• Title/Summary/Keyword: Importance ranking

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Improvement Plans of the Entrepreneurial Ecosystem Using Importance-Performance Analysis (IPA 분석을 통한 창업생태계 개선방안 도출)

  • Kim, Su-Jin;Seo, Kyongran;Nam, Jung-Min
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.17 no.4
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    • pp.101-114
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    • 2022
  • Recently, various studies on the entrepreneurial ecosystem have been conducted. The entrepreneurial ecosystem is composed of various elements such as entrepreneurs, governments, and infrastructure, and these factors interact to contribute to economic development. The purpose of this study was to analyze differences in importance and performance of the entrepreneurial ecosystem for startups using the importance-performance analysis (IPA) method. Based on this, the importance and current level of the components of the entrepreneurial ecosystem were identified and policy implications were presented. The results of the study are as follows. The importance ranking was in the order of startup support program(4.43), startup funding (4.39), market accessibility(4.30). The ranking of performance was startup support program(3.81), ease of starting a business(3.76), support for startup support institutions(3.66), and startup funding(3.66). All elements of the entrepreneurial ecosystem showed higher importance than performance. This means that the components of the entrepreneurial ecosystem in Korea are recognized as important, but do not play a significant role in terms of performance for startups. In addition, the factors with the highest improvement in the importance-performance matrix were 「safety nets for startup failure」, 「culture of acceptance of failure」, 「ease of market entry」, 「ease of startup survival」, and 「ease of exit」. This study suggested improvement measures such as establishing a social safety net, improving awareness of startup failure culture, matching successful startups, strengthening scale-up support by growth stage, easing regulations in new business fields, and diversifying investment recovery strategies.

A Study on the Recognition of Swimsuit Brand Image Using IPA Technique (IPA기법을 활용한 수영복 브랜드이미지에 대한 인식연구)

  • Kim, Jae-Hwan;Lee, Jae-Moon
    • Journal of Digital Convergence
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    • v.15 no.7
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    • pp.467-477
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    • 2017
  • The purpose of this study is to present the ranking and difference of the importance and satisfaction of the swimsuit brand image that the swimsuit consumers perceive through the IPA and to provide the implications for the activation of the swimsuit industry market by diagramming it with the IPA matrix. To do this, we analyzed 298 questionnaire data for university students and graduate students and the following conclusions were drawn through the ranking of importance, satisfaction, and the corresponding sample t-test and IPA matrix. First, as a result of examining the ranking through the average of the importance and satisfaction of the swimsuit brand image, the importance showed average 4.0 or more in order of 'quality', 'functionality', 'price', 'design', 'trust', 'color', and the satisfaction showed average 3.5 or more in order of 'trust', 'quality', 'functionality' and 'awareness'. Second, as a result of difference verification in swimsuit brand image, it showed a significant difference in order of 'quality', 'price', 'functionality', 'design', 'color', 'trust', 'sophistication'. On the other hand, it showed no significant difference of cognitive images. Third, as a result of IPA of swimsuit brand image, the factors of 'design', 'functional', 'quality' and 'trust' were included in I quadrant, 'price' 'color' in II quadrant, 'advertising image', 'event', 'popularity', 'originality' in III quadrant, and 'awareness', 'sophistication' in IV quadrant.

Exploratory Study on Risk Factors by Project Performance Areas in Software Project Management (정보시스템 프로젝트의 성과영역별 위험요인에 관한 탐색적 연구)

  • Lee Seogjun;Kim HaeJung;Suh Hyunsuk
    • Journal of Information Technology Applications and Management
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    • v.11 no.4
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    • pp.103-120
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    • 2004
  • Identifying validated risk factors in software risk management is imperative for project managers. Although validated risk lists were provided by previous researchers, risk list associated with software project performance areas was not provided as yet. This paper represents a first step toward understanding risk lists by various project performance areas (time, cost, and quality) to help project managers alleviating the possibility of software project failure. Four simultaneous exploratory surveys were conducted with 29 experienced software project managers. Three different risk factor ranking sets for each project performance area were compared with, the risk ranking, which was provided without clarifying specific project performance areas. The risk lists and their corresponding perceived importance were different from previous research results. This implies that identifying risk factors for specific project performance areas can provide additional information for project managers. We concluded by discussing implications of our finds for both research and improving risk management practice.

