• Title/Summary/Keyword: Industry-based Study

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Industry Structure, Technology Characteristics, Technology Marketing and Performance of Technology -Based Start-ups: With Focus on Technology Marketing Strategy (기술창업의 산업구조 기술특성 및 기술마케팅전략이 창업성과에 미치는 영향: 기술마케팅 전략 유형 조절변수)

  • Han, Sang-Seol
    • Journal of Distribution Science
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    • v.14 no.2
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    • pp.93-101
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    • 2016
  • Purpose - This study aims to advance our knowledge about factors influencing technical startup performance through analysing technical startup process empirically. This study was conducted to focus on industry structure(industry growth rate, competitive intensity, and enter barriers), technology characteristics(technical excellence and wide range of technical application), and the performance in the technology-based start-ups. Specifically, analyzing moderating effect of technology-marketing strategy, this studied how moderating variables affect technical startup performance under industry structure. Research design, data, and methodology - The subject of this study was technology-based start-ups company that received technology transfer from public organization. The development of the paper model is based on the literature of the preceding research analysis in technology commercialization, performance of technology-based start-ups, and marketing strategy. This study has a construct that was defined in the previous studies, such that technology marketing strategy was defined into the two ways of being broad or narrow in strategic application. From November 3. 2015 to December 22, 220 questionnaires were distributed with targeting to start-up companies in technology-based. 188 responses were collected for empirical analysis except the missing and wrong value responses. This data were used for structural equation modeling and regression analysis. Results - The results of this study are as follows. First, as industry structure variables influencing on performance(technical, financial) of technology-based start-ups, industry growth rate, competitive intensity and enter barriers of variables were verified; high growth rate has more positive effect on performance than low growth rate, competitive low intensity has more positive effect on performance than competitive high intensity, low enter barriers have more positive effect on performance than high enter barriers. Second, as technology characteristics variables influences on the performance(technical, financial) of technology-based start-ups, technical excellence and wide range of technical application of variables were verified ; technical high-excellence has more positive effect on performance than technology low-excellence, wide range of technical application has more positive effect on performance than narrow range of technical application. We also find that technology marketing strategy(broad/narrow) in moderating factors on performance (technical, financial) is as follows. Analyzing the moderating effect depending on technology marketing strategy(broad/narrow), application of technology, and the types of technology strategy(broad/narrow) were revealed that broad marketing strategy had a more significant effect on performance of technology-based start-ups. With AMOS, the relevancy of the study model revealed higher for broad technology-marketing strategy than narrow technology marketing strategy, and the explanatory power revealed to be 6.4% higher in broad marketing strategy than narrow marketing strategy. Conclusions - This study confirmed that industry structure and technology characteristics are important factors influencing the performance of technology-based start-ups. Technology-marketing strategy affects the performance of technology-based start-ups between industry structure and technology characteristics. According to additional analysis, moderating variables and technology-marketing strategy are important factors influencing the performance of technology-based start-ups under industry structure and technology characteristics. Broad type of technology-marketing strategy has more attractive industry structure and excellent technology characteristics than narrow types of technology-marketing.

Who demands the Survey of Industry Demand?: Paradox of Demand-Based Engineering Education Under Catch-up Paradigm (누가 '산업체 수요 조사'를 수요하는가? : 추격형 수요기반 공학교육의 역설)

  • Han, Kyong-hee
    • Journal of Engineering Education Research
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    • v.19 no.4
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    • pp.72-82
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    • 2016
  • In Korea, engineering education based on industry demand is highly emphasized; the survey of industry demand or company satisfaction is frequently conducted. Although engineering schools have often attempted and implemented the reform of engineering education, it was found that company satisfaction with college education was always low. In this context, this study aimed to find the cause of the low satisfaction. To this end, the social background for the active survey of industry demand and company satisfaction, and its progress were investigated. The findings of this study showed that the survey of industry demand in Korea has limitations in improving the quality of college education or developing its future demand, contrary to its intention. This industry demand based approach has its historical and social root in the Korea-specific model of the catching-up style industry development and technology innovation. Therefore, it is difficult to establish appropriate academy-industry relations and discover future vision based on this model. This study presents a new way to understand and develop the future-oriented industrial and social demand, not just arguing for the uselessness of the survey of industry demand in engineering education.

