• 영재교육연구
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• 제25권6호
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• pp.927-949
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• 2015

본 연구는 영재교육 담당교원의 핵심역량에 대한 중요도와 실행도는 어떠한지 알아보는데 목적이 있다. 이를 위해 초등학교 수학과 과학영역의 영재 담당 교원 114명을 대상으로 영재교육 담당교원의 핵심역량에 대한 중요도와 실행도 설문을 실시하였으며 그 결과를 IPA Matrix를 활용하여 분석하였다. 연구결과, 첫째, 영재교육 담당 교원들의 핵심역량에 대한 중요도과 실행도에 있어 유의한 차이가 나타났다. 둘째, IPA Matrix 분석을 살펴보면 핵심역량 중 지식과 이해, 연구와 교수, 열정과 동기, 윤리와 도덕의 역량은 중요도와 실행도 모두 높게 나타났으나, 소통과 실행, 전문성 교육과정개발 역량은 중요도와 실행도 모두 낮게 분포하는 것으로 나타났다. 세부역량별 차이에 있어 인지적 역량군에서는 '영재성 발달에 대한 지식', '질문에 대한 창의적 답변 능력', '교과 간 융합능력', '창의적 문제해결력 증진을 위한 교수능력'과 정의적 역량군에서는 '영재학생의 문제행동파악'이 중요도는 높지만 실행도는 낮은 것으로 나타났다. 셋째, 수학-과학 영역별 핵심역량의 중요도와 실행도를 분석한 결과, 차이가 있는 영역은 '열정과 동기'로 수학에서는 중요도와 실행도 모두 높은 영역에 위치하는 것으로 나타난 반면, 과학에서는 중요도는 낮고 실행도는 높은 영역에 위치하는 것으로 나타났다. 추가적으로 수학영역과 과학영역의 세부역량별 차이를 살펴본 결과, 수학영역에서는 '영재성 발달에 대한 지식'과 '학급에서의 영재아 판별 능력', '정보수집과 활용능력', '다양한 질문에 대한 창의적 답변능력'이 중요도에 비해 실행도가 낮은 영역에 위치하는 것으로 나타났다. 반면 과학영역의 경우는 '해당교과에 대한 고차원적 분석과 종합능력', '해당 교과와 타 교과와의 융합 능력', '영재아에게 적합한 자기주도학습력 향상을 위한 교수법', '영재학생의 문제행동 파악'과 '상담기법을 활용한 영재 상담'이 중요도는 높으나 실행도가 낮은 영역에 위치하는 것으로 나타났다.

• 한국식생활문화학회지
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• 제31권2호
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• pp.149-160
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• 2016

This study utilized importance and performance analysis (IPA) in order to improve and plan tangible (menu) and intangible (service) products at dumpling shops. Menu attributes for tangible products were classified into sensory factor, health factor, hygiene factor, and external factor. Attributes for intangible products were classified into response factor, visual factor, spatial factor, package factor, and promotion factor. In IPA analysis of tangible products, sensory factor and hygiene factor were located in Quadrant I (Keep up the good work). Health factor was located in Quadrant III (Low priority for management) and the external factor was located in Quadrant II (Possible overkill). In IPA analysis of intangible products, response factor and visual factor were located in Quadrant I, whereas promotion factor was located in Quadrant III. The attributes related to kindness of staff and space for customers in the store were more important, but due to their low performance level, they were located in Quadrant IV (Concentrate management here). Thus, the product planner should improve attributes of the related product immediately. As a result, the development of competitive products within the market is possible.

• 한국식생활문화학회지
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• 제28권2호
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• pp.195-203
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• 2013

The aim of this study was to provide strategic implications for the coffee market in which competition got severer through IPA analysis based on the attributes of selection of a specialized franchise coffee shop. The results of a positive analysis conducted with undergraduates in their twenties were as follows: According to the evaluation of the importance of the attributes of selection of a specialized coffee shop, the most important were 'cleanliness and hygienic facilities inside the shop (6.09)' and 'taste and quality of the menu (coffee) (6.09)'. According to the performance analysis, those showing the highest performance were 'brand image (4.92)' and 'cleanliness and hygienic facilities inside the shop (4.92)'. According to the result of IPA analysis, what customers regarded as being the most important were 'taste and quality of the menu (coffee)', 'kindness of the staff', and 'cleanliness and hygienic facilities inside the shop', and, in fact, they showed great performances as well. However, 'price of the menu (coffee)' was regarded as being important but did not indicate a great performance; therefore, they showed dissatisfaction with it. Although they did not think 'environment around the shop', 'brand image', 'brand recognition' or 'interior size and scale of the shop' were important, the attributes did not appear to show great performances. Therefore, we need constant maintenance strate gies regarding the fact that consumers are considered to be very important for evaluation, and should make efforts to change the price in advance.

• 한국식품조리과학회지
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• 제21권5호
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• pp.693-702
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• 2005

The purpose of this study was to provide useful information for establishing efficient marketing direction by investigating the performance (satisfaction) and importance for the quality of Korean traditional commercial beverages. The subjects were 320 participants (130 males and 190 females) in Daegu and Kyungpook. The importance and satisfaction score of Korean traditional commercial beverages were measured on a five-point Likert scale. The results are summarized as follows. The overall satisfaction score on Korean traditional commercial beverages was 2.96 points. The beverages with the highest satisfaction scores were 'green tea' (3.48 points) 'shickhae' (3.35 points) and 'rice tea' (3.34 points) whereas 'ppongip tea' (2.58 points) 'gugija tea' (2.63 points) and 'gukhwa tea' (2.64 points) scored lowly. From the analysis of the difference between importance and performance of Korean traditional commercial beverages, importance (3.11 points) was rated much higher than performance (3.66 points). In the IPA result, it was important to continuously maintain 'taste', 'hygiene', 'freshness', 'period of circulation', 'wrapping condition' etc. Some items such as 'nutrition', 'safety', 'health', and 'ingredient' did not need intensive care and operation.

• 한국식품영양학회지
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• 제28권1호
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• pp.160-169
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• 2015

This study was targeted on the Korean, Chinese, and Japanese parents of preschoolers to investigate the importance and satisfaction of foodservice quality and the importance and performance of foodservice management of the preschool foodservice establishments. The present study conducted a survey on 390 randomly chosen parents of preschoolers (130 Korean, 130 Chinese, and 130 Japanese). Respondents' importance-satisfaction of foodservice quality characteristics and their importance-performance of foodservice management were measured. In order to test for differences between the groups, paired t-test, one way ANOVA, and IPA (Importance-Performance Analysis) were performed. The results were as follows. The importance of foodservice quality was significantly higher than the satisfaction on all items, according to the parents of Korea, China, and Japan. The importance of foodservice quality was higher in Korean parents than in Chinese and Japanese parents. According to ISA results with foodservice quality characteristics, the characteristics with relatively low satisfaction but high importance (II quadrant) was 'Diversity of menu' in both Korean and Chinese parents, and 'Sanitation of tables and chairs' in both Korean and Japanese parents. The importance of foodservice management was significantly higher than performance on all items in Korean, Chinese and Japanese parents. The performance of foodservice management was higher in Chinese than in Japanese and Korean parents. According to IPA results with