• Title/Summary/Keyword: Image data analysis

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The Effects of Factors of Fashion-Retail-Entertainment on Store Image & Store Loyalty (패션 리테일 엔터테인먼트 구성 요소가 점포 이미지와 점포 충성도에 미치는 영향)

  • Lee, Seung-Hee;Park, Ji-Eun
    • The Research Journal of the Costume Culture
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    • v.15 no.1 s.66
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    • pp.179-192
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    • 2007
  • The purpose of this study was to investigate the relationship among fashion retail-entertainment, store image and store loyalty. Two hundred eleven who female college students living near Seoul area participated in this study. Two hundred sample used for data analysis. For data analysis, frequency, factor analysis, correlation analysis and multiple regression analysis were used. The results were as follows: First, fashion retail-entertainment had 4 factors such as shopping environment, sales service, dining facilities, and others. Store image composed of psychological image, merchandise mix, customer service, and advertising exposure. Store loyalty had 3 factors; cognitive loyalty, intentional loyalty, emotional loyalty. Second, retail-entertainment factors had positive influences on store image and store loyalty. Third, store image had positively affected on store loyalty. Based on these results, successful strategies for fashion retail-entertainment business would provide.

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Examination of Consumer Purchase Intention for Foreign Infant Foods in China (중국에서 외국산 유아식품의 구매의도에 관한 연구)

  • Wu, Shi-Yuan;Yoon, Ki-Chang
    • Journal of Distribution Science
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    • v.15 no.3
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    • pp.49-60
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    • 2017
  • Purpose - The aims of this study are follows. We investigated to find out how country image and brand image affect the consumer perceived value, consumer attitude, and purchase intention of foreign infant foods in China. Especially, we focused on investigate for the moderating role of consumer knowledge between national image, brand image and consumer perceived value of foreign infant foods in China. Research design, data, and methodology - This study analyzed the effect of national image and brand image on purchase intention through consumer perceived value and consumer attitude. This study collected data for empirical analysis of Chinese consumers who have been purchase experience infant foods in China. 256 copies of questionnaire data were used for substantial analysis. Before testing the hypothesis, factor analysis was conducted to test the construct validity of measurement items. Hypotheses about effects between variables were verified using structural equation modeling analysis and hierarchical regression analysis. Results - First, the country image had a positive effect on consumer perceived value of foreign infant foods. Second, the brand image had a positive effect on consumer perceived value of foreign infant foods. Third, the consumer perceived value had a positive effect on consumer attitude. Fourth, the consumer attitude had a positive effect on purchase intention. Fifth, the consumer knowledge was moderating roles between brand image and consumer perceived value of foreign infant foods. However, the consumer knowledge did not effect of moderating between country image and perceived value of consumers. Conclusions - First, the impact of country image and brand image on consumer perceived value of foreign infant foods in China can be seen as a universal psychology of consumers who trust pure foreign products such as high quality, technology, etc. Second, consumer perceived value of foreign infant foods has a positive effect on consumer attitude, and this attitude is leading to purchase intention. Third, the consumer knowledge between brand image and perceived value acts as a moderating variable. It means that the consumer's knowledge can shape the perception of the brand image more strongly.

Sociocultural Influence of Appearance and Body Image on Appearance Enhancement Behavior of Female College Students (여자대학생의 외모에 대한 사회문화적 영향과 신체이미지가 외모향상추구행동에 미치는 영향)

  • Kim, In-Hwa
    • Journal of the Korean Society of Clothing and Textiles
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    • v.38 no.6
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    • pp.810-822
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    • 2014
  • This study investigated the effects of sociocultural influence and body image on appearance enhancement behavior (facial management, clothing selection, and weight/figure management). For data collection, a questionnaire was administrated to 378 female college students in Seoul and Gyeonggi-do from May $23^{rd}$ to June $10^{th}$ 2013. A SPSS 18.0 statistics package was used to analyze data along with descriptive statistical analysis, frequency analysis, factor analysis, reliability analysis, and regression analysis and frequency analysis. The results were as follows. First, sociocultural influences were divided into three factors: media influence, peer influence, and parental influence. Overall sociocultural influences had positive effects on appearance enhancement behavior. Second, body image was divided into: appearances-management, body-satisfaction and body confidence. Sociocultural influences had a significant effect on overall body image. Third, body image positively affected overall appearance enhancement behavior.

Street Fashion Information Analysis System Design Using Data Fusion

  • Park, Hee-Chang;Park, Hye-Won
    • 한국데이터정보과학회:학술대회논문집
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    • 2005.10a
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    • pp.35-45
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    • 2005
  • Data fusion is method to combination data. The purpose of this study is to design and implementation for street fashion information analysis system using data fusion. It can offer variety and actually information because it can fuse image data and survey data for street fashion. Data fusion method exists exact matching method, judgemental matching method, probability matching method, statistical matching method, data linking method, etc. In this study, we use exact matching method. Our system can be visual information analysis of customer's viewpoint because it can analyze both each data and fused data for image data and survey data.

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TEXTURE ANALYSIS, IMAGE FUSION AND KOMPSAT-1

  • Kressler, F.P.;Kim, Y.S.;Steinnocher, K.T.
    • Proceedings of the KSRS Conference
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    • 2002.10a
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    • pp.792-797
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    • 2002
  • In the following paper two algorithms, suitable for the analysis of panchromatic data as provided by KOMPSAT-1 will be presented. One is a texture analysis which will be used to create a settlement mask based on the variations of gray values. The other is a fusion algorithm which allows the combination of high resolution panchromatic data with medium resolution multispectral data. The procedure developed for this purpose uses the spatial information present in the high resolution image to spatially enhance the low resolution image, while keeping the distortion of the multispectral information to a minimum. This makes it possible to use the fusion results for standard multispecatral classification routines. The procedures presented here can be automated to large extent, making them suitable for a standard processing routine of satellite data.

