• Title/Summary/Keyword: Key dimensions

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Exploring Factors and Elements of Coordination between Key Account Management Units and Non-key Account Management Units: Case Study in an IT-related Machinery and System Vendor

  • Tonai, Shoko
    • Asia Marketing Journal
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    • v.18 no.1
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    • pp.1-22
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    • 2016
  • Studies in key account management (KAM) have identified the importance of cross-functional coordination in firms to effectively implement KAM. However, these studies have ignored how companies integrate KAM and other customer management (non-KAM). This paper explores coordination design between KAM units and non-KAM units by analyzing a case study through three dimensions: front-end coordination, back-end-coordination, and organizational translation at the beginning of research. The case study shows that non-KAM conditions can require a modification of the coordination design. This research performs an in-depth analysis of changes in the implementation of sales reforms for an IT-related machinery and system vendor in Japan. Data sources include interviews with KAM units and non-KAM sales units and an analysis of secondary data. This paper suggests that studying the coordination between KAM units and non-KAM units will further our understanding of internal coordination in KAM research.

Effect of perceived luxuriousness on brand equity

  • Kang, Ju-Young M.;Kim, Jieun
    • The Research Journal of the Costume Culture
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    • v.24 no.5
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    • pp.697-708
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    • 2016
  • The term used to describe consumer's valuation of a brand is brand equity. One concept that can be managed and may impact valuation of a prestige brand is "luxuriousness." As the concept of "luxuriousness" appears to be a key factor contributing to the equity of a prestige brand, the purpose of this study was to examine how luxuriousness is related to the brand equity utilizing a model developed by Yoo, Donthu, and Lee (2000). Yoo et al. (2000) identified three dimensions [brand association with awareness (BA), perceived quality (PQ), brand loyalty (BL)] accounted for the equity (OBE) of a brand. We speculated that the five dimensions of luxuriousness (i.e., quality, extended self, hedonism, accessibility, and tradition) would selectively influence the two dimensions of brand equity (BA, PQ) and that loyalty would mediate the relationship between the two dimensions of brand equity (BA, PQ) and overall brand equity. A total of 502 participants aged from 18 to 74 were surveyed in USA. Using AMOS 18, the path analysis was conducted with the maximum-likelihood estimation procedure. The model exhibited a good fit with the data and all hypotheses were supported except one. Quality, accessibility, and hedonism dimensions of luxuriousness affected perceived quality of the equity of a brand. Hedonism and extended self dimensions affected brand association with awareness. However, tradition dimension did not significantly influence brand association with awareness. Overall, this research expands understanding of brand equity as it documents the contributions of luxuriousness, a component that can be controlled by brand managers.

On Clusters: External and Internal Perspectives

  • Ffowcs-Williams, Ifor
    • World Technopolis Review
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    • v.1 no.3
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    • pp.158-176
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    • 2012
  • This paper examines the phenomenon of local clusters in two dimensions. Firstly an external perspective on clusters is taken, the origins of clusters identified and their significance for economic development highlighted. Secondly, the paper takes an inside look at clusters, exploring the key factors that lead to the success of strong, high performance clusters.

Analysis of Men's Body Sizes for Garment Sizing System (Part II) (성인 남자 의류 치수체계 개발을 위한 신체 치수 및 체형 분석 (제2보))

  • Kang, Yeo-Sun;Seong, Hwa-Kyung
    • Journal of the Korean Society of Clothing and Textiles
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    • v.31 no.2 s.161
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    • pp.247-257
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    • 2007
  • The purpose of this study was to develop men's garment sizing system, based on the anthropometric measurements called 'SizeKorea', which was surveyed between 2003 and 2004. The number of the survey subjects was 3,215 of males, who were from 18 to 69 years old. In the results, body types were assorted by drops, consisting of 4 upper body types and 2 lower body types. Height, chest, waist and hip were selected as the key dimensions of sizing system and the intervals of them were decided on statistical analysis of key dimensions, size intervals of ready-to wear clothes and sizing systems of other countries. In the results, older group or shorter height group had less differences between chest and waist as well as between waist and hip, but younger group and taller group had more differences. The size intervals for fitted jacket and coat were 3cm in chest and waist, while the intervals for fitted pants were 2cm in waist and hip. The intervals for not-fitted clothes were 5cm in chest, waist and hip, which 5 cm interval of height were applied, in all cases.

