• Title/Summary/Keyword: Important-Performance Analysis(IPA)

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Impact of user evaluations of website attributes on recommendation intention for revitalizing B2B textile platform (B2B 섬유 플랫폼 활성화를 위한 웹사이트 평가속성이 추천의도에 미치는 영향)

  • Mi-Hwa Choi;Munyoung Kim
    • The Research Journal of the Costume Culture
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    • v.32 no.2
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    • pp.232-246
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    • 2024
  • This study examines options to revitalize a B2B textile trading platform, exploring user satisfaction and perceptions of the importance of several website features. Between June 8 and June 21, 2023, fashion studies majors and domestic fashion brand product planners were asked to use the website of an open B2B textile platform for 30 minutes and then evaluate its features by responding to a survey. The final sample for analysis wad comprised of 150 questionnaires. To analyze the key textile website features, a paired t-test, Importance-Performance Analysis (IPA), and multiple regression analysis were utilized. The analysis classified the key textile website features related to user importance and satisfaction into the following categories: convenience, appearance, product information, and uniqueness. An analysis investigation of the differences in importance and satisfaction for each website evaluation attribute found significant differences in 12 attributes. The IPA analysis revealed that attributes such as product reliability, quality, a convenient search function, and convenient page movement are highly important to users and garner high user satisfaction; these findings demonstrate the importance of maintaining these elements. Images on the main screen, the latest trend information, and product prominence attributes also garner high importance ratings, but result in low user satisfaction, which signifies extensive revision is required. Finally, user evaluation of the convenience, appearance, and product information of the website was found to affect user recommendation intention.

A Study on Effect of Army Risk Assessment System for Preventing Safety Accidents (육군 위험성평가체계의 사고예방효과에 관한 연구)

  • Minsuk Park;Byungho Beak;Seungbae Park;Namjoo Jeon
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.47 no.2
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    • pp.84-92
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    • 2024
  • The purpose of this study is to analyze effect of Army Risk Assessment System(ARAS) which is used to prevent safety accident in ROK army. Based on prior research, we select 4 indicators which are related to accident prevention effect and analyze the differences before and after ARAS operation for each indicators by using Paired-Samples T-Test. Also, we analyze the correlation between degree of ARAS operation and status of safety accidents of 112 ROK Army units. We conduct an evaluation of each function within the system using IPA method. The results of this study are as follows; All 4 indicators are improved compared to before ARAS operation, and the differences are statistically significant. Also, there is negative correlation between the degree of ARAS operation and the occurrence of safety accidents. So, the operation of ARAS has a positive effect on preventing safety accidents. Finally among the 15 functions of ARAS, 4 functions require improvement. The findings of this study have implications for proposing necessity of computerized system in enforcing Risk Assessment. Also, whether or not operating ARAS is important, but it is also important to operate it well. Lastly, We propose improvement plans for each function to operate it well.

A Study on Improvement Method by Environmental-Friendly Planning Elements of High-rise Residential Complex (초고층 복합주거단지의 친환경 계획요소 평가를 통한 개선방안에 관한 연구)

  • Hwang, Jung-Man;Lee, Joo-Hyung
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.15 no.3
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    • pp.1522-1530
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    • 2014
  • High-rise residential complex type is getting important as new town development and urban regeneration in the downtown area. However, literature review of high-rise residential complex and research on satisfaction analysis of real residents are lack. Therefore, this paper is analyzing environmental friendly planning elements of high-rise building as housing subdivision, inside of building, facility, and maintenance by a survey on experts. The purpose of this paper is to suggest improvement method of environmental-friendly planning elements of high-rise residential complex by M-IPA. First, as a result, the part of housing subdivision has to keep complex land utilization, environmental-friendly transportation. Second, the part of inside of building shows that ecological housing subdivision, indoor air environment urgent and indoor temperature environment keeps maintaining. Finally, the part of facility/maintenance shows that material and facility, and index of energy management are urgently needed.

An Analytical Study on the Importance and Performance of Factors of Online Video Usage: Focusing on the Comparison of Chinese and Korean Platforms

