• 산업경영시스템학회지
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• 제35권3호
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• pp.24-31
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• 2012

Priority rules or sequencing heuristics conventionally used to determine resource allocation is to maximize the earned value on time and cost. This study provides a effective strategy-oriented approach for the program resource management problem with limited same resource, which systematically connects individual project objectives to the overall organizational goal, by introducing financial values as well as priority rules in a broader context. It deals with the resource allocation problem as the decision making problem in the strategic management paradigm to meet business objective and solves it using the analytic hierarchy process, and explains the method of application and usefulness through some simulation cases.

• 한국경영과학회:학술대회논문집
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• 한국경영과학회 2004년도 추계학술대회 및 정기총회
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• pp.327-334
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• 2004

This paper presents a competency-based system for supporting corporate strategic information system planning. This system is implemented in practice via a detailed three stage methodology. The three stages are defining current business, analyzing competency, and suggesting To-Be enablers. The business objectives are evaluated on competencies in terms of experts' preference information about degree of importance between competencies on them. This system provides an efficient, systematic and structured framework and helps dramatically reduce the time needed to plan strategic information system.

• Structural Monitoring and Maintenance
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• 제2권2호
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• pp.115-132
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• 2015

This paper presents a new method for seismic vulnerability assessment of buildings with reference to their operational limit state. The importance of this kind of evaluation arises from the civil protection necessity that some buildings, considered strategic for seismic emergency management, should retain their functionality also after a destructive earthquake. The method is based on the identification of experimental modal parameters from ambient vibrations measurements. The knowledge of the experimental modes allows to perform a linear spectral analysis computing the maximum structural drifts of the building caused by an assigned earthquake. Operational condition is then evaluated by comparing the maximum building drifts with the reference value assigned by the Italian Technical Code for the operational limit state. The uncertainty about the actual building seismic frequencies, typically significantly lower than the ambient ones, is explicitly taken into account through a probabilistic approach that allows to define for the building the Operational Index together with the Operational Probability Curve. The method is validated with experimental seismic data from a permanently monitored public building: by comparing the probabilistic prediction and the building experimental drifts, resulting from three weak earthquakes, the reliability of the method is confirmed. Finally an application of the method to a strategic building in Italy is presented: all the procedure, from ambient vibrations measurement, to seismic input definition, up to the computation of the Operational Probability Curve is illustrated.

• 경영과정보연구
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• 제21권
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• pp.29-47
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• 2007

The purpose of this study is to analyze the case on the strategic MPR that has rapidly growing for years. And the Brand, which was at first used to be distinguished from many other products or services, is going through its gradually expanded definition, not merely for the highlight of the distinctions. This study was performed to review the literature on concept and meaning of Marketing Public Relations(MPR) which was used for IMC planning and to identify formation, development, and functional characteristics of MPR. MPR is a series of public communication act in order to gain credibility on their products and services with consumers and prospects from consumer-oriented viewpoint. The subject of the study are Colleges or Universities who try hard to work their various and strategic PR communication. The results of this research indicates that maximization of the integrated effect between marketing and public relations shall be achieved in planning MPR strategy. The meaning of this study is to verify the significance and need of the Colleges or Universities' specialized characteristics in strategic MPR activities. It is expected that this research will provide meaningful suggestions to PR and marketing practitioners.

• 융합보안논문지
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• 제22권1호
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• pp.141-148
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• 2022

한국의 ROTC 제도는 유능한 초급장교 충원과 평시부터 예비전력 확보를 위해 1961년에 미국으로부터 도입되었다. 하지만 2000년대 접어들어 저출산에 따른 학령인구 및 병역자원의 감소, 병 복무기간까지 단축되는 획득환경의 변화로 지원율이 점점 하락하는 심각한 위기에 직면하게 되었다. 따라서 본 연구는 이러한 획득환경의 변화와 그에 따른 지원율 감소의 원인을 분석하여 조직편성 및 운영체계를 중심으로 ROTC 제도 개선방안을 제시하고자 하였다. 연구방법은 국내‧외 문헌연구를 통해 미국과 한국의 ROTC 제도에 관한 사례 간 비교기법을 적용하였다. 이론적 측면에서는 지식기반사회에서 조직의 성과달성과 비교경쟁우위 확보를 위해 기업경영에 적용하고 있는 전략적 인적자원관리를 이론적 준거로 삼았다.

• 경영과정보연구
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• 제17권
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• pp.243-261
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• 2005

A research model based on the concept of a strategic grid was developed to examine the relationship between the role of information system(IS) and organizational use of the web-based electronic commerce(EC) system to achieve business competitiveness. A survey questionnair was sent eletronically to 141 internet shopping malls which sell physical goods direct to an individual end consumer and 125 usable responses were abtained. The results indicated that firms with the strategic views of IS make more use of web-based EC system than firms with support views of IS to achieve their bossiness goals.