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Probabilistic Landslide Susceptibility Analysis and Verification using GIS and Remote Sensing Data at Penang, Malaysia

  • Lee, S.;Choi, J.;Talib, En. Jasmi Ab
    • Proceedings of the KSRS Conference
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    • 2003.11a
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    • pp.129-131
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    • 2003
  • The aim of this study is to evaluate the hazard of landslides at Penang, Malaysia, using a Geographic Information System (GIS) and remote sensing. Landslide locations were identified in the study area from interpretation of aerial photographs and field surveys. The topographic and geologic data and satellite image were collected, processed and constructed into a spatial database using GIS and image processing. The used factors that influence landslide occurrence are topographic slope, topographic aspect topographic curv ature and distance from drainage from topographic database, geology and distance from lineament from the geologic database, land use from TM satellite image and vegetation index value from SPOT satellite image. Landslide hazardous area were analysed and mapped using the landslide-occurrence factors by probability - likelihood ratio - method. The results of the analysis were verified using the landslide location data. The validation results showed satisfactory agreement between the hazard map and the existing data on landslide location.

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Development of Pattern Classifying System for cDNA-Chip Image Data Analysis

  • Kim, Dae-Wook;Park, Chang-Hyun;Sim, Kwee-Bo
    • 제어로봇시스템학회:학술대회논문집
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    • 2005.06a
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    • pp.838-841
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    • 2005
  • DNA Chip is able to show DNA-Data that includes diseases of sample to User by using complementary characters of DNA. So this paper studied Neural Network algorithm for Image data processing of DNA-chip. DNA chip outputs image data of colors and intensities of lights when some sample DNA is putted on DNA-chip, and we can classify pattern of these image data on user pc environment through artificial neural network and some of image processing algorithms. Ultimate aim is developing of pattern classifying algorithm, simulating this algorithm and so getting information of one's diseases through applying this algorithm. Namely, this paper study artificial neural network algorithm for classifying pattern of image data that is obtained from DNA-chip. And, by using histogram, gradient edge, ANN and learning algorithm, we can analyze and classifying pattern of this DNA-chip image data. so we are able to monitor, and simulating this algorithm.

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Processing and Analysis of LANDSAT MSS Data for Extraction of Coastal Flow Patterns - around Incheon Bay - (연안수리현상 파악을 위한 LANDSAT MSS Data의 처리와 해석 -인천해역을 중심으로-)

  • 안철호;안기원;안호준
    • Journal of the Korean Society of Surveying, Geodesy, Photogrammetry and Cartography
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    • v.4 no.2
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    • pp.59-75
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    • 1986
  • The purpose of this study is to determine the most effective image analysis technique for extraction of coastal flow patterns from LANDSAT MSS data. Choosing the coastal area of Incheon, LANDSAT MSS data of oceanic area, which has generally low values of CCT data in comparison with the adjacent land was used On the basis of the above preparation, the most effective image analysis procedure of LANDSAT MSS data for the case of extraction of coastal flow patterns has been obtained through contrast stretching, color composite, and compression of bi-band image data.

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ANALYSIS OF THE IMAGE SENSOR CONTROL METHOD

  • Park, Jong-Euk;Kong, Jong-Pil;Heo, Haeng-Pal;Kim, Young-Sun;Yong, Sang-Soon
    • Proceedings of the KSRS Conference
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    • 2007.10a
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    • pp.464-467
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    • 2007
  • All image data acquisition systems for example the digital camera and digital camcorder, use the image sensor to convert the image data (light) into electronic data. These image sensors are used in satellite camera for high quality and resolution image data. There are two kinds of image sensors, the one is the CCD (charge coupled device) detector sensor and the other is the CMOS (complementary metal-oxide semiconductor) image sensor. The CCD sensor control system has more complex than the CMOS sensor control system. For the high quality image data on CCD sensor, the precise timing control signal and the several voltage sources are needed in the control system. In this paper, the comparison of the CCD with CMOS sensor, the CCD sensor characteristic, and the control system will be described.

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Regional Image Change Analysis using Text Mining and Network Analysis (텍스트 마이닝과 네트워크 분석을 이용한 지역 이미지 변화 분석)

  • Jeong, Eun-Hee
    • The Journal of Korea Institute of Information, Electronics, and Communication Technology
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    • v.15 no.2
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    • pp.79-88
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    • 2022
  • Social media big data includes a lot of information that can identify not only consumer consumption patterns but also local images. This paper was collected annually data including 'Samcheok' from 2015 to 2019 from Blog and Cafe of Naver and Daum in domestic portal site, and analyzed the regional image change after refining keyword which forms the regional image by performing text mining and network analysis. According to the research results, the regional image of 2015 was expressed with image cognitive elements of the nearby place name or place etc. such as 'Jangho Port', 'Donghae', and 'Beach'. However the regional image both 2016 and 2019 were changed with image cognitive elements of 'SamcheokSolbich' which is a special place within region. Therefore as the keywords related to the local image include 'Jangho Port' and Resort, which are the representative attractions of Samcheok, it can be seen that the infrastructure factor plays a big role in forming the local image. The significance test for the network data used the bootstrap technique, and the p-values in 2015, 2016, and 2019 were 0.0002, 0.0006, and 0.0002, respectively, which were found to be statistically significant at the significance level of 5%.