow Learning through working on the farm and in the forests $\square$ Ube Technical High School \longrightarrow Purifying the pond by the ‘biotope’ ＃5 Focus on Yashiro Elementary School \longrightarrow Children Guide Activity (25 hours annually) * To love their native place and tourists' attraction, Akiyoshidal * To introduce a variety of local events; - To make a fire in the mountains - To explore the cave - To hold a festival for tourists - To have a family-jointed bike riding ＃6 $\square$ conclusion - Gradual extension of environmental education * individuals \longrightarrow school \longrightarrow community - Finding the environmental problems around themselves and relating them with features of their community < Tips for the environmental education in the future > - Need for encouragement of more lively discussion in class - Expansive application of comprehensive classes to various areas

• 한국안전학회지
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• 제38권2호
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• pp.96-103
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• 2023

Generally, human stampedes and crowd collapses occur when people press against each other, causing falls that may result in death or injury. Particularly, crowd accidents have become increasingly common since the 1990s, with an average of 380 deaths annually. For instance, in Korea, a stampede occurred during the Itaewon Halloween festival on October 29, 2022, when several people crowded onto a narrow, downhill road, which was 45 meters long and between 3.2 and 4 meters wide. Precisely, this stampede was primarily due to the excessive number of people relative to the road size. Essentially, stampedes can occur anywhere and at any time, not just at events, but also in other places where large crowds gather. More specifically, the likelihood of accidents increases when the crowd density exceeds a turbulence threshold of 5-6 /m². Meanwhile, festivals and events, which have become more frequent and are promoted through social media, garner people from near and far to a specific location. Besides, as cities grow, the number of people gathering in one place increases. While stampedes are rare, their impact is significant, and the uncertainty associated with them is high. Currently, there is no scientific system to analyze the risk of stampedes due to crowd concentration. Consequently, to prevent such accidents, it is essential to prepare for crowd disasters that reflect social changes and regional characteristics. Hence, this study proposes using digital topographic maps and crowd-density risk simulations to develop a 3D model of the region. Specifically, the crowd density simulation allows for an analysis of the density of people walking along specific paths, which enables the prediction of danger areas and the risk of crowding. By using the simulation method in this study, it is anticipated that safety measures can be rationally established for specific situations, such as local festivals, and preparations may be made for crowd accidents in downtown areas.

• 한국조경학회지
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• 제50권6호
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• pp.58-69
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• 2022

본 연구는 국내 정원박람회 개최 효과를 대상지별로 비교 분석함으로써 향후 정원박람회 개최를 위한 기초자료 제시를 목적으로 수행하였다. 2013 순천만국제정원박람회, 2015 서울정원박람회, 2022 고양국제꽃박람회 세 대상지의 만족도와 경제, 사회·문화, 환경·생태, 운영 측면에서 만족도에 영향을 미치는 요소들을 분석하였다. 연구의 결과 세 대상지 모두 만족도가 3.5 이상의 값으로 높게 나타났다. 특히 2013 순천만국제정원박람회의 만족도가 가장 높았으며, 2013 순천만국제정원박람회와 2015 서울정원박람회의 만족도에 차이가 있음으로 나타났다. 만족도의 정도에 차이가 있다는 것을 의미하는데, 지역 축제로서 2013 순천만국제정원박람회는 '순천만정원'이 국가정원 1호로 지정될 만큼 높은 위상을 얻었으며, 시민참여, 생태보전 등의 가치가 부합하여 경제, 사회·문화, 환경적 활성화를 꾀하였기 때문에 큰 만족도를 얻을 수 있었던 것으로 판단된다. 정원박람회별 만족도에 영향을 주는 인식 유형 비교의 결과 2013 순천만국제정원박람회와 2015 서울정원박람회는 네 가지 요인에 모두 영향을 미치고 있는 반면 2022 고양국제꽃박람회는 운영 측면이 만족도에 영향을 미치지 않는 것으로 분석되었다. 이는 고양국제꽃박람회가 이미 지역적으로 브랜드가 고착된 행사이기 때문인 것으로 보인다. 만족도에 영향을 미치는 인식 유형의 세부 요인을 분석한 결과 세 대상지 공통적으로 사회.문화적 요인의 문화행사 유치, 지역에 대한 자긍심과 애향심 향상, 자녀들의 교육에 도움이 된다는 것이다. 환경·생태적 요인에서는 교통 혼잡에 따른 생활 불편으로 분석되었다. 대상지의 만족도에 미치는 요인의 차이 비교 분석과도 의미를 같이 한다고 볼 수 있다. 사회·문화적, 환경·생태적 측면에서는 만족도에 미치는 영향의 차이가 없으나 경제와 운영 측면에서는 차이가 있다고 분석되었기 때문이다. 본 연구의 분석 결과를 바탕으로 정리하면, 향후 국내 정원박람회 개최 위해서는 지역의 특색에 맞는, 그리고 잠재된 가치가 있는 '환경', '생태'적 정원 소재를 적절하게 활용하여 생태적 가치를 살린 지속가능한 친환경적 관광자원 개발이 될 수 있도록 해야 할 것이다. 또한 개최 지역만의 차별화된 정체성 확립을 위한 문화·예술 프로그램을 계획하여 지역 박람회의 마케팅 수단으로 적절히 활용될 때에 그 가치가 더 돋보일 것이다. 지역민과의 소통을 통해 잘 계획된 지역축제는 도시브랜드 구축과 함께 도시 경쟁력을 확보하여 지역의 이미지 쇄신과 지역 커뮤니티 활성화에도 영향을 미칠 수 있으므로 지역주민들의 참여와 국가적 혹은 지방단체의 협력은 필수적이라 할 수 있다.

