• 제목/요약/키워드: Importance Influence Factor

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외식소비자의 물리적 환경지각이 서비스품질 평가에 미치는 영향 -호텔레스토랑의 물리적 환경 변수를 중심으로- (A Study on the Influence of Physical Environment Perception to the Evaluation of Service Quality -Focused on the Factors of Physical Environment in Hotel Restaurant-)

  • 조우제
    • 한국조리학회지
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    • 제10권1호
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    • pp.203-213
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    • 2004
  • The purpose of this study is to make clear the importance of the physical environment as the factor of service evaluation and to establish the decisive factors with the expansion of the existing research model. This is also designed to suggest the administrative marketing strategies based on the customer research on the physical environment factors which can affect their shopping behavior who have visited the hotel restaurants. According to the results, it is obvious that physical environment have a great effect on service evaluation. It can be concluded that customers' satisfaction felt by physical environment gives positive influence on their shopping and they perceive the environment not individually but as a whole.

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도시 주부의 자아긍정감과 가정생활만족도 (Family Life Satisfaction and Positive Self-concept For Urban housewives)

  • 최외선
    • 대한가정학회지
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    • 제29권4호
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    • pp.99-114
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    • 1991
  • This study was designed to determine the relative importance of specific family environmental variables and positive self-concept of psychological variables in explaining family life satisfaction. Data were collected from 423 housewives in Daegu City. Multivariate regression and factor analysis and path analysis were used to analyze the data. The results of this study partially supported the hypothesis that positive self-concept of psychological factors would be more closely associated with family life satisfaction than would family environmental factors. The findings were as follows: 1. Urban housewives' positive self-concept and family life satisfaction were relatively high. 2. Among family environment variables, health, wives' education level, husband's satisfaction with job significantly influence on positive self-concept. 3. The variables which significantly affect family life satisfaction are husband's satisfaction with job, monthly family income, health. 4. From the path analysis, it found that positive self-concept has the most great influence on family life satisfation.

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Empirical Analysis of Early-stage International Startups Business Performance Antecedent: Focus on Firm Capability

  • Kim, Boine
    • Journal of Information Technology Applications and Management
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    • 제29권1호
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    • pp.83-95
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    • 2022
  • Given the importance of SMEs in the Korean economy, research of the performance of SMEs is more necessary than ever. Therefore, this study aims to empirically analyze the factors influencing management performance for early-stage international startups in Korea. To do that, this study empirically analyzes the nine firm capabilities' (global mind, export infra, manpower internationality, funding, communicating, marketing, cooperating, competitiveness and reflecting) influence on the two business performances (fulfillment satisfaction and export). This study used SPSS of frequency, factor, reliability, correlation, and stepwise regression analysis with the GCL test data approved by the DSZ of Kdata. As results show, competitiveness, cooperating, and reflating capability positively influence fulfillment satisfaction. And manpower internationality and cooperating capability positively affect export. Based on this study result, implications for management and academic contribution and future study are suggested.

Factor Analysis of Visual Literacy Influencing Diagram Understanding and Drawing in Computer Science Education

  • Park, Chan Jung;Hyun, Jung Suk
    • 한국정보기술학회 영문논문지
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    • 제9권1호
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    • pp.67-76
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    • 2019
  • Recently, with the advent of the software-based society, many organizations have been providing software developing education, such as coding, to Computer Science majors and non-Computer Science majors. When implementing a program, teachers can let students draw a variety of diagrams, such as flowcharts, UML diagrams, and ERD diagrams ahead. As the importance of computational thinking is increasingly emphasized, abstracting algorithms into diagrams is considered an important educational element. In this paper, we examined the visual literacy and abstract/concrete way of thinking of novice programmers in order to analyze factors affecting the abstraction process of drawing diagrams, and how they influence students' ability to understand diagrams and ability to draw. If we understand what factors influence the abstraction process in this study, we can suggest educational alternatives for future strategies in which teachers will teach students.

의류전문 점포에서 내부마케팅과 내부고객관계관리가 종업원들의 변화에 대한 태도에 미치는 영향 (The Effects of Apparel Stores' Internal Marketing and Internal Customer Relationship Management on Employees' Attitude toward Change)

  • 노영;박재옥;이규혜
    • 한국의류학회지
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    • 제31권3호
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    • pp.387-397
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    • 2007
  • Due to the recent trend of relationship marketing and characteristics of the apparel retail industry that relys heavily on employees' performance, internal marketing toward the employees gives a critical influence on firms' overall performance. This study is aiming at the factors of internal marketing and relationship management that enhance positive attitude toward change. A survey questionnaire was developed and about two hundreds department store sales staffs working for apparel brands participated in the empirical study. Factor analysis ensured the existence of five aspects of internal marketing: educational training, internal communication, power endorsement, management capability and incentive system. Results indicated that age, marital status, years of employment, position rank, and salary types of salespersons had significant influence on internal marketing factors. Incentive system had significant influence on internal customer relationship management. Internal customer relationship management had significant impact on employees' attitude toward change. Educational training had significant influence on employees' perceived importance of change. Educational training, power endorsement and incentive system affected employees' perceived outcome of change.

