• 한국정보과학회:학술대회논문집
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• 한국정보과학회 2003년도 봄 학술발표논문집 Vol.30 No.1 (B)
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• pp.386-388
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• 2003

We are developing a web-based movie recommender system that catches and reasons with user profiles and ratings to recommend movies. In the paper, we outline the current status of our implementation with particular emphasis on the mechanisms used to provide effective recommendations. Social recommender systems collect ratings of items from many individuals and use nearest-neighbor techniques to make recommendations to a user. However, these methods only depend on the ratings and ignore other useful information. Our primary concern is to provide an approach that can recommend the movies based on not only the user ratings but also the significant amount of other information that is available about the nature of each items - such as cast list or movie genre. We experimentally evaluate our approach and compare them to conventional social filtering, which suggests merits to our approach.

• 한국방송∙미디어공학회:학술대회논문집
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• 한국방송공학회 1996년도 Proceedings International Workshop on New Video Media Technology
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• pp.50-55
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• 1996

Multimedia boom has happened worldwide these days. In multimedia, we use several kinds of media such as character, figure, voice, music, still images, moving picture etc.. Then I think image including moving picture is the most effective and important media for human being. Creating digital images using a computer has the following two main approaches, depending on how the computer is used. 1. CG Technology. Created images, produced through computer graphics. 2. Digital Image Processing. Images processed through digital image processing technologies. Approach (1) is very popular as Computer Graphics. Two-dimensional and three-dimensional computer graphics techniques are used over wide applications today. On the other hand, Approach (2), which uses digital image processing technology, has been attracting attention lately, in the filed of movies and television. In this report, I will introduce these approaches of CG and digital image processing, and show some application fields such as current movies.

• 한국품질경영학회:학술대회논문집
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• 한국품질경영학회 2006년도 춘계학술대회
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• pp.114-119
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• 2006

Brand placement, or product placement(PPL) is one of alternative promotion means of the traditional advertising communication type, and its effectiveness is getting begger because of the increase of movies, video media, and TV networks. The product placement is a new type of advertising communication means that pays the price in the movies definitely. This study is a research on the effect of the product placement on the consumption behavior and brand image.

• 한국식생활문화학회지
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• 제29권3호
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• pp.250-258
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• 2014

This research investigated the relationship among Korean Wave Cultural Contents consumption of Korean food, Korean products, and Learning of the Korean language. The survey targeted non-Koreans who were either interested in or experienced Korean Wave Cultural Contents. Exactly 61.3% of subjects had traveled to Korea. The most common method of experiencing the Korean Wave was via the Internet (57.7%), followed by TV (21.1%) and Mobile (7.7%). The most popular Korean Wave Contents were K-pop (35.2%) and TV Dramas (31.0%). Movies were preferred in the Americas ($3.63{\pm}0.83$) and Asia ($3.63{\pm}1.09$), whereas K-pop was preferred in Asia ($3.68{\pm}1.12$) and games preferred in Europe ($2.50{\pm}1.56$). Regarding Korean food, most participants had tasted Kimchi (81.7%), followed by Bulgogi (74.6%), Bibimbap (66.9%), and Galbi (66.2%). According to the country-by-country survey, in the case of Galbi (p<0.05), Bibimbap (p<0.05), and Bulgogi (p<0.05), Asians had more experiences with Korean food compared to those from other regions. Meanwhile, in the case of satisfaction of Korean food, Bulgogi ($4.22{\pm}1.05$) was ranked highest, whereas Kimchi ($3.85{\pm}1.15$) was ranked lowest. According to the region-by-region survey, those from Oceania and other regions preferred Kimchi ($4.25{\pm}0.71$) and Bulgogi ($4.50{\pm}4.50$) while the Americas preferred Galbi ($4.82{\pm}0.39$) and Bibimbap ($4.54{\pm}0.81$). Bulgogi ($2.76{\pm}0.06$) was highly ranked as a representative Korean Food while Kimchi ($2.44{\pm}0.71$) was ranked the lowest. This research explained that among Korean Wave Cultural Contents, movies and music positively influenced on the 'Image of Korea', movies and K-pop effected 'Purchasing intention of Korean products', and TV Dramas, movies, and K-pop effected 'Purchasing intention of Korean Food'.

• 한국엔터테인먼트산업학회논문지
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• 제13권6호
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• pp.103-111
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• 2019

글로벌한 배경에서 영상언어의 무국경성은 영화를 적재체로 하는 교류를 각 나라의 문화산업 교류차원에서 중요한 내용으로 만든다. 이에 따라 미중, 중일, 한중 등의 영화 합작은 현재 중국 영화 산업의 중요한 구성 부분이 됐다. 이 가운데 한국과 중국은 한옷에 물을 끼고 사는 가까운 이웃으로, 양국 영화 간의 교류도 날로 늘고 있다. 한국 영화는 1990년대부터 되살아나 2000년대 초반 호황을 구가하며 국제 사회에 서독 특한 영향력을 형성하고 있으며 특히 범죄, 미스터리, 멜로 등 장르 영화에 자신만의 특색을 이루고 있다. 2000년 한중 합작영화가 등장하고 2014년 한중 합작영화 협약이 체결되면서 한중 합작영화가 급물살을 탔다. 그러나 한중 합작 영화는 전파효과, 시장 평가면에서 기대에 못 미쳤다. 이 글은 한중 합작 영화의 현재 상황에 따라 문화 할인 이론을 활용해 한중 합작 영화의 문화 할인이 발생한 이유와 이를 어떻게 최대한 피할 수 있는지 분석한다.

