• 제목/요약/키워드: Image style

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The Preferred Clothing Images and Clothing Behaviors on Personality Types (성격 유형별 선호하는 의복이미지와 의복구매 행동)

  • 오현정
    • Journal of the Korean Society of Clothing and Textiles
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    • v.25 no.3
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    • pp.606-616
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    • 2001
  • The purpose of this study was to investigate the preferred clothing images and clothing behaviors on personality types. Personality types were applied using Myers-Briggs Type Indicator(MBTI). Clothing image preferences were measured using 28 adjectives of 5-point scales. The data were collected from 101 female using questionnaire to prefer on clothing images, consumer information sources and retail store types. The data analysed with crosstab analysis, t-test, MDS. Extroversion and Introversion had significant difference in casual, sporty, fresh, youthful, western, and simple more than introversion types. Sensing and intuition had significant difference in feminine and strong image. Sensing types were significantly evaluated feminine style more than intuition types. Thinking types were significantly evaluated simple image more than feeling types. Judging and perceiving had significant difference in graceful, lofty, and strong image. Judging types were significantly evaluated graceful and lofty style more than perceiving types.

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Clothing Design of Korean Image for Cultural Prooducts -using the literary artist´s works- (문인화를 이용한 한국적 이미지의 문화상품용 의상디자인 개발)

  • 오현정;오선희;이귀례
    • Journal of the Korean Society of Costume
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    • v.53 no.5
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    • pp.13-22
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    • 2003
  • The purposes of this study are to develop a Korean image clothing design for cultural products by using the literary artist´s works and to satisfy the demand of the local self-government and of Gwangju ㆍChonnam area´s small and medium-sized companies. The image of traditional Korean clothing can be expressed with adjectives like Pure, plain, rhythmical, neatness, plentiful, and calm etc. These attributes are similar to the characteristics of the literary artist´s style, which is expressed as suggestive, animated, spatial, possibility of stationary, serene and still. The features of the traditional Korean clothing design can be described as ´The Beauty of Elegance´, ´The Beauty of Plainness´, ´The Beauty of Asymmetric Balance´ and ´The Beauty of rhythm´. It can be expressed in the modern fashion design, which is developed through the combination of the most important feature like ´The Beauty of Space´ in the literary artist´s style. At the time of production we tried to express spatial beauty and plentiful taste of the literary artist's style in the clothing design of Korean image for cultural products by considering the balance between them. Six works of the literary artist were selected which satisfied the purpose of the developed clothing design item. The results were nine clothing designs of Korean image, like a skirt suit made up of a blouse and a skirt, a pants suit made up of pants and a jacket, two evening dresses with a shawl, and also T-shirts and one-pieces etc.

Black Fashion-manias' Images and Fashion Styles (블랙패션마니아의 추구이미지와 패션스타일)

  • Lee, Jeong Hwa;Ha, Jisoo
    • Fashion & Textile Research Journal
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    • v.22 no.2
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    • pp.139-148
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    • 2020
  • This study classifies black fashion-mania by each type based on their motivation for wearing black fashion as well as verifies how they express their style. To achieve the objectives of this study, the research questions are as follows. First, the images of black fashion-manias are classified. Second, each type of black fashion enthusiasts' motivations for wearing black fashion are verified. Last, black fashion-mania style are analyzed according to image types. In order to answer the research questions, a literature review and in-depth interviews (total 30 respondents (male 15, female 15) were executed. As a result, black fashion-manias use black fashion for self protection, their self-images such as charismatic professional image, modern sophisticated image, body-conscious sexy image, avant garde image which is an anti-fashion norm and unique image. The strong reason why black fashion-manias insist on black fashion is to 'look cooler'. The expressions could be articulated from sophisticated styling techniques that appear to be undecorated rather than an overt decorated styling. It is helpful information to plan black fashion products and to establish a design direction that requires an understanding of why black fashion is pursued, while promoting an understanding of groups of black fashion-mania.