A Study of e-Service Quality and User Satisfaction in Public Libraries (공공도서관의 e-서비스 품질평가와 이용자 만족도에 관한 연구)

  • Chang, Yun-Keum
    • Journal of the Korean Society for Library and Information Science
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    • v.41 no.4
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    • pp.315-329
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    • 2007
  • The objective of this study is to identify key dimensions of e-service quality and explore their relations to user satisfaction at Public libraries. This research used a modified e-service quality model and surveyed Internet service users for measuring and assessing Internet users' service satisfaction at 'A' public library in Seoul region. Using an exploratory factor analysis. the study identified three factors, named Service Affect, Information Access, and Tangibles as key dimensions for public library e-service quality. Also it was found that users' satisfaction was strongly positively correlated to their intention to refer others to the service.

Analysis of Men's Body Sizes for Garment Sizing System (Part I) (성인 남자용 의류 치수체계 개발을 위한 신체치수 분석 (제1보))

  • Kang, Yeo-Sun;Seong, Hwa-Kyung;Choi, Hei-Sun;Yi, Kyong-Hwa
    • Journal of the Korean Society of Clothing and Textiles
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    • v.30 no.8
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    • pp.1199-1209
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    • 2006
  • The purpose of this study was to analyze men's body sizes in order to develop men's garment sizing system. This study was based on the anthropometric measurements called Size-Korea, which was surveyed in year 2003 and 2004. The male subjects of the survey were 3215, who were from 18 to 69 years old. In the results, each age group had the statistically different mean of height from one another, which was inverse proportion to age. Analyzing with the height index values, Fifties had the biggest values in bust, waist and hip circumferences while Thirties had the biggest values when the circumferences were analyzed by its original measurements. Therefore, the consumers who wanted bigger sizes were Fifties instead of Thirties or Forties in case they had the same height. For the past 5 years, bust, waist, hip and waist-height were obviously increased and this phenomenon was remarkable at Twenties. The results of Correlation analysis showed that height, bust, waist, neck circumference were the key dimensions for the apparel sizing system.

Permanent Support for Tunnels using NMT

  • Barton, Nick
    • Proceedings of the Korean Society for Rock Mechanics Conference
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    • 1995.03a
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    • pp.1-26
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    • 1995
  • Key aspects of the Norwegian Method of Tunnelling (NMT) are reviewed. These include a predictive method of support design using the six-parameter Q-system of rock mass characterisation. The rock mass rating or Q-value is updated during tunnel driving. The designed tunnel support generally consists of wet process, steel fibre reinforced shotcrete combined with fully grouted, untensioned rock bolts, Even in poor rock conditions S(fr) + B usually acts as the final rock reinforcement and tunnel lining. Since it is a drained lining, it is very economic compared to cast concrete with membranes. Light, free-standing steel liners are used to prevent water affecting the runnel environment. Rock mass conditions, and hence lining design and cost estimation can be assessed by careful use of seismic surveys. Relationships between the P-wave velocity, the rock mass deformation modulus and the Q-value have recently been established, where tunnel depth, rock porosity and the uniaxial compression strength of the rock are important variables. The rock mass modulus estimate, and simple index testing of the joints, provide the key input which joints are discretely represented (either in two dimensions with the UDEC code or in three dimensions with the 3DEC code) is generally favoured compared to continuum analysis. The latter may give a misleading impression of uniformity and deformations tend to be understimated. Q-system NMT designs of S(fr) + B (fibre reinforced shotcrete and bolting) are numerically checked and adjustments made to bolt capacities and shotcrete thickness if overloading is evident around the modelled profile.

