• Title/Summary/Keyword: Korean festival

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Study of a Local Festival through Differences and Responsive to the Effects of Selected Customer Lifestyle Attributes - Pocheon Beef Ribs Barbecue Festival - (라이프스타일에 따른 지역축제 선택속성이 고객유형별 차이와 고객반응에 미치는 영향에 대한 연구 - 포천 이동갈비바비큐축제 -)

  • Song, Soo Ik
    • Culinary science and hospitality research
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    • v.21 no.4
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    • pp.271-283
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    • 2015
  • The purpose of current study was to find differences of selected attributes and visitors of responses according to their lifestyle as perceived by Pocheon Yidong-BBQ-Galbi Festival participants. Survey method was employed and total 370 data was used for statistical analysis. The results of factor analysis showed that three factors were extracted from lifestyle(Activity, Example, Commonness), and four factors were found from festival selection attribute(Food, Service, Program, Cleanliness). In addition, three clusters(Outgoing personality, Gentle character, Normal character) were extracted from the result of cluster analysis. The result of chi-square shows that selection attributes are significantly different by clusters of festival. Therefore the festival host need to focus on various kinds of BBQ along with diverse foods and activities to make attractive cultual experience festival for visitors who visited with family. Additionally, all selection attributes except clearness have significantly influence on responsive relationship. Thus, the organizer should make an effort to provide high quality of various selection attributes. Current study will be contribute to develop various and fascinating local festival expecially related to food.

A study on local economy activation of Japan by herv -A case of herb festival in Kawaguchikocho Japan- (허브를 이용한 일본의 지역경제활성화에 관한 연구 -일본(日本) Kawaguchikocho의 Herb Festival의 사례연구-)

  • Hong, Young-Rok;Cho, Tae-Dong
    • Journal of Korean Society of Rural Planning
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    • v.5 no.1 s.9
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    • pp.12-19
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    • 1999
  • This study proposes the following directions on the basis of results gained from a survey in Yamanasihyun Kawaguchikocho, where the herb festival is successfully held, in order to activate the local economy by herb. 1) The herb education for person in charge in the local authorities, the promoter of herb festival, has to be preceded and the local residents should try to understand what the herb is. 2) For a successful herb festival in the aspect of local economy and environmental conservation, detailed basic study and publicity including human -, natural environment, ecological conditions for herb should be peformed. 3) Herb event should have various programs and formats to arouse the user's interest and should be a place for environmental education.

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A Study Analyzing the Effect of the Service Quality of Food Festival Websites and Review Information on Satisfaction with Use and Behavioral Intention (음식축제 웹사이트 서비스품질과 이용후기 정보성이 이용만족 및 행동의도에 미치는 영향에 관한 연구)

  • Kim, Min-Jung;Jeon, Hyeon-Mo
    • Culinary science and hospitality research
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    • v.21 no.4
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    • pp.294-308
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    • 2015
  • The purpose of this study was to look into the service quality of websites and the attributes of review information thereon as perceived by visitors thereto and to analyze the effect that the service quality of festival websites and informative usefulness of testimonials would have on the satisfaction with use, along with the effect that the satisfaction with use would have on behavioral intention. Based on the results of this study, we intended to present measures that could help strengthen the intention to spread positive word-of-mouth for festivals and to visit a festival through satisfaction with a festival's website. The festival selected to achieve the objectives of this study was the Yeongdeok Snow Crab Festival, which is one of the most renowned local food festivals in the Gyeongbuk region, having been held for 17 consecutive years, and has been selected as the top festival of Gyeongsangbuk-do for 4 consecutive years. We surveyed visitors to Yeongdeok Snow Crab Festival who had searched for information on the Yeongdeok Snow Crab Festival prior to its opening, as well as those who had participated in Yeongdeok Snow Crab Festival before. The results of this study showed that review information on a food festival website, service quality design, adequacy of substance, responsiveness to customers, and system capability were found to have a positive effect on behavioral intention through satisfaction with use. The findings suggest that it is crucial to manage the service quality of websites in order to stimulate interest in, and induce visits to, food festivals.