Political image of women presidents and the phenomenon of fashion politics -A Study on Cristina Fernández de Kirchner- (여성 대통령의 정치 이미지와 패션 폴리틱스 현상 -Cristina Fernández de Kirchner 사례 연구-)

  • Kim, Mikyung
    • Journal of Fashion Business
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    • v.19 no.5
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    • pp.17-33
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    • 2015
  • The purpose of this study was to evaluate the role of political image and the phenomenon of fashion politics on the style of women presidents, with focus on the President of Argentina, Cristina Fernandez de Kirchner. The results of the study were as follows. First, the political image of President Cristina Fernandez is identified with the second image of Eva Peron and Kirchnerismo, in terms of political issues. Second, fashion style includes the power and sexy images of glamour style that emphasizes the body line of suits and dress form. Vivid colors and black fashion reflects the Kirchner government's charisma and identity. Fernandez's iconic Rolex watches, expensive jewelry, and luxury accessories such as brooches that replicate Eva Peron's brooch were instrumental in forming a second image of Eva Peron. Third, the phenomenon of fashion politics appeared to equate the phenomenon of recreating the image of Eva Peron with displays of power and wealth for the successor to Kirchnerismo.

Development of an Explanatory Model for Decision of Fashion Style and Its Diffusion Process Based on Ambivalence of Pursuit Values (유행 스타일의 결정과 확산에 대한 설명모형 연구 -추구가치의 양면성을 중심으로-)

  • 김선숙;이은영
    • Journal of the Korean Society of Clothing and Textiles
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    • v.19 no.4
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    • pp.637-650
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    • 1995
  • The purpose of the study was to develop a model to explain how a fashion style is determined within a society and how the style diffuses. The research was carried out in two stages, theoretical study followed by empirical study. In the theoretical study, explanatory model about decision of fashion style and diffusion was developed and then fashion diffusion theories and fashion phenomenon of postholder society were explained by the model developed. The theoretical framework of the explanatory model was constructed in that fashion changes by ambivalence of pursuit values within an individual as well as within a society. The empirical study was carried out to validate the model by looking into fashion phenomenon in the postmodern society A questionnaire was developed including style image, pursuit value, preference style and administered to 19 to 30 year-old women living in Seoul area. Frequency distribution, discriminant analysis, one-way ANOVA. were used for the statistical analysis. As pursuit values differed in each style preference stoup, and pursuit value coincided with image of preference style it was confirmed that clothing selection behavior was determined by pursuit value. In a postmodern society where variety of values are pursued, appearance of various products and preference of all styles altogether considered, it could assume that subcultural collective selection phenomenon appeared.

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Consideration on Textile in Respect of Its History - Textile in Dining Space - (텍스타일의 역사적 고찰 - 식공간에서의 텍스타일 -)

  • 유한나;계수경
    • Journal of Applied Tourism Food and Beverage Management and Research
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    • v.16 no.2
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    • pp.121-133
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    • 2005
  • We live seeing, touching, or throwing on considerable textile in our life consciously and unconsciously. Since a Korean-style house is a dwelling space in life style of sitting on the floor with ondol(Korean floor heater), use of textile is limited to bedding goods. However, as western life style takes firm root, use of textile for interior design is increasing. As well, as apartments and foreign style houses have gotten lodgment since 1980, life style is being changed rapidly. So, textile became required factors in dining space where little textile existed. Through literature, history of textile is considered and design image concept is created based on the consideration. In addition, the created concept can be applied to various textile design, which can be a good tool to express eating culture of the country as well as the country's image.

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Consideration on Textile in Respect on Its History -Textile in Dining Space- (텍스타일의 역사적 고찰 - 식공간에서의 텍스타일 -)

  • Ryu, Han-Na;Gye, Su-Gyeong
    • Proceedings of the Korea Hospitality Industry Research Society Conference
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    • 2005.11a
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    • pp.123-133
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    • 2005
  • We live seeing, touching, or throwing on considerable textile in our life consciously and unconsciously. Since a Korean-style house is a dwelling space in life style of sitting on the floor with ondol(Korean floor heater), use of textile is limited to bedding goods. However, as western life style takes firm root, use of textile for interior design is increasing. As well, as apartments and foreign style houses have gotten lodgment since 1980, life style is being changed rapidly. So, textile became required factors in dining space where little textile existed. Through literature, history of textile is considered and design image concept is created based on the consideration. In addition, the created concept can be applied to various textile design, which can be a good tool to express eating culture of the country as well as the country's image.

