• Korean Journal of Construction Engineering and Management
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• v.9 no.4
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• pp.154-162
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• 2008

Ministry of construction and transportation has been enforcing extensionally design phase VE(Value Engineering) to the construction costing more than 10 billion won, an importance of design phase VE accordingly is raising to get rid of a waste of cost and noneffective factors previously in construction projects. Although there are legal supports and technical effects, an effect about an introduction of design phase VE can not be applied properly because of several problems at the process. So, in this study, present competency factors of design phase VE to highly raise the output through organizing an effective team at the beginning stage of design phase VE. Find out 29 competency factors through characteristics of design VE team for the check list, classify by team knowledge, team work skill, and team attitude. Get an efficiency regarding importance and find out Competency Evaluation items of design VE team, present a Competency Evaluation plan for indicating an objective standard to Competency Evaluation by measuring relative importance as to each Competency Evaluation item.

• Journal of Korean Society of Forest Science
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• v.99 no.3
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• pp.404-413
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• 2010

A study surveyed to visitors' expectation and satisfaction about trail in the Hanbat Arboretum by using Importance-Satisfaction Analysis (ISA). As the results of the research, the mean of importance was 3.85 and the mean of satisfaction was 3.67 in West Garden. Also the mean of importance was 3.99 and the mean of satisfaction was 3.78 in East Garden. Also appeared the evaluation factors of questionnaire the mostly importance that were higher than satisfaction. West Garden appeared necessary for items of safety features, drain facilities and board for risk area. Also East Garden appeared necessary for items of easy move for the wheelchair and carriage and safety features of trail. The research result are expected to provide clear path towards more effective adminstration and management tactics. Also expects with the research result that will be the possibility of raising the qualitative satisfaction of the visitor.

• Journal of Fashion Business
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• v.17 no.3
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• pp.15-29
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• 2013

In the children's market, characters are applied to products to stimulate children to buy a product directly or to implore their parents to buy it for them. To sell characterized products, marketers consider both parents and children. This research was designed to identify which parenting style factors affect the evaluation of characterized children's fashion products and to test how parenting style affects the evaluation of value importance of characterized children's fashion products. The parenting style factors studied were first categorized as communication, children's social acceptance, educational involvement, and media exposure. Responses from 259 parents residing in Woodbury, MN, and Ellicott City, MD, were used for data analysis. A factor analysis and canonical correlation analysis were conducted. Parents with high "Susceptibility to child peer pressure" attached importance to "Social Value" when buying characterized products. On the other hand, parents who were highly involved in their child's life and frequently intervened in their "Child's TV-viewing" attached importance to educational value. Educational value was a unique contributor to the evaluation of characterized products as compared to other fashion products. Marketers can therefore leverage both the social and educational value of characterized products.

• Journal of Navigation and Port Research
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• v.39 no.2
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• pp.107-113
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• 2015

This paper analyzes and evaluates the importance of energy saving measures based on qualitative survey. Through literature review and group interviews with specialists, 4 factors, 13 measures for energy savings, and 4 evaluation criteria were selected to carry out an Analytic Hierarchy Process (AHP) analysis. At the first stage of AHP analysis, the importance of factors was derived, and then the importance of 13 measures. Lastly, the cross examination of 4 factors was carried out in order to evaluate the best possible qualitative considerations. The result revealed that 'choosing the best course weather', is the most important factor with the highest value on applicability and operational complexity criteria. These results may imply that operational considerations are regarded as a main factor to be taken into account when considering appropriate energy saving measures.

• Journal of the Korean Society for Railway
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• v.16 no.2
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• pp.117-121
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• 2013

Railway line segment deterioration can be affected by rail tracks, subgrades, bridges, tunnels, and line shapes. In this paper, an evaluation method is presented for the railway line segment deterioration using the analytic hierarchy process (AHP) and data envelopment analysis (DEA). The importance weights can be assessed systematically for component facilities from numerous experts using AHP. The importance weights provided by experts may differ according to each expert; however, the DEA enables the evaluation of railway line segment deterioration that reflects the variety of expert opinions using these importance weights.