• 한국지역지리학회지
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• 제20권2호
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• pp.189-205
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• 2014

수많은 지자체들이 대규모 개발 사업이나 지역축제를 통해 관광객을 유치하고자 한다. 그러나 현실적으로 성공가능성이 낮으므로, 투입비용에 비해 효율이 높은 친환경 생태 관광산업에 더 신경을 써야한다. 서천 지역은 우수한 생태 및 문화자원을 보유하고 있었음에도 크게 주목받지 못하였지만, 국립생태원과 국립해양생물자원관이 새롭게 개원하면서 새로운 생태 관광의 중심지로 부상할 가능성이 높아졌다. 따라서 이 논문에서는 서천 일대에 분포하는 여러 생태 문화적 자산을 분석한 후 생태계서비스의 주요 기능인 생태관광을 도입하여 생태관광의 3요소인 자연환경, 탐방객, 지역민들이 모두 만족할 수 있는 프로그램을 개발하고자 하였다. 해안과 하안이 만나는 곳에 위치한 서천 지역에서는 기존의 유명 관광지와 연계하여 4개의 권역으로 생태자산을 재구성할 수 있었다. 탐방객들을 머무르게 할 방안으로 체험 활동을 통해 지역에서 숙박을 하도록 유도하였으며, 슬로우 라이프의 실현을 위해 각 경관들을 천천히 즐기도록 설계하였다. 생태연구의 메카가 될 국립생태원과 국립해양생물자원관을 중심으로 인근의 금강 하구 철새도래지와 람사르습지로 지정된 서천 갯벌 주변으로 탐방객들을 인도할 수 있도록 프로그램도 제시하였다. 본 연구를 통해 서천을 방문하는 탐방객들이 만족하고, 지역민들의 삶도 윤택해질 수 있는 계기가 될 것으로 기대한다.

• 패션비즈니스
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• 제3권4호
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• pp.147-160
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• 1999

This paper is intended to compare and analyze the fashion trends that were introduced in the recent shows, held abroad and in Korea, so as to investigate how well the designers in Taegu and Kyungbuk (TK) area are keeping up with the international vogue. The research has done, analyzing Pret-a-Porter in Paris and the three events held in the TK area in 1997 -The Taegu Collection, Kyungbuk Fashion Festival and Textile & Apparel Fair and using reference pictures and documentary records. In order to investigate the trends the research is divided by four groups which are the silhouette, the detail, the color and the Fashion image and has done with the help of three postgraduate students. The results are as follows. 1. The Silhouette The slim-line has the greatest importance in the silhouette analysis of the recent collections. Like Elongated and Fit & Flare, tight-fitting and female-line were also appeared quite a lot. Compared with foreign collection, Korean collections put the bigger importance on the slim-line. 2. The Detail The printings, using paintings and plant-logos had the large portion of the accessories in both foreign and Korean collections. Draw string and wrap style were also presented a lot. Especially, at the Korean collections, layerd, corsage, and craft accent were emphasized, too. As for the necklines the similarity was found over the four events considering. Camisole neckline and halter neck were presented the most, and bared top, Vneckline, boat and low-neck which can highlight the feminity were often appeared as well. Considering collars, tailored and peaked collars which are frequently used for the jackets, were usually shown at the collections. Like convertable, shirts, wing and Italian collar, the collars that can be applied for the sports wears were presented a lot. Virtually no variation of design was found in the sleeve analysis. While set-in-sleeve and sleeveless were found commonly, not so many ornaments were added to the sleeves. The ankle and knee length for the pants and skirts were common. Furthermore, including the micro-mini, showing extremely feminine style the mini-style had the 20% portion of the skirt-length. Unbalanced lengths, using bias-cut were presented quite a lot on the runways. Deep slit skirts, wide pants and irregular hem skirts were in vogue. On the runways of Paris, more than 21% of the design was the burmuda pants. 3. The Color Red and Blue were in vogue in the four collections considering. Sometimes, yellowish was combined in Korean collections. Black and pale tone were appeared to be in fashion also with light grayish, moderate and deep tone. 4. The Fashion image As for the fashion image, feminine-decorative trend amounted to the large percentage in korean collections. At the foreign collection feminine-decorative trend and feminine trend were predominant, then mannish trend and simple trend were apeared equally. The research shows that TK area and foreign collections are fairy similar, which means that the designers in TK area have been making their efforts to satisfy the clients who have the international minds. However, compared with foreign collections, TK collections were apprered to be strongly inclined to only a few trends. Consequently the season trends are not as diverse as the foreign trends, which cannot satisfy the fashion taste of the clients in TK area. The local designers should know the tendency and the taste of the clients and make the more efforts to read local clients' mind.