• 예술인문사회 융합 멀티미디어 논문지
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• 제6권12호
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• pp.587-594
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• 2016

주요 인공지능 기술 선진국에서는 인공지능으로 운행하는 자율주행 자동차가 이미 실험 단계의 수준을 넘어섰다. 운전자가 없이 운행하는 자율주행 자동차에서 가장 큰 문제 가운데 하나는, 사고 발생과 그 사고에 대한 책임 문제이다. 운전자와 보행자 모두를 함께 고려해야 하는 사고 상황에서 자율주행 자동차는 윤리적 딜레마에 부딪힐 수 있다. 이런 딜레마를 해결할 최선의 판단이 자율자동차의 인공지능에 어떻게 설계되어야 하는지 물을 수 있다. 책임의 주체로서 자율주행 자동차에 대해 법적 책임을 어떻게 부여할 수 있는지는 어려운 문제이다. 필자는 우선, 사고 상황에서 자율자동차의 윤리적 딜레마가 무엇인지 소개한다. 다음으로, 사고에 대한 책임의 주체로서 자율주행 자동차에 법적 책임을 부여할 방법을 찾는다. 특별히 인과적 책임에 대한 상당성 개념으로 자율주행 자동차 사고의 법적 책임을 해명할 방법을 모색한다. 상당성은 법적 판단에서 인과적 책임을 해명하는 데에 가장 일반적으로 수용하는 개념이다. 그러나 여전히 해명이 필요한 모호한 개념이다. 필자는 사건 수준의 인과에 대한 확률 이론으로 보다 명료한 인과적 책임에 대한 상당성 개념을 제시한다. 이처럼 해명된 상당성은 자율주행 자동차뿐 아니라 일반적인 영역의 법적 판단에서 요구되는 인과적 책임을 설명하는 데에 기여할 수 있다.

• 한국의류학회지
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• 제35권5호
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• pp.547-560
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• 2011

This study examines the effect of corporate social responsibility on the corporate image and purchase intention. The data were obtained from 320 male and female 'C' university students in Daejeon in October of 2010. The data were analyzed by descriptive statistics, factor analysis, reliability analysis, regression analysis using the SPSS-WIN 15.0 and AMOS 7.0 program. The results were as follows. First, corporate social responsibility consists of five dimensions: community/cultural service, social contribution, environmental protection, consumer protection/legal responsibility, and economic responsibility. Purchase intention consists of comparative purchase and priority purchase. Second, social contribution, consumer protection/legal responsibility, and economic responsibility affect the corporate image. Third, social contribution and consumer protection/legal responsibility also affect purchase intention. Forth, the corporate image affects purchase intention. The findings of this study are expected to be used as basic data for establishing differentiated marketing strategies in fashion company.

• 한국식품조리과학회지
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• 제25권1호
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• pp.16-24
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• 2009

This study suggested a theoretical research system on the effects of corporate social responsibility in the foodservice industry upon perceived service quality. Self-administered questionnaires were completed by 509 customers and the data were analysed by frequency, factor analysis, reliability analysis, correlation analysis and multiple regression analysis. The primary results are as follows - Three corporate social responsibility (CSR) factors were obtained - economic responsibility, legal.ethical responsibility and philanthropic responsibility. In addition, five factors were obtained from the factor analysis of perceived service quality - tangibility, reliability, responsiveness, assurance and empathy. Correlation analysis showed a significant correlation between the CSR factors and the customers' perceived service quality factors. Multiple regression analysis, to verify the hypothesis, showed that CSR in the foodservice industry had a significant influence upon customers' perceived service quality; therefore, the research hypothesis was adopted. CSR, which had an effect on tangibility out of the minutely-perceived service quality factors, was indicated in the order of economic responsibility, legal ethical responsibility and philanthropic responsibility. Responsiveness, reliability, and assurance were influenced by legal ethical responsibility, economic responsibility and philanthropic responsibility, respectively, in order. Also, empathy was surveyed to be influenced by legal ethical responsibility, philanthropic responsibility and economic responsibility in order. Consequently, customers' evaluations of perceived service quality may be inferred to have positive effects when the customer recognizes whether the foodservice company performs social responsibility.

• Asia Marketing Journal
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• 제11권4호
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• pp.49-67
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• 2010

기존의 많은 연구들은 기업의 사회적 책임(CSR)이 기업 성과와 높은 관련성이 있음을 보여 왔다. 하지만 대부분의 연구들이 기업의 사회적 책임을 단일 차원으로 보거나 구체적인 활동 중심으로 보고 있다는 한계점을 가지고 있다. 본 연구는 이를 극복하기 위해 Schwartz and Carroll(2003)이 제시한 CSR의 세 가지 차원을 바탕으로, 각 차원별 메시지가 소비자들의 기업 이미지에 미치는 영향을 확인해 보고자 하였다. 연구 결과, 세 가지 기업의 사회적 책임 차원 중 법적 책임과 윤리적 책임에 대한 메시지는 파급효과가 일어나 다른 차원들에 대한 평가 결과에도 영향을 미치는 것으로 나타났다. 또한, 긍정적 메시지일 때보다 부정적 메시지일 경우, 부정성 효과로 인한 파급효과가 더 커져, 법적 책임과 윤리적 책임에 대한 부정적인 메시지는 경제적 책임에 대한 메시지보다 기업 이미지를 더 크게 훼손시키는 것으로 나타났다.

