• 제목/요약/키워드: Instrumentality

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Specificity and Commitment: UX approach to Netflix

  • Hwang, Joon Suk;Cheon, Youngjoon;Kwak, Kyu Tae
    • Journal of Internet Computing and Services
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    • v.18 no.6
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    • pp.127-136
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    • 2017
  • The strategy that using data collection from Netflix uses for its services is different from traditional human interaction and the communication, and it is represented by the systematic algorithm that rooted from intelligent information system based on the human interaction and communication. These characteristics allowed the study to reflect the influence of 'Asset specificity' which affects the continuous consumption of the media services of Netflix users through economic psychological analysis based on transactional cost economics. The result from the survey on actual Netflix users, three types of specificity (Space specificity, time specificity, relational specificity) reduced perceived searching cost whereas perceived instrumentality has increased, eventually reinforces the commitment to the service. This implies that the service characteristics of Netflix, trying to communicate with the individuals based on intelligent information system are distinct from the existing platform services and it gives the significance of work very effective for user's continuous consumption of the media services.

A Study on Sexual Attitudes Sexual Behaviors and Parents-Children Relationships among College Students in Korea (성 태도.성 행동과 부모-자녀 관계에 대한 연구: 남녀 대학생을 중심으로)

  • 김주희;송은일;강성희
    • Journal of the Korean Home Economics Association
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    • v.41 no.1
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    • pp.111-124
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    • 2003
  • This study tries to analyse the relationship between sexual attitudes and behaviors on the one hand and parent-child relationships on the other among college students in Korea. 1,237 students from different areas were surveyed. Sexual attitudes are subdivided into four aspects, namely, permissiveness, instrumentality, emotional exchange, and responsibility, and sexual behaviors into indirect and direct ones. Results are as follow. First, sexual attitudes and behaviors among the subjects are found being different, depending on such variables as sex, religion and dating experiences. Secondly, while being related with both indirect and direct sexual behaviors, the variable of co-residence with parents is significantly related with the aspect of permissiveness, but not with the other three aspects. Thirdly, the parent-child communication is significantly related with sexual attitudes. One who has an open pattern of communication with parents tends to have more desirable sexual attitudes and is better able to control sexual behaviors.

Historical Transformation of Types of Hand-Drawing and Their Hybridization in Landscape Architectural Design (조경 설계에서 손 드로잉 유형의 역사적 변천과 혼성화)

  • Lee, Myeong-Jun
    • Journal of the Korean Institute of Landscape Architecture
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    • v.45 no.5
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    • pp.71-86
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    • 2017
  • This work explores the historical transformation of manual landscape architectural drawings in terms of hybridization to uncover their inherent creative aspect. Landscape architectural drawing has duel functions; namely, scientific instrumentality and artistic imagination, which are relative, interchangeable, and transformable. These characteristics have been embodied in the forms of particular types of drawing, projections, perspective views, and diagrams, which are not so much clearly distinguishable as rather mutually complementary and hybridized. In particular, the pictorial views of plants in the forms of a perspective view or elevation were frequently hybridized to projection drawings of grounds and architectural structures, which is called planometrics. Particular drawing types have often emerged as suitable and thereby dominant forms, depending on the particular historical styles of landscape design. Sixteenth-century Italian Renaissance gardens and seventeenth-century French formal gardens were generally visualized in the form of projections. Eighteenth-century and early nineteenth-century English landscape gardens were frequently represented in a pictorial perspective view. In nineteenth-century America, different drawing techniques such as competition drawing, photography, and map overlay were specialized depending on their respective functions. Twentieth-century American modernists began to explore the diagram to deploy design strategies. In such transformation, however, the planometric, which considers both the ground plane and plant's frontal identities simultaneously and thereby is suitable to landscape design, was frequently used as a hybridization technique. In the mid-nineteenth century, a top view of plants replaced the planometric, and then, in the twentieth century, plants were no longer represented artistically, instead reduced to the forms of standardized flat symbols. The use of instrumental visualizations thereby gradually increased rather than the use of an imaginative representation for landscape architectural drawings.