A Comparative Study on Open Source Software for Implementation of Electronic Records Management System for Festivals: Focused on Chunhyang Festival in Namwon (축제기록관리시스템 구축을 위한 공개용 소프트웨어 비교연구: 남원시 춘향제를 중심으로)

  • Bang, Ki-Yeong;Kim, Geon;Hwang, Chang Ju;Kim, Yong
    • Journal of the Korean Society for information Management
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    • v.33 no.3
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    • pp.31-61
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    • 2016
  • This study aims to implement the electronic record management systems that can preserve and utilize local festival records and archives. To accomplish the goal, this study used open source software for Namwon chunhyang festival as a case. This paper revealed the fact that there is no constructive system for preserving local festival records. To solve this problem, this study implemented electonic records management system based on Open Source Softwares, which are called AtoM(Access to Memory) and OMEKA. Also, both OSSs were compared and evaluated according to Characteristics of Local festival records. As a result, ERMS for Festival based on AtoM was appropriate comparatively.

Dietitians' Perception and Application of Festival Foods in the School Foodservice in Busan Area (부산지역 학교급식에서 세시음식에 대한 영양사의 인식 및 적용에 관한 조사)

  • Lyu, Eun-Soon
    • Journal of the Korean Society of Food Culture
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    • v.18 no.2
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    • pp.160-171
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    • 2003
  • We surveyed dietitians' perception on application of festival foods in the school foodservice in Busan area. The questionnaires were distributed to 244 dietitians working in elementary(143 individuals), middle(50 ind.), and high schools(51 ind.). The mean scores of dietitians' perception for the succession of the festival foods are 4.57/5.00 at Seolnal, 4.28/5.00 at Jeongwoldaeboreum, 4.12/5.00 at Dongji, 4.02/5.00 at Chuseok, 3.91/5.00 at Sambok, 3.27/5.00 at Dano, 3.00/5.00 at Chopail, 2.67/5.00 at Samjitnal, and 2.65/5.00 at YuDu. The dietitians have frequently practice the Sambok foods to the school foodservice menu, followed by the foods for Dongji, Jeongwoldaeboreum, Seolnal, and Chuseok. About two third of dietitians(72.2%) answered that it is needed to provide festival foods as the school foodservice menu for festive days. However, the survey indicate that putting festival foods on the school foodservice is hampered by the facts that foods do not appeal to the students' taste and it is difficult to cook the foods by school foodservice facilities. Mean scores of dietitians' acquaintance with about the origins and contents of festive days are Dongji(3.67/5.00), Seolnal(3.63/5.00), Sambok(3.60/5.00), Jeongwaldaeboreum(3.58/5.00), Chuseok(3.39/5.00) and Dano(3.23/5.00). When the dietitians provided lunch for the students, 80.1% of them occasional give the information on the festival foods to the students. Therefore, it is recommended to hand down festival foods that the dietitians develope the recipe for foods applicable in school foodservice and e government adopt a policy and education programs.

The Analysis of Satisfaction in Wando Changpogo Festival (완도 장보고축제의 만족도 분석)

  • Ahn, Zong-Hyun;Lee, Jeong-Rock
    • Journal of the Korean Geographical Society
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    • v.44 no.4
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    • pp.544-556
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    • 2009
  • The purpose of this study is to examine the determinant factors of satisfaction and to investigate the difference from clusters in the category of overall state of satisfaction, the thought of revisiting, and the intention of recommendation with the case of Wando Changpogo Festival. Changpogo Festival has been held since 1996 with the theme of 'Changpogo', gained great acknowledgment from television drama, 'Haeshin', and this year of 2009 is its fourteenth. The study analyzed questionnaire which is made up of items on satisfaction factors of 18 local festival visitors. Results from factor analysis are 1) the contents and the souvenir of the festival, 2) work for publicity, 3) tour for near place and convenient facilities. Likewise, results from cluster analysis are 1) a cluster of the contents and the souvenir of the festival, 2) a cluster of tour for near place and convenient facilities, 3) a cluster of work for publicity. In conclusion, there are similar degrees in difference between clusters, but especially the 'tour for near place and convenient facilities' factor has higher score than the others. Therefore, this factor should be cared with great importance.

Revitalization of Local Tradition and Event Tourism - In case of Wang-In Cultural Festival in Kurim-ri, Yongam - (지역전통의 활성화와 이벤트관광 - 영암 구림리 왕인문화축제를 사례로 -)

