• Title/Summary/Keyword: Interactiveness

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A study on the factors influencing switching behavior to and satisfaction with home shopping mobile apps (홈쇼핑 모바일앱 전환 및 만족도 영향 요인 연구)

  • Lee, Bomi;Kim, Mi Sook
    • The Research Journal of the Costume Culture
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    • v.24 no.5
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    • pp.544-560
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    • 2016
  • This study aimed to investigate the influence of consumers' innovativeness, perceived benefits of home shopping mobile apps, and satisfaction with telephone orders on switching to and satisfaction with such apps (for those who have used these apps). This study also investigated the influence of the aforementioned factors on the intention to switch to home shopping mobile apps (for those who have not used these apps). Data were collected from 546 customers ranging in age from 18 to 59 with experience purchasing fashion goods from home shopping networks, and 502 of the questionnaires were used in the statistical analyses. Structure equation models were employed using AMOS 23.0. The results were as follows: for consumers experienced with home shopping mobile apps, their innovativeness and perceived benefits of such apps (convenience, usefulness) influenced their switching behavior. Additionally, consumers' innovativeness and perceived benefits of these apps (usefulness, accessibility, interactiveness) affected their satisfaction with the apps. For those not experienced with home shopping mobile apps, consumers' innovativeness and perceived benefits of the apps (interactiveness, security, enjoyment) influenced their intention to switch to these apps. These results indicate that different strategies should be developed for home shopping consumers experienced and inexperienced with these apps for the improvement of app satisfaction.

A Research on the Characteristics of the Contemporary Fashion Show Window Display -Focus on the Characteristics of Contemporary Art- (현대 패션 쇼윈도 디스플레이의 특성에 관한 연구 -현대 예술의 특성을 중심으로-)

  • Kim, Nayun;Chun, Jaehoon
    • Journal of the Korean Society of Clothing and Textiles
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    • v.39 no.6
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    • pp.789-798
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    • 2015
  • This research analyzes trends of fashion show window displays, regarding it as a new form of installation art that has the characteristics of contemporary art. Fashion show window displays are more than a physical space for displaying and have emerged as a new space in which creative expressions of arts take place. This research presents the characteristics of contemporary fashion show window displays by analyzing the characteristics of contemporary art. First, recent show window displays have shown "decentralization": various themes, forms, and mediums that are accepted without discrimination. Recent show window displays deviate from conventional methods, constantly pursuing experimental and progressive ideas and also include categories of current art, body art, and live art. Second, show window display has "interactiveness" that enables two-way communication between audiences and art, rather than fixing audiences as receptive viewers. Third, "textuality" can be found in show window displays. Recent show windows are use "objects" to show products as well as to express the meaning and symbols of products. A new directionality and effective strategies are shown to be imperative for the future development of fashion show window displays.

GeoVideo: A First Step to MediaGIS

  • Kim, Kyong-Ho;Kim, Sung-Soo;Lee, Sung-Ho;Kim, Kyoung-Ok;Lee, Jong-Hun
    • Proceedings of the KSRS Conference
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    • 2002.10a
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    • pp.827-831
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    • 2002
  • MediaGIS is a concept of tightly integrated multimedia with spatial information. VideoGIS is an example of MediaGIS focused on the interaction or interaction of video and spatial information. Our suggested GeoVideo, a new concept of VideoGIS has its key feature in interactiveness. In GeoVideo, the geographic tasks such as browsing, searching, querying, spatial analysis can be performed based on video itself. GeoVideo can have the meaning of paradigm shift from artificial, static, abstracted and graphical paradigm to natural, dynamic, real, and image-based paradigm. We discuss about the integration of video and geography and also suggest the GeoVideo system design. Several considerations on expanding the functionalities of GeoVideo are explained for the future works.

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The Development of the USB-DMB Receiver

  • Park, Nho-Kyung;Jin, Hyun-Joon
    • The Journal of the Acoustical Society of Korea
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    • v.23 no.3E
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    • pp.74-78
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    • 2004
  • As analog audio systems are changing to digital systems, the DAB (Digital Audio Broadcasting) is expected to provide CD quality audio, various data services with interactiveness and excellent mobile reception ability. The DMB (Digital Multimedia Broadcasting), as more advanced successor of the DAB, adds video capability on the audio and data services. The DAB system assures high quality audio services even when the reception is through portable and mobile receivers. In this paper, USB-DAB receiver and PCI-DMB receiver are designed and implemented. The DAB receiver and the DMB receiver incorporate with PC to make use of computational power and application software of Pc. This enables the developed system to be more flexible and to meet various applications easier.

Factors Affecting the Characteristics of SNS on User Satisfaction and Intention (소셜네트워크서비스 특성이 이용자 만족도에 영향을 미치는 요인)

  • Kim, Byung Gon
    • Journal of Information Technology Applications and Management
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    • v.19 no.4
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    • pp.213-225
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    • 2012
  • The identified research result can be outlined more specifically as follows: first, informativeness of SNS was giving positive impact to some degree on the user satisfaction; second, connectivity of SNS was giving very positive impact on the user satisfaction; third, accessibility was giving very positive impact on the user satisfaction; forth, usability of SNS was giving very positive impact on the user satisfaction; fifth, amusement of SNS was giving very positive impact on the user satisfaction; the satisfaction level of SNS users gave positive impact on the further intention of SNS users. It was identified, however, that interactiveness of SNS was the factor that did not give much impact on the user satisfaction. This result comes from the analysis that SNS is convenient to actively explore and get further information that users wish to find, while they are insufficient in function to provide the information other users require or exchange information among users through the SNS.

User Interface Design & Evaluation of Mobile Applications

  • Samrgandi, Najwa
    • International Journal of Computer Science & Network Security
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    • v.21 no.1
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    • pp.55-63
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    • 2021
  • The design functionality put forward by mapping the interactiveness of information. The presentation of such information with the user interface model indicates that the guidelines, concepts, and workflows form the deliverables and milestones for achieving a visualized design, therefore forming the right trend is significant to ensure compliance in terms of changing consideration and applying evaluation in the early stages. It is evidenced that prototype design is guided by improvement specifications, includes modes, and variables that increase improvements. The study presents five user interface testing methods. The testing methods are heuristic evaluation, perspective-based user interface testing, cognitive walkthrough, pluralistic walkthrough, and formal usability inspection. It appears that the five testing methods can be combined and matched to produce reasonable results. At last, the study presents different mobile application designs for student projects besides the evaluation of mobile application designs to consider the user needs and usability.

New Paradigm Changes in Animation in the Era of Media Convergence (미디어 컨버전스 시대 애니메이션의 새로운 패러다임 변화)

  • Lee, Sang-Won
    • The Journal of the Korea Contents Association
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    • v.7 no.6
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    • pp.31-43
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    • 2007
  • Recently, the animation market requires a new consumption form of animation contents that can meet the trend and environment of a new era. Therefore, the main purpose of this study is to seek new changes in paradigm by analyzing the animation examples from media to media in order to confirm in which form animation genres are changed in the ers of media convergence. The finding shows that the paradigm changes in animation are essentially caused by the development of internet communication technology, the interactiveness, and the emergence of new media by media characteristics. As a result, the environment of consumption involves the introduction of active marketing centered on personal media and the new insight into the genre of animation, and the industry of animation has a high possibility of developing into a leading industry in the future based on the development of creation technology and on the paradigm of empirical economy and requires the animation education based on new media. This study will find its significance in that it may provide the basis of study in terms of theory and practice of the creation animation research focused on new media.

A Study on Main Features of SNS Affecting SNS User Acceptance Decision (SNS의 수용결정에 영향을 미치는 SNS의 주요 특성에 관한 연구)

  • Oh, Eun-Hae
    • Management & Information Systems Review
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    • v.31 no.3
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    • pp.47-73
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    • 2012
  • SNS allowed users to serve not only as the content and message producer but as the consumer, with development into various types of SNS platforms. Instead of a traditional media structure of media-to-many and unspecified users, it also made it possible to achieve one-to-one or one-to-many interactions, regardless of time and space, through SNS platforms. Moreover, according to development of digital communication technology, IT, media contents and communication network have been mutually connected, though they were once separate. The changes in communication environments have caused rapid disorganization and reorganization in popular culture led by specific expert groups. Such trend has a greater influence on marketing strategies of enterprises. In other words, it will lead them to mostly introduce new information technologies, based on consumer market, and to strategically participate in SNS for promotion and marketing for their products and brands. Likewise, SNS has currently appeared as the main media affecting consumers' behaviors. In consideration of the importance of SNS features, which can stimulate responses of other users, analysis of main features affecting SNS user acceptance decision is required, as well as its utilization strategies. Accordingly, this study conducted division of SNS features into openness, quickness, interactiveness and economical efficiency to derive strategies for increasing the usage frequency of SNS and ultimately maximizing the expectation effect, in addition to an empirical analysis of effects of SNS features on usefulness, easiness and pleasure perceived in SNS, and SNS user intention.

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