IT Manufacturing Companies' Strategies and Performance for Overseas Expansion to Vietnam (IT제조기업의 베트남 진출 전략 및 성과에 관한 연구)

  • Yun, Haejung;Chang, Changwhan;Lee, Choong C.
    • Journal of Information Technology Services
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    • v.16 no.3
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    • pp.1-15
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    • 2017
  • This study is aimed to find out which factors among firm-specific resources, industry-based competition, and institutional conditions affect strategies for Korean IT manufacturing companies when they expand their business overseas, especially to Vietnam in this study. Also, it attempts to reveal which strategies among cost reduction, mass production, and localization affect performance of overseas expansion. Based on Strategy Tripod Theory as an integrating point-of-view embracing resource-based view, industry-based view, and institution-based view, research model was developed and tested through the survey of 83 Korean IT manufacturing companies expanded their business to Vietnam. Research findings show that (1) communication competency, industry competitiveness, industry attractiveness, and regulation of partner country affect cost reduction strategy. (2) International experience, communication competency, international orientation, and competitiveness is significantly associated with mass production strategy. (3) And international experience, communication competency, and industry competitiveness affect localization. (4) Ultimately, mass production strategy and localization strategy significantly increase performance of expansion to Vietnam. The theoretical contribution of this study is to adopt an integrative approach based on strategy tripod theory. As practical implications, it suggests factors and strategies that IT manufacturing companies interested in expansion to Vietnam should consider. In sum, we believe this study can contribute to Korean IT manufacturing industry by suggesting key success factors and appropriate strategies for overseas expansion.

A Study on Industry and Learner's Demand-Based Curriculum Development on Nursing Education : A Case of P University (산업체 및 학습자 수요 간호 교육과정 개발에 관한 연구 : P 대학의 사례)

  • Shin, Hwa-Jin
    • Journal of Korean Clinical Health Science
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    • v.4 no.4
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    • pp.769-781
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    • 2016
  • Purpose. The purpose of this paper was to analyze the educational needs of industry which will hire learner and to develop curriculum to meet the demand. Methods. This study was a descriptive research based on survey results. In each questionnaire, the number of responses and ratios were measured to determine the priorities of the questionnaire items and the education demand was evaluated based on these priorities. Results. The core competency keywords for nurses in industry are knowledge, technology, and communication. In the industry needs for curriculum development, the importance of education to be strengthened for nurse training was found to be core basic nursing skills, nursing process application ability, communication ability, creative nursing problem solving ability, personality and foreign language ability. Conclusion. This study has laid the groundwork for the development of competency based curriculum based on environmental factors and reducing the problems of mis - matching between industry and education.

A Study on the Classification of Geospatial Industry based on the Korea Standard Industry Classification (한국표준산업분류에 기초한 공간정보산업의 분류에 관한 연구)

  • Ahn, Jae-Seong;Kim, Hyung-Tae;Heo, Min;Lee, Byoung-Kil
    • Journal of the Korean Society of Surveying, Geodesy, Photogrammetry and Cartography
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    • v.29 no.4
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    • pp.421-428
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    • 2011
  • It is challenging to survey the size and economical value of geospatial industry, because of the vagueness of the industry range. This study suggested a proposed method for the classification of geospatial industry based on Korea Standard Industry Classification, Th proposed method for the classification considered the value added chain of geospatial industry and Korean Standard Industry Classification, Theses considerations reflected characteristics of geospatial industry, Industrial statistics of geospatial industry are expected to be surveyed based on the classification proposed by this study,

Road Map of a Knowledge Management System for the Construction Industry (건설산업의 지식관이체계 로드맵)

  • 정인수;김승균;최원식
    • The Journal of Society for e-Business Studies
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    • v.6 no.1
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    • pp.101-121
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    • 2001
  • MOCT(Ministry of Construction St Transportation) suggested "A Plan for Implementation of Knowledge-based Economy for the Construction Industry" to add high value to a construction industry. by means of knowledge-based management. However, there is no knowledge management system which considers characteristics of a domestic construction industry. So a useful knowledge vanished the moment a company terminated a construction Uoject. Therefore, it is necessary to develop "An application method of a knowledge management system for the construction industry" which takes a real environment into consideration. This study aims to present the road map of a knowledge management system which helps the bodies of the construction industry(government, research center/university, enterprise, etc) to do a knowledge activity efficiently. To accomplish this objective, we analyzed overall knowledge management activities. In addition we suggested an implementation direction and strategy of a knowledge management system for the construction industry. As results of this study, we presented the road map of a knowledge management system for the construction industry, which is composed of policy forum, study forum, professional forum, research forum and knowledge 8t information DB. We expect that results of this study will be used as a basis for implementing the knowledge portal that brings a construction industry to a high value added industry.

