• 제목/요약/키워드: Important-Performance Analysis(IPA)

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도서관의 온라인 서비스 품질 평가: e-LibQual의 적용 (Measuring library online service quality: An application of e-LibnQual)

  • 강회일;정용길
    • 정보관리학회지
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    • 제19권3호
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    • pp.237-261
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    • 2002
  • 본 연구는 기대와 성과간의 비교를 통하여 이용자 관점에서 도서관 온라인 서비스에 대한 품질을 평가하였다. 이를 위해 22개 SERVQUAL 문항에 정보품질에 관련된 7개 항목을 추가하여 총29개의 측정항목을 개발하였고, 대덕연구단지내의 한 연구 도서관을 대상으로 온라인 설문을 실시하여 데이터를 수집하였다. 요인분석 결과 온라인 서비스의 품질을 결정하는 요소인 서비스차원은 5개로 묶여졌고, 정보품질 차원은 별개로 분리되어 나타났다. IPA(Importance Performance Analysis) 분석결과 정보품질, 신뢰성, 그리고 보증성이 중요한 서비스 요소임이 밝혀졌고, 다중회귀분석 결과 이용자의 만족에 가장 커다란 영향을 미치는 서비스 요소로는 유형성과 정보품질인 것으로 규명되었다.

한국인과 몽골인의 원두 커피, 인스턴트 커피 품질 속성에 대한 중요도 및 수행도 분석 (Importance-Performance Analysis of the Quality Attributes of Bean Coffee and Instant Coffee for the Koreans and the Mongolians)

  • 조미나;벌러르에르뎅
    • 한국조리학회지
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    • 제19권4호
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    • pp.211-230
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    • 2013
  • 본 연구의 목적은 IPA를 활용하여 한국인과 몽골인이 원두 커피 및 인스턴트 커피 품질 중에 중요하게 생각하는 품질 속성을 파악하고자 하였다. 2012년 4월 16일부터 5월 12일까지 한국의 서울, 경기 지역과 몽골의 울란바타르시의 20-30대를 대상으로 설문조사를 실시하였고, 각각 253부, 250부를 통계 분석에 사용하였다. 통계분석은 SPSS 18.0으로 빈도 분석, 독립표본 t검증, 대응표본 t검증을 실시하였고, IPA를 실시하였다. 한국인과 몽골인의 원두 커피 품질 속성에 대한 중요도와 수행도를 비교한 결과, 커피의 맛, 향기, 양, 가격, 위생, 신선도, 유통기한 등은 한국인이 몽골인보다 중요하게 생각한 반면, 커피의 영양, 성분표시에 대해서는 몽골인이 더 중요하게 생각하는 것으로 나타났다. 수행도는 몽골인이 한국인보다 커피의 가격, 영양, 온도, 성분표시 등에 대해 더 높게 평가하는 것으로 나타났다. 한국인과 몽골인의 인스턴트 커피 품질 속성에 대한 중요도와 수행도를 비교한 결과, 한국인은 몽골인보다 커피의 양, 가격 등을 중요하게 생각한 반면, 몽골인은 커피의 영양, 온도 등을 중요하게 생각하였다. 몽골인이 한국인보다 커피의 영양, 온도, 다양성, 신선도 등의 수행도에 대하여 더 높게 평가하였다. 커피 품질 속성에 대한 중요도-수행도 분석 결과, 원두 커피 품질 속성에 대하여 한국인은 '커피의 가격', '유통기한', 몽골인은 '커피의 영양', '커피의 위생', '성분표시'를 중점적으로 관리해야 한다고 하였다. 인스턴트 커피 품질 속성 중에서 한국인은 '커피의 위생', '커피의 농도', 몽골인은 '커피의 농도', '성분표시'를 중요 관리점이라 하였다.

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일부 종합병원 급식소 위생관리 항목에 대한 중요도-수행도 분석 (Importance-Performance Analysis about Sanitation Management Items at General Hospital Foodservice Operations)

  • 송윤지;배현주
    • 한국식품조리과학회지
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    • 제29권1호
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    • pp.63-71
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    • 2013
  • The purpose of this study was to analyze the gap between importance and performance in perceived sanitation management for general hospital foodservice operations. Data were collected through surveys given to 168 hospital dietitians in the Seoul-Incheon, Gyeonggi-do, Daegu, and North Gyeongsang province. The 65 questionnaires from total questionnaires were usable and the response rate was 38.7%. All statistical analyses were conducted using the SPSS package program (version 20.0) for t-test, ANOVA, and importance-performance analysis (IPA). According to the importance and performance analysis for 26 items, the importance score was significantly higher than the performance score for 22 items. In addition, the results of IPA showed the following areas as improvement priorities: handling foods on working table and management of distribution temperature. In conclusion, the performance level of prerequisite programs applying to the hospital foodservice needs improvement, especially cross-contamination prevention and temperature control for distribution. Additionally dietitians should be educated about sanitation management items that perceived to be less important than the others.