• Asia Marketing Journal
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• 제15권1호
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• pp.43-55
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• 2013

Since movies are experience goods, consumers are easily influenced by other consumers' behavior. For moviegoers, box office rank is the most credible and easily accessible information. Many studies have found that the relationship between a movie's box office rank and its revenue departs from the Pareto distribution, and this phenomenon has been named "increasing returns to information." The primary objective of the current research is to apply the empirical model proposed by De Vany and Walls (1996) to the Korean movie market in order to examine whether the same phenomenon prevails in the Korean movie market. The other purpose of the present study is to provide managers with useful implications about the release timing of a movie by finding different curvatures that depend upon seasonality. The empirical test on the Korean movie market shows similar results as prior studies conducted on the U.S., Hong Kong, and U.K. movie markets. The phenomenon of increasing returns is generated by information transmission among consumers, which makes some movies become blockbusters and others bombs. The proposed model can also be interpreted in such a way that a change in the rank has a nonlinear effect on the movie's performance. If a movie climbs up the chart, it would be rewarded more than its proportion. On the other hand, if a movie falls down in the ranks, its performance would drop rapidly. The research result also indicates that the phenomenon of increasing returns occurs differently depending on when the movies are released. Since the tendency of the increasing returns to information is stronger during the peak seasons, movie marketers should decide upon the release timing of a movie based on its competitiveness. If a movie has substantial potential to incur positive word-of-mouth, it would be more reasonable to release the movie during the peak season to enjoy increasing returns. Otherwise, a movie should be released during the low season to minimize the risk of being dropped from the chart.

• 건축사
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• 통권614호
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• pp.110-112
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• 2020

• 만화애니메이션 연구
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• 통권34호
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• pp.105-128
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• 2014

본 연구는 4개의 성공한 미국 극장용 입체 애니메이션의 입체시차를 분석하는데 목적이 있다. 아바타(2009) 이후로, 한국에서는 입체영상이 3D 애니메이션 스튜디오에서 활발하게 제작되었으나, 아직까지 극장용 애니메이션보다는 전시 영상이나 TV시리즈 제작에 주력하고 있다. 미래에 보다 성공적인 극장용 입체 애니메이션을 제작하기 위해서는 입체시차를 분석하고 비교하는 것이 필요하다고 본다. 먼저, 미국에서 2013년에 개봉된 극장용 입체 애니메이션, 수퍼배드2, 에픽, 몬스터 대학교, 터보에서 각각 40개의 컷을 선택하였다. Vineyard의 앵글 샷 분류에 따라 23개의 다른 앵글로 분류하여 40개의 컷을 나누고, 컷에서 측정된 입체시차는 각 애니메이션 별로 4개의 도표로 표시하였다. 각 앵글별로 분석된 입체시차는 3D 입체영상 제작자들에게 수치화된 정보로 제시된다. 성공적인 극장용 입체영상제작은 한국애니메이션산업 발전에 큰 전환점이 될 것이 분명하다. 본 논문은 미국 3D 극장용 입체영상의 입체시차를 수치적으로 보여줌으로서, 보다 나은 극장용 입체애니메이션 제작을 위해, 실질적 방법을 제시하는 새로운 방안을 연구하였다.

• 정보교육학회논문지
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• 제2권2호
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• pp.215-225
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• 1998

본 논문에서는 컴퓨터 그래픽의 역사와 미래, IMF를 맞이한 우리 나라의 컴퓨터 그래픽의 상황과 현재까지 개봉한 컴퓨터 그래픽 영화만이 아니라 앞으로 개봉할 컴퓨터 그래픽 영화, 애니메이션의 개발 현황, 가상현실의 역사와 앞으로의 가능성 등 컴퓨터 그래픽 분야의 다양한 주제에 대하여 살펴본다.

• 공학교육연구
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• 제18권6호
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• pp.57-63
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• 2015

The purpose of this paper is to find a method to combine engineering education and the humanities by means of the movie genre. Although the science technology has developed and our living standard has improved, humanities has a tendency to be underestimated. Humanities has been treated as something antiquated, uninteresting or worn-out because it has no economic value or usefulness in itself. Engineering students need flexible, analytic and critical thought as well as the qualities in constructing key questions and trying to solve themselves. Communicative and understanding abilities are also required to them. Movies as a constructive visual device show problems with the reality. Especially, the science-related movie genre offers them an opportunity to think over why humanities matters as well as what matters in human being. The movies make engineering students think, discuss and argue on the humanity.