• Korean Institute of Interior Design Journal
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• v.17 no.6
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• pp.63-70
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• 2008

The service sector is growing and service is complicated with various customer needs in the competitive markets. Bill Hollins urges that services must be designed. I believe that service experiences must be designed with servicescape as an environment surrounding services. Servicescape is the physical and social environments of service. Service experiences do not depend only on the aesthetic impression of physical servicescape. One of the main characteristics of services is that the most value of services are accomplished from interaction between customer and service encounters. The design of physical servicescape affects the interaction between customer and service encounters and the behavior of both customer and service suppliers' including social factors such as display emotions and the interpersonal distance between customers. Servicescape design should control tangible and intangible area of service events. In addition servicescape design creates customer's good experiences in the servicescape. This research proposes the possibilities and proper design process of servicescape design. Servicescape Design should control the activities including interrelations of participants, efficient service delivery process, and the united images of services for creating the satisfied service experience values.

• Journal of Korean Library and Information Science Society
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• v.27
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• pp.391-421
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• 1997

Information scientists need not to answer whether future libraries will be a digital library or not, but to answer how they are structured and served effectively to users currently. 'The library with walls' or 'the library as place' need to be existed in the future, but 'digital library without the wall' or 'virtual library' will need to be studied continuously. This study has tried to reveal the existing problems of digital libraries and their future environment after considering the ambiguous concepts of various types of electronic libraries and their efforts for library automation, and the changed information retrieval circumstances during the last 30 to 40 years through a qualitative document study. As a result, the major findings and suggestions are prepared. The library of the future will be a part of local and national cooperative systems, be filled with the intelligent use of old and new technologies, and be able to su n.0, pport both a place with extensive collections and convenient, easy, & free access to remote intellectual resources. Also, the information storage and retrieval (ISAR) to the future library system would easily provide users with any types of data retrieval system by anybody rather than by an expert or a specialist, so called 'A&E retrieval' in the coming 21th century. It will be highly possible that the future society changes to the information marketplace whose data may be recognized as an intangible assets.

• Korean Journal of Human Ecology
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• v.22 no.6
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• pp.649-658
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• 2013

Various paper ornaments appear in Gut, the rite of shaman in Jeju, and these are frequently called Gime, Gimekijeon or Gimejeonji. Gime are slips of white or colored paper, made to resemble the shape of god and used in the ritual shaman dances of Jeju. These Gime are hung around an altar, fastened to the end of a green bamboo pole, or held in the shaman's hands when they dance. The purpose of the study is to develop textile design based on the formative features of Gime, as a way of using Myth of shaman in Jeju. This study is used Gime made by 'Kim Yoon-Su' Simbang (shaman) who plays a role of Intangible Cultural Assets of The 71th 'Jeju Chilmeoridang Yeongdeunggut'. As a result, it was to develop the Komusaljang pattern, Seongjukkot pattern, Jijeon pattern, Jowoangki pattern and Cheoljjukdae pattern design of Jeju image using Gime that is one of the unique, indigenous pattern of Jeju.

• Journal of Distribution Science
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• v.15 no.4
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• pp.59-67
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• 2017

Purpose - This study's aims are to examine the effects of airline service quality on brand image, brand attitude and reuse intention and the mediating roles of brand image and brand attitude in the relationship between airline service quality and reuse intention. Research design, data and methodology - A total of 500 questionnaire copies were distributed and 474 were used for the empirical study after excluding some empirical inappropriate or unusable ones. To analyze the collected data, the SPSS/WIN 22.0 statistical package was used. Results - The result of analysis showed that all the intangible, tangible and human elements of the airline service quality positively influenced on brand image and brand attitude and did not directly influence on reuse intention. However, brand image and brand attitude played mediating roles in the relationship between all the service quality elements and reuse intention. Conclusions - This means that airlines need to develop service quality, which is differentiated and provides special feelings for customers and work out improvement strategies for positive brand images and attitudes, since customers choose and reuse airlines, based on brand images and attitudes, which are perceived and formed through the experience of airline service quality and word of mouth.

• Korean Management Science Review
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• v.31 no.2
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• pp.71-86
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• 2014

There is a growing need for technology transactions between the technology providers, who develop technologies, and the technology consumers, who purchase and commercialize technologies, to be smooth, when technologies, as intangible assets, are traded as items that can be purchased and sold. In response to these challenges, this study examines new approaches to assessing the fair market value of technologies. Because corporations are the main force behind technology development and commercialization in the existing business environment, applying one valuation method to technology assets is viable; however, as the subjects of technology development and technology commercialization are separate, the need for price negotiations between the subjects of technology transaction has grown. Moreover, as the investigations into and the application of transaction prices have been performed separately by technology providers, technology consumers, and technology assessment financial institutions, the research on technology valuation methods has shown that there are differences in perceived transaction prices between the subjects involved. This research presents a new method, appropriate to technology transactions; unlike existing methods, it grants option values to the technology provider and newly defined key variables to the technology consumer.