  • So-Hyun Park;Seung-Chul Kim;Tae-Won Lee
    • Journal of Korea Trade
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    • v.26 no.7
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    • pp.145-166
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    • 2022
  • Purpose - The field of online videos has seen rapid changes in information and communications technology (ICT) development. Despite active academic research on the use of online platforms, few studies have analyzed the relative importance among the factors determined. In this study, the relative importance of factors found in previous studies was identified for users of online video platforms in China and Korea. Through this, factors that should be considered first in research on online video use were derived. In addition, the quality level of online video platforms currently used in China and Korea was measured and used for analysis. The analysis results can provide information for companies to enter Chinese and Korean markets and also be useful to platform providers aiming to increase usage. Design/methodology - Among the factors of Online Video Usage identified in previous studies, 13 factors to be studied were selected through focus group interviews and hierarchized into 2 layers. For the analytic hierarchy process (AHP), each factor was designed as a pairwise comparison questionnaire. The survey included questions on the quality of online video platform currently in use. Data collection was conducted on 16 platforms in China and 11 platforms in Korea, and the relative importance of factors and user perspectives was compared and analyzed using importance performance analysis (IPA). In the analytical process, platforms were divided into over-the-top (OTT) group and Creator group according to the weight of user-generated content, and data analysis focused on these groups. Findings - As a result of AHP, China and Korea showed both "Fun" and "Interests" factors at the top, while the importance of the Entertainment factor "Vicarious satisfaction" was very different for China and Korea. "Relationship with content creators" was the most important factor in China, but it ranked the lowest in Korea. The IPA showed that the factors with high importance and performance were fun, interests, and easy accessibility for both China and Korea. In contrast, the factors that showed low performance compared to high importance in China were relationship with content creators, relationship with acquaintances/friends, and trustworthiness. As for Korea, vicarious satisfaction was observed; thus, this study has raised the need for academic and industrial interest in vicarious satisfaction. The results show that fun, interests, vicarious satisfaction, and easy accessibility of the platform are factors that must be included in further studies on online videos. Originality/value - Existing studies related to the use of online platforms have derived factors or focused on the influence relationship between factors and performance. However, few studies have analyzed the relative importance among the determined factors. This paper explores factors to be considered in future studies by deriving the relative importance between these factors from the perspective of users in China and Korea.

Effects of Chinese Resident's Perceptions of Quality Attributes on Customer Satisfaction, Revisit Intention and Recommendation Intention at coffee Shops in Beijing, China (중국 북경직할시내 거주 중국인의 커피전문점 품질속성에 대한 인식이 고객만족도, 재방문의도 및 추천의도에 미치는 영향)

  • Li, Miao Miao;Lee, Young Eun;Youn, Do Kyung
    • Journal of the Korean Society of Food Culture
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    • v.32 no.5
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    • pp.421-436
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    • 2017
  • This study was conducted to examine the effects of Chinese perceptions of quality attributes on customer's satisfaction, revisit intention and recommendation intention for coffee shops in Beijing, China. Subjects of this study included 200 customers who had visited a coffee shop at least once during the last year. Statistical analyses were performed using SPSS v23.0 and AMOS v21.0. In this study, the majority of customers visited a coffee shop once or twice a week with friends. Respondents preferred tall-sized warm coffee in the store. The coffee shop quality attributes of were derived from five exploratory factors identified upon analysis of 30 observational variables. It was important to maintain and strengthen the quality attributes of coffee shops in this area because IPA(Importance Performance Analysis) analysis showed that "Doing great, keep it well" part was a desirable area because it had high importance and performance. Finally, path analysis revealed that customer satisfaction was influenced by employee attitude and affected revisit intention and recommendation intention.

Comparative analysis on status of events and importance-performance analysis (IPA) between industry and school foodservices (사업체급식소와 학교급식소의 이벤트 실태 및 이벤트에 대한 중요도-수행도 분석 비교)

  • Song, Hyun Jin;Rho, Jeong Ok
    • Journal of Nutrition and Health
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    • v.47 no.6
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    • pp.452-462
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    • 2014
  • Purpose: The purpose of the study was to evaluate the status of events and importance-performance analysis (IPA) between industry and school foodservices. Methods: The study subjects were dietitians in industry foodservices (n = 73) and nutrition teachers in school foodservices (n = 135) in the Jeonbuk area. Demographic characteristics, status of events, and problems of implementing events were assessed using a self-administered questionnaire. Results: Approximately 67% of industry foodservices had implemented an event a month, whereas 40.7% of school foodservices did not implement events for students. The type of events that industry and school foodservices had implemented most frequently were Sambok event, Dongji event, Daeboreum event, Spring-Namul event, and Chuseok event. The industry foodservices had significantly higher average scores for performance of events than those of the school foodservices (p < 0.001). In the Importance-Performance Analysis (IPA), high importance and high performance (A area: doing great) in industry foodservices were seasonal events, traditional festival day events, anniversary events, traditional seasonal events, and personal memory events, whereas in school foodservices were traditional festival day events, traditional seasonal events, school events, and environment events. Conclusion: These results showed that events are important for the increase in customer satisfaction. Therefore, it is necessary to consider educational programs on event implementation for dietitians and employees in industry and school foodservices.