• The Journal of Asian Finance, Economics and Business
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• 제10권2호
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• pp.73-82
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• 2023

The study aims to evaluate the impact of corporate social responsibility on customers' repurchase intention in Vietnam's fast-moving consumer goods (FMCG) industry. This study employs primary data surveyed from 417 Vietnamese consumers, and the sample is selected based on the willingness to participate in providing information. The results show corporate social responsibility's positive impact on repurchase intention in the FMCG industry in the Vietnam market. There are three components of corporate social responsibility, including ethical responsibility, legal responsibility, and economic responsibility have a positive impact on repurchase intention. The economic responsibility component has the greatest effect on repurchase intention. There is not enough statistical basis for the philanthropic responsibility component of corporate social responsibility to recognize its impact on repurchase intention. The findings of this study suggest that companies dealing in the FMCG industry in Vietnam need to invest more in further developing their corporate social responsibility, it not only helps to improve their customer loyalty to businesses but also contributes to promoting the country's economic and social development in a better and more sustainable direction.

• 디지털융복합연구
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• 제17권3호
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• pp.93-106
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• 2019

본 연구는 기업의 사회적 책임 -경제적 책임, 법적 책임, 윤리적 책임, 자선적 책임- 이 공중의 신뢰와 불신, 기업의 명성에 미치는 영향력과 신뢰외 불신을 매개적 역할을 탐구하였다. 국내 대기업에 대해 445명에게 온라인 서베이를 실시하고, 구조방정식을 통해 연구 모델을 검증하였다. 연구결과, 기업이 윤리적 책임과 박애주의적 책임을 다할수록 기업에 대한 신뢰가 강해지는 것으로, 법적 책임을 다하지 않을수록 불신이 높아지는 것으로 나타났다. 신뢰와 불신 중 신뢰만이 명성에 미치는 영향력이 유의미하여, 기업을 신뢰할수록 기업 명성을 높게 평가하는 것으로 나타났다. 사회적 책임과 신뢰와 불신, 명성의 관계를 통합적으로 살펴본 결과, 기업이 이행하는 윤리적 책임, 자선적 책임은 신뢰를 매개로 명성에 영향을 주는 요인으로, 경제적 책임은 직접적으로 명성에 영향을 주는 요인으로 나타났다. 본 연구는 사회적 책임의 각 차원과 신뢰와 불신, 명성의 관계를 구조적으로 살펴봄으로써, 기업이 윤리적, 자선적 책임을 잘 수행할수록 기업에 대한 신뢰가 구축되고, 이를 통해 명성이 높아짐을 입증하고, 기업의 당연한 책임으로서 기업활동에서 윤리성이 수호되고, 사회공헌활동이 이루어져야 함을 시사하였다.

• 경영과학
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• 제29권1호
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• pp.15-32
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• 2012

Previous studies have examined the relationship between corporate social responsibility and corporate's business performance (especially, consumers' corporate evaluation). According to them, the corporate social responsibility influences the consumers' corporate evaluation. A small and medium sized company as well as a large company is asked to conduct socially responsible actions, however, it is not easy to find a study that focuses on whether the effect of the corporate social responsibility on the consumers' corporate evaluation is different by the size of company. In this paper, we classified the corporate social responsibility into the four dimensions (economic responsibility, legal responsibility, ethical responsibility, philanthropic responsibility), and investigate the differences between a small and medium sized company and a large company in the effects of the four dimensions on the consumers' corporate evaluation. We showed that the each dimension of the corporate social responsibility had an positive effect on the corporate image regardless of the size of company. In addition, we demonstrated that the effects of the four dimensions on the company image were different by the size of company; The legal responsibility and ethical responsibility are more influential to the corporate image of a large company than to that of a small and medium sized company, however, the effects of economic responsibility and philanthropic responsibility are not different by the size of company.