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A Study on the Style of Textile Pattern Design Identifying Italian Fashion Brand (이태리 패션 브랜드의 브랜드 아이덴티티(Brand Identity)와 관련한 텍스타일 패턴 디자인 개발 유형에 관한 연구)

  • 이은옥
    • The Research Journal of the Costume Culture
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    • v.9 no.1
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    • pp.127-140
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    • 2001
  • The purpose of this study is to examine the effect of the style of textile pattern design on the process of building the fashion brand identity. In so doing, the study analyzes the color, style, and layout of the motive, and the drawings of the patter of textile of top seven Italian fashion brands which present in presented eight fashion design collections during the 1997∼2000 period. The results of the analysis show that the seven brands exhibit their unique characteristics of the color, style, and layout of the motive, and the drawings of the pattern of textile. The results can be interpreted in a way that their distinct features oft textile pattern design indeed contribute toward the establishment of their unique brand image and brand identity. The results of this study suggests that to initiate the top fashion brand, the fashion industry should develop its own unique style of textile pattern design.

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A Study on the Symbolism of Jeans Fashion -Focusing on the Designer Brand- (진즈패션의 상징성 연구 -해외 디자이너 브랜드를 중심으로-)

  • 김민정;채금석
    • Journal of the Korean Society of Costume
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    • v.52 no.7
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    • pp.155-166
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    • 2002
  • The purpose of this study is to investigate the types of jeans fashion in the basis of designer brand. and to analyze the symbolic characters of jeans fashion. Designer brand re-established jeans fashion by compounding high cultural factors and low cultural factors. broke up the boundary between street fashion and high fashion. and escaped from fixed idea on materials and design. This study divides the types of jeans fashion within the designer brand into classifications of Hippie style, Punk style, American Street style, Neo-classic style, and Grungy style. Today, reinterpreting the resistant image of jeans fashion, designers creates the various styles and also restores the upscale image of it. The symbolic characters of jeans fashion are summerized as sexuality, deconstructiveness, conspicuousness, humour, and multiculturalism. As the results of the symbolic characters of jeans fashion in the new Millennium era will suggest the wide aesthetic expression and continue to influence a more diverse jeans fashion trends.

The Study on the Relationship of Learning Style, Professor Image, and Academic Achievement in Cosmetology Majoring College Students (미용계열 대학생들의 학습양식, 교수 이미지, 학업성취도의 관계에 관한 연구)

  • An, Hyeonkyeong
    • Journal of Fashion Business
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    • v.16 no.5
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    • pp.178-191
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    • 2012
  • This paper is purposed to study on the relationship of learning style, professor image, academic achievement in cosmetology majoring college students, and to find the effective education methods of them. The research methods are survey with 400 persons & statistics analysis such as frequency, factor, regression analysis, using SPSS V.14. The results are as belows; 1. Learning styles are divided by (1) shirker, (2) participate, (3) stand-alone, (4) dependent, (5) cooperative, (6) competitive, and professor images are divided by (1) professor ability, (2) professor relationship. 2. There is a relationship in learning styles and professor images. Especially cooperative, participate, dependent valued professor ability, shirker devalued it and cooperative, stand-alone, dependent, competitive valued professor relationship, shirker devalued it. 3. There is a relationship on learning styles and the academic achievement. participate, stand-alone, dependent achieve in high glades and shirker, cooperative low ones. 4. There is a no valid relationship with professor images and the students' academic achievement. 5. The conclusion are; there are the relationship of learning style, professor image, academic achievement in cosmetology majoring college students. So shirker need endless motive giving program, participate personal record management system, dependent creative motivating program, participate class attractive factors, stand-alone learner centered program.