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An Analytic Network Process Model for Ranking Decision of Intelligent Building System (지능형 빌딩 시스템(IBS)의 등급 결정을 위한 ANP 모형 -IBS 구현 이득을 기준으로-)

  • You, Su-Hyun;Kim, Sheung-Kown
    • IE interfaces
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    • v.13 no.2
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    • pp.234-245
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    • 2000
  • In this paper, the conceptual framework of IBS(Intelligent Building Systems) is redefined, and we propose two ANP(Analytic Network Process) models for ranking IBS. Traditional models have ranked IBS according to technical features or the number of elements in IBS. But, we consider relative functional importance among IBS elements for efficient building operation. According to the structure of interactive-relationship among IBS elements, we present two types of model. The one is Model A that is composed of both hierarchical and network structures. It has $12{\times}12$ supermatrix consists of interdependent relationship between 6 benefit elements(Productivity, Saving, Safety, Convenience, Pleasantness, Environment Affinity) and 6 IBS elements(Building Operation, Security, Safety, Telecommunication(TC), Office Automation(OA), other elements). Each of 6 IBS elements has subelements in hierarchical structure. The other is Model B that has $25{\times}25$ supermatrix consists of interdependent relationship between 6 benefit elements and 19 IBS sub elements. Merits and demerits of each model are discussed in detail.

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Relative Importance of Different Attributes of Graphic Health Warnings on Tobacco Packages in Viet Nam

  • Kim, Bao Giang;Le, Hong Chung;Hoang, Van Minh;Vu, Duy Kien;Vu, Van Giap;Nguyen, Duc Hinh;Nguyen, Manh Cuong;Pham, Duc Manh;Ha, Anh Duc;Yang, Jui-Chen
    • Asian Pacific Journal of Cancer Prevention
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    • v.17 no.sup1
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    • pp.79-84
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    • 2016
  • Graphic health warnings (GHW) on tobacco packages have proven to be effective in increasing quit attempts among smokers and reducing initial smoking among adolescents. This research aimed to examine the relative importance of different attributes of graphic health warnings on tobacco packages in Viet Nam. A discrete choice experimental (DCE) design was applied with a conditional logit model. In addition, a ranking method was used to list from the least to the most dreadful GHW labels. With the results from DCE model, graphic type was shown to be the most important attribute, followed by cost and coverage area of GHW. The least important attribute was position of the GHW. Among 5 graphic types (internal lung cancer image, external damaged teeth, abstract image, human suffering image and text), the image of lung cancer was found to have the strongest influence on both smokers and non-smokers. With ranking method, the image of throat cancer and heart diseases were considered the most dreadful images. GHWs should be designed with these attributes in mind, to maximise influence on purchase among both smokers and non-smokers.

Cognitive Virtual Network Embedding Algorithm Based on Weighted Relative Entropy

  • Su, Yuze;Meng, Xiangru;Zhao, Zhiyuan;Li, Zhentao
    • KSII Transactions on Internet and Information Systems (TIIS)
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    • v.13 no.4
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    • pp.1845-1865
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    • 2019
  • Current Internet is designed by lots of service providers with different objects and policies which make the direct deployment of radically new architecture and protocols on Internet nearly impossible without reaching a consensus among almost all of them. Network virtualization is proposed to fend off this ossification of Internet architecture and add diversity to the future Internet. As an important part of network virtualization, virtual network embedding (VNE) problem has received more and more attention. In order to solve the problems of large embedding cost, low acceptance ratio (AR) and environmental adaptability in VNE algorithms, cognitive method is introduced to improve the adaptability to the changing environment and a cognitive virtual network embedding algorithm based on weighted relative entropy (WRE-CVNE) is proposed in this paper. At first, the weighted relative entropy (WRE) method is proposed to select the suitable substrate nodes and paths in VNE. In WRE method, the ranking indicators and their weighting coefficients are selected to calculate the node importance and path importance. It is the basic of the WRE-CVNE. In virtual node embedding stage, the WRE method and breadth first search (BFS) algorithm are both used, and the node proximity is introduced into substrate node ranking to achieve the joint topology awareness. Finally, in virtual link embedding stage, the CPU resource balance degree, bandwidth resource balance degree and path hop counts are taken into account. The path importance is calculated based on the WRE method and the suitable substrate path is selected to reduce the resource fragmentation. Simulation results show that the proposed algorithm can significantly improve AR and the long-term average revenue to cost ratio (LTAR/CR) by adjusting the weighting coefficients in VNE stage according to the network environment. We also analyze the impact of weighting coefficient on the performance of the WRE-CVNE. In addition, the adaptability of the WRE-CVNE is researched in three different scenarios and the effectiveness and efficiency of the WRE-CVNE are demonstrated.

