• Proceedings of the Korean Society of Broadcast Engineers Conference
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• 2009.11a
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• pp.151-154
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• 2009

IP(Internet Protocol)망을 이용한 IPTV가 활발하게 제공되고 있다. IPTV는 기존의 방송방법과는 다르게 대역폭에 제한 없이 서비스를 제공할 수 있다는 장점이 있다. 또한 통신 기능이 가능하므로 기존 방송에서 서비스 할 수 없었던 대화형 방송 등의 서비스가 가능해 졌다. 그러나 공용 통신망을 사용하므로 기존 방송에서는 문제가 되지 않았던 전송오류 문제가 발생할 수 있다. 사용자가 급격히 증가하거나 데이터가 폭주할 때, 방송 품질이 급격하게 열화 될 수 있으며, 이는 방송 서비스 상에서 문제를 일으킨다. 방송 서비스의 품질을 일정하게 유지하기 위해서는 IPTV서비스의 객관적인 모니터링이 필수적이며, 국내외 표준화 기관에서 IPTV 서비스의 품질 모니터링을 위한 표준화 작업이 진행되고 있다. 본 논문에서는 IPTV의 품질측정관련 표준을 검토하고 IPTV 서비스 상에서 사용자 품질을 측정할 수 있는 방법을 고찰한다.

• Electronics and Telecommunications Trends
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• v.25 no.1
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• pp.54-66
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• 2010

근래 한국 IT 산업의 성장률과 경쟁력은 전반적으로 둔화 추세에 있으며, IT 제조업과 IT 서비스업의 불균형 또한 심각한 수준이다. 특히 IT 서비스업의 세계시장 점유율은 1%에 불과한 실정으로 시장성장 한계, 신규서비스 활성화 미흡, 지출여력 한계 등의 여러 원인이 지적되고 있다. 한편, 이러한 IT 서비스 산업의 성장 한계를 극복하기 위해 '융합(convergence)'이 대두되어 왔으며, IPTV가 방송-통신 융합을 주도하는 핵심적 미디어로 진화하고 있는 중이다. 그러나 IPTV의 기술적 진화가 반드시 시장 확산과 발전을 이끌어 내지는 않을 것이며, 정부규제, 콘텐츠 수급, 고객니즈, 마케팅전략 등 여러 측면에서의 고려가 병행되어야만 한다. 이같은 배경 하에서, 본 연구는 IPTV 결합서비스의 발전방안을 제시하고자 사례연구와 실증연구를 수행하였다. 사례연구 결과, IPTV 서비스가 시장에서 확산되기 위해서는 결합서비스 형태가 바람직하고, 우수 콘텐츠 확보가 요구된다. 실증연구 결과, IPTV 결합서비스 시장은 고객가치를 기준으로 세분화 될 수 있으며, 세분시장별 효과적 마케팅전략을 제안할 수 있었다. 마지막으로 본 연구는 IPTV 결합서비스 관련 주체별로 발전의 저해요인을 분석하고 활성화 방안을 제시하고 있다.

• Proceedings of the Korean Society of Broadcast Engineers Conference
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• 2011.11a
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• pp.102-105
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• 2011

2008년 처음 IPTV 서비스가 시작된 이후 IPTV 콘텐츠 호환성 확보와 단말 이동성 확보를 통한 IPTV 서비스 활성화 및 전체적인 비용 절감을 위해 많은 표준화 이슈들이 있었고 현재까지 표준화가 일부 완료 및 진행중이다. IPTV는 짧은 시간에 급격히 발전하였고 사업이 활성화 되었기 때문에 표준의 적용을 위한 준비 기간이 짧고 표준의 검증이 이루어지지 않은 상태이다. 그래서 표준을 적용한 시스템에 문제가 생길 수 있고 이는 많은 자원 낭비와 콘텐츠 호환성과 단말 이동성이 점점 늦어지는 원인이 되고 있다. 이에 본 논문은 표준을 적용한 플랫폼과 솔루션들이 상용화 되기전에 표준 적용 개발 제품의 표준 적합성을 시험해보고 표준 기술을 검증하여 표준을 정립하기 위하여 국내 IPTV 표준 중 "IPTV 서비스 탐색 및 전송방식 표준[3]"을 적용한 플랫폼과 솔루션을 검증하기 위한 시험 환경을 구축하고 시험규격을 개발하였다.

• Journal of Information Technology Services
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• v.10 no.1
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• pp.73-88
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• 2011

Continuous usages of Internet Protocol Television(IPTV) is regarded as one of key factors for IPTV success. Quality improvement and increasing user satisfaction are generally contributed to intention to continue using of innovation technology. We classify the quality constructs into information quality, service quality, system quality, and experience quality and find how these constructs affect on user satisfaction and intention to continue using of IPTV. We perform factor analysis to IPTV users by developing a causal relationship model and defining measurement variables for the constructs. Through regression analysis, we found information quality and experience quality are significant to affect on intention to continue using of IPTV.