• 한국시스템다이내믹스연구
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• 제13권1호
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• pp.133-157
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• 2012

This paper aims to propose the strategy making in social enterprise for ensuring organizational sustainability and governance of social enterprise from systems thinking's perspective. Based on previous reviews on organizational sustainability and theories of governance currently advocated in the social enterprise literature, we use 'Holon Dynamics' approach, which is a synthesis of System Dynamics and Soft Systems Methodology (SSM), offers the problem-solving method for dealing with social contexts and "ill-defined" situations. To do so, a researcher carried out the interpretive action research using 'Holon Dynamics' approach from September, 2009 to August, 2010. The outcomes of research are summarized as follows. Firstly, systems methodologies are useful to offer a strategic choice that makes to achieve an organizational sustainability in the case of Korean social enterprise; 'the Rediscovery of Korea'. Secondly, systems thinking offers an alternative concept of system, which is known as an 'appreciative system' that is evolved from the mental constructs amongst participants in given situations. Lastly, the paper delineates the usefulness of systems thinking and the process of inquiry, which deal with social contexts (including cultural and political factors), are contributed to making the necessary conditions for organizational legitimacy and the appropriate strategic choice for social enterprise within combined functioning of the two roles of social and commercial activities from systemic perspectives.

• 유통과학연구
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• 제20권11호
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• pp.33-45
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• 2022

Purpose: The development of online shopping trends in Indonesia is increasing, and Tokopedia is becoming one of the most popular e-commerce websites. The purpose of this study is to obtain empirical evidence whether mobile shopping, customer review, perceived credibility, and Korean celebrity endorsement affect online purchase decision, whether online purchase decision affects customer satisfaction, and whether customer satisfaction affects brand loyalty of customers in Tokopedia e-commerce. Research Design, data and methodology: Quantitative survey with data was collected using an online questionnaire with sample characteristics were Tokopedia customers who lived in Jakarta by 385 samples using the purposive sampling method, and data analysis was conducted using the Smartpls application program version 3.0. Results: Mobile shopping, customer review, and perceived credibility had positive effects on online purchase decision at Tokopedia in Jakarta. However, Korean celebrity endorsement did not have a positive effect on online purchase decision at Tokopedia in Jakarta. Furthermore, online purchase decision had a positive effect on customer satisfaction at Tokopedia in Jakarta, and customer satisfaction had a positive effect on brand loyalty at Tokopedia in Jakarta. Conclusions: This study proposes significant implications for maintaining customer relationships to achieve purchasing decision, customer satisfaction, and brand loyalty in the e-commerce industry.

• 융합경영연구
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• 제12권2호
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• pp.73-81
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• 2024

Purpose: South Korea is a close ally of the US and an important partner of China. Caught between the two most powerful countries, South Korea's strategic directions are critical. This article emphasizes that the deeper core of the US-China trade war is to improve the business environment to attract foreign direct investment (FDI) to boost the economy, rather than engaging in the trade war. Research design, data, and methodology: Considering the complexity of this issue, this article applies a systematic analytical tool, the ABCD (Agility, Benchmarking, Convergence, and Dedication) model, to provide strategic guidance for inducing investments into South Korea in the context of the ongoing US-China trade war. Results: Specifically, South Korea needs to provide a more attractive business environment along the four points: expedite commercial activities through deregulation (Agility); adopt global standards of the flexible labor markets and technological developments (Benchmarking); integrate various industries and connect them to global value chains (Convergence); and create more economy-friendly policies rather than politics-oriented ones such as protectionism (Dedication). Conclusion: This study stands out not just by utilizing the ABCD model but, also by providing more systematic analysis and practical implications, particularly within the context of the escalating US-China competition. Unlike many existing studies that analyze the broader impacts of this geopolitical rivalry, this research delves into specific strategic guidelines for South Korea to attract FDI. The findings also provide implications for multinational corporations (MNCs) in choosing the locations for their overseas operations, particularly in South Korea.

• 지능정보연구
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• 제10권3호
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• pp.11-26
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• 2004

특정한 사건의 발생을 감지하기 위해서 인터넷 상의 문서들을 분석하는 소프트웨어는 매우 유용하다. 특히, 오늘 날과 같이 테러의 위협을 감지하는 것이 결정적으로 중요한 시점에서 이러한 시스템의 필요성은 더욱 크다고 할 수 있다. 이러한 소프트웨어의 중요한 응용분야 가운데 하나는, 자동으로 국가 기반의 위기를 탐지해 주는 시스템일 것이다. 본 논문에서는 위기 경보 시스템을 위한 에이전트 기반의 일반적 아키텍처를 제안하고 구현하였다. NIEWS (National Infrastructure Emergency Warning System)라고 명명된 이 시스템은 주어진 문서를 분석하여, 위협을 감지하고, 가능성 있는 위협들을 필요한 정보와 함께 적절한 사용자에게 자동으로 보고해 주도록 설계되었다. 이와 아울러, 본 연구에서는 방어적 정보전에 관련된 위기를 감지하기 위한 체계적인 분석 틀이 고안되고 지식베이스로 구현되었다. 본 연구에서 개발된 시스템과 지식기반은 실제로 구현되고, 미육군 전쟁대학의 전략 시뮬레이션 훈련인 SCE (Strategic Crisis Exercise)에 설치되어 활용 되었으며, 여기서 SCE에 필요한 고비용의 분야별 전문가 (SME: subject matter expert)들을 대체 함으로써 많은 비용을 절감할 수 있었다.