• Korean Journal of Applied Biomechanics
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• v.31 no.4
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• pp.234-240
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• 2021

Objective: The purpose of this study is to analyze the distance, number, duration, velocity of sprints generated during women's hockey competition by position to identify sprint patterns. Method: The data was collected in 17 matches between 2016 and 2018, 49 elite women's hockey players were tested using SPI-HPU to identify differences by position using SPSS 25.0. A total of 376 Sprint information was utilized. Results: First, women's hockey players all showed significant differences in the number of sprints, duration, distance, and max velocity depending on their positions. Second, there was a significant difference in the number of sprints in the difference between quarters. And the factors of duration, distance, and max velocity showed differences between positions. Third, according to the results, there were differences in the number of times, duration, distance, and max velocity in the difference between positions. Conclusion: These results can be confirmed the sprint patterns of depends on position during the women's hockey game and can be used as information for the development of physical and tactical training programs.

• Asia-Pacific Journal of Business
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• v.10 no.1
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• pp.135-147
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• 2019

Despite the importance of multinational service ventures' alliances with local firms for CSR engagement, research is little interested in this issue. Because many multinational service ventures have increasingly allied with local firms for their CSR performance, it is important to explain the role of the alliance between a multinational service venture and a local firm. Our study addressed an issue of multinational service ventures' CSR performance through alliances with local firms. Based prominently on the resource-based theory of the firm, the competence-based theory of the firm, and the resource-adavantage theory of competition, we attempted to predict how a multinational service venture can be successful in CSR engagement based on an alliance with a local firm. Our study posited that local firms' CSR knowledge and CSR orientation positively influence multinational service ventures's CSR capabilities. In addition, we posited the positive moderating roles of alliance competence in the relationships between local firms' CSR resources and multinational service ventures' CSR capability. Moreover, our study posited that multinational service ventures' CSR capability is a source of competitive advantage. Finally, we concluded this manuscript with a discussion of scholarly and managerial implications, limitations of the study, and directions for a further study.

• Journal of Distribution Science
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• v.18 no.12
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• pp.31-43
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• 2020

Purpose: This study examined how many determinant factors (service dimensions, food quality, and price perception) affect revisit intention. This practical concept is service quality (SERVQUAL), customer satisfaction, and repeated/revisit behavioral intention based on the theory of reasoned action (TRA). Research design, data and methodology: This research applied a hybrid mixed-method comprising exploratory and explanatory sequential design by Creswell (2014). The 400 responses were collected in four townships in Myanmar. This study drilled down to exploratory factor analysis (EFA) followed by confirmatory factor analysis (CFA) prior to test the hypothesized factor structure of all the variables resulted in the form of the goodness of fit. For further data analysis, structural equation modeling (SEM) was applied to test the relationships among the variables of the proposed model. Results: The results showed that perceived service quality, food quality, and price perception have direct effects on customer satisfaction and indirect effect on revisit intention. The perceived service quality has the most significant influence while the food quality has the least influence on customer satisfaction. Conclusions: The results are useful for the restaurant managers to better understand the significant strategic choice factors to improve higher quality service amongst restaurants both domestic and international under the stiff competition.

• Journal of the Architectural Institute of Korea Structure & Construction
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• v.35 no.6
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• pp.129-137
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• 2019

The purpose of this study is to present systematic information and direction to urban underground space development industry, civil engineering and R&D. Regarding the development of urban underground space, the situation in Korea, especially now in Seoul, can be called an underground Renaissance. The Superground project, which has been going on for several years through international competition, is now completed and is about to open the Seoul Architecture Museum. Leading underground space complex development project of Yeongdongdaero, which is the largest living underground space in human history, spectral projects such as the Seoul section of the GTX routes, making underground roads of the Dongbu Expressway and the Seobu Expressway are now speeding up progress. Recently, plans have been made to use the underground more actively through the restructuring project of Gwanghwamun Square, the face of Seoul. And then, patents are indispensable resources for establishing a strategy for R&D as one of the indices showing what technologies have been developed and what technology development will be done in the future. Based on this background, this study attempts to classify and define the technical elements of urban underground space development through the analysis of patents of major countries in the world, and analyze and present state of technology level and situation accordingly.

• The Journal of Asian Finance, Economics and Business
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• v.8 no.7
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• pp.579-589
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• 2021

In the era of tough competition, the customer's emotional attachment to brand plays a vital role to the successes and failures of enterprises. Specifically in the case of doing business online, brands have to cope with the troubles of rising from brand hate as brand avoidance, negative word of mouth and brand retaliation. Traditionally, the brand communication is very hard to control and with online communities, the problems tend to be even more severe. This paper aims to explore and discuss the core concept, the driven factors and the actionable consequences of brand hate among netizens. A total of 358 valid responses were obtained from surveys taken from the internet users across the nation. Partial Least Square - Structural Equation Modeling (PLS-SEM) was conducted using Smart PLS to assess the hypotheses. The result shows that the expression of brand hate among netizen consists of active hate and passive hate. Deficit value, deceptive advertising, negative past experience and ideology incompatibility have been confirmed as influencing factors on customers' brand hate emotion. Then brand hate itself causes the customer's actionable outcomes such as brand avoidance, brand negative word of mouth and brand retaliation. Along with the theoretical contributions and managerial implications have been recommended for enterprises to avoid netizens' brand hate.

