• 제목/요약/키워드: Image Emotional

검색결과 609건 처리시간 0.024초

면색정보취득 制御條件 표준화 및 윤택측정방안 설계 (Standardization of Inspection and Imaging of Facial Color, and Design of Gloss-detecting Method)

  • 지규용;김종원
    • 동의생리병리학회지
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    • 제29권4호
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    • pp.289-294
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    • 2015
  • In order to make digital processing of facial color, standardization methods of photographing and observational requirements and gloss-detecting are done through preceding papers and actual experiences. Examiner's observational informations should be contained with original and temporary color, normalcy and deviation range and gloss. And these are interrelated with time, interior and exterior temperature, emotional state, so should be recorded too. Picturing procedure should be controlled in simple and practical but objective way. Just water cleansing, 15 to 20 minute resting, prohibiton of moisturizing of examinee are common for examiner. Temperature and moisture, width, light source requirement, brightness, polarizing filter of parlor and camera-to-object distance, posture of examinee are should be recorded. In addition, pre and post-revision of color and manifestation of color space after taking images are needed coping with construction of diagnostic database.

Korean country-specific-advantage factors on Chinese consumer's buying intention of Korean rice: focus on the Shanghai area

  • Yang, Suk-Joon
    • 농업과학연구
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    • 제46권4호
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    • pp.915-930
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    • 2019
  • The purpose of this study was to investigate how subcategories of the country-specific-advantage (CSA), which has been discussed in previous studies, affect the buying intention of Korean rice. After reviewing existing studies and examining research models based on them, a research model was verified by questionnaires and statistical analysis. The results of the surveys and statistical analyses reveal that the CSA factors presented in previous studies can also be applied in the context of Korean rice products. The results show that environmental resource, cultural resource and visual element factors influenced the buying intention through perceived quality. In addition, cultural resource perception factors have a direct effect on buying intention. This is consistent with previous studies showing that emotional communication approaches are ineffective for products that are perceived to have functional characteristics. Based on the results of this study, it was confirmed that CSA factors are suitable for the product and export target area. Strategic implications are suggested in that it is necessary to build marketing strategies to improve the perceived quality by the four factors. The theoretical implications are as follows. The sub-factors that constitute COI may have a negative effect and a positive effect; thus, it is necessary to utilize CSA when considering the product and country characteristics. The CSA factors revealed in previous studies are also significant in other regions and products. Finally, the theoretical implication is that consumers use CSA as a clue to evaluate quality.

크론병 환자의 삶의 질에 관한 연구 (A Study on the Quality of life of the Patients with Crohn's Disease)

  • 김유나;김경희
    • 기본간호학회지
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    • 제17권4호
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    • pp.557-565
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    • 2010
  • Purpose: This study was conducted to investigate the factors influencing the quality of life among the patients with Crohn's disease. Method: Data were collected from 97 Crohn's disease patients between September 17 and October 20 in 2009. The collected data were analyzed by SPSS program. Results: There were significant differences in the participants' quality of life depending on their age, economic status, pain, diarrhea, weight loss, Crohn's disease activity index (CDAI), and use of medications such as antidiarrhotica, steroid, and analgesics. The results also showed the correlations between the participants' qualities of life and thier pain, CDAI, anxiety, depression, perceived health condition, and of body image. Finally, the factors affecting the quality of life in patients with Crohn's disease included anxiety, perceived health state, pain, and CDAI. The explanatory power of these factors was 79.5%. Conclusion: The results imply that controlling the patients' pain and providing emotional support for anxiety reduction are crucial. In a similar vein, tailored nursing interventions considering individual patients' conditions are believed to help the patients positively perceive their disease. A future research, can conduct further investigations of these factors from more diverse perspectives, which is expected to promote more effective nursing strategies for Crohn's disease patients.

