• Title/Summary/Keyword: ITS 영역

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The Impact of Brand's Backstage Information Disclosure via Social Media Contents on Consumer Responses: Adoption of Dramaturgical Theory (브랜디드 콘텐츠를 통한 브랜드 무대후면영역(backstage) 정보 노출이 소비자 반응에 미치는 영향: 연극적 접근이론의 적용)

  • Moon, Jang Ho
    • The Journal of the Korea Contents Association
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    • v.15 no.4
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    • pp.139-152
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    • 2015
  • One of the most latest trends in today's marketing practice is to create branded contents for interacting with online consumers. Marketers are increasingly adopting behind-the-scene contents which disclose a brand's backstage information in their contents marketing efforts. The current study conceptualizes this behind-the-scene storytelling based on dramaturgical theory and investigates its impacts on consumer responses. The study also examines how consumers advertising skepticism level would influence on the evaluation of branded contents. In addition, the moderating role of advertising skepticism in evaluating brand's backstage information is investigated. The findings suggests that consumers who are exposed to brand's backstage indicate greater information attitude, brand attitude, and purchase intention than those who are not exposed to brand's backstage. Also consumers who have lower advertising skepticism evaluated branded contents more positively than high ad skepticism consumers. Lastly, the moderating role of advertising skepticism on the impact of brand's backstage disclosure is reported.

Dynamic Location Area Management Scheme Based on Mobile Subscribers in Cellular Mobile System (셀룰라 이동 통신 시스템에서 가입자 중심의 동적 위치 영역 할당 기법)

  • Kim, Sang-O;Lee, Jae-Yong;Ryu, Dae-Hui
    • The Transactions of the Korea Information Processing Society
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    • v.3 no.5
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    • pp.1179-1186
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    • 1996
  • A previous location area scheme was proposed for cellular network, in which the size of location area of a user is dynamically determined by is current mobility and call arrival rate as the burden of system reaches the minimum. This scheme, however, doesn't consider other individual's movement pattern respectively because of allocating location area with a system's fixed pattern. When mobile subscribers move fast, this scheme allocates especially so large location area to reduce the number of location registration that it makes much paging cost. In this paper, we suggest new dynamic location area management which allocates location area according to each subscriber's mobility regarding its current location as center point. This new scheme allocates fast subscriber larger location area, which resulted in reducing the number of location registration. And small area paging reduces paging cost.

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Development of Solar Activity Monitoring Map and Its Application to the Space Weather Forecasting System

  • Shin, Junho;Moon, Yong-Jae;Lee, Jae-Hyung
    • The Bulletin of The Korean Astronomical Society
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    • v.42 no.2
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    • pp.83.1-83.1
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    • 2017
  • SDO/AIA와 STEREO/EUVI 두 태양 관측 위성의 193 파장에서의 실시간 영상 이미지를 이용하여 Stonyhurst Heliographic Map을 작성하고 각각의 위성 데이터 분석으로부터 얻어진 결과들을 종합적으로 재구성하여 태양 전면 및 후면의 활동 영역들을 동시에 표출하는 태양 활동성 지도 (Solar Activity Monitoring Map)를 작성하는 프로그램을 제작하였다. 태양 활동성 지도를 이용하여 태양 후면에서의 극자외선 밝기 분포를 경도에 따라 등간격으로 나눈 후 각 지역에서 얻은 극자외선량을 실시간으로 갱신하며 그래프를 작성하는 프로그램도 함께 제작하고 그로부터 태양 후면 영역의 활동성이 향후 지구에 어떠한 방식으로 영향을 미칠 것인지 사전에 예측 가능하도록 하였다. 또한 태양 후면에서 발생하는 활동 영역 (Active Region) 및 코로나홀들을 자동적으로 탐지한 후 실시간으로 변화 정도를 추적 및 기록하는 프로그램도 제작하였다. 태양 활동성 지도는 193 파장에서 뿐만 아니라 두 위성이 공유하는 세 개의 동일 혹은 유사한 파장대 (171,211,304)에서 얻어진 데이터들도 함께 이용하여 각 파장대에서 독립적으로 작성하였는데 이로 인해 각각의 에너지 영역의 특성에 해당하는 태양 활동성을 동시에 표출하는 것이 가능하게 되었다. 이러한 프로그램을 이용하여 태양 후면에서의 활동 영역의 발생 및 변화를 사전에 인식하고 그들이 태양 전면으로 나타나기 전에 대비할 수 있는 예보 장치가 마련되었다. 본 연구들과 더불어 극자외선 영역에서의 태양 활동성 조사로부터 플레어의 발생을 예측할 수 있을 것인지의 가능성 여부를 타진하기 위해 과거 극자외선 관측에서 얻어진 활동 영역들의 데이터와 연 X-선 관측으로부터 기록된 플레어 발생 여부의 상관관계를 조사하는 연구가 현재 진행 중이다. 이러한 연구로부터 긍정적인 결과가 도출되는 경우 극자외선 영역에서의 관측 데이터를 이용하여 플레어 발생 가능성을 예측하는 새로운 방법을 제시하는 것이 가능해질 것이다.