A Study on the Archaeological Approach in Korean Traditional Space Design - Focusing on the Archaeological Statement of Foucault - (한국 전통공간디자인의 고고학적 접근에 관한 연구 - 푸코의 고고학적 언표를 중심으로 -)

  • Park, Kyung-Ae;Park, Young-Mok
    • Korean Institute of Interior Design Journal
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    • v.19 no.2
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    • pp.99-106
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    • 2010
  • This study is about Foucault's conceptual and methodological relevance for structural analysis of Korean traditional space design history. By Foucault's Theory, regionalism is product of the instrumentality of space, power, knowledge and provide the basis for making the operation of power both spatial and temporal. The purpose of this study is to establish topographical map of historical progress and to shed new light on the forming of identity in Korean traditional space design on the poststructural-archaeological aspect. The process of this study is illustrated as follows: At first, it suggests Foucault's 'Theory of archaeology'. It mentions 'historical apriori' and archive, collateral space and general grammar as theoretical background of archaeological logic. Secondly, it clarifies 'statements' depending on the conditions that is 'episteme' in which they emerge and exist within a field of discourse. And it discuss Korean traditional space design concept as a social product on the situated character of interaction in time-space. Finally, it studies genetic variation process of Korean traditional space design based on the social progress in Korean society. And it analyses practical actions of 'Statements' in terms of general grammar and textuality.

An Integrative Framework for Creating Collective Intelligence and Enhancing Performance (집단지성과 성과창출을 위한 통합적 개념틀 검토)

  • Chu, Cheol Ho;Ryu, Su Young
    • Knowledge Management Research
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    • v.19 no.3
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    • pp.173-187
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    • 2018
  • This study was aimed at suggesting an integrative framework for creating collective intelligence and enhancing group performance after reviewing previous studies including those related to learning organizations, organizational learning, knowledge management, and collective intelligence. In the first, we examined that the similarities and differences between collective intelligence and other similar concepts, such as learning organizations, organizational learning, and knowledge management. Next, an integrative framework for creating collective intelligence and channeling it into strong group performance were suggested. In this process, we reviewed conditions for creating collective intelligence and segmented the major variables as expectancy, valence, and instrumentality, according to Vroom's (1964) expectancy theory. Characteristics of problems and the roles of leaders were respectively considered as valence for inducing collaboration and expectancy for managing probability to achieve goals. Instrumental factors were also adopted from conditions for creating group intelligence suggested from several researchers, such as creativity, openness, willingness for working together, horizontal communication, centralization in decision making, and building effective information and communication technology system and active usage of it. We discussed two potentially disputable matters about the scope and level of collective intelligence and group performance and suggest several theoretical and practical implications in the Discussion.

The Effect of Needle-embedding Therapy on Osteoarthritis of the Knee Combined with Korean Medical Treatment: Report of Five Cases (매선요법과 한방치료를 병행한 퇴행성 슬관절염 치험 5례)

  • Lee, Jung Hun;Yang, Tae Joon;Lee, Dong Geun;Lee, Oook Jae;Wei, Tung Shuen
    • Journal of Acupuncture Research
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    • v.31 no.4
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    • pp.195-204
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    • 2014
  • Objectives : The purpose of this study is to report the improvement in patients with knee pain by the instrumentality of needle-embedding therapy. Methods : We treated 5 patients who have a disease related with osteoarthitis of the knee by needle-embedding therapy combined with Korean medical treatment. We checked numeric rating scale(NRS) and Western Ontario and McMaster Universities index(WOMAC index). Results : NRS and WOMAC index were decreased at all cases. Conclusions : This study shows needle-embedding therapy has a medical effect when applied on osteoarthritis of the knee.

A Study on the Shera′s sociological aspect of librarianship. (세라(Shera)의 도서관 인식론 연구)

  • 남태우
    • Journal of the Korean Society for information Management
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    • v.20 no.1
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    • pp.199-230
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    • 2003
  • The purpose of this study is on the Shera's sociological aspect of librarianship. Jesse H. Shera, educator, philosopher, and theoretician, considered that perhaps his most significant contribution to librarianship was not a “thing” but a “concept”. Library was created to meet certain social necessities, and that its development is closely related not only to intellectual history but also to change in the organizational structure and the value system of its supporting culture. It is axiomatic, then, that the library as a social instrumentality. is, as it has always been, conditioned and shaped by the social milieu within which it function. Therefore we are concerned with the need for a new epistemological discipline, a body of new about knowledge itself.