• International Journal of Contents
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• v.17 no.2
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• pp.1-8
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• 2021

Online streaming wars are intensifying. Netflix is known as the market leader in the streaming business. However, since 2019, Netflix has been losing subscribers in the United States and is at a turning point where it needs to reassess its current position in the market. While Netflix is losing dominance, rivals Amazon Prime and Hulu continue to gain market shares. Studies from Deloitte and PricewaterhouseCoopers indicated a new shift in the streaming landscape caused by the abundance of streaming options and rising subscription costs. Recent surveys showed that consumers are excited about new streaming services, such as Disney +. Nearly two-thirds of consumers intend to terminate or downgrade one or more of their current subscriptions to make room for a new service. Moreover, it seems that consumers want ad-supported options. In Deloitte's latest Digital Media Trends survey, 65% responded that they would watch ads to eliminate or reduce subscription costs. Seventy percent of Hulu's subscribers choose its lower-priced ad-supported plan. NBC recently launched its own streaming service, Peacock, with a free ad-supported option. This opposes Netflix's brand identity of "no ads" and premium differentiation. With increasing pressure from competition and the growing risk of subscriber loss, Netflix needs to diversify its price plans. The company could try implementing the lower-priced mobile-only plan they are currently testing or plan to test in other regions. Netflix should also consider features or benefits for loyal subscribers to maintain a stronger consumer base.

• The Journal of Economics, Marketing and Management
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• v.7 no.3
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• pp.13-28
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• 2019

Purpose - The purpose of this study is to analyze the start-up factors in start-up tourism companies and to analyze how these factors influence business performance. This study will be conducted for the further exploratory study with in-depth research with literature reviews, interviews and surveys. Research design, data, and Methodology - The activation of entrepreneurship is very important factor as for not only the development of entrepreneurship which is the characteristic of the innovative and risks-taking for the success of the enterprise, but also the sustainable growth and creation of performance of the entrepreneur. In other words, if it is the entrepreneurial spirit affects entrepreneurship, it is entrepreneurial orientation that continuously affects entrepreneurs. In order to achieve the above purposes, this study conducted literature research and empirical studies. Result & Conclusions - The sub-factors for independent entrepreneurial variables' orientation are classified as creativity, technological, enterprising, and innovation, and subordinate variables were set of management performance. The sub-factors of the control variable government support policy are classified as financial support, consulting support, and marketing support. For the purpose of empirical analysis, this paper collects data on companies selected for tourism venture business competition and CEOs of SMEs tourism for less than 7 years.

• International journal of advanced smart convergence
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• v.10 no.1
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• pp.105-116
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• 2021

In order to preserve the seeds of excellent Hanwoo(Korean traditional cattle) and secure quality competitiveness in the infinite competition with foreign imported beef, production of high-quality Hanwoo beef is absolutely necessary. %IMF (Intramuscular Fat Percentage) is one of the most important factors in evaluating the value of high-quality meat, although standards vary according to food culture and industrial conditions by country. Therefore, it is required to develop a %IMF estimation algorithm suitable for Hanwoo. In this study, we proposed a method of estimating %IMF of Hanwoo using CNN in ultrasound images. First, the proposed method classified the chemically measured %IMF into 10 classes using k-means clustering method to apply CNN. Next, ROI images were obtained at regular intervals from each ultrasound image and used for CNN training and estimation. The proposed CNN model is composed of three stages of convolution layer and fully connected layer. As a result of the experiment, it was confirmed that the %IMF of Hanwoo was estimated with an accuracy of 98.2%. The correlation coefficient between the estimated %IMF and the real %IMF by the proposed method is 0.97, which is about 10% better than the 0.88 of the previous method.

• The Journal of Asian Finance, Economics and Business
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• v.9 no.8
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• pp.109-121
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• 2022

The study empirically examines the horizontal spillover effects of foreign direct investment (FDI) on the productivity of Indian pharmaceutical firms. Robust least squares and the Generalized Method of Moments estimators are applied for the firm-level panel data of Indian pharmaceutical companies whose shares were traded on the National Stock Exchange (NSE) and Bombay Stock Exchange (BSE). The information was collected from the Centre for Monitoring Indian Economy (CMIE) Prowess database from 2015 to 2019. Based on the regularity in data availability, the sample firms are limited to 112 companies, 100 of which are domestic firms and 12 international firms. Firms with more than 10 percent foreign equity are classified as FDI firms, while those with less than that are classified as domestic firms. Estimation results show that foreign ownership does not contribute to the productivity of domestic firms. Due to increased competition, the Indian pharmaceutical companies with foreign equity participation are not more productive than local ones. Moreover, the findings reveal a negative and insignificant horizontal spillover effect from FDI on the productivity of domestic enterprises. The absence of horizontal spillovers may be attributable to foreign enterprises' ability to prevent technological outflow to competitors in the same industry.

• East Asian Economic Review
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• v.26 no.3
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• pp.205-225
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• 2022

Different types of corporate ownership may affect the environment among firms and could influence the decisions of new entities in the region. This study determines the role of state-owned enterprises (SOEs) in hindering new foreign manufacturing firms in the Yangtze River delta (YRD). The negative binomial regression is used for city-sector level data and the following points summarize the results: Firstly, the unique privileges that SOEs enjoy alongside governmental support create difficulties for foreign firms trying to establish themselves near existing SOEs. Secondly, although core cities are more attractive to foreign firms than peripheral cities, the role of core-periphery reveals that, in spite of all the regional advantages core cities could offer, whenever the share of SOEs is higher, the core-periphery system will have an adverse impact on new foreign firms. In other words, government preference for SOEs can suppress the attraction of foreign start-ups. However, after 2008, the governmental authorities finally succeeded in implementing their promising policy of fair treatment and competition in only the core cities.