IPA를 활용한 농촌다움에 대한 거주민의 인식 및 평가 - 고창군 지역 리더그룹을 중심으로 - (Residents' Perception and Evaluation of New Ruralism Using IPA - Focusing on the Regional Leader Group in Gochang-gun -)

  • 김용진;손용훈
    • 농촌계획
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    • 제28권1호
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    • pp.99-108
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    • 2022
  • This study measured the importance and satisfaction of the values related to 'New Ruralism' using the IPA(Importance-Performance Analysis) technique by the rural leaders' group. In the result, the satisfaction value was evaluated lower in the importance of 'landscape and ecological resource conservation', 'settlement environment', and 'population' related items. On the other hand, the items of 'tourism resource management', 'landscape damage', and 'landscape and ecological resource conservation' showed high satisfaction. Therefore, the leaders' group of Gochang-gun perceived the importance of local tourism image, landscape damage prevention, settlement environment, and rural landscape in 'New Ruralism' management. However, the leaders' group valued lower in the items of population, ecological value and natural and historical tourist sites. This seems to be a characteristic of the leaders' group mainly engaged in agriculture. Through factor analysis, the six items excluded from the analysis were considered important factors in 'New Ruralism' in Gochang-gun through a review of previous studies. Still, the leaders' group of Gochang-gun did not recognize them as important items in the rural resource. However, these items will be able to contribute to the development of 'New Ruralism' in Gochang-gun, and it is necessary to improve the awareness of the leader group. Even if local governments or experts present an ideal goal for rural development, it is difficult to achieve the goals if there is a difference from the perception of residents. Therefore, it is important to understand the perception of 'New Ruralism' of the leaders' group who plays an important role in regional development projects.

의료기관 장례식장 급식품질의 다자간 인식차이 및 IPA 분석: 장례식장 급식운영 담당자, 상주 및 유족, 조문객을 중심으로 (The IPA of Multilateral Perception on Foodservice Quality of Hospital Funeral Centers : Focusing on Foodservice Operators, Chief mourners/the bereave and Funeral Visitors)

  • 박문경;이정윤;정윤희
    • 한국식품조리과학회지
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    • 제30권2호
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    • pp.228-238
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    • 2014
  • This study identified the importance and performance perceptions of funeral foodservice service quality toward funeral foodservice employees, chief mourners/the bereaved and funeral visitors. Data were collected using self-administered questionnaires from 102 funeral foodservice employees, 71 chief mourners/the bereaved and 293 funeral visitors. According to the result of the survey, 'hygienic food production process' was recognized as the most important attribute while 'neat appearance of food' had the least performance. By comparing the importance of service quality attributes between three subject groups, it can be identified funeral foodservice employees had the highest recognition while funeral visitors had the lowest (p<0.001). Furthermore, funeral foodservice employees had a significantly high performance level compared to chief mourners/the bereaved in all 19 service quality attributes (p<0.001). The IPA result toward funeral foodservice employees indicated the following attributes that required improvements: 'reasonable menu price' and 'kindness of helpers'. Another IPA result from chief mourners/the bereaved recognized 'reasonable menu price' as a service priority. Overall, implications for funeral foodservice managers regarding service quality improvement are discussed.

전통 및 수정 중요도-성과도 분석을 통한 어린이집 사용자와 건축 전문가의 공간 별 리스크 인식 비교 분석 (Comparative Analysis in Risk Perception of Daycare Center between End-Users and Construction Experts by Applying Traditional and Revised Importance-Performance Analysis)