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A Preliminary Study on Promoting Policy for New IT Convergence Industry based on Brain Science (뇌과학 기반의 IT융합 신산업 육성에 관한 탐색적 연구)

  • Noh, Kyoo-Sung;Ju, Seong-Hwan
    • Journal of Digital Convergence
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    • v.10 no.5
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    • pp.199-206
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    • 2012
  • The New IT industry based on Brain Science, a new industry combined with brain science and IT, will develop new IT services based on Brain Science. And this industry will become the new growth engine industry. This study examines the vision/strategies of policy for the New IT Convergence Industry based on Brain Science. Therefore this article's purposes are below; first, structuring the ecosystem for New IT industry based on Brain Science, second, classifying the service types of this industry, and last, suggesting of promotion policy for this industry.

On the Study Expansion Step of Security industry in the 1970th (1970년대 한국 민간경비산업의 발전과정)

  • Seo, Jin-Seok
    • Korean Security Journal
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    • no.8
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    • pp.155-196
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    • 2004
  • In the 1970th, Security industry in Korea based auxiliary measures for confrontation about increase of a crime by Industrialization and Urbanization. However, This based growth of 1980th - 1990th Security industry, On the Study consider expansion step of Security industry in Korea with classification policing conditions in the 1970th and Security Law in the 1976th. In the 1976th, Security industry in Korea play an important part by maintenance of social order and inspire 'Security of one's own accord' into the hearts of the people.

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The Study of Earnings Management and R&D Expense of IPO Firms in Knowledge Based Industry (신규상장(IPO)시 지식기반산업에서의 연구개발비 지출과 경영자의 이익조정에 관한 연구)

  • Lee, Ki-Se;Jeon, Seong-il;Lee, Hye-young;Park, Jung-kyu
    • Knowledge Management Research
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    • v.15 no.4
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    • pp.1-14
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    • 2014
  • This study investigates earnings management of IPO firms in knowledge-based-industry. we analyse the relation between earnings management and R&D expenses(Research and development expense)which is an important expenditure in knowledge based management. First, we found that the earnings management is the largest in the year when the firm is enrolled on the market. Second, the IPO firms have higher DA(discretionary accruals) than existing firms on the market and the size of R&D expenses is larger, too. Finally, in the IPO firms in knowledge-based-industry, the higher accounting receivable and R&D expenses are, the more happens earnings management. Our study shows that the IPO firms of knowledge-basedindustry have high R&D expenses which are core expenditure. Also, earnings management has happened frequently in the IPO firms.

Industry and Consumers Awareness for Effective Management of Functional Animal-based Foods in South Korea

  • Wi, Seo-Hyun;Park, Jung-Min;Wee, Sung-Hwan;Park, Jae-Woo;Kim, Jin-Man
    • Preventive Nutrition and Food Science
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    • v.18 no.4
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    • pp.242-248
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    • 2013
  • In recent years, manufacturers of animal-based foods with health claims have encountered difficulties in the labeling of their products because of a lack of regulation on defining the functionality of animal-based foods. Therefore, this study was conducted to establish the basic requirements for the development of a definition for functional animal-based foods by investigating consumer and industry awareness. Survey data were collected from 114 industry representatives and 1,100 consumers. The questions of the survey included items on production status and future production plans, functionality labeling, promotion plans, establishment of definition, the role of the government, consumer perception, and selection of products. The results show that both industry representatives and consumers believe that legislation and the provision of scientific evidence should be improved for the development of a functional animal-based foods market. The results obtained from this study will contribute to consumer trust by supplying correct information and can be utilized in the industry as basic data for the development of functional animal-based food products.