Analyzing the Priority of Leadership Elements for Project Manager of Building Construction Project

  • Kim, Jin-Dong;Kim, Gwang-Hee
    • Journal of the Korea Institute of Building Construction
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    • v.12 no.1
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    • pp.31-41
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    • 2012
  • In construction, the outcome of work depends on the leadership of the project manager, and as a result this has been emerging as an important factor. The purpose of this study is to analyze the main elements of leadership that are essential for project managers, and to rank these elements in order of importance. In this study, leadership and its elements are reviewed through reviewing the literature, and the main elements and their relative importance for project managers were analyzed through questionnaire survey of project managers, contractor engineers, and subcontractor engineers. Through this survey, it was found that the project manager's leadership had a significant influence on the success of a construction project, and this study revealed that the key elements of leadership for project manager could be ranked in the order of resolution, responsibility, and reliance.

Development of a Ranking Model of Evaluation Indexes in Public Works (정보계측기법을 응용한 공공시설의 평가지표 중요도 산정 모델의 개발)

  • Na, Joon-Yeup;Jung, Nam-Su;Lee, Jeong-Jae
    • Journal of The Korean Society of Agricultural Engineers
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    • v.47 no.2
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    • pp.25-32
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    • 2005
  • In evaluation of public works, its components related with benefit and cost in feasibility analysis can be classified to quantative and qualitative elements, To evaluate qualitative components which can not be calculated by numerical value, several methods are used to assess relative importance. AHP (Analytic Hierarchy Process) is representative method which can evaluate importance, but it has difficulties in organization of expert group, execution of question, and subjective decision of questioner. Information measure technique can be used to evaluate these qualitative importance of environmental and social components in public works planning. In result of comparing importances of AHP and information measure technique, it has statistical significance in of road project.

A Study on Weight Analysis of Environmental Resources in Jeju Special Self-Governing Province through Expert Survey (전문가 설문을 통한 제주특별자치도 환경자원 가중치 분석에 관한 연구)

  • Jung-Young Seo
    • Journal of Environmental Science International
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    • v.32 no.11
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    • pp.767-775
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    • 2023
  • This study was conducted to lay the foundation for considering the qualitative aspects of environmental resources by calculating the weight of each environmental resource to calculate the total amount of environmental resources in Jeju. By comparing and analyzing the results of the expert survey conducted in 2011 and the results of the expert survey conducted in 2011 and 2022, changes in experts' perceptions and implications over time were derived. In addition, based on the results of the recent survey, the weight according to the relative importance was calculated to lay the foundation for calculating the total amount of environmental resources in Jeju. The results of this study are expected to provide basic data necessary for the successful institutionalization of the total environmental resource system by providing a scientific basis for the calculation of the total environmental resource. As a result of comparing the survey conducted in 2011 to the survey conducted in 2022 to establish a total environmental resource management plan in Jeju Special Self-Governing Province, there was a difference in the relative importance of the environmental resource category. Although the ranking between categories did not change, it was confirmed that the relative importance of the natural and local resource environment decreased and the relative importance of the living environment field increased significantly. Over time, the importance of plants and wildlife increased, the importance of landscapes and topographic geology decreased, the importance of wetlands and caves increased, and the importance of Gotjawal, natural monuments, and cultural history decreased. In the living environment category, the importance of water pollution increased significantly, and in the humanities and social environment category, the importance of population increased and the importance of industry decreased. It is judged that most changes in item importance are largely influenced by changes in the background of the times and overall perception. It was confirmed that the importance of plants, wildlife, wetlands, and caves with relatively high awareness and the importance of water pollution, which is emerging as a regional problem, have all increased significantly due to structural problems of population age.

Quality Characteristic Choice and Resources Allocation under Consideration of Safety (안전성을 고려한 품질특성 선정 및 자원배분)

  • Kim Jong-Gurl;Jung Jin-Ho
    • Proceedings of the Safety Management and Science Conference
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    • 2004.11a
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    • pp.245-252
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    • 2004
  • This paper presents a method for choosing quality characteristics to consider safety by integrating QFD based on quality requirements and AHP based on safety requirements, also shows resources allocation method to maximize customer satisfaction by ranking the index of technical importance to cost.

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