• Title/Summary/Keyword: Information search

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The Effects of Internal Information and Prepurchase Search on Consumer Satisfaction -Focus on Purchasing Computer- (소비자의 내적 정보량과 구매전 탐색이 구매후 만족에 미치는 영향 -컴퓨터 구매행동을 중심으로-)

  • 이기춘
    • Journal of the Korean Home Economics Association
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    • v.36 no.5
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    • pp.1-15
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    • 1998
  • The purpose of this study is to examine the effects of the extent of information search on consumer satisfaction and to provide, ultimatly, effective consumer search for consumer satisfaction. Data for this study were collected from 452 computer purchasers who living in Seoul. This study has focused on new computer purchasers. The amount of internal information was measured by three categories, such as the number of computer purchase, the frequency, duration of computer use and the degree of computer education. In addition, the amount of prepurchase search was measured by threecategories, such as neutral information, commercial information and private information. The research results shows that the variables affecting on the level of consumer satisfaction are objective search, the degree of computer education, the frequency and duration of computer use, the number of computer purchase. Meanwhile, commercial information search and private information search are not significant affecting variables on the level of consumer satisfaction.

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A Study on the use of WWW search engines of librarians for the internet information retrieval (사서들의 효율적인 인터넷 정보검색을 위한 WWW 탐색엔진 이용에 관한 연구)

  • 김성희
    • The Journal of Information Technology and Database
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    • v.6 no.1
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    • pp.27-46
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    • 1999
  • This study was intended to find the use patterns of internet search engines of librarians and to measure the relationship between internet use frequency and the use behavior of internet search engines. The results showed that librarians use Web search engines for academic information retrieval and are satisfied with the search results. The major problems when librarians use search engines were that search engines retrieve many non-relevant documents. As a result of hypotheses test, the relationship between internet frequency and the preference of search engines was not significantly different. On the other hand, the hypotheses that internet frequency affects satisfaction of search results, recognition of importance of search engines, and the need of retraining of librarians for internet information retrieval were shown to be significant.

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A Study on Amount of Information Search and Consumer's Post-purchase Satisfaction according to Consumer Information Sources (소비자 정보원에 따른 정보탐색량과 구매후 만족에 관한 연구 -서울특별시 주부 소비자의 냉장고 구매를 중심으로-)

  • Lee, Il-Kyoung;Rhee, Kee-Choon
    • Journal of Families and Better Life
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    • v.10 no.1 s.19
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    • pp.27-42
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    • 1992
  • This study focused on consumer information search activity and consumer's post-purchase satisfaction. For these purpose, a survey was conducted suing questionaires on 430 homemakers that lived in seoul. Statistics used for data were Frequency Distribution. Percentile, Mean, One-way AAANOVA., Scheffe-test, T-test, Pearson's correlation. Multiple Regression Analysis and Multiple Classification Analysis. The major findings were ; 1) The level of each amount information search was lower than average. And the level of consumer's post-purchase satisfaction was a little higher than average. 2) On amount of "noncommercial-personal" information search, the influencing variables were desire to seek information, education, brand royalty in turn. These three variables explained 7% of dependent variable's variance. 3) On amount of "noncommercial-media" information search, the influencing variables were desire to seek information, amount of internal information, education, occupational status in turn. These variables explained 14% of dependent variable's variance. 4) On amount of "commercial-personal" information search, the influencing variable was desire to seek information, and this variable explained 3.1% of dependent variable'a variance. 5) On amount of "commercial-media" information search, the influencing variables were desire to seek information, education, amount of internal information in turn. These three variables explained 12.1% dependent variable's variance. 6) Resulting from multiple classification analysis, influencing variables on consumer's post-purchase satisfaction were amount of noncommercial-media information search and printed media search, and brand royalty. These three variables explained 9% of dependent variable's variance. Furthermore, througout all the subareas of consumer's satisfaction, the amount of noncommercial-media information search was the most influencing variable.