• Smart Media Journal
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• v.9 no.1
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• pp.60-66
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• 2020

In this paper, the FIDO (Fast IDentity Online) transaction certification platform was proposed for applying the DID (Decentralized ID) of blockchain with home shopping channels to the IPTV service providers based on the Remocon (Remote Control). In this case, the DID based smart remocon applies biometric identification techniques for personal identification. These individual DID smart remote controls apply distributed ID blockchain, enabling home shopping viewers to conduct reliable ratings surveys through the detection of channel changed information. In addition, this smart remocon utilizes the product purchased information history on home shopping channels, allowing IPTV's home shopping viewers to compare the same broadcasted production information on all channels by blockchain technique and their production characteristics. IPTV service providers can process home shopping order/authorization informations in one-stop service via a number of home shopping broadcasting companies, and DID smart remote controls for home shopping viewers with the checking results of their real-time online access to confirm the FIDO2.0 transaction certification homepage. Thus, the FIDO transaction authentication platforms of IPTV service provider(Telecommunication company) can be expected to improve the benefits of home shopping customers, and to reduce the broadcasting companies' burden of payment, too.

• The Journal of Korean Institute of Communications and Information Sciences
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• v.35 no.3B
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• pp.421-430
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• 2010

Now a days, as a communications network is being broadband, IPTV(Internet Protocol Television) service which provides various two-way TV service is increasing. But as the data which is transmitted between IPTV set-top box and smart card is almost transmitted to set-top box, the illegal user who gets legal authority by approaching to the context of contents illegally using McComac Hack Attack is not prevented perfectly. In this paper, set-top box access security model is proposed which is for the protection from McComac Hack Attack that tries to get permission for access of IPTV service illegally making data line which is connected from smart card to set-top box by using same kind of other set-top box which illegal user uses. The proposed model reports the result of test which tests the user who wants to get permission illegally by registration the information of a condition of smart card which is usable in set-top box in certification server so that it prevents illegal user. Specially, the proposed model strengthen the security about set-top box by adapting public key which is used for establishing neighbor link and inter-certification process though secret value and random number which is created by Pseudo random function.

• Journal of Information Technology Applications and Management
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• v.22 no.2
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• pp.43-70
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• 2015

Concerns have been growing about whether domestic internet protocol television (IPTV) can establish a solid foothold in the pay TV market, largely because of the lack of IPTV-only content and service differentiation. It has been difficult for IPTV providers to attract valuable PPs (program providers) to strengthen their positions, and IPTV providers have invested much money into procuring content. To survive this difficult situation, IPTV providers need to reappraise their profit sharing methods and content distribution structure to facilitate the expansion of their subscriber base. This can be done by attracting valuable PPs to IPTV providers and securing extra revenue by distributing more content for their PP partners. The IPTV industry has a different structure and value chain from the digital cable industry. Moreover, profit sharing schemes among participants in the IPTV industry are complicated. Thus it is essential to analyze the criteria for profit sharing, the selection of attributes in profit sharing, and their cause-effect relationship in developing fair pricing for broadcast content in the IPTV industry. This study introduces the attributes that need to be considered for the pricing of content and profit sharing among IPTV providers and PPs. In addition, this study uses system dynamics to analyze the relationship among those attributes along with additional associated factors for the pricing of content.

• Journal of Digital Convergence
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• v.11 no.10
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• pp.141-152
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• 2013

It's been several years since IPTV(Internet Protocol Television), which is typical conversed broadcasting communication service come up to a new growth power. Although our broadcasting communication infrastructure has global competitiveness, it's been late to be commercialized rather than other countries due to lack of timely supporting policies. Also rising of smart circumstances beginning with smart phone makes smart TV grow faster, so expansibility of IPTV become shrink. This study suggests IPTV the way to get over this circumstances and the effort of government or industries.

• Journal of KIISE:Information Networking
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• v.34 no.6
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• pp.525-532
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• 2007

Recently, broadband access networks have been competitively deployed all over the world with the development of various multimedia services for such a network. ETRI(Electronics and Telecommunications Research Institute) built the FTTH(Fiber-to-the-Home) service center to develop a next-generation equipment and a high-quality service/platform as well as to promote domestic industry in the field of optical communication. The FTTH service center has a variety of test equipments such as FTTH standard testbed for a BMT(Bench Mark Test), a network operation center, and IPTV service equipments. Also, ETRI deployed a new type of commercial optical access networks cooperating with ISP(Internet service provider). In this paper, we analyzed the quality degradation appeared in QoE(Quality of Experience), when IP data broadcasted from the FTTH service center is transmitted to subscribers through the commercial optical access network. Moreover, we proposed a noble solution to address this problem.

• Journal of the HCI Society of Korea
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• v.4 no.1
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• pp.11-15
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• 2009

Social Network Service has been extremely popular these days and providing diverse features and functions to users. Social networking and interest sharing in between users are key factors of SNS and this circles back to draw more users to the service. Web is the first media to provide SNS and mobile is the next. The service based on mobile environmental uniqueness such as Location-based-service(LBS) is the key success factors to convert users to web SNS to mobile SNS. TV has also been a possible SSN market to draw users to share interests and participation. However TV has been always community electronics in family members and personalization to provide SNS has been barrier to overcome. In this study, we explorer ideas of key factors of personalization in TV environment and conducted a field study to define characteristics of TV personalization in terms of depth, method, style and structure. Research finds out that there are significant differences in these categories.