• Title/Summary/Keyword: Information Technology Acceptance

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A Study on Acceptance Promotion of Information Systems under the Semi-Mandatory Circumstance: From the Perspective of Switching Costs Applied to the KMS of a Public Organization (반강제적 환경에서 정보시스템 의존에 미치는 영향요인 연구: 공공기관 KMS 활용 사례와 전환비용의 매개적 역할을 중심으로)

  • Seo, Hyun-Sik;Song, In-Kuk
    • The Journal of Information Systems
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    • v.21 no.2
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    • pp.45-71
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    • 2012
  • The purpose of the study is to propose the plans promoting IS acceptances under the circumstances where the IS usage is semi-mandatory. Since the IS usage is critical to secure the organization's competitiveness, many researchers have endeavored to investigate the factors in promoting IS acceptance. While TAM(Technology Acceptance Model) has been generally applied under the voluntary circumstance, under the mandatory circumstance did many researchers come to realized the limit of applying the TAM on IS acceptance. This resulted in various research trials to identify the IS acceptance under the mandatory circumstance. However, no research to promoting IS acceptance under the recommend circumstance where the corresponding users are recommend to the IS rather than alternative systems exits. The study applied the concept of switching costs to the research model, identified users' acceptance variations, and finally proposed the promotion plans for IS acceptance. The findings illustrate that IS dependence levels tend to be increased when both user satisfactions from a psychological perspective and monetary benefits from an economic perspective make the switching costs higher. The study stresses that organizations should provide information systems which reduce users' time, costs, and endeavors in performing their tasks, rather than require to use them by compulsion.

Factors Affecting Usage and Performance of Information Technology in Daedeok Valley and Zhongguancun Venture Firms (한중 벤처기업의 정보기술 활용 및 성과에 관한 연구: 대덕밸리와 중관촌을 중심으로)

  • Hwang, Kyung-Yun;Moon, Hee-Cheol
    • Journal of Information Technology Applications and Management
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    • v.12 no.2
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    • pp.163-184
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    • 2005
  • The purpose of this research is to examine the major determinants affecting the usage and performance of information technologies in Daedeok Valley and Zhongguancun venture firms. The development of the research model is based on the theoretical linkages of IDT (Innovation Diffusion Theory) and TAM(Technology Acceptance Model). Seven hypotheses are derived and tested using regression analysis. The results from regression analysis suggest that the usage of Information technologies is affected by innovation characteristics (perceived usefulness) as well as organizational characteristics (top management support, employee capability on information technology acceptance) in Daedeok Valley venture firms. But, The results from regression analysis suggest that the usage of Information technologies is affected by innovation characteristics (perceived usefulness), organizational characteristics (top management support, employee capability on information technology acceptance), and external pressure (environmental uncertainty, intensity of competition) in Zhongguancun venture firms.

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The Technology Application of Fourth Industrial Revolution in Organization (조직 내 4차 산업혁명의 기술 적용에 관한 연구)

  • Jung, Byoung-Ho;Joo, Hyung-Kun
    • Journal of Korea Society of Digital Industry and Information Management
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    • v.16 no.4
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    • pp.95-110
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    • 2020
  • The purpose of this study is to empirically examine organizational change for a technological application of the fourth industrial revolution. The theoretical background of this study utilized organizational change management, the fourth industrial revolution, technological innovation, and voluntary acceptance. This research method used structural equations, cluster analysis, and analysis of variance. According to the results of the study, the organizational implement system, organizational leadership, and organizational operating system provided a positive effect on the voluntary technology acceptance of organization members. The voluntary technology acceptance provided a positive effect on the effectiveness of individual task innovation. However, organizational institutionalization among the independent variables did not affect voluntary acceptance. All independent variables except the organizational institutionalization had a partial mediating effect in the mediating effect verification. Meanwhile, The three groups by the cluster analysis were classified as new technology apathy, preference, and anxiety groups, and differences appeared among groups in the importance of organizational change variables. The organizational implement system in the technology apathy group and the organizational operating system in the technology anxiety group have a positive effect on voluntary technology acceptance. The technology preference group shows that a positive effect on organizational leadership and a negative effect on organizational institutionalization for voluntary technology acceptance. This study analyzed the technology application of the fourth industrial revolution in the organization based on the theory of organizational change. There has been reexamined the organizational change theory based on the new technology acceptance by the change of external environment in the fourth industrial revolution and the importance of technology innovation. As a practical implication, firms that are interested in a new technology of the fourth industrial revolution should prioritize preparing an implementation system when designing organizational changes.