Importance-Performance Analysis (IPA) to Improve Emergency Care for Novice Nurses (신규간호사의 응급간호 역량 강화를 위한 중요도 - 실행도 분석)

  • Park, Hayoung;Kim, Yoojin;Chu, Sang Hui
    • Journal of Korean Academy of Fundamentals of Nursing
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    • v.26 no.3
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    • pp.155-165
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    • 2019
  • Purpose: Although emergency care is one of the most important capabilities for novice nurses, many novice nurses have shown difficulty in emergency care in the clinical field. The purpose of this study was to provide evidence data for the future development of educational programs by analyzing the priorities in emergency care of novice nurses using the Importance-Performance Analysis. Methods: This study was designed as a descriptive survey. The participants were 197 novice nurses who worked in general hospitals from August 1 to 31, 2018. The questionnaire consisted of 'common emergency care', 'cardiovascular emergency care', 'nervous system emergency care', 'respiratory system emergency care', 'communication and teamwork competency'. Results: As a result of this study, 'communication and teamwork' among emergency cares was evaluated as the most important capability in the clinical field. In the Importance-Performance Analysis, a total of 12 items were included in the quadrant A, including 5 items related to 'cardiovascular emergency care', 4 items to 'respiratory system emergency care', 2 items to 'nervous system emergency care' and 1 item to 'common emergency care'. The results showed a need for intensive improvement in items included in quadrant A which are the high importance low performance items. Conclusion: In order to improve the emergency care of novice nurses, a variety of emergency care education programs on the nervous system and respiratory system care should be implemented as well as cardiovascular emergency care education.

A Study on Developing Strategies of the Mongolia Tourism based on IPA (IPA를 통한 몽골관광산업의 발전 전략에 관한 연구)

  • Lee, Seung-Koo;Gankhuu, CH
    • Korean Business Review
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    • v.21 no.2
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    • pp.43-56
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    • 2008
  • Many tourists in the world are expected to visit Mongolia that has impression such as country of nature with no damage, broad prairie of Mongolia, unique world natural heritage of $13^{th}$ century designated by UNESCO, and nomad's life in self-sufficiency. Mongol tourism industry, which has been newly recognized since collapse in the socialism system in 1990, is abundant in historical and cultural resources In tourism. Nevertheless, a research is insufficient on tourism business, developmental sphere in tourism industry, tourism policy and tourism resource development. Accordingly, it is important to conduct tourism promotional survey and implementation of new ideas to develop and to attach more foreign tourists to Mongolia. The purpose of this study is to grasp factors to gain an interest of foreign tourists to select Mongolia as a destination. The aim was also to confirm differences in awareness and performance before and after a visit for foreign tourists to select a trip to Mongolia. Also, the level of factors is compared between expectation before the trip to Mongolia, and the actual satisfaction in tourists through IP analysis(IPA). Finally, to study the present situation of Mongolian tourism to improve its present situation by taking immediate concrete decision for the betterment of Mongolian tourism industry. In order to achieve the objectives of this study, the exploratory factors analysis, reliability test, and One-way ANOVA were carried out by using SPSS 12.0 statistical program.

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An Exploratory Study on the Importance and Performance Analysis of Health Message Design Principles (건강증진 메시지 디자인 원리의 중요도와 실행도에 관한 탐색적 연구)

  • Choi, Hyoseon;Cho, Young Hoan;You, Myoung Soon
    • The Journal of the Korea Contents Association
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    • v.14 no.6
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    • pp.307-318
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    • 2014
  • This study investigated how people perceived the importance of health message design principles including gist presentation, usefulness of content, format, and intuitive design and how well a webzine article published by Korean Ministry of Food and Drug Safety was designed in terms of the four design principles. This study also explored what individual characteristics influenced the perceptions of health message design principles. A total of 294 adults participated in the survey, and their responses were analyzed with the Importance-Performance Analysis method. Participants perceived that usefulness of content was most important in the text design; gist presentation was most important in the visual design; and format was well designed in both text and visual messages. This study showed that it is crucial to improve the quality of visual health messages particularly in terms of gist presentation and intuitive design. We also found that individuals' interest in health played a significant role in the perceptions of health messages. These results were discussed in regards to principles and strategies for the effective design of health messages.

A Study on Critical Success Factors of Off-Site Construction - By Importance Performance Analysis - (IPA를 통한 OSC 핵심성공요인에 관한 연구 - 국내 PC기반 OSC를 중심으로 -)

  • Jung, Seoyoung;Yu, Jungho
    • Korean Journal of Construction Engineering and Management
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    • v.24 no.2
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    • pp.24-36
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    • 2023
  • OSC is drawing attention to supplement limitations such as productivity problems and on-site safety and quality problems of existing on-site labor-oriented construction production methods. In order to activate the introduction and use of OSC in the domestic construction market, it is important to innovate the technology applied to each stage of OSC process (design and engineering, factory manufacturing, site assembly, and maintenance), but it is also necessary to develop a project management method suitable for OSC method. However, research related to OSC currently being conducted in Korea is mainly in terms of related technology development, and research on deriving project management measures for the success of OSC projects is insufficient. Therefore, it is time for research on deriving a project management plan based on the core success factors of the OSC project. Therefore, by conducting importance-performance analysis on 69 OSC critical success factors derived from the previous study, the study was conducted to derive key improvement factors for OSC introduction and utilization improvement and to provide implications for this. The results of this study are expected to have useful implications for the R&D planning and policy-making process for OSC activation in the future.