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Development of a Sizing System of Mass-customized Clothing for Wheelchair Users: Men's Suit Sizes (휠체어 장애인의 대량맞춤복을 위한 사이즈 체계 개발: 남성 정장 사이즈)

  • Park, Kwangae;Park, Jangwoon;Yang, Chungeun;Jeon, Eunjin;You, Heecheon
    • Fashion & Textile Research Journal
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    • v.16 no.4
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    • pp.625-634
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    • 2014
  • This study develops a sizing system of mass-customized male suits for wheelchair users. One hundred and three male wheelchair users' 21 anthropometric dimensions were measured to identify body shapes and develop a sizing system. The measured wheelchair users' body sizes were compared with the average body sizes of Korean males from the $6^{th}$ Korean Body Size Survey to understand the body size differences between two groups. As a result of body shape classification using the KS's Drop method, wheelchair user body shapes were classified into four shapes for upper-body (A: 32%, B: 26%, BB: 24%, and Y: 18%), and two shapes for lower-body (B: 70% and A: 30%). The upper-body of wheelchair users was relatively developed than Korean males; however, the lower-body was relatively stunted. The key dimensions of a sizing system were selected as chest circumference, waist circumference, and trunk length, outside leg length based on the correlation analysis between anthropometric measures. The top sizes were determined considering chest and waist circumferences for horizontal sizes, and additionally the trunk length was divided into short, medium, and long groups for vertical sizes. The bottom sizes were selected considering the waist and hip circumferences for horizontal sizes, and additionally their outside leg length was divided into short, medium, and long groups for vertical sizes.

Study on shear fracture behavior of soft filling in concrete specimens: Experimental tests and numerical simulation

  • Lei, Zhou;Vahab, Sarfarazi;Hadi, Haeri;Amir Aslan, Naderi;Mohammad Fatehi, Marji;Fei, Wu
    • Structural Engineering and Mechanics
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    • v.85 no.3
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    • pp.337-351
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    • 2023
  • In this paper, the shear behavior of soft filling in rectangular-hollow concrete specimens was simulated using the 2D particle flow code (PFC2D). The laboratory-measured properties were used to calibrate some PFC2D micro-properties for modeling the behavior of geo-materials. The dimensions of prepared and modeled samples were 100 mm×100 mm. Some disc type narrow bands were removed from the central part of the model and different lengths of bridge areas (i.e., the distance between internal tips of two joints) with lengths of 30 mm, 50 mm, and 70 mm were produced. Then, the middle of the rectangular hollow was filled with cement material. Three filling sizes with dimensions of 5 mm×5 mm, 10 mm×5 mm, and 15 mm×5 mm were provided for different modeled samples. The parallel bond model was used to calibrate and re-produce these modeled specimens. Therefore, totally, 9 different types of samples were designed for the shear tests in PFC2D. The shear load was gradually applied to the model under a constant loading condition of 3 MPa (σc/3). The loading was continued till shear failure occur in the modeled concrete specimens. It has been shown that both tensile and shear cracks may occur in the fillings. The shear cracks mainly initiated from the crack (joint) tips and coalesced with another one. The shear displacements and shear strengths were both increased as the filling dimensions increased (for the case of a bridge area with a particular fixed length).

Classification method for failure modes of RC columns based on key characteristic parameters

  • Yu, Bo;Yu, Zecheng;Li, Qiming;Li, Bing
    • Structural Engineering and Mechanics
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    • v.84 no.1
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    • pp.1-16
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    • 2022
  • An efficient and accurate classification method for failure modes of reinforced concrete (RC) columns was proposed based on key characteristic parameters. The weight coefficients of seven characteristic parameters for failure modes of RC columns were determined first based on the support vector machine-recursive feature elimination. Then key characteristic parameters for classifying flexure, flexure-shear and shear failure modes of RC columns were selected respectively. Subsequently, a support vector machine with key characteristic parameters (SVM-K) was proposed to classify three types of failure modes of RC columns. The optimal parameters of SVM-K were determined by using the ten-fold cross-validation and the grid-search algorithm based on 270 sets of available experimental data. Results indicate that the proposed SVM-K has high overall accuracy, recall and precision (e.g., accuracy>95%, recall>90%, precision>90%), which means that the proposed SVM-K has superior performance for classification of failure modes of RC columns. Based on the selected key characteristic parameters for different types of failure modes of RC columns, the accuracy of SVM-K is improved and the decision function of SVM-K is simplified by reducing the dimensions and number of support vectors.