패션 브랜드의 페이스북 커뮤니케이션을 통한 프로모션 사례연구 - 공감, 참여적 요소를 중심으로 - (A Case study of Promotion through the Communication Contents of Facebook for Fashion Brands - Focused on Empathy and Participation based on the Communication Contents -)

  • 최은영
    • 복식
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    • 제62권1호
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    • pp.137-151
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    • 2012
  • The purpose of this study was to examine how recently fashion brands tried to design Facebook contents for their promotion strategies, and how to encourage customer's empathy and participation for communication content. For this study, 17 domestic and foreign fashion brand facebook contents were analyzed. The results of the study were as follows. First, fashion brands provided product information through various methods such as the Facebook fan styling pictures contest which attracted voluntary participation from fans, an emotional product introduction video with effective storytelling techniques, and pictures and videos of a new season collection that were always viewable and able to be evaluated. Secondly, Facebook contents of brand promotion that contributed to the brand image and loyalty formation were identified. Fashion brands encouraged their fans to be involved in socially-oriented marketing and brand community. Moreover, telling the story of the brand history and brand management enhanced brand involvement of fans. Finally, fashion brands communicated actively with their fans providing information that aroused their interest. They gave tips on how to improve the quality of life, provided useful applications that offered various benefits in everyday life. Based on this result, implications of Facebook contents management as a promotion strategy were further discussed.

동작 인식을 통한 인터랙티브 애니메이션 (Interactive Animation by Action Recognition)

  • 황지연;임양미;박지완;장성갑
    • 한국콘텐츠학회논문지
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    • 제6권12호
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    • pp.269-277
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    • 2006
  • 본 연구는 인간의 과장적 제스처 중, 팔에 대한 키 프레임을 추출하여 팔 동작(제스처)과 만화적 감정 표현 애니메이션과의 매칭을 위한 인터렉티브 시스템 구현을 목적으로 한다. 실시간 애니메이션 구현을 위하여 필요한 요소는 표정 변화에 따른 수많은 프레임 제작이다. 따라서, 애니메이션 제작에 따르는 시간 을 최소화하기 위해 3D 어플리케이션을 이용한 얼굴 감정 표현의 변형과정을 소개한다. 두 번째는 3D 어플리케이션에서 만들어진 많은 프레임들을 동작과 매칭하는 방법을 소개한다. 팔의 동작 변화에 따른 과장된 표정의 이미지 시퀀스를 매칭 시킴으로서 관객의 동작이 작품의 시동점이 되어 기존의 초상화가 과장된 움직임을 가칠 수 있게 함으로서 직접적으로 초상화와 의사소통을 하는듯한 느낌을 갖도록 했다.

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디지털 클로딩을 활용한 가상의복의 소재별 비교분석 (A Comparative Analysis of Virtual Clothing Materials Using a Digital Clothing)

  • 장희경;이정민
    • 패션비즈니스
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    • 제21권5호
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    • pp.30-42
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    • 2017
  • A comprehensive research must be conducted on manufacturing techniques such as patterns and sewing, with the understanding of material properties to satisfy consumers' emotions with a strong fashion trend orientation. Physical and emotional characteristics may change depending on the characteristics of the material, and the overall silhouette and feeling of the garment can change depending on how sewing is conducted.To examine the completeness of a finished garment depending on different kinds of clothing material, this study fabricated an actual garment and a 3D virtual garment as well using 3D CAD IMAGE SYSTEM (CLO 3D, DC Suite, etc.) for a comparative analysis. These two methods have their own advantages and disadvantages. This study selected five of the most representative clothing materials and conducted a comparative analysis on appearance differences between actual clothing and virtual clothing by material. Additionally, the study verified the similarity between actual clothing and virtual clothing by comparing their physical properties by material, and evaluated the objectivity and accuracy of the reproducibility of material properties of virtual clothing.

패션 브랜드 자산가치(資産價値)의 구성요인(構成要因)에 관(關)한 연구(硏究) - 진(Jeans)브랜드를 중심(中心)으로 - (A Study on Components of Fashion brand equity - Emphasis on Jeans brands -)

  • 이지원;나수임
    • 패션비즈니스
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    • 제10권2호
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    • pp.117-146
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    • 2006
  • The brand equity is defined differently as each view of careers such as consumers, producers, distributors, however, the brand loyalty can be thought to be made from consumers, which means that it can be more reasonable to be looked into as part of consumer rather than financial affairs or account. The brand equity based on the customers' perception can be called the preference that it be made after the presence of brand. The value of the brand that consumers feel emotionally is as important as the value of the brand in the real market. It is possible to increase the brand loyalty in the future by the consumers' inclinable feeling to the brand. This inclinable feeling to the brand can be connected to the purchase, however, it shows that the importance of consumer's emotional attitude to the brand is less considered in the existing studies. This study showed that the brand awareness and the brand experience after using it, the identity as perceived quality, brand personality, consumption emotion, the brand image and how the consumer emotionally feel the brand, the brand loyalty for fashion brand. The purpose of this study was how to build the value of the fashion brand equity after investigating into those factors.