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Consumer Satisfaction According to Consumer's Information search Elements (소비자 정보탐색 요소에 따른 소비자 만족)

  • 강미옥
    • Journal of the Korean Home Economics Association
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    • v.36 no.5
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    • pp.29-46
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    • 1998
  • This study investigates how the consumers utilize the elements of information search and how consumers are satisfied with them. For this study, drives who have bought their own cars in two years were chosen for subjects of investigation. And samples were interviewed with an organized questionaire from July 8 to July 27, 1996. 300 samples were used for the final analysis. The major results from this study are as follows. 1) In general information search, consumers get a great deal of information from a talk their friends, neighbors, or colleagues, and they obtain information from an experienced person or a professional. In using sources of information search, they made the best use of their experiences, which is the sources of internal information, and for the second, they used advertising and the explanation of a salesman. In using the contents of information search, they made the best use of information about the merits and demerits in each attribute. In using the method of information search, the mixed search 1 method was used the most, and the attribute search method was used. 2) The casual relationship between the general satisfaction for the products and the relative variable was investigated. An age, the time pressure, the information of the products had a direct and indirect influence on the general for the products. The perceived risk, the number of inquiring activity, a shop and the buying method had a direct influence on the general for the products. An indirect influence was showed in the general satisfaction for the products through the medium of inquiring activity, a shop, and buying method.

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Collecting Method and Implementation of Search Management System for R&D Projects in Korean Medicine Field (한의학 연구개발과제 수집 방법 및 검색 관리 시스템 구축)

  • Kim, Sang-Kyun;Jang, Hyun-Chul;Yea, Sang-Jun;Kim, Chul;Eom, Dong-Myung;Song, Mi-Young
    • The Journal of Korean Medicine
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    • v.30 no.4
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    • pp.47-58
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    • 2009
  • Objectives: Several domestic search systems for research projects providing capabilities of searching and managing the research information based on metadata have been completed, although they cannot search projects for specific domains such as the Oriental Medicine field. Therefore, in this paper we propose an effective method for collecting and refining information of research projects in the oriental medicine field. We also design and implement a search management system based on the collected information. Methods: We chose three search elements and defined the collecting process for research projects. The collected information was refined to enhance the quality of results. Then, the search management system was implemented by Adobe Flex. Results: We were able to collect 1,688 research projects in the oriental medicine field. We also implemented the search management system, which provides the functionalities of search and management such as input, update, delete, spreadsheet import/export of R&D projects, user management and access control. Conclusions: The collected information and the search management system will be used in a project analysis system which will be constructed in the future. The project analysis system could help to analyze trends in oriental medicine research as well as construct a technical roadmap.

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A Study on the Features of the Next Generation Search Services (차세대 검색서비스의 속성에 관한 연구)

  • Lee, Soo-Sang;Lee, Soon-Young
    • Journal of the Korean Society for information Management
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    • v.26 no.4
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    • pp.93-112
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    • 2009
  • Recently in the area of the information environment, there are lively discussions about search 2.0 which is representative of the next generation search services. In this study, we divide information search model into matching and linking models according the developmental stages. Therefore, on the one hand, we analyze the background, main concepts, related attributes and cases of the next generation search services and the other, we identify the representative keywords by the group analysis of various attributes and cases of it. The result shows that the main keywords such as social search, artificial intelligence and semantic search, and relation/network based search are representative of the search 2.0.

The Development of Travel Demand Nowcasting Model Based on Travelers' Attention: Focusing on Web Search Traffic Information (여행자 관심 기반 스마트 여행 수요 예측 모형 개발: 웹검색 트래픽 정보를 중심으로)