• International Journal of Highway Engineering
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• v.14 no.6
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• pp.75-84
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• 2012

PURPOSES : This paper aims to improve the evaluation method of the Level of Service(LOS) for urban streets presented by the current Korean Highway Capacity Manual(KHCM) and suggest its utilization plan as a part of the methods to evaluate the sustainability of a transportation policy. METHODS : This paper carried out a research in 3 steps to develop a new evaluation method. First of all, this paper reviewed the previous studies related to the LOS of urban streets and the socially requested items for a sustainable transportation system. Then this paper derived an index and weight through expert questions to select an evaluation index. Lastly, this paper compared the results according to the existing evaluation methods with the new evaluation methods through case studies. This paper used an Analytic Hierarchy Process(AHP) for importance analysis and weight selection between new evaluation items and indices, and applied a Grey System Theory(GST) for a synthetic and integrated evaluation between the selected evaluation indices. RESULTS : As a result of evaluating the LOS according to the existing evaluation methods and the integrated evaluation methods using a GST through case studies, it was analyzed that new methods' results are less than or equal to the existing evaluation methods; and as a result of applying a weight between evaluation indices according to AHP, it was noticed that the total score seems to rise more when the LOS in the existing evaluation is calculated lower. It was analyzed that the LOS calculated by reflecting the newly established evaluation items and the importance between indices in this study has difference from the LOS of the existing urban streets. CONCLUSIONS : It is expected that this evaluation method can diagnose the current conditions when establishing a future sustainable traffic system and can be used for the measurement of the sustainability effects of the improvement plans and so on.

• The Research Journal of the Costume Culture
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• v.24 no.3
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• pp.324-335
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• 2016

The fashion product image preference changes depending on one's lifestyle and personal inclination. Women want to show the fashion product image preference, often through their clothing and makeup choices. Brand image includes those elements related to the brand. Advertising is the primary method for introducing brands. This study was conducted to investigate the effects of fashion product image preference on emphasis of brand image and advertising factor evaluation targeting working women in their 20s and 30s. The fashion product image preference was s sophisticated image. Preference for a sophisticated image has a significant effect on emphasis of brand image when selecting fashion products. Emphasis of brand image has a notable effect on the brand direct advertising factor evaluation. Fashion product image preference has a significant effect on both brand's direct and indirect advertising factor evaluation. When selecting a fashion product (clothing and cosmetics), brand image importance was found to have a positive effect on a brand's direct advertising factor evaluation. Therefore, fashion companies should take advantage of their brand logo. Companies should also pay attention to clothing and product containers used in advertising to show the brand. In addition, every company should create an advertising image that represents their overall brand, by using a combination of detailed advertising factor evaluation.

• Journal of Environmental Impact Assessment
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• v.21 no.5
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• pp.683-693
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• 2012

The urban waterfront well created, could provide mental stability and comfort and also foster personality. In addition it could provide the calmness and rest of mind. Especially, recently the urban waterfronts are restored here and there and are created whenever developing a new town The purpose of this study is to develop a method of calculating the weight of each evaluation criterion for deciding the priority of restoration among for deciding the priority of restoration among the urban waterfronts. The method includes the analytic hierarchy process that can calculate the reasonable weight of each evaluation criterion, because the importance (weights) of evaluation criteria appears to be different among the evaluators; the results of this study can be summarized as that this method can be useful for calculating the weights of evaluation criteria, and also that the superiority of ecological resources is the most important factor (highest weight) in selecting the best waterfront, followed by accessibility, tourism vacation, and proximity to parks. And then the lowest factor in importance is the scale of reservoir.

• The Journal of Information Systems
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• v.14 no.1
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• pp.19-40
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• 2005

The history of computer virus comes along with that of computer. Computer virus han surfaced as a serious problem in information age. The advent of open network and widespread use of Internet made the problem even more urgent. As a method of defense for computer virus most companies use anti-virus software. Selecting appropriate anti-virus software involves various criteria and thus it is a multiple-attribute decision making problem. The purpose of this study is to prioritize anti-virus software evaluation factors. To do that, first of all, important evaluation factors are selected based on previous research on anti-virus software as well as general software evaluation models. Then, a questionnaire survey was conducted on end-users, system administrators and anti-virus software developers. The survey result was analyzed with ExpertChoice 2000 which is based on Analytic hierarchy Process technique. This study found that there are clear differences among three survey groups regarding the relative importance of overall evaluation factors. End-user group ranked "cost" first, but it was the least important factor to developer group. Developers pointed out "operational support" ad the most important factor. There were also obvious differences in the relative importance of detail evaluation items. Both end-users and system administrators shared 7 common items among top 10 most important items. Moreover, neither of the two groups ranked any of the items in the "operational support" factor in top 10, whereas all 4 items in the factor were included in top 10 by developer group.

• Journal of the Korean Society for Library and Information Science
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• v.39 no.2
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• pp.211-235
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• 2005

The purpose of this study was to design an extensive evaluation model for the quality of web-based database and to make a comparative analysis of People's awareness of the importance of assessment indices. The evaluation standard developed in this study was constituted by 19 indices and 45 elements in three different areas, including data, service and effectiveness. And a survey was conducted on database experts and nonprofessional users to find out their awareness of the importance of web-based database evaluation elements, and the findings of the study might contribute to laying the foundation for expediting more in-depth research efforts in the future.