• 제목/요약/키워드: Intangible

검색결과 744건 처리시간 0.024초

Fuzzy-AHP Application in Analyzing the Factors Affecting Quality of Rural Labor

  • HOANG, Lich Khac;NGUYEN, Kien The
    • The Journal of Asian Finance, Economics and Business
    • /
    • 제7권8호
    • /
    • pp.715-721
    • /
    • 2020
  • This paper aims to investigate the factors affecting the quality of rural labor in Vietnam, a case study in Thai Nguyen province. For this purpose, we establish an integrated framework of factors affecting the quality of rural labor. We use Fuzzy analytic hierarchy process (Fuzzy-AHP) to assess the weight of the criteria and sub-criteria of rural labor quality. This method introduced by Saaty (1987) is a useful tool to cope with the complexity of decision-making. The Fuzzy-AHP is one of the most common Multi-Criteria Decision-Making instruments for dealing with quantifiable and intangible criteria, which reflect the relative importance of the alternatives based on constructing a pairwise comparison matrix. The results show that the four most weighted factors are institutions, local government policies, technical qualifications, and mentality. In particular, the weight of the institution is the largest (0.2343), meaning that this factor is the most important one affecting the quality of rural labor in Thai Nguyen province. The weight of local government policy is close to that of institution, about 0.2259. The weights of technical qualification and mentality are 0.1238 and 0.1135, respectively. In addition, age and education levels do not significantly affect the rural labor quality of Thai Nguyen province.

How sWOM Contribution Motivations Vary by Cosmetics and Restaurants in Vietnam

  • LE, Thi Thanh Ha;VO, Thanh Thu
    • The Journal of Asian Finance, Economics and Business
    • /
    • 제7권10호
    • /
    • pp.885-896
    • /
    • 2020
  • The purpose of this study is to shed light on the driving motivations of contributing social word of mouth on social networking sites (sWOM) toward both tangible and intangible products. In order to develop a research model, this study adopts the motivation theory and TAM model. Data was collected from 904 members of the cosmetic and restaurant communities by using the snowball method. After assessing the validity of all constructs, the structural equation modeling (SEM) is used to test the proposed hypotheses. Results show that personal motivations (satisfaction, opinion leadership, self-enhancement, and economic incentives) and characteristics of sWOM (Perceived Usefulness and Ease of Use) have positive effect on exposure and engagement behaviors. Here are our specific findings, (1) customer satisfaction positively affects online interactions on SNSs such as Like or Sharing a content; (2) sWOM contribution behavior exists in two structures (Exposure and Engagement) and affects each other; (3) This study combines two groups of personal motivation and TAM to conceptualize a research model; and (4) The motivations of contributing sWOM between a specified service and product are rather similar. These findings help digital managers to understand consumers' behavioral contributions on SNSs and also provide interesting insights for marketers.

전통시장의 장소성 기록화를 위한 구성요소 제언 (Suggestions for Archiving Elements for Placeness of Traditional Markets)

  • 박은영;이성신
    • 한국기록관리학회지
    • /
    • 제18권2호
    • /
    • pp.61-83
    • /
    • 2018
  • 본 연구는 전통시장이 갖는 경제적, 대중적, 행정적, 역사 문화적 기능을 중심으로 전통시장의 장소성을 드러낼 수 있는 유 무형 관련 자료의 기록화를 위한 구성요소를 제안하는데 그 목적이 있다. 연구목적 달성을 위해 문헌조사와 서울약령시 스토리 아카이브, 광주 대안예술시장 아카이브 프로젝트 D, 대구 북성로 공구 박물관의 기록화 사례를 조사하였다. 문헌조사를 통해 물리적 환경, 사회적 요소, 경험/인물요소를 전통시장의 장소성 구성요소로 정리하였으며, 이를 바탕으로 전통시장의 대중적 기능, 역사, 문화적 기능, 경제적 기능, 행정적 기능을 중심으로 전통시장의 장소성을 드러낼 수 있는 구체적 기록화 구성요소들을 제시하였다.

