• The Journal of the Korea Contents Association
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• v.13 no.4
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• pp.97-103
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• 2013

The research is centered towards analyzing the differentiation of the characteristics and organization of programming strategy and channel positioning by selecting Korean International Public Relations Broadcasting Stations Arirang TV and KBS World. According to the results, Arirang TV positions Korean culture content-implied educational programs as their strategy while KBS World places the main programs of KBS1, 2TV with many entertainment programs such as dramas and entertainment shows. Arirang TV's programming strategy is well-fulfilling the purpose of promoting Korea's culture contents by organizing their programming with documentaries, tourist information, and daily living information. On the other hand, KBS World works as the agent of the spread of the Korean Wave by filling their program with dramas and K-pop programs such as . Due to the difference in programming strategy of these two broadcasting stations, Arirang TV has positioned itself as a diplomatic channel to spread Korean culture and KBS World a channel representing the Korean Wave. However, there are problems of inefficiency due to recurrent investments because of the fact that both broadcasting stations' programming strategy is to promote Korean culture and spread the Korean Wave by aiming similar targets such as foreigners or overseas Koreans.

• The Journal of the Korea Contents Association
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• v.8 no.6
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• pp.204-212
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• 2008

This study analyzes on which Sports Program the 2006 TV focused on. As a data, we have used the 2006 Television programming components of KBS 1TV, 2TV and MBC TV, SBS TV. The analysis of the data was carried out classifying the sports hookup program. As a result, all three broadcasting companies placed a great deal of weight on the 2006 World Cup and they have made national match the prime subject in the components of Television Programming. Looking at each broadcasting companies, SBS TV placed the highest importance in sports programming, on the other hand, KBS TV placed the least importance in sports programming. The characteristic of the 2006 Sports Television Programming components is that it was focused on the Mega Sports Event and the Pro-Sports of the World Cup and have worsen the alienation phenomena of unpopular sports.

• The Journal of the Korea Contents Association
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• v.14 no.10
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• pp.51-63
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• 2014

This paper deals with how Korean television musical variety show rose and declined focusing the 'Show Show Show'. 'Show Show Show' was a Korean television musical variety show that ran on TBC-TV every Saturday night at 8pm. until TBC-TV was absorbed into KBS-TV in 1980. Its musical acts, of various kinds, were interspersed with comic turns and special items including dancing, mime, magic, and acrobat. Korean television musical variety show worked on what audiences had in common across generational divides till the late 1970s. 'Show Show Show's catchall format didn't cross the demographic lines like it used to. But the young generation demanded music program that spoke to their own condition in the early 1980s. 'Show Show Show' ended on KBS-TV in July 1983 through the influence of the absorption of TBC-TV into KBS-TV and the changes of cultural circumstances. The decline of the television musical variety show was attributable to the fragmentation of musical taste and the change of viewing behaviors.

• Proceedings of the Korean Society of Broadcast Engineers Conference
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• 2013.06a
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• pp.193-195
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• 2013

오디오 핑거프린트는 콘텐츠의 오디오 신호의 특색을 요약한 서명(signature)으로 2nd 스크린 서비스의 기반 기술로 주목 받고 있다. 이를 이용한 오디오 핑거프린트 시스템은 콘텐츠의 오디오를 인식하고 해당 콘텐츠와 연관된 메타 데이터를 2nd 디바이스와 웹을 통해 연결시키는 기능을 제공한다. 스마트링크 TV 는 이러한 오디오 핑거프린트를 이용한 KBS 의 콘텐츠 장면(scene) 기반 2nd 스크린 서비스 플랫폼이다. 본 논문에서는 한국의 방송환경에 적용된 스마트링크 TV 의 전반적인 플랫폼 구조와 활용방법에 대해 살펴본다.

• Journal of Internet Computing and Services
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• v.20 no.2
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• pp.77-91
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• 2019

This paper explores the hyperlink structures of the official websites for the following terrestrial TV networks: ABC(US), BBC(UK), NHK(Japan), and KBS(Korea). These websites were selected and visualized to analyze the hyperlink structure and examine the connection relations among the TV networks. A total of 4378 data was collected through the Voson site and were analyzed with NodeXL. Results shows that NHK's network demonstrates a good network structure at a quite high level, holding more related websites than BBC. We discovered that ABC TV network has the largest effect with the largest number of out-links. Surprisingly, structures of BBC and NHK were quite similar, overcoming geographical and cultural differences. Thus, both TV networks were seen to be progressive and open. On the contrary, ABC and KBS were considered to be relatively conservative. A comprehensive review of the "category points" combination chart revealed that NHK's official website has the widest variety of hyperlinks. The shortest distance of a hyperlink between a website type and a TV network meant that the TV network has a larger number of links to those website types than other TV networks do. The result may provide Internet users to efficiently select TV network web pages according to the types of information they want to find out.