청소년의 유행채택 행동 - 의복관여의 관점에서 - (Adolescents' Behaviors on Fashion Adoption - with Reference to Clothing Involvement -)

  • 구은영;조필교
    • 복식문화연구
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    • 제9권4호
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    • pp.592-601
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    • 2001
  • This study focuses on fashion adoption behavior of adolescents. The impact of their clothing involvement factors and socio-demographic factors on their fashion adoption behavior was examined. Three core issues were identified for empirical test: 1) Elements of clothing involvement for adolescents; 2) Fashion adoption behavior of adolescents; 3) Impact of clothing involvement elements on fashion adoption behavior. The Likert Type questionnaires were used to measure clothing involvement and fashion adoption behavior. The data of 472 samples drawn from middle and high school students in Taegu Metropolitan City were analyzed by factor analysis, ANOVA, Scheff test, t-test and regression analysis. Main results of the study are as follows. 1 . Concept of the clothing involvement is composed of five dimensions: importance, fashion, self-expression, pleasure, and buying risk. 2. Socio-demographic factors do influence fashion adoption behavior. Average monthly pocket money, expenditures on clothes and household income are found to have statistically significant impacts on the adoption behavior. Female students are more fashion-oriented than male students. 3. The clothing involvement elements are found to have significant influences on fashion adoption behavior: fashion, importance and self-expression elements on fashion innovation; fashion, importance and pleasure elements on fashion information search.

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의류 제품의 소비자 상권 선택 기준 -수도권 신도시(분당, 일산) 소비자들을 중심으로- (Trade Area Selection Criteria for Apparel Products -The cases of Bundang and Ilsan-)

  • 손진아;이은영;박혜선
    • 한국의류학회지
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    • 제26권6호
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    • pp.889-900
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    • 2002
  • The purpose of this study was; to investigate consumers'selection criteria for their trade area when purchasing apparel products; to study whether there is a difference on the importance of the selection criteria; to examine consumers'willingness to visit specific trade area according to the types of apparel products. Four hundred sixty-nine female consumers who lived in the two new towns, Bundang and Ilsan participated in the study by completing questionnaires. Data were analyzed using factor analyses, t-tests, paired t-teats and chi-square analyses. The results indicated that consumer selected trade area based on shop variety within trade areas and range of products, customer services, environment of trade area, price level, entertaining features of the trade area, and the convenience of location and shopping time. In addition, the importance of these criteria varied according to the types of apparel products(i.e. formal wears and casual wears). The types of apparel products had influence on consumers'willingness to visit specific trade area. Consumers preferred the trade areas in the new towns for purchasing formal wears, whereas they frequented the trade areas in Seoul for purchasing casual wears.

Asymmetric Impact of IS Quality on User Satisfaction: Development of Resource Allocation Strategy of e-Government in Agriculture

  • Park, Heun Dong;Kim, Haneul
    • Agribusiness and Information Management
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    • 제5권1호
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    • pp.42-54
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    • 2013
  • Information System (IS) Success Model proposed by DeLone and McLean is applied as a successful operation tool of information system, with its basic assumption of symmetric relationship between independent variables and dependent variables of the structural equation modeling. However, because previous studies have proved asymmetry of quality factors' influence structure on dependent variable by applying three-factor analysis, this study examined asymmetry of impact structure of quality factors introduced in IS Success Model on user satisfaction. Also the study applies structure equation modeling (SEM), three-factor analysis and importance and performance analysis (IPA) to develop resource allocation strategy for IS success. The study is able to provide IS practitioners with strategic implications for allocating and managing limited resources more effectively.

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브랜드 이미지가 소비자의 구매형태에 미치는 영향에 관한 연구 - 국내 화장품을 중심으로 - (A Study on Brand Image Influenced on Customer's Purchase Form - A Focusing on Cosmetic -)

  • 김정욱;조재림
    • 한국경영과학회:학술대회논문집
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    • 대한산업공학회/한국경영과학회 2004년도 춘계공동학술대회 논문집
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    • pp.75-80
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    • 2004
  • The study analyzes about brand image's effect and change when customers purchase product. Purpose of this study suggests how to influence that brand image come up to product purchase to cosmetic customer . Consumers compare with product and trademark when they select product. Consumers evaluate dissatisfaction and satisfaction about goods that they choose through comparison and analysis. Find the factor that decides consumer's choice. Give weight by the scores of each factor's relative importance. The purpose of this study is find various requirement of consumers and present efficient marketing activity through theoretical verification and actual proof analysis .

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직무요인이 공공도서관 사서들의 조직몰입에 미치는 영향에 관한 연구 (A Study on the Influence of Job Factor on Organizational Commitment of Public Librarians)

  • 이은철;심효정
    • 한국도서관정보학회지
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    • 제37권4호
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    • pp.419-442
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    • 2006
  • 본 연구의 목적은 직무요인이 공공도서관사서들의 조직몰입에 미치는 영향 정도를 규명하는 데 있다. 이를 위해 직무요인을 크게 직무특성, 직무만족, 직무관여, 직무성과 네 가지로 나누고 조직몰입도를 정서적, 유지적, 규범적 세 가지 유형으로 구분하여 직무요인 네 가지 요인에 따른 공공도서관사서들의 조직몰입 정도를 유형별로 알아보고, 요인별 관계 및 중요성을 분석하였다.

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