자연 치아와 골유착성 임플랜트의 동요도에 관한 연구 (MOBILITY OF NATURAL TEETH AND OSSEOINTEGRATED IMPLANTS)

  • 장경수;김용호;김영수
    • 대한치과보철학회지
    • /
    • 제33권1호
    • /
    • pp.144-155
    • /
    • 1995
  • It is well known that implants showing no clinical mobility are successfully osseointegrated and have good prognosis. When implants are under load, their mobility begins to increase. It is of necessity to substantiate whether excessive load is on or premature occlusal force is acting prior to desirable osseointegration. Using Periotest unit, we could measure the pattern of mobility change. Consequently, osseointegrated treatment has come to success by intercepting progressive mobility and doing perceptive treatment according to the result of Periotest Value(PTV). In this study, we took records of intangible mobility of 70 osseointegrated implants. And we also measured the mobility of periodontally sound natural teeth as a standard from 30 dental personnel. Conclusions were summarized as followings ; 1. Lower lateral incisor has the highest PTV, whereas lower canine, upper canine, lower premolars and lower 1st molar have the lowest PTV in natural dentition. 2. There are little significant statistical difference of PTV between men and women in both(natural and implant) dentition. 3. In general, lower natural teeth show lower PTV than upper counterpart. 4. Mandibular implants have lower PTV than those of maxillary implants. 5. All of the successfully osseointegrated implants have lower PTV than those of periodontally healthy teeth.

  • PDF

웹 서비스 기술 도입에 따른 ASP 사업 투자효과의 향상에 대한 비교 연구 : 균형성과표 기반 분석 (A Comparative Study on ROI between Traditional and Web Services based ASP : A BSC Approach)

  • 양성병;박상언;송용욱;강주영
    • Journal of Information Technology Applications and Management
    • /
    • 제13권1호
    • /
    • pp.17-38
    • /
    • 2006
  • Recently, ASP business models based on Web services are attracting considerable attention and regarded as the next generation of the ASP business models. It is, however, undesirable for ASP users to adopt them simply because the Web services are the new trend in the IT world. Instead, an in-depth comparison of the benefits against the costs between the Web services based ASP business models and the traditional models are required. Furthermore, it is desirable that this comparative analysis should be applied from the ASP users' viewpoints rather than those of the government or ASP providers. So, we have applied a comparative ROI (Return on Investment) analysis from the ASP users' perspective and shown that the Web services based ASP business models (382%) are superior to the traditional models (280%) in terms of ROI. We have also employed Balanced Scorecard (BSC) framework to keep the balance between tangible and intangible benefits considering the characteristics of IT value measurement.

  • PDF

Information Technology Usage to Improve the Perceived Quality of Healthcare Service

  • Vilivong, Chindavanh;Cho, Namjae
    • Journal of Information Technology Applications and Management
    • /
    • 제21권2호
    • /
    • pp.31-48
    • /
    • 2014
  • The concept of Health Related Quality of Life and its determinants have evolved since the 1980s. Although many researchers have published articles of technology usage in hospitals and the installation of technology based healthcare system, the research about applying the information technology to improve the patients' perceived quality of healthcare services is still limited. In general, services are deeds, processes and performances that are essentially concerns of the consumer. The healthcare service quality depends on tangible factors, such as equipments, facilities, and the quality of hospital staff and also the intangible ones. The main purpose of this work is to establish new model and find out the contribution of information technology to enhance the patients' perceived quality of healthcare service. We attempted to examine the main information technology related factors in 3 aspects, namely quality of information, the technology accessibility and the community that can improve patients' perceived quality of healthcare services. Offline and online questionnaires were used to measure the patients' perceived quality and were distributed to 384 people in 2 countries, Laos and South Korea. A principle component analysis and multiple regressions were used to verify our model. Results show that the use of information technology has partial positive effect on patient-physician interaction in both countries. However, patient knowledge and patient autonomy which are the 2 dimensions of patient-physician interaction has significant positive effect on patients' perceived quality of healthcare service.