  • Chu, Myung-Hee
    • Journal of the Korean association of regional geographers
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    • v.7 no.1
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    • pp.67-82
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    • 2001
  • Recently, local traditions and cultural assets have been rediscovered and developed as resources in local societies of Korea and a great deal of effort has been made to develop event tourism. Based on this renewed interest, this study chose as a case the Wang In Cultural Festival in Kurim-ri, Yongam, and examined the background of the early Wang In Cultural Festival and its evolution up to the present focusing on. the festival program. In Cultural Festival first began as the Wang In Cherry Blossom Festival in 1993 with a budget of 50 million won, and has been developed into a large-scale festival with a budget of 340 million won, attracting 500,000 visitors in 2000. Together with such evolution, there has been a great change in the organization and content of the Festival program. The most important change began in the 1997 which included a religious service for Confucian scholars called 'Chunhyang Grand Festival for Dr. Wang In' as a core program. Since then, festival programs related to Dr. Wang In have greatly increased in number. A decisive change became prominent when the festival promotion system was transferred from the Kunseo Young Men's Association during the early period(1993-1996) to Youngam-gun in 1997. It is true that the Wang In Cultural Festival, which began as a purely regional festival initiated by a non-governmental organization, changed a lot in terms of its scale and program when Youngam-gun emerged as a strong leading group in 1997. However, not enough consideration has been given to institutional devices and procedures that are required for the local culture to take a firm root in the community through the festival. Therefore, in order to solve such fundamental problems, a permanent non-governmental organization is required for festival preparation. In addition, in order to promote overall progress of the community and an increase in the quality of the cultural environment of the local society through the festival, it is necessary to discover and promote recognition of cultural groups in the community.

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The Analysis of Participant Teams' Activity Types and Roles of Assistant Students in Science Festival (과학체험행사 참가 팀의 활동 형태 및 도우미 학생의 역할 분석)

  • Jhun, Youngseok;Lim, Miryang
    • Journal of Korean Elementary Science Education
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    • v.31 no.2
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    • pp.188-196
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    • 2012
  • Science festivals have occupied a very important axle in informal science education that enables students to experience the amazement of scientific experiments to think over scientific principals beyond the formal education in the classrooms. Among the concerned person, the most benefit-taken group may be the assistant who help the participants experience the activities in the festival. In order to find out the ways to make the student assistant's participation into a meaningful education experience, we analyzed the types of the activities in the science festival as well as the characteristics of the interaction between the student-assistants and the participating students are studied. The research findings are as follows: First, most activities in the science festival had related to the scientific concepts or principals; however, the understanding of the concepts and principals didn't highly affect the procedure of the activities. In many cases the students operated and made results without checking the related concepts or principals. Second, the student-assistants showed the consistency of operation in guiding their activities. They were explaining mainly the process of the experiments without giving a chance to think of related concepts or principles. We suggest that teacher should consider the student-assistants' learning in the festival as well as that of the participants.

A Study of the Regional Economic Multiplier Impacts of Local Cultural Festival : In Case of Jeonju International Film Festival (지역문화축제의 지역경제파급효과에 관한 연구 : 전주 국제 영화제를 중심으로)

  • Kim, Yon-Hyong
    • The Korean Journal of Applied Statistics
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    • v.21 no.1
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    • pp.125-140
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    • 2008
  • The purpose of this study is to analysis the economic impacts of regional cultural festival via using the regional input-output model. In order to achieve this purpose, calculate output, value added and employment multiplier impacts of the Jeonju International Film Festival. The impacts of the JIFF on regional economic follow as ; Output is 112 hundred million won, value added is 53 hundred million won and employes is 254 labors. We need a new following strategies to obtain highly positive impacts from regional cultural festival. It needs to made networks among sight-seeing places, cultural remains, restaurants, hotels and entertainment institutions, in order to made visitors and customers expend much.

A Study on Activation of Regional Festival:focused on Gochang Blackberry Festival (방문객 선호도 분석에 따른 지역축제 활성화 방안 : 고창복분자 축제를 중심으로)

  • Song, Kwang-IN;Jeong, Jin-Saeng
    • Journal of Korean Society of Rural Planning
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    • v.15 no.1
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    • pp.101-107
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    • 2009
  • The purposes of this study were to search for the ways to activate the Gochang Blackberry Festival by examining the visitors to the festival and utilizing the results to make efficient use of the local resources and vitalize the area. The results indicate that the visitors were aware of Gochang blackberry's superiority to that of other regions in quality and commercial value but lacked in the recognition of its related products, which suggests that the Gochang government should make diverse efforts to heighten their recognition of the products. There was a great demand for improving and supplementing the local festivals ad experience programs related to Gochang blackberry. It's thus required to reinforce new experience programs and develop various programs by incorporating blackberry into other local resources. The study has its limitations since its subjects were restricted to the visitors of the Gochang Blackberry Festival and it failed to investigate the preference factors of general potential tourists with the small sample. In future study, they need to use a bigger sample of general public to generalize the research findings.