A Study of the Influencing Factors on the User Acceptance of Music File Sharing Technology (음악 파일 공유 기술의 사용자 수용에 대한 영향 요인 연구)

  • Shim, Seon-Young;Amoroso, Donald L.
    • Journal of Information Technology Services
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    • v.7 no.3
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    • pp.47-70
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    • 2008
  • File sharing technology is the most popular methodology through which consumers gain music from online. However, music file sharing and free downloads of music have caused terrible recession of traditional music industry. The purpose of this paper is to develop the underlying theory for understanding the acceptance of music file sharing technology and empirically test our theoretical model. We develop extended TAM model and explore the influencing factors on the user acceptance of music file sharing technology. Our study delivers a better understanding on consumers’ attitudes towards music downloads. By understanding the fundamental characteristics of technology that makes consumers enthusiastic, traditional music industry will gain managerial implications.

The Impact of Perceived Value and Information Quality on Continued Usage of Delivery Apps (배달앱에 대한 지각된 가치와 제공하는 정보의 품질이 지속적 이용의도에 미치는 영향)

  • Cheng, Ao;Koo, Chulmo
    • The Journal of Information Systems
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    • v.27 no.4
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    • pp.129-147
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    • 2018
  • Purpose The purpose of this study is to identify the effects of users' perceived value of food delivery Apps and information quality on acceptance and intention to reuse of food delivery Apps. Design/methodology/approach This study made a design of the research model by integrating the factors of perceived value and information quality with the acceptance and continued usage of delivery Apps on the basis of the TAM (Technology Acceptance Model). Findings The results of this study suggests that perceived emotional value and monetary value, accuracy and timeliness of information have significant positive effects on usefulness and easiness of food delivery Apps. Meanwhile, both usefulness and easiness of food delivery Apps have significant positive influences on users' continually use intention. Furthermore, implications in terms of the findings of this study are discussed.

A Study on Acceptance of Customer of Digital Contents Distribution Site's for Economy Commerce (디지털콘텐츠 경제 상거래를 위한 유통 사이트 고객 수용도에 관한 연구)

  • Lee, Jae-Kwang;Kwon, Hyeog-In
    • International Commerce and Information Review
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    • v.8 no.4
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    • pp.3-22
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    • 2006
  • Recently, the use of digital contents and demand have been increased with expanding users of internet. Thus, the importance of digital contents distribution site's has been increased that deal in commercially. The model that measuring acceptance of web sites is studying lively, however, the web sites that dealing and distributing specific goods to be called digital contents have insufficient theoretical base and model about acceptance of customers. Also, the research that acceptance of existing commercial web sites have limitation to explain systematically which influence on acceptance of digital contents distribution sites. Because, those research connect directly the feature of web sites, the purchase of web sites or the feature of buyers and acceptance. For that reason, it's hard to reflect the feature of digital contents. In this research, to measure customers' acceptance of web sites that distribute digital image, it is based on Technology Acceptance Model by Davis. This research find out the significant cause from survey by users of digital image distribution site. and TAM which has been adapted the analyzation of new site's acceptance can explain the state of digital image distribution site use. This research let us know the evaluation of digital image distribution site and operating strategy as a new business model.

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The Effects of BlockChain Technology Benefits on Acceptance Intentions of BlockChain Insurance Services : Based on the UTAUT Mode (블록체인 기술 혜택의 효과가 블록체인 보험 서비스의 수용의도에 미치는 영향 : UTAUT 모형을 기반으로)

  • Kim, Jong Pil;Song, Eugene
    • Journal of Information Technology Services
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    • v.17 no.4
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    • pp.163-189
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    • 2018
  • In this study, we analyze the acceptance theories of insurance services using blockchain technology. Although insurance services using block-chain technology are still in discussion, specific development methods for service methods applying block-chain technology in insurance services are being studied. In this study, the following analysis was conducted to analyze the acceptance of insurance services using block chain technology, focusing on four factors of the UTAUT model. As a result of the analysis, the technology benefits of the blockchain affecting the performance expectations of UTAUT are security and reliability. In addition, the factors influencing UTAUT's effort expectations were found to be availability and economics. Therefore, it was found that performance expectation and effort expectation for technology acceptance are influenced by different technology benefits. Among the four factors of UTAUT, the factors affecting the insurance service using the blockchain technology are performance expectation and effort expectation, and social influence and promotion condition have no effect on acceptance intention. Also, the moderating effect of user innovation on acceptance intention of insurance service applying blockchain was significant only for effort expectation among UTAUT factors.