BSC 전략맵 지표를 이용한 정보기술 투자평가 : 방법론과 사례연구 (IT Investment Evaluation Using the Indices Generated from the Balanced Scorecard Strategy Map : A Method and Case)

  • 최덕원;이동욱;이동철
    • 대한산업공학회지
    • /
    • 제31권2호
    • /
    • pp.143-151
    • /
    • 2005
  • Information technology(IT) investment evaluation requires measurements from many perspectives. Except for the case of financial performance, these measurements mostly belong to the qualitative or intangible domain. The problem with IT investment evaluation lies in the fact that it is very difficult to define the qualitative properties against which to measure the performances. This paper addresses the issue of developing the set of performance indices, and defining the structural relationships between them, such that the IT investment evaluation can be done in a systematic, objective and comprehensive manner. We introduce the balanced scorecard strategy map as the backbone reference frame for the generation of performance indices and for the description of the relationships between them. Sample indices for evaluating projects from strategic perspectives are provided with a case example. A step by step follow through of the index generation process has been presented along with the case.

연구개발 특성을 고려한 품질경영 모형 (A Quality Management Model Contingent to R&D Characteristics)

  • 윤재욱
    • 대한산업공학회지
    • /
    • 제43권2호
    • /
    • pp.90-99
    • /
    • 2017
  • As the importance of R&D has increased, there have been various efforts to apply the quality management principles and tools to R&D activities in order to manage them effectively. The R&D sector differs from other value chains, so it may be difficult to apply quality management without proper considerations of R&D characteristics. This study describes the characteristics of R&D as high uncertainty and risk, diversity of R&D types, project-based activities, importance of strategic goals and business models, and importance of intangible assets. Three well accepted R&D quality management models are reviewed and implications for quality management and R&D characteristics are summarized. Based on these findings, the management targets of R&D quality management are classified into management level (organization, project) and management focus (process, output), and the contexts of R&D quality management are classified into R&D type (research, development) and market/customer requirement clarity (fluid, specific), and appropriate R&D quality management activities in each situations have been suggested.

A Study on the Valuation of Call Quality in Korean Mobile Communication Industry

  • Kim, Mincheol;Lee, Hyungseok
    • 한국통신학회논문지
    • /
    • 제26권7A호
    • /
    • pp.1275-1283
    • /
    • 2001
  • The purpose of this paper is to test whether prices of mobile communication service reflect their varying degrees of call quality, controlling for other service attributes. As, in fact, service is intangible goods difficult to measure its value, this paper makes use of econometric model, hedonic price analysis. Hedonic price analysis, has ever been applied in public or environmental economics, is employed and produces estimates of the prices (or the contributions toward the total price) for each characteristic. This paper applied hedonic technique to the value measurement of a service property for the use of Korean mobile communication. This paper uses actual transaction prices of mobile communication service to determine whether or not the market functions in pricing call quality of mobile communication service. Finally, this show that the willingness to pay of consumer increases as call quality increases and so market makes prices on call qualities. Thus, major concern in this paper is about value measurement o service quality, and also suggest of the possibility to determine call quality value (or price) of mobile communication service.

  • PDF

무역거래 전자화에 따른 파급효과에 관한 연구 (A Study on Ripple Effects of e-Trade)

  • 윤봉주;정분도
    • 통상정보연구
    • /
    • 제14권2호
    • /
    • pp.473-495
    • /
    • 2012
  • 전자무역의 경제적 효과측면 따른 다양한 비용절감 효과와 영향요인을 바탕으로 한 무역거래는 신속한 수출입 통관을 통해 시장변화에 능동적으로 대응할 수 있는 기반제공에 따른 무역업체의 비용절감과 경영효율화를 통한 대외경쟁력제고 및 이미지제고와 더불어 기업내 실시간 정보공유를 통해 고객에 대한 서비스를 제공하는 유 무형의 효과를 발휘하고 있다는 것을 시사점으로 전자무역의 활성화가에 필요한 이유이다. 이러한 배경을 바탕으로 글로벌 무역체계를 구축하기 위한 전자무역 플랫폼을 구축에 의한 무역거래 업무를 실행함으로써 과거 전통적인 무역거래에서 이루어진 패러다임의 변화와 새로운 장치마련에 따른 무역거래관련 문서와 비용 측면에서 경제적인 효과를 극대화하기 위한 방안으로 전자무역 실행에 따른 파급효과에 대한 내용을 바탕으로 향후 대응방안을 제시하였다.

  • PDF