A Study on Image Pursuit Behavior according to Body Surveillance, Body Shame of Women using Image-Based SNS (이미지 기반 SNS 사용 여성의 신체감시성, 신체수치심에 따른 이미지추구행동 연구)

  • Hyunok, Lee
    • Journal of Fashion Business
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    • v.26 no.5
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    • pp.22-35
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    • 2022
  • This study examines the image pursuit behavior according to body surveillance, body shame of image-based SNS-used women. Questionnaires were administered to 215 SNS-used women aging between 20 to 30 years old. The SPSS 25.0 package was utilized for data analysis, which included frequency analysis, factor analysis, Cronbach's α, correlation analysis and regression analysis. The study analyzed the relationship between body surveillance, body shame single factor, and subfactors of image pursuit behavior(conformity, instrumentality, fashion pursuit, attractiveness pursuit, ostentation pursuit, interpersonal). It was observed that body surveillance and body shame had a positive influence on all the factors of image pursuit behavior. Body surveillance demonstrated a high influence on attractiveness pursuit while body shame demonstrated a high influence on ostentation pursuit. Body surveillance had a positive influence on body shame. These results provide useful information for understanding the influence of social media on the psychological attitude and consciousness of women with regard to their body and image pursuit behavior. In addition, results from this study will help to systematize women's theoretical physical consciousness, establish product strategies for physical appearance-related industries, and set marketing directions.

Give a Man a Fish or Teach Him to Fish: The Effects of Types of Help on Customer Satisfaction

  • Kim, Seo Young;Yi, Youjae
    • Asia Marketing Journal
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    • v.18 no.2
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    • pp.1-23
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    • 2016
  • People receive support from others to solve problems that are difficult to solve on their own. During service encounters, customers also receive help from other customers. Inter-customer helping is a type of Customer Citizenship Behavior (CCB), which has become more prevalent with increased use of self-service technologies (SSTs). However, not all helps are created equal. The current research investigates the effects of the two types of help, autonomy- and dependency-oriented help during service encounters. Autonomy-oriented help refers to a partial hint to the problem, whereas dependency-oriented help refers to the full solution to the problem. Through experimental studies, we provide evidence that depending on the types of help received during service encounters, customers show different levels of satisfaction toward the firm. The results from Studies 1A and 1B show that autonomy- (vs. dependency-) oriented help leads to higher customer satisfaction. In addition, the current research demonstrates the mechanism for such effect. The results from Study 2 show that the relationship between the types of help and customer satisfaction is mediated by instrumentality and anxiety, which represent cognitive and affective paths respectively.

The Dutch RE;MIND Design's Conceptual and Critical Aesthetics of Use (네덜란드 RE;MIND 디자인의 개념적·비평적 사용미학)

  • Park, Young-Tae
    • Korean Institute of Interior Design Journal
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    • v.23 no.2
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    • pp.51-61
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    • 2014
  • Aesthetics of use for modern people can be regarded as being weighted toward universal and rational function since it has focused on an 'automation and efficiency' and 'smartness' in terms of technological and human engineering position. Thus, aesthetics of use as an individual agent has remained in minimal level. This study attempts to seek conceptual model of design regarding the behavior of users from the systematization of critical theories about the usability. To do that, 'HERTZAIN TALES' written by Anthony Dune and the concept and system of Droog Design have been used as a core standard. In line with the various experiments by artist groups such as Fluxus, Memphis group and the work of product semantics, and inherent characteristics of Droog design, which has surfaced from the 1990s, concepts that has mentioned in the Hertzain tales have been organized into main texts. By overcoming cognitive bias inherent in the material culture and by overcoming an existing usability based on immateriality and dialectic solution, the autonomy of critical design and instrumentality of Droog design have been systemized. By interpreting the design aspect of 12 pieces that have been submitted to the RE;MIND section, the core of this study, it has been confirmed that conceptual and critical design's aesthetics of use From the interpretation of the design aspect of 12 pieces that have been submitted to the RE;MIND section, the core of this study, it has been confirmed that conceptual and critical design's aesthetics of use has established the autonomy and independence of the behavior of users, created functional articulation of materials and secured new conceptual model and thus, could be an effective methodical clue for creating an emergent design.