Impacts of menu information quality and nutrition information quality on technology acceptance characteristics and behaviors toward fast food restaurants' kiosk

  • Han, Jihee;Moon, Hyeyoung;Oh, Yoonha;Chang, Ji Yun;Ham, Sunny
    • Nutrition Research and Practice
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    • v.14 no.2
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    • pp.167-174
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    • 2020
  • BACKGROUND/OBJECTIVES: With the advances in technologies, self-service kiosks at foodservice operations are becoming a new way of service provision. This study examined the relationships among the menu information quality, nutrition information quality, technology acceptance characteristics, and customer behavioral intention toward the kiosks in fast food restaurants. SUBJECTS/METHODS: A survey with a self-administered method was distributed online and offline. The sample consisted of customers who had used the kiosks at fast food restaurants in the last six months prior to the survey. The study hypotheses were tested by applying structural equation modeling. RESULTS: Structural equation modeling revealed the positive impacts of menu information quality and nutrition information quality, technology acceptance characteristics, and behavioral intention toward kiosks at fast food restaurants. On the other hand, one hypothesis (Hypothesis 4) on the impact of nutrition information quality on the perceived usefulness was rejected. CONCLUSION: The study is the first to investigate nutrition and menu information at foodservice kiosks and relate them to technology acceptance. The study is very timely and adequate in the time of the 4th industrial revolution. The critical importance of the presentation of nutrition information and menu information at the kiosks at fast food restaurants was verified. The academic and industrial implications of the study findings were discussed.

Factors Accepting KMS and the Moderating Role of Resistance in Public Sector (공공기관에서의 지식관리시스템 수용의 영향요인과 저항의 조절효과)

  • Park, Tong-Jin;Bae, Dong-Rock
    • The Journal of Information Systems
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    • v.17 no.2
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    • pp.73-94
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    • 2008
  • Knowledge is a fundamental assets, therefore, the ability to create, acquire, integrate, and share knowledge has emerged as a fundamental organizational capability(Sambamurthy and Subramani, 2005). This apaper reports the results of an empirical study investigating the factors of acceptance and the moderating role of resistance in Knowledge Management Systems(KMS). The research model is based on the theory of planned behavior(TPB) and technology acceptance model(TAM). It includes the perceived usefulness instead of attitude, subjective norm, perceived behavior control and intention of acceptance of KMS. Also, three external variables namely task-technology fit, organizational support, and perceived rewards are added. In the research model, all hypothrses of the baseline model and the moderating effects of resistance were found to be significant. The authors also of fred several implications based chi the findings.

An Exploratory Study on the Acceptance Factors of the Innovative Technology in Area of Information Technology (정보기술 분야에서 혁신적인 기술의 수용요인에 관한 탐색적 연구)

  • Choi, Young-Jin;Ra, Jong-Hei;Jung, Yong-Kyu
    • Korean Management Science Review
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    • v.28 no.3
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    • pp.113-124
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    • 2011
  • Today, change in the information technology field is very fast, the innovative technology or product to be released for the other sectors tend more frequent. In this situation, most of potential users should think carefully about the adoption of innovative technology such as Web2.0. On the other hand, the adoption or acceptance of innovative technology has the paradox of technology. In order to verify the acceptance factors of innovative technology, we are proposed the model based on the DOI and MIR. Conceptually, we examine the four independent variables such as relative benefit, compatibility, complexity, risk that are divided into two parts as positive and negative, a moderating variable effect on independent variables that is the social influence, and their impacts on the acceptance of new technology. The questionnaire which consists of 100 questions was used to analyze the result to IT suppliers and customers in public sector. Finally, our research model was tested in an empirical study, which confirmed all of our hypotheses.