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Intergenerational Cleavage and Intergenerational Solidarity - Differential Effects on Political Arena and Social Policy Realm - (세대균열과 세대연대 - 정치 영역과 사회정책 영역에서의 차별적 작용에 관한 연구 -)

  • Seong, Kyoungryung
    • Korean Journal of Social Welfare
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    • v.67 no.4
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    • pp.5-29
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    • 2015
  • Intergenerational relations in Korea show very unique characteristics. In political arena, young and old generations clash each other intensely, while they maintain a high level of intergenerational solidarity in policy realm. A logistic regression analysis reveals that generational cleavage plays a key role in affecting voting decision and evaluation of governmental performance. It also suggests that in policy realm, normative, functional, and affectional types of solidarity influence people's attitudes on social policies very strongly. If the current government continues to neglect its promises for expanding welfare, the dual structure of generational cleavage in political arena and intergenerational solidarity in social policy realm can soon be turned into a conflictual structure. Therefore, an active initiative to increase intergenerational justice should be taken in order to attain a long-term, sustainable intergenerational solidarity and coexistence.

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Geometry Transformation in Spatial Domain Using Coefficient Changes in Frequency Domain toward Lightweight Image Encryption (주파수 영역에서의 계수 값 변환에 의한 공간 영역에서의 기하학적 변환과 이를 이용한 이미지 경량 암호화)

  • Joo, Jeong Hyun;Yi, Kang
    • Journal of KIISE
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    • v.42 no.2
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    • pp.162-168
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    • 2015
  • Image data is mostly stored in compressed form because of its huge size. Therefore, a series of cumbersome procedures is required to apply a transformation to image data: decompression, extraction of spatial data, transformation and recompression. In this paper, we employ DCT(Discrete Cosine Transform) coefficients to change the spatial presentation of images. DCT is commonly used in still image compression standards such as JPEG and moving picture compression standards such as MPEG-2, MPEG-4, and H.264. In this paper, we derived mathematically the relationship between the geometry transformation in the spatial domain and coefficient changes in the DCT domain and verified it with images in the JPEG file format. Because of the efficiency of transformation in the frequency domain, our findings can be utilized for light-weight partial image encryption for privacy data protection or entertainment contents protection.

Efficient Signal Filling Method Using Watershed Algorithm for MRC-based Image Compression (MRC 기반의 영상 부호화를 위한 분수령 알고리즘을 이용한 효과적인 신호 채움 기법)

  • Park, Sang-Hyo;Lee, Si-Woong
    • The Journal of the Korea Contents Association
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    • v.15 no.2
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    • pp.21-30
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    • 2015
  • Image coding based on mixed raster content model generates don't care regions (DCR) in foreground and background layers, and its overall coding performance is greatly affected by region filling methods for DCRs. Most conventional methods for DCR filling fail in utilizing the local signal properties in hole regions and thus the high frequency components in non-DCR regions are reflected into DCR after signal filling. In addition, further high frequency components are induced to the filled signal because of signal discontinuities in the boundary of DCR. To solve this problem, a new DCR filling algorithm using the priority-based adaptive region growing is proposed in this paper. The proposed method uses the watershed algorithm and the flooding priority of each pixel for region filling is determined from the degree of smoothness in the neighborhood area. By growing the filled region into DCR based on the computed priority, the expansion of high-textured area can be minimized which can improve the overall coding performance. Experimental results show that the proposed method outperforms conventional algorithms.

