• 한국실내디자인학회논문집
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• 제13권3호
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• pp.145-152
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• 2004

The European architects including MVRDV, Rem Koolhaas, Van Berkel, and Zaha Hadid tend to use the their own design strategy based on the objective data. This Architectural design method leads to make new paradigm of contemporary architecture. For the purpose of the understanding a part of new architecture paradigm I will analyze the case of Villa VPRO designed by MVRDV. At the result, I can draw the following conclusions. First, through collecting and analyzing data, drawing design concept and planning the space program, they decided on the design strategies of Villa VPRO. They designed the space volume having 42.4m$\times$42.4m floors and infiltrated environmental elements to solve the problems about deep space. Second, Villa VPRO was constructed by 'creative space-making system: a series of floors much like a geological formation, the continuous floors interconnected by spatial means, the precision bombardments of snake-like holes, open elevations, the stacking spaces. Third, Villa VPRO produced the spectacle space effect the various formation of continuous floors make a lot of difference space types in this building. Also they lead to move naturally and give event space. A numbers of holes and openness make it possible to provide friendly environment with combining light and air with views of the surrounding and transparency. And using the method of stacking many types of space make the differences in height.

• 한국디지털건축인테리어학회논문집
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• 제7권2호
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• pp.9-17
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• 2007

After 20th century, The using of data tend to important in a sphere of architecture. The recent European including MVRDV, Rem Koolhaas, Van Verkel and Zaha Hadid tend to the their own design strategy based on the objective data. This architectural design method leads to make new paradigm of contemporary architecture. For the purpose of the understanding a part of new architecture paradigm(datascping), I will analyze the relation of Thing system and Formation system in 36 works of MVRDV from 1992 to 2006. As a results are as follows. The purpose The results of this research are as follows: First, The physical and social elements(Thinking system) are density of site, networking, lighting & vista, micro-climate, energy, noise & vibration, life style, city, communication and variety. Second, The Formation system is layering & stacking, open & close, folding & extending and eco-friendly design. Finally, the major matrix of MVRDV's works is pragmatic and systematic approach to the lighting, climate and variety of community.

• 대한건축학회논문집:계획계
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• 제35권4호
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• pp.25-36
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• 2019

Contemporary architecture is showing its deconstruction and departure from modern architecture based on rationality, such as reductionism or virtualism. This means a shift from a mechanistic and ecological world view to an organic and ecological view, from a deterministic reason to a reason for a possible secret static. This study examines the potential of fractals, a scientific theory of complexity that is emerging as a new paradigm in the 21st century, as an appropriate alternative to contemporary complexity architecture. The method and scope of this study were understood and its features were identified through literature and data research and prior study review. Based on the organic nature of fractal geometry, we analyzed the works of contemporary architects(Frank Gehry, Bernard Tschumi, Steven Holl, Zaha Hadid, Rem Koolhaas, Daniel Libeskind, Zvi Hecker, Ito Toyo) and studied the possibility of architectural design using the principle of fractal. As a result, fractal geometry, similar to the patterned order of nature, has an infinite set of organizational functionalities in architecture and can be applied in various aspects of design analysis. Architectural designs based on the fractal theory will require more research and development to realize dynamic design representation using digital computers.

• 한국의류학회지
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• 제29권3_4호
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• pp.511-522
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• 2005

The purpose of this study is to analyze the organization of trading area and fashion trend in Gumi based on the observation of fashion brand stores which had been undertaken on a regular basis from July 2001 through July 2004. Gumi has over 1,000 stores located in main trading streets, about $25\%$ of which was fashion retail stores. In July 2004, $64.6\%$ of them was selling branded products, and the number of unisex casual wear stores was the greatest, followed by women's casual wear stores, sportswear stores, and children's wear stores. On the main streets of Gumi, casual attires as well as casual wear stores can be easily observed because the population of eumi is young compared to that of other regions. Among casual wear brands, especially sensory, or trendy casual wear brands such like BNX, A6, Coax, Koolhaas, EXR, and Smex came into Gumi area in large numbers since fall of 2002. From the observation data, dynamic and systemic effects of economic state, population, seasonal elements, product characteristics, etc. on the organizations of trading area were identified.