• Journal of Sport and Applied Science
• /
• v.5 no.2
• /
• pp.23-29
• /
• 2021

Purpose: The purpose of the study is to review the current states of new sports imported from foreign countries and to discuss strategic insights for promoting new sports which has been invented in Korea. Research design, data, and methodology: This study employed the qualitative approach, in which reviewed a related literature. First, the study selected flying disc, sports stacking, and T-ball as sample cases. This is because these new sports were recognized the prominent sports frequently played in physical education classes in Korea. Second, the study reviewed prior studies in the field of distribution and marketing in order to determine the criteria of analysis and variables that frequently examined in distribution and marketing studies. Finally, the study confirmed such terminologies as research variables including new sport name, organization name, background of the invented sports, distributional channel, promotional activities and so forth. To collect data, the study search literature via academic search engine including DBpia, KISS, RISS, ScienceDirect, SAGE Journals, SpringerLink, and Taylor & Francis. Results: It was found that all of the imported new sports organized association and its nationwide branches to deliver their sprots to local schools and recreational markets. second, they targeted schools and sought to broaden their markets to recreational communities. Conclusions: In order to promote new sport invented in Korea, associations need to be systematically organized and mission should be clearly stated. In addition, creative methods for promotion need to be developed. Future directions were discussed.

• 대한공업교육학회지
• /
• v.35 no.2
• /
• pp.124-139
• /
• 2010

This study has its purpose of researching on the relevant variables which affect the attitude toward engineering science and brain dominance for the department of engineering students. The results of this study are as follows: First, the department of engineering students' attitude toward engineering science has shown the order of cognitive element (3.73), definitional element (3.05) and behavioral element (2.86), and in the actual context it is considered that it is necessary to establish a teaching-learning strategy which can reinforce the behavioral elements such as experiments and practices as well as can improve engineering-related cognitive ability. Second, the attitudes toward engineering science according to their brain dominance thinking (Type A: analyst, Type B: Administrator, Type C: Cooperator, and Type D: Jointer) have no significant difference, but the students of Type A who have the characteristics of 7 analyzing thinking have shown high academic accomplishment. Based on these results of study, it is necessary to make a change of the current teaching-learning stratery in accordance with the types of thinking of the students from the teaching-learning perspective. In particular, in order to develop the weak dominance properties and thinking type of individual learners, the change in teacher's recognition that the teacher's teaching-learning strategy and practice is important has to take precedence.