Road Segmentation using Automatic Marked Watershed (Automatic Marked Watershed를 이용한 차도 분할)

  • Park, Han-dong;Oh, Jeong-su
    • Journal of the Korea Institute of Information and Communication Engineering
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    • v.21 no.2
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    • pp.409-415
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    • 2017
  • This paper proposes a road segmentation algorithm using a watershed. The proposed algorithm is a segmentation algorithm using an automatic marked watershed that automatically creates a road marker and a background marker using information about vehicles and lanes on road and it can solve problems of a watershed-based segmentation such as overmany regions or handworks for markers. The road marker has property for pure road areas in which lanes are included but vehicles are excluded and the background marker has property for the areas left in which vehicles and background are included. Results of segmentation applied to real road images show that the proposed algorithm can automatically creates appropriate markers and it can properly segments the required road area that include the lane with a vehicle and its both side lanes in various environments, and it is equal to the conventional algorithm using markers created by handwork in performance.

Citizenship in the Age of Glocalization and Its Implication for Geography Education (글로컬 시대의 시민성과 지리교육의 방향)

  • Cho, Chul-Ki
    • Journal of the Korean association of regional geographers
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    • v.21 no.3
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    • pp.618-630
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    • 2015
  • This study is to try to find citizenship needed in the age of glocalization and its implication for geography education. With formation of nation-state after modern, the rights and duties are applied to members of a state in a given territory. But Although states grant de jure citizenship, identity as a citizen is increasingly seen as something that is gained beyond and below the state. Citizenship might be conceived as relational rather than absolute, something that is constituted by its connections or network with different people and places rather than something defined by the borders of the nation-state. New space of citizenship has multiple dimension, and is fluid, mobile, multidimensional, transnational, negotiative. Citizenship operates in an increasingly complex web of overlapping spaces, and is reconceptualized as multiple citizenship based on multiscale. Citizenship should now be thought of as multi-level, reflecting individuals simultaneous membership of political communities at a variety of spatial scales and perhaps of non-territorial social groups. Thus, Citizenship education through geography should focus more on interconnected and layered multiple citizenship than bounded national citizenship.

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Effects of infant children Mothers' humor and ego resilience on Maternal behavior (영아기 자녀를 둔 어머니의 유머감각과 자아탄력성이 양육행동에 미치는 영향)

  • Lee, Jin-Wha;Kang, Eun-Jin
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.15 no.11
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    • pp.6576-6586
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    • 2014
  • This study examined the effects of the mothers' sense of humor, ego-resilience on the maternal behavior. 187 mothers of 24~36 month old children completed the questionnaires. To analyze the data, descriptive statistics, Pearson's co-relation and hierarchical regression analysis were used. The results were as follows. First, concerning the mothers' personal variables, the mean of the sense of humor, ego-resilience, and maternal behavior were relatively high. Second, the mothers' sense of humor and its sub-scales, except as a copying strategy, and ego-resilience had a positive co-relation with the maternal behavior and its sub-scales. Lastly, the mothers' sense of humor and its sub-scales, and ego-resilience were significant variables to influence the maternal behavior. As stated above, the ways were discussed to improve the mothers' sense of humor and ego-resilience.

Rising of Integrated Ocean Drilling Program (IODP) and its Scientific Achievement on Earth Science and Role of Korea Integrated Ocean Drilling Program (K-IODP) (국제공동 해양 시추사업(IODP)의 등장과 지구과학에의 학술적 성과 및 한국프로그램(K-IODP)의 역할)

  • Hyun, Sang-Min;Chang, Se-Won;Lee, Young-Joo
    • The Korean Journal of Quaternary Research
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    • v.25 no.2
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    • pp.1-15
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    • 2011
  • The ODP (Ocean Drilling Program) has been greatly contributed to the progress of Earth Science through the strong international cooperation with its name changed from DSDP DSDP(Deep Sea Drilling Program), IPOD (International Phase of Ocean Drilling) to IODP (Integrated Ocean Drilling Program). The IODP program which was launched about ten years ago will continue to develop toward the 2nd phase of scientific targets through the tight international cooperation. Distinguished scientific results from the various expedition as well as new phase of IODP structure and its important role that enhance the new scientific fields are summarized in this study. In particular, Arctic Expedition and deep-biosphere and high resolution climatic study that was not performed in previous ODP stages, will be extensively conducted in coming new 2nd IODP stages. Likewise, through strong international cooperation, it is expected that IODP would play an important role in Earth Science developments.

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