• Journal of Distribution Science
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• v.16 no.10
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• pp.55-64
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• 2018

Purpose - The most important goal of corporate management is the maximization of firm value in the market. Executives of companies are making effort to increase corporate value and initiate various management strategies, which is to develop the products or service with value. Through these efforts, consumer satisfaction grows and loyalty increases, which leads to the positive change of customer satisfaction index. The purpose of this research is to find out the abnormal return after the KCSI(Korean Customer Satisfaction Index) is announced. Research design, data, and methodology - This research data is collected from 11 years' stock price in KOSPI market and KCSI. The authors analyze the abnormal return triggered by the announcement of KCSI through the event study. Results - First, newly enlisted companies in the KCSI show statistically significant short-term abnormal rate of return. Second, the value of the customer satisfaction index is not the level of customer satisfaction but the direction of the change in the CSI. Conclusion - Customer satisfaction has the important intangible asset in the marketing area. However, firms' investment for CS is not an easy decision, because of the difficulty to measure the effect on corporate market value. This research investigates the change of the market value after the announcement of KCSI. Based on the results, firms have to keep trying to increase KCSI relative to the previous year. And the small company has to struggle for being newly listed in the KCSI.

• Korean Journal of Human Ecology
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• v.4 no.1
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• pp.108-120
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• 2001

The purpose of this study was to examine the effect of social support on compliance to dietary regimen in noninsulin-dependent diabetes mellitus. Two hundred eighty six adult non-insulin dependent diabetics from Seoul, Kyonggido, Kyongsangbukdo participated in the study. Researchers, dieticians, graduate students majoring in nutrition interviewed patients with a pre-structured questionnaire during June in 1998. The questionnaire included items about demographic factors, general characteristics about diabetes. social support, and compliance to dietary regimen. Descriptive statistics, t-test, ANOVA and Pearson's Correlation were used to analyze the data. The mean scores of support from family was 27.0(0∼44). support from relatives, friends, and colleagues was 14.7(0∼32). Mean score of intangible support from family was 19.9(0∼32) and 12.0(0∼24) from relatives, friends, and colleagues. Mean score of tangible support from family was 7.1 (0∼12) and 2.6(0∼8) from relatives, friends, and colleagues. The mean scores for compliance to dietary regimen was 31.6(0∼42). Regardless of type and source, there was significant(p<0.01) correlation between social support and dietary compliance. Therefore, inclusion of family members in nutrition education for diabetics is essential. It is necessary to find ways to increase social support from relatives, friends, and colleagues.

• Computers and Concrete
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• v.3 no.1
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• pp.29-42
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• 2006

In this study, a novel education system for inspection of concrete bridges is presented. The new education approach uses virtual reality (VR) and three-dimensional computer graphics (3DCG) in training engineers to become bridge inspection specialists. The slow time-dependent deterioration of concrete bridges can be reproduced on the computer screen in any chosen time frame, thus providing the trainees with illustrative and educative insight into the deterioration problem. In the proposed VR/3DCG approach a three-dimensional model of concrete bridge, including surfaces, viewpoints and walkthrough paths is created. With the help of this virtual bridge model, an experienced bridge inspection specialist teaches the different deterioration phenomena of concrete bridges to the trainees. The new system was tested, and the inspection results from the case bridge showed that in comparison with the traditional Japanese bridge inspection education system, the new system gives better results. In addition to the improvement of quality of bridge inspections, the new VR/3DCG system-based education brings along some other, more intangible benefits.

• KIEAE Journal
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• v.8 no.2
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• pp.47-52
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• 2008

A nations' cultural heritage embodies its intellectual and spiritual contributions to its civilization of mankind. Cultural properties, whether tangible or intangible, represent both the essence and the basis of national cultures. Both the Philippines and South Korea's cultural heritages have survived various unfortunate chapters of their long histories. This study's purpose is to explore and evaluate the phenomenon of the architecture of Hahoe village in Andong city, Korea and Vigan city of Ilocos Sur, Philippines and to understand and cherish the cultural heritage of both countries. The historic city of Vigan has a unique architecture that blend Ilocano, Filipino, Chinese and Spanish styles in a tropical Asian setting, with a typical Spanish colonial urban layout as specified by the Ley Delas Indias. Hahoe village also represents a masterpiece of human creation and exhibit an important interchange of human values in architecture, monumental arts, town planning and landscape design. Though diverse in milieu, Hahoe village and Vigan city share a common phenomenon which is architecture that is called cultural heritage.

• Journal of Korean Association for Spatial Structures
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• v.7 no.4
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• pp.79-87
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• 2007

The object of this study is to understand of the effectiveness characteristic in the field work which is controlled by the quality in the high-rise residential-commercial complex building. From the previous study, the quality improvement factors are investigated. Through the structured questionnaire, the opinions of the field engineers(University, Design firms, Construction company) are gathered in the improvement factors of construction phase. Comparing the results of questionnaire with the conception of field engineers, this study helps in revising and improving the quality control system including tangible factors and intangible factors in the frame work of the high-rise residential-commercial complex building project.