  • 이경태;김홍주;제갈재웅;김재원;김주형
    • 한국건설관리학회논문집
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    • 제23권1호
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    • pp.3-15
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    • 2022
  • 어린이집은 아이들의 심신 및 사회성 발달 등이 이루어지는 중요한 공간이다. 따라서 어린이집 각 공간은 사용자인 아이뿐 아니라 교사의 특성을 고려하여 맞춤형 설계 및 시공이 이루어져야 한다. 그러나 불충분한 관련 법규 및 획일화된 설계 시공 과정은 어린이집 각 공간의 특성을 살리지 못하고 있는 실정이다. 이는 최종사용자(원장, 교사) 및 건설 전문가(설계 및 시공자) 사이의 각 공간별 중요도-성과도 인식차이에서 발생한다. 이에 본 연구에서는 각 공간 및 집단 간 인식차이 요인 분석을 위한 프레임워크를 개발하고 전통 및 수정 IPA를 통해 어린이집 건설 시 우선 고려되어야 할 요인들을 도출하였다. 이를 토대로 두 집단의 인식을 비교하고, 분석방법에 다른 결과를 비교함으로, 향후 어린이집 발주 시 활용 가능하며 시공 및 운영 과정에서 각자의 공간에 대한 인식을 파악하여 갈등 발생 최소화에 도움이 될 것이다. 또한, 각 IPA 방법에 따라 전통 IPA가 사전의 인식을 보는데 수월하다면, 수정 IPA는 성과물의 만족도를 기준으로 중요도를 파악함으로 결과물에 대한 판단이 가능할 것으로 여겨진다. 따라서 IPA의 특성에 따라서 결과를 비교한다면, 어린이집 건설 전후 상황에 따른 사용자와 건설 전문가 집단의 인식차이 분석이 가능할 것이다.

서비스 품질 속성 IPA 분석을 활용한 테마 레스토랑 입지별 LSM 전략수립 (Development of LSM(Local Store Marketing) Strategy Using the IPA Analysis of Service Quality Attributes by the location in a Theme Restaurant)

  • 박문경;김재철
    • 대한영양사협회학술지
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    • 제13권3호
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    • pp.277-294
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    • 2007
  • The purposes of this study were to a) examine using status, b) measure the service quality attributes, c) analyze IPA and customer satisfaction, d) develop the LSM(Local Store Marketing) by location of K theme restaurant such as residential type(A), complex type(B) and downtown type(C). The questionnaires were handed out to 346 of 450(usage rate 76.9%). The statistical data analysis was completed using SPSS(ver 12.0) for descriptive analysis, $X^2$, t-test, ANOVA, reliability analysis, factor analysis, multiple linear regression. From an analysis on service quality attributes, most importance of service quality attributes was more highly perceived than performance of those, except for 'attractive exterior', 'variety of kid's menu', 'convenient facilities for kid' and perceived importance and performance were also significantly different by location of branch restaurant. The attributes to be improved were 'convenience of restaurant's parking lot', 'food tast', 'speedy service' and 'service competency' as branch A(residential type) restaurant, 'convenience of the restaurant location' as branch B(complex type) restaurant and 'convenience of the restaurant location' and 'speedy service' as branch C(downtown type) through IPA analysis. The Overall customer satisfaction was 3.74 and service quality factors had significant effect on overall customer satisfaction. Location of restaurant, which gives a great effect on its operation and marketing, has a important correlation with success or failure of restaurant business enterprises. Therefore, marketing strategy by restaurant location should be developed.

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수정된 IPA 기법을 적용한 오디오북 서비스품질에 관한 연구 (A Study on the Service Quality of Audiobook Using Revised IPA)

  • 이태원;성행남;권진택
    • 한국정보시스템학회지:정보시스템연구
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    • 제30권4호
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    • pp.329-347
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    • 2021
  • Purpose The purpose of this study is to examine the review of previous studies based on audiobooks, 1) using the IPA method, we examine the quality of audiobooks that listeners perceive as important and the quality of preferred audiobooks, 2) improvement directions for activating audio content and audiobook platform, to seek ways to establish strategic plans for the audiobook market. Design/methodology/approach This study conducted and experiment using three factors(usability, information and interaction) used in web service quality(WebQual). Usability consists of the availability of time, such as the use of audiobooks for hobbies and the ease of search. Information consists of the trends of the times, topics of converation and the latest trends. Interaction consists of the proportion and depth of celebrities. After that, grid analysis was performed using the traditional IPA method and the revised IPA method. It was judged that identifying and analyzing the preference for service provision and new content was more valuable than the Performance used in the existing method. Findings According to the results of the empirical analysis, it was found that the conversation material corresponding to informativity did not affect the audiobook during the online quality analysis. It is believed that improvements can be found through content production related to entertainment, webtoons, and general common sense that can increase listeners' interest. In addition, it was found that the advertising effect of celebrities corresponding to interactivity did not affect the results of this study, which should increase the concentration and immersion of listeners by increasing the technology for audiobooks.