• Proceedings of the Korean Society of Broadcast Engineers Conference
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• 2014.06a
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• pp.15-17
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• 2014

인터넷 미디어 기술이 발달하고 개인형 스마트기기(스마트폰, 태블릿PC 등)가 확대 보급됨에 따라 TV 시청행태가 변하고 있다. TV를 시청하면서 개인형 스마트기기를 이용하여 타매체를 동시 이용하는 시청행태가 증가하고 있다. 이러한 시청행태에 대응하여 세컨드스크린 서비스 기술이 주목 받고 있다. KBS는 콘텐츠 사업자 친화적인 세컨드스크린 서비스 기술에 대해 연구하고 TV 친구라는 의미의 세컨드스크린 서비스 플랫폼인 티벗(TVUT) 플랫폼을 개발하였다. 티벗 플랫폼은 이용자 증가에 따른 시스템 확장성과 서비스의 안정성을 고려하여 클라우드 기반 서비스 플랫폼으로 구축하였다. 본 논문에서는 방송 콘텐츠 관련 부가정보를 쉽게 제공할 수 있는 시스템과 서비스 기술을 제시한다.

• Broadcasting and Media Magazine
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• v.28 no.2
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• pp.75-86
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• 2023

KBS는 차세대 방식인 IP 전송 기술을 UHD 방송에 적용하기로 결정하고 2017년 9월부터 18년 3월까지 약 7개월에 걸쳐 IP UHD 부조정실 구축을 완료하였다. 이후 약 3개월간의 시뮬레이션 기간을 거치고 23년 2월 현재까지 KBS 1TV '아침마당', '무엇이든 물어보세요', '더 라이브'와 KBS 2TV '해 볼만한 아침'을 생방송으로 제작하고 있다. 본 글에는 UHD 비디오 신호와 오디오 신호를 IP로 전송하기 위해 참조한 표준 기술과 각 파트별 구축 세부내용을 소개한다. 또한 지속적으로 발전할 IP 제작 시스템에 대해 효율적인 계획과 대응을 할 수 있도록 구축 사례에 대한 경험을 논하고자 한다.

• Korean journal of communication and information
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• v.45
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• pp.255-295
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• 2009

The purpose of this study was to investigate how much multi-cultural traits the multiculture-oriented TV programs would have and how they tended to represent it with what kinds of meaning structures. As an object of this study, the authors chose the Program of KBS-TV which had been discussed seriously to raise a multi-cultural issue as well as a sexuality issue of lady guests. They collected 70 weekly programs from Nov. 26 of 2006 to March 31, 2008, and finally selected and analyzed 5 weekly programs as main analytic data. They tried to analyze them with various semiotic research methods, especially, linguistic semiotic research methods and pictorial research methods. As results of this study, it was found that this Program was based on multiful-levels of meaning structure: that is, superficial level, representation level and in-depth level. The superficial level of this program presented various multi-cultural traits through many and various talks of lady guests. Its representation level indicated some patterns of discourses about issues and agendas of the talks among lady guests. The in-depth level was based on the sexuality of lady guests as well as the male-dominant ideology. It was finally implicated that this Program was based on the sexuality and feminity of lady guests even though it tried to advocate its multi-cultural traits.

• Proceedings of the Korean Society of Broadcast Engineers Conference
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• 2015.07a
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• pp.183-186
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• 2015

TV 시청 도중 세컨드 디바이스로 멀티태스킹하는 시청패턴과 더불어 방송과 시청자가 상호작용하는 양방향 서비스 요구사항의 증대에 따라 KBS 는 시청자 참여 서비스를 위한 티벗 서비스 플랫폼을 개발하였다. 티벗 서비스 플랫폼은 시청자의 피드백을 실시간으로 반영하여 방송 제작자의 요구 사항을 만족시키는 동시에 방송을 통해 시청자 간 소통을 강화할 수 있는 KBS 의 세컨드 스크린 서비스 플랫폼이다. 본 논문에서는 시청자 참여 서비스를 위한 티벗 세컨스크린 서비스 플랫폼의 전반적인 구조와 특징, 서비스 운용 현황에 대해 살펴본다.

• Proceedings of the Korean Society of Broadcast Engineers Conference
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• 2016.06a
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• pp.388-391
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• 2016

TV 시청 도중 세컨드 디바이스로 멀티태스킹하는 시청패턴과 더불어 방송과 시청자가 상호작용하는 양방향 서비스 요구사항의 증대에 따라 KBS는 시청자 참여 서비스를 위한 티벗 서비스 플랫폼을 개발하였다. 티벗 서비스 플랫폼은 모바일에 특화된 시청자 방송 참여 서비스 플랫폼을 지향한다. 이러한 티벗 서비스 플랫폼 개발 결과의 핵심은 '손쉬운 시청자 참여 서비스 적용 프로그램 확대'가 가능하다는 점이다. 본 논문에서는 시청자 참여 서비스 플랫폼인 티벗이 더욱 강화된 참여 서비스를 위해 사용자와 제작자의 요구를 반영하여 개선한 기능을 제안한다. 제안한 기능은 시청자와 소통하는 최근 제작 트렌드에 맞추어 TV 프로그램 제작에의 활용성과 시청자의 편의성을 개선시켰다. 또한, 개선된 기능을 적용한 방송 프로그램 사례에 대해 살펴본다.