• 한국응급구조학회지
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• 제13권1호
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• pp.19-33
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• 2009

Purpose : To check the legal relation between rescue team and patient as well as legal responsibility for patient's damage intentionally or erroneously caused by rescue member, a public official, in the performance of relevant job ; to prevent legal dispute over rescue team and to present program for fair settlement of dispute and equitable and feasible burden of damage. Method : First, the legal principle of Civil Law, Criminal Law and Administrative Law related to the theme of this research will be investigated around research by literature. Second, the case of dispute related to rescue team will be introduced. Result: 1. If 119 rescue members as a public official intentionally or erroneously cause damage to patient in the performance of job, they shall bear civil, criminal and administrative responsibility. They shall bear civil responsibility for indemnity for damage due to default or tort. The typical criminal responsibility includes accidental homicide arising out of duty, preparing falsified official document, dereliction of duty, etc. In the administrative side, the state is responsible for indemnity for peculiar status of the rescue member, public official. 2. Though raising civil petition or legal dispute over unsatisfactory rescue service may be reasonable to guarantee the right of nation, such action may cause stress to rescue member as well as may lead to mental shrinking and defensive attitude only to take the basic first aid treatment which has low possibility of mistake instead of active first aid treatment so as to avoid legal responsibility. 3. The program that may prevent legal dispute over 119 rescue team includes expansion of manpower specialized in first aid treatment, enhancement of education on legal environment, development and application of standard job guideline, formation of mutual trust with patient, detailed explanation, preparing and keeping minute record, improvement of the rescue members' ability of first aid treatment and development of medical instruction mode. Conclusion : The best policy is to prevent legal dispute. If it is impossible to basically exclude the possibility of dispute, however, we need to make effort to minimize the occurrence, settle fairly and divide damage equitably and feasibly. To improve the preventible death rate of our first aid system to the level of advanced country, 119 rescue team which is in charge of the stage before hospital needs to positively enforce special first aid by improving the qualitative level of rescue service and to strive to prevent legal dispute that may occur in the process.

• 한국의류학회지
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• 제41권6호
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• pp.1071-1084
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• 2017

This study investigates ethical fashion consumption factors and corporate social responsibility (CSR) factors to segment consumer groups by ethical fashion consumption (EFC) and identify differences of EFC groups in the perception of CSR and demographics. I surveyed 390 people over age 20 in February and March, 2017. Data were analyzed with factorial analysis, cluster analysis, ANOVA, LSD, Chi-square, Cronbach's ${\alpha}$, using SPSS 20.0. The survey showed. 1) Five EFC factors (boycott/active purchase, donation/environmental protection, saving, legal consumption, and recycle) were extracted. 2) Four CSR factors (responsibility for stakeholder, ethical/environmental responsibility, social/charitable responsibility, and economic responsibility) were extracted. 3) EFC consumers were classified into four segments (low ethic, recycle, legal, and high ethic). 4) The perception of CSR factors was different among EFC groups. 5) The distribution of age level, education level, occupation, monthly purchase cost of clothing, and religion were different among EFC groups.

• 한국응급구조학회지
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• 제13권1호
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• pp.87-96
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• 2009

Purpose : To grasp the mental burden for legal responsibility that rescue members have in the performance of job. Method : Questionnaire was presented to rescue members serving in 2 direct control safety centers of fire station located in Seoul, Daejon, Incheon, Kwangju, Busan, Daegu and Ulsan. Results : 1. Questioned whether they have mental burden for legal responsibility while performing job on the site, the rescue members responded : very burdensome in 38.0%, burdensome in 56.0%, moderate in 4.5%, not burdensome in 1.0%, no burden at all in 0.5%. 2. Questioned on the first aid treat for which they have the most mental burden, the rescue members responded : intubation into trachea laryngeal mask airway(LMA) in 40.4%, automatic external defibrillator in 16.3%, securing vein providing sap(medicine) in 10.8%, basic cardiopulmonary resuscitation in 7.2%, eliminating foreign matters inserted into body in 5.4%, stanching external bleeding and treating injury in 5.4%, fixing extremities and spine by using splint in 1.8%, measuring the symptom of vitality in 1.2%, providing oxygen in 0.0%. 3. Questioned whether experiencing legal problem or firm petition(complaint) raised by patient while serving as rescue members, they responded : experiencing a complaint in 41.6%, experiencing no complaint in 58.4%. Asked to indicate the stress level in the scale of which they suffered when lawsuit or firm petition was raised, 0(weak)-10(strong), they answered 8.8 in average. 4. Questioned whether 119 rescue members put the legal responsibility in case that they cause damage to patients intentionally in performing, they responded to the inquiry 3.66 in average(of 5.00). It represented meaningful differences (F=2.874, p=.024) whether they had license or not. 5. In future, legal action will raise against the rescue member by 99% because of people's rights improvement(63.1%), high expectations for the rescue system(29.5%), non-licensed rescue members(5.1%). Conclusion : It was found that the rescue members had severe mental burden for advanced life support which was investigated to have low enforcement rate in the preceding research, for instance, intubation into trachea securing vein management by using automatic external defibrillator. To improve the qualitative level of rescue service in the fire fighting, it may be required to construct the environment that eliminates the mental burden of rescue members for legal responsibility.