IPA기법을 활용한 기업의 사회공헌활동 비교 평가: 서비스업 및 제조업을 중심으로 (Comparative Assessment of Corporate Philanthropy by the IPA Method: Service and Manufacturing Industries)

  • 고정용;박현숙
    • 유통과학연구
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    • 제13권4호
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    • pp.89-98
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    • 2015
  • Purpose - In today's globalized and modern business environment, corporate social responsibility (CSR) activities are considered to be essential for the sustainable development of enterprises. In addition, the corporate philanthropy that is related to CSR practices, as well as their being capable of reducing the anti-corporate sentiment of people have facilitated a qualitative forward leap into the quantitative growth phase. This study aims to undertake a comparative evaluation of corporate philanthropy through the Importance-Performance Analysis (IPA) method focusing on service and manufacturing industries, and to eventually determine a differentiated approach that is needed for corporate philanthropy. Research design, data, and methodology - The survey responses were collected through online research on specialized companies from consumers nationwide who were aged from 20 to 60 and who are aware of corporate philanthropy. A total of 408 sheets of questionnaire survey were used. Frequency analysis was undertaken in this study. The interviewees had demographic characteristics of gender: 206 males (50.5%) and 202 females (49.5%). They also had demographic characteristics of age: 82 people were over 20 (20.1%), 96 over 30 (23.5%), 105 over 40 (25.7%), and 125 over 50 (30.7%) years of age. The distribution of interviewees' residences is as follows: 154 persons (37.7%) in the Special City, 102 persons (25.0%) in the Metropolitan City, and 152 persons (37.3%) in the Provincial Region. The interviewees have been working for the following companies: 34 persons (8.3%) in LG Display, 80 (19.6%) in KT&G, 49 (12.0%) in Amore Pacific, 42 (10.3%) in KIA Motors, 47 (11.5%) in SBS, 52 (12.8%) in Shinhan Bank, 86 (21.1%) in Asiana Airlines, and 18 (4.4%) in Hyundai Department Store. We applied the paired t-test for the IPA analysis. PASW Statistics 18 was used for statistical analysis. Results - The results of IPA analysis indicated that the importance and performance degrees in both manufacturing and service industries were significantly different. Major empirical results showed that, in consumer, social, economic, philanthropic, and environmental dimensions, in the sub-factors of philanthropy activities in both manufacturing and service industries, the importance degree was found to be higher than performance degree. Further, the average difference between importance degree and performance degree by the sub-factors of philanthropy activities. On the other hand, the average difference of environmental dimension was found to be highest in both service and manufacturing industries. Thus, while consumers consider the philanthropy activities of the environmental dimension as most important, actual companies treat performance of philanthropy activities of the environmental dimension insufficiently or negligibly to some degree. Conclusions - The differentiated approach method that is required for corporate philanthropy may be proposed to uplift corporate accomplishments by analyzing the IPA of the attributes of the sub-factors of corporate philanthropy. This is, to an extent, insufficient in the existing studies related to the use of the IPA technique, and it shows the items that are to be conducted intensively.

IPA을 기반한 간호대학생의 핵심기본간호술 중요도인식 및 수행도와 전공만족도 과의 관계연구 (A study on The Relationship between IPA-based Nursing Students' Recognition and Performance of Core Basic Nursing Skills and Major Satisfaction)

  • 장미영;김은재
    • 한국임상보건과학회지
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    • 제8권2호
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    • pp.1398-1407
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    • 2020
  • Purpose: The purpose of this study is a technical study to understand the relationship between the recognition and performance of core basic nursing skills of nursing college students who are ahead of clinical practice, and satisfaction with their major. Method: The subjects were 208 second-year students enrolled in the four-year nursing department located in J City and C City. General characteristics, characteristics of clinical practice, and recognition of the importance of core basic nursing skills, performance, and satisfaction with majors were investigated. Descriptive statistics, t-test, analysis of variance, multiple regression analysis and IPA are performed for data analysis Results: The results are follows. The results are follows. First, the performance was lower than that of the core basic nursing skills (p<.001). As a result of comparing the importance recognition and performance of the core basic nursing items, the importance recognition was significantly compared to the performance level in all 20 items. It showed high results. Second, it was found that there was a significant positive correlation (r=.40, p<.01) with major satisfaction in core basic nursing performance. Conclusion: These results highlight the need to develop education. It is necessary to establish a learning strategy through various learning guidance methods and self-directed learning that can improve the performance of items with low performance, although recognized as important through the Core Basic Nursing IPA for nursing students who are about to practice clinical practice. It is suggested to do repeated research applied.