• Journal of the Korea Society of Computer and Information
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• v.12 no.2 s.46
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• pp.197-207
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• 2007

This thesis suggested that the 'customized' marketing would be a new strategy in terms of a marketing in the digital media age under the circumstances where a form of marketing was evolving in accordance with the convergence of digital media. Because of the media environment due to an 'individualization', the strategy would meet an individual demand of a consumer in a rapidly changing environment. The best marketing to capture a 'customer's heart' is not a brand that first entered the market, but the one that is first settled in a customer's heart. If a differentiated interactive marketing strategy is equipped, it is possible to capture a completely new market space ad create a profit over several years. In the aspect of an effect of a digital marketing, first, a concept relating to an interaction between a consumer and a producer is important. Secondly, the important one is an empathy marketing which is an emotional marketing through a brand image beyond a product. Thirdly, the author studied an orally transmitted marketing effect through digital media.

• The Journal of the Korea Contents Association
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• v.18 no.9
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• pp.231-239
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• 2018

This study will analyze the meaning and the characteristic of advertising system in Facebook, one of the leading social platforms. This study focuses on finding the trend of mobile advertisement and observing Facebook users behavior. During 30seconds, the researcher observed the behaviors of 50 male and female university students which they access and use their own Facebook individually. After the observation, the researcher did an in-depth analysis based on offline discussion with tested participants. As a result, it can be classified in positive causes and negative causes of the advertisement. There are 3 positive causes; native advertisement effect, acquaintance effect, and big data effect and they help people watch the advertisement positively. 1.5-3 times per second high speed scroll behavior (Finger effect) is the main negative cause and it help users escape from the advertisement easily. These positive and negative causes have an interactive synergy which reduces user stress and makes people enjoy ad more than other media. Finally, both of them cause making Facebook a better environment for the advertisement.

• Journal of Advanced Navigation Technology
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• v.21 no.1
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• pp.113-118
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• 2017

As interest in mobile devices and networks has increased recently, voice over internet protocol (VoIP) service, which is a technology for transmitting voice data using an existing internet protocol (IP) network, has rapidly spread, Cheap voice call service has become possible. As the digital broadcasting service becomes popular, hybrid fiber coaxial (HFC) network technology, which uses broadband cable network through fusion of broadcasting and communication, utilizes existing communication system and network equipment to provide various new services such as interactive broadcasting service. Therefore, if UGS-AD is applied to VoCM and RTPS is applied to MTA in order to guarantee the quality of voice data in actual HFC Internet service network, it is possible to smoothly perform voice data transmission in narrow upstream band which is a problem in actual commercial HFC network We also proposed a method to improve VoIP service by improving QoS of voice data in HFC Internet service network.

• Journal of Mechanical Science and Technology
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• v.20 no.9
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• pp.1459-1474
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• 2006

The present study is focused on the development of the RIF (Representative Interactive Flamelet) model which can overcome the shortcomings of conventional approach based on the steady flamelet library. Due to the ability for interactively describing the transient behaviors of local flame structures with CFD solver, the RIF model can effectively account for the detailed mechanisms of $NO_x$ formation including thermal NO path, prompt and nitrous $NO_x$ formation, and reburning process by hydrocarbon radical without any ad-hoc procedure. The flamelet time of RIFs within a stationary turbulent flame may be thought to be Lagrangian flight time. In context with the RIF approach, this study adopts the Eulerian Particle Flamelet Model (EPFM) with mutiple flamelets which can realistically account for the spatial inhomogeneity of scalar dissipation rate. In order to systematically evaluate the capability of Eulerian particle flamelet model to predict the precise flame structure and NO formation in the multi-dimensional elliptic flames, two methanol bluffbody flames with two different injection velocities are chosen as the validation cases. Numerical results suggest that the present EPFM model has the predicative capability to realistically capture the essential features of flame structure and $NO_x$ formation in the bluff-body stabilized flames.

• Journal of the Korea Institute of Information and Communication Engineering
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• v.6 no.4
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• pp.632-638
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• 2002

Extensible 3D(X3D) is a software standard for defining interactive web and broadcast-based 3D content integrated with multimedia. The data size of Web3D representation based on polygon meshes is so large that transferring practical data fast is a hard problem. This paper proposes 3D object structure, a new framework for compact 3D representation with high quality surface shape. By utilizing a free form surface technique, qualified surface are transferred with limited amount of data size and rendered. 3D graphic structure can be regarded ad both polygon meshes and free form surfaces. Therefore, it can be easily integrated to existing Web3D data formats, for example VRML ＆ XML. 3D object structure also enables modeling free form surface shapes intuitively with polygon modeling like operations.

• The Journal of Korean Institute of Communications and Information Sciences
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• v.39B no.7
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• pp.467-476
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• 2014

Recently, various services which use the fused form of broadcasting and communication are being offered over the Internet globally. To provide various interactive services through connected smart TV on wired or wireless network, the seamless multimedia service is key feature. In this paper, Dynamic Adaptive Streaming over HTTP (DASH)is adopted to develop cost-effective adaptive streaming system for Open Hybrid TV(OHTV) service. This system can provide seamless adaptive streaming service for IP VOD, Video Clips, Ad insertion which are defined in OHTV.