유통업체 의류 상표에 대한 소비자 태도 형성 (Consumer Attitude Formation on Private Apparel Brand)

  • 최미영;이은영
    • 한국의류학회지
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    • 제30권8호
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    • pp.1210-1221
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    • 2006
  • The strength of the PB(Private Brand) is that it can eliminate intermediary in the distribution channel and thoroughly control the quality under its own name. This study has developed traditional studies on private brand proneness in approaching data processing and empirical point of view of a consumer's attitude buildup process on PB through 'recognition-attitude-action(behavioral attitude)'. The subjects of this study are consumers in their $20s{\sim}40s$ who are main customer groups of PBs. A screening process has taken place to select consumers with purchasing experiences of retailor PBs. The data is analyzed by 'Structural Equation Modeling' of Amos 5.0 to verify consumer attitude formation model on private apparel brand. The results generated from this study are as follows: First, the proposed consumer attitude model on private apparel brand consists of store evaluation, experiential product evaluation, cognitive product evaluation, hedonic attitude, utilitarian attitude and purchase intention. Second, not only positively influence on utilitarian attitude but hedonic attitude can arouse positive emotional reaction of a consumer. Third, the store evaluation is ahead of the product evaluation because PB is more related to the image of a store. The influence of the store on PB is relatively stronger when compared with NB.

패션 브랜드 구매경험이 PPL(Product Placement) 커뮤니케이션 효과에 미치는 영향 (The Effect of Buying Experiences of the Fashion Brands on the PPL(Product Placement) Communication Effect)

  • 신수연;홍정민
    • 한국의류학회지
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    • 제31권8호
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    • pp.1222-1230
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    • 2007
  • This study measured the PPL communication effect whether the respondents had purchased the PPL products in the movie or not. The experiment of this study was held to females in their twenties(mostly university or graduate school students), and they answered the questionaries after being exposed to the 15-minute-edited movie. The results were as follows. In cognitive dimension, there were no differences of the recognition and the recall between two groups. In emotional and behavioral dimensions, the group with the purchase experiences of the PPL brands in the movie showed the more positive brand attitude and the higher purchase intention. The implications based on this results are as follows. First, to strengthen the brand image, the brand identity has to be established systematically. Second, the fashion marketers should constantly implement CRM(Customers Relationship Management) to the customers who purchased the brand products to make them loyal customers.

경험디자인의 개념과 특성에 관한 연구 - 인간의 공간 인지 과정을 중심으로 - (A Study on Definition and Characteristic of Experience Design - Focused on Human's Cognition Process in Space -)

  • 김예진;이정욱
    • 한국실내디자인학회논문집
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    • 제15권4호
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    • pp.138-146
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    • 2006
  • Main elements in definition of space value were physical, formal, and reasonable characteristics in the past. Howener recently, definition of space value is changing by being advanced about study concerned with human's cognition and thinking way in definition and analysis of space. As you see, cognitive psychologists have emphasized the importance of human's cognitive structure and process and studied diverse aspects of human's thinking ; consciousness, perception, memory, image, language, decision-making, inference, and so on. Therefore main elements in definition of space value are five-dimensional, psychological, symbolic, mental, emotional characteristics above physical, formal, and reasonable characteristics. As mentioned above, the conversion of thinking focused on reason to thinking focused on human's spirit and emotion is achieved in contemporary architecture and 'human's experience' in space becomes a very important factor. For that reason, the purpose of this study is consideration of human's cognitive process in space by conversion of thinking and gives a definition about experience. And, I would like to define 'experience design' whose main attribute is experience in space and establish theoretical basis of experience design through theoretical researches about experience. This study on experience design that induces users to participate in space and stimulate human's spirit is a important point in definition of space value not only contemporary interior architecture but also prospective generation.