  • Park, Do-Hyung
    • The Journal of Information Systems
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    • v.26 no.3
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    • pp.171-185
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    • 2017
  • Purpose Recently, there has been an increase in attempts to analyze social phenomena, consumption trends, and consumption behavior through a vast amount of customer data such as web search traffic information and social buzz information in various fields such as flu prediction and real estate price prediction. Internet portal service providers such as google and naver are disclosing web search traffic information of online users as services such as google trends and naver trends. Academic and industry are paying attention to research on information search behavior and utilization of online users based on the web search traffic information. Although there are many studies predicting social phenomena, consumption trends, political polls, etc. based on web search traffic information, it is hard to find the research to explain and predict tourism demand and establish tourism policy using it. In this study, we try to use web search traffic information to explain the tourism demand for major cities in Gangwon-do, the representative tourist area in Korea, and to develop a nowcasting model for the demand. Design/methodology/approach In the first step, the literature review on travel demand and web search traffic was conducted in parallel in two directions. In the second stage, we conducted a qualitative research to confirm the information retrieval behavior of the traveler. In the next step, we extracted the representative tourist cities of Gangwon-do and confirmed which keywords were used for the search. In the fourth step, we collected tourist demand data to be used as a dependent variable and collected web search traffic information of each keyword to be used as an independent variable. In the fifth step, we set up a time series benchmark model, and added the web search traffic information to this model to confirm whether the prediction model improved. In the last stage, we analyze the prediction models that are finally selected as optimal and confirm whether the influence of the keywords on the prediction of travel demand. Findings This study has developed a tourism demand forecasting model of Gangwon-do, a representative tourist destination in Korea, by expanding and applying web search traffic information to tourism demand forecasting. We compared the existing time series model with the benchmarking model and confirmed the superiority of the proposed model. In addition, this study also confirms that web search traffic information has a positive correlation with travel demand and precedes it by one or two months, thereby asserting its suitability as a prediction model. Furthermore, by deriving search keywords that have a significant effect on tourism demand forecast for each city, representative characteristics of each region can be selected.

The study on satisfaction and intent to reuse by type of advertisement as a result of Internet fashion information search (인터넷 패션 정보탐색에 따른 광고유형별 만족도와 재이용의도에 관한 연구)

  • Je, Eun-Suk
    • Journal of Fashion Business
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    • v.16 no.2
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    • pp.62-73
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    • 2012
  • This study is intended to analyze the effect of fashion consumer's information search on satisfaction with advertisement and the intent to reuse depending on type of advertisement. The survey of the men and women in their 20s and 30s living in Seoul and metropolitan area was conducted for data collection, beginning in 17th through 24th, October 2011. Total 355 copies of questionnaire were used for final data analysis and reliability analysis, factorial analysis and multiple regression analysis were carried out using SPSS 16.0. The results were as follows. First, for banner, e-mail and search advertisement, constant information search had influence on convenience for use and satisfaction with information, and for e-mail advertisement, information search appeared to have had effect on satisfaction with information. Second, constant information search by type of advertisement had effect on intent to reuse. Third, convenience for use, information and satisfaction with the interest by Internet user had influence on the intent to reuse, while for the user of search advertisement, convenience for use and satisfaction with information had effect on the intent to reuse.

Development of Information Search Module by Integrating Regular Expression and Correlation Analysis Method (정규식 구문과 상관분석 기법을 통합한 정보 검색 모듈 개발)

  • Kim, Bong-Hyun
    • Journal of the Korea Institute of Information and Communication Engineering
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    • v.17 no.3
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    • pp.634-640
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    • 2013
  • Existing patterns and database search, string search unit search results for a lot of false positives, a simple search technique unreliable. In addition, the same conditions in addition to other search methods implemented due to wasted of resources and enforcement have been causing a waste of time. Therefore, regular expression and correlation analysis method by applying an integrated linkage information search module is to develop in this paper. From this, existing string search technique that has been noted as a problem by reducing the economic impact false positive and reliability to develop method that will information search secure.

Trends of Web-based OPAC Search Behavior via Transaction Log Analysis (트랜잭션 로그 분석을 통한 웹기반 온라인목록의 검색행태 추이 분석)

  • Lee, Sung-Sook
    • Journal of the Korean BIBLIA Society for library and Information Science
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    • v.23 no.2
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    • pp.209-233
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    • 2012
  • In this study in order to verify the overall information seeking behavior of the Web-based OPAC users, it was analyzed transaction log file for 7 years. Regarding Web-based OPAC information seeking behavior, it was studied from the perspective of information seeking strategy and information seeking failure. In search strategy, it was analyzed search type, search options, Boolean operator, length of search text, number of uses of word, number of use Web-based OPAC, number of use by time, by week day. Also, in search failure, search failure ratio, search failure ratio by search options, search failure ratio by Boolean operator were analyzed. The result of this study is expected to be utilized for OPAC system and service improvement in the future.