• Title/Summary/Keyword: Key to Success of Cyber University

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Evolution of PKI Internet Banking in Korea

  • Park, Seungchul
    • International journal of advanced smart convergence
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    • v.8 no.1
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    • pp.44-57
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    • 2019
  • Most banks in Korea have provided Internet banking services based on PKI(Public Key Infrastructure) certificates since the early 2000s when Internet banking began in Korea. To support PKI Internet banking, the Korean government backed the electronic signature law and supported the rapid spread of PKI-based Internet banking by regulating the application of PKI certificates to be compulsory in Internet banking until 2015. PKI Internet Banking in Korea has been developed as a pioneer in this field through many challenges and responses until its present success. Korea's PKI banking, which started with soft-token-based closed banking, has responded to various types of cyber attack attempts and promoted the transition to open banking by accepting various criticisms due to lack of compatibility with international standards. In order to improve the convenience and security of PKI Internet banking, various attempts have been made, such as biometric-integrated smartphone-based PKI authentication. In this paper, we primarily aim to share the experience and lessons of PKI banking by analyzing the evolution process of PKI Internet banking in Korea. It also has the purpose of presenting the challenges of Korea's PKI Internet banking and sharing its development vision.

AJ Rent a Car's Customer Satisfaction Management through Service Innovation (AJ렌터카의 서비스 혁신을 통한 고객 만족 경영)

  • Kim, Sang Yong;Lee, Doo Hee;Suh, Koo-Won;Yoo, Weon Sang
    • Asia Marketing Journal
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    • v.13 no.4
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    • pp.213-226
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    • 2012
  • As the Korean rental car industry turned into a mature stage, the competition level has become stronger than ever. In 2006, AJ Rent a Car declared customer satisfaction management as its vision to make a breakthrough. Through various service innovation efforts, AJ has been successfully offering meaningful and differentiated values to the customers. As results, the complaints rate has decreased, while service quality index has significantly increased. These service quality indicators have led to improved customer satisfaction level which was measured by re-purchase intention and customer satisfaction index, and AJ outran its major competitors in these dimensions of competition. The first key success factor of AJ is its effective service system. AJ manages the VOC, ERP, and CRM system in a well organized manner. AJ's another key success factor is a effective service process, which helps the organization share and respond to customer complaints in an efficient way. Finally, the management communicates the clear vision and strategic direction not only with the customers but also with the entire organization. With these three factors combined, AJ has created the service oriented corporate culture. Based on the culture. AJ has been able to develop a strong and sustainable competitive advantage in customer satisfaction management.

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An Exploratory Study on the Development of Evaluation Factors in Franchise System: Symbiosis Index (프랜차이즈 시스템의 평가 지표 개발을 위한 탐색전 연구 - 공생지수(symbiosis index)를 중심으로 -)

  • Choi, Sung-Sik;Kim, Hong-Seok;Ku, Bon-Hyuk;Lee, Weon-Ho;Na, Hwa-Sook;Han, Kyu-Chul
    • The Korean Journal of Franchise Management
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    • v.1 no.1
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    • pp.65-85
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    • 2010
  • The key success factors for Franchise Enterprise as a virtual company which is established based on franchise system are the competitiveness of sub-systems in franchise system such as franchisor, franchisee, vendor(supplier), and customer, and to sustain the symbiotic relationship among sub-systems. In this regard, evaluating franchise system is considered to be implemented in different contexts and methods comparing with extant evaluation system in franchise business which is more focused on the relationship between franchisor and franchisee. The flagship role of establishing franchise system is to be franchisor system, however, the symbiotic relationship among other sub-system including franchisee, vendor, and customer leads to successful Franchise Enterprise. The purpose of this study is to research existing evaluation systems for franchise business and to explore the model of evaluating franchise system, what is called, "Symbiosis Index".

Reexamining the Performance Effects of Entrepreneurial Orientation : A Study on Korean Small and Medium-sized Business Ventures (기업가적 지향성의 성과 효과 재검토 : 중소 벤처기업을 대상으로)

  • Yoon, Hyunjoong
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.9 no.5
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    • pp.103-114
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    • 2014
  • The concept of entrepreneurial orientation has been recognized as a key driver for success of business ventures. Since small and medium-sized business ventures usually lack in business experience, firm level entrepreneurship seems to play an important role in generating firm performance. Following those logics, traditional approaches assumed that the relationship between entrepreneurial orientation and firm performance is linear, but recently studies start to report non-linear relationships. However, only a few researches examines and compares the performance effects of entrepreneurial orientation with diverse performance indicators. Current study explores the effects of entrepreneurial orientation both on financial and innovative performance with 1,497 Korean small and medium-sized business ventures. This study finds that there is a linear relationship between entrepreneurial orientation and financial performance, but inverted U-shaped relationships between entrepreneurial orientation and innovative performance, measured by product novelty and patent issued. Also those relationship patterns are consistent with different measurement of entrepreneurial orientation. Based on these results, theoretical implications with some limitations are discussed.

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