• Journal of the Institute of Electronics Engineers of Korea TC
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• v.46 no.2
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• pp.81-88
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• 2009

This paper proposed a session key exchange and authentication scheme on non-interactive key distribution algorithm using a community member's ID in ubiquitous networks. In ubiquitous network environment, User's context-awareness information is collected and used to provide a context-awareness service for someone who need it. However, in ubiquitous network environment, this kind of the Context-awareness information could be abused by a malicious nodes. The proposed scheme using the community member ID provides a session key exchange and mutual authentication between community members, and supports secure data communication. Also, when exchanging the session key and authenticating each other, this scheme reduces communication overhead and authentication delay compared to the AAA server scheme.

• Journal of Industrial Convergence
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• v.21 no.1
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• pp.33-42
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• 2023

This study tried to suggest the most effective advertising copy strategy according to the value type of cosmetic brands. For this purpose, an experimental study was conducted using a 3(brand value) × 3(copy type) factorial design. The research results are as follows. First, in the case of luxury brands, monologue-type copy showed the highest advertising effect (advertising attitude and purchase intention). Second, in the case of premium brands, solicitation-type copy showed the highest advertising attitude. However, there was no significant difference in purchase intention.. Third, in the case of the scalpel brand, the interactive copy showed the highest advertising effect (advertising attitude and purchase intention). These results provided the theoretical basis that it is effective to differentiate and use the copy type according to the value type of the cosmetic brand, and it will be used in the copy strategy for practitioners who produce cosmetic advertisements.

• Magazine of the Korea Concrete Institute
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• v.7 no.3
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• pp.187-198
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• 1995

This paper develops practical and reallstic reliabllity models and methods for the evaluation of system rehability and system rellabllity based ratlng of R.C box glrder bridge superstructures. The precise prediction of reberved carrying capacity of bridge as d system is extremely difficult especially when the brldges are highly redundant and slgnlficantly deter 1or;itcd or dainagetl. Thls papel proposes a nt2w approach for the evaluation of reseived system c,drrying capaaty of br~dges in terms ot equ~vdleiit system strength, which may b~ ddcflned as a brtdge system strength correipcmdlng tu the system rehability of the bridge. This cm be ticrAvcd from an Inverse process bami or1 the con~ept of FOSM(F1rst Order Second Moment) form of system reliabihty index. The sf rength llmt state models for K C box girder br~dges suggested In the paper dre based on the basi~ bending and shear strength And thc system reliatxllty pro,~lerri of box gritier super structure 1s formuldted as parallel serles models obtalncd f ~ o m thc FMA(Fdilure blode Rp proath) based on major failure mc>clmusrns or c~itlcal fdure ,>tatcs of each nuder .WOSM(Ad-vanced First Order Second Moment) and IST(1mportance Sampling Technique) simulation algorithm are used for the reliability analysis of the proposed models.

• Asian-Australasian Journal of Animal Sciences
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• v.21 no.2
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• pp.232-236
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• 2008

This experiment was performed to investigate the effects of two energy levels and four lysine:digestible energy (DE) ratios on the apparent digestibility of nutrients in finishing pigs. The experiment was conducted using a $2{\times}4$ randomized complete block (RCB) design with three replicates. Twenty-four cross-bred finishing barrows ((Landrace${\times}$Yorkshire)${\times}$Duroc) with an average body weight of $64.2{\pm}0.69kg$ were assigned to one of eight treatments. Each barrow was placed in an individual metabolism crate and dietary treatment and water was provided ad libitum. Diets were designed to contain lysine:ME ratios of 1.5, 1.8, 2.1 and 2.4 g/Mcal at 3.35 and 3.6 Mcal/kg of diet in a $4{\times}2$ factorial arrangement. Dry matter (DM), ash, Ca and P digestibility were not affected by energy density or lysine:DE ratios. Crude fat digestibility increased as the energy density increased from 3.35 to 3.6 Mcal of DE/kg. Increasing the lysine:DE ratio also increased crude protein digestibility. There were no interactions between energy density and lysine:DE ratio in terms of nutrient digestibility. Nitrogen excretion via feces was not affected by energy density and lysine:DE ratio, while nitrogen excretion via urine was significantly affected by energy density and lysine:DE ratio. The apparent digestibility of all amino acids except for isoluecine, arginine and aspartic acid as well as average values of essential amino (EAA), non-essential amino acids (NEAA) and total amino acid digestibility (p>0.05) were not affected by energy density. The apparent digestibility of all amino acids except for leucine, proline, alanine and tyrosine, NEAA and total amino acid digestibility were significantly affected by lysine: DE ratio (p<0.05). Interactive effects of energy and lysine:DE ratio also significantly affected amino acid digestibility except for isoleucine, alanine, cystine, leucine, phenylalanine, glutamine and proline (p<0.05). In conclusion, these results suggest that maintaining the appropriate lysine:DE ratio becomes more important as the energy density of the diet increases. Consequently, increasing the lysine:DE ratio can result in increased crude protein digestibility and urinary nitrogen excretion, although apparent protein digestibility and nitrogen excretion were not affected by energy density Furthermore, increasing the lysine:DE ratio also increased the apparent digestibility of essential amino acids, except for leucine, regardless of energy density. The optimum lysine:DE ratio for maximum essential amino acid digestibility of the $64.2{\pm}0.69kg$ pig is approximately 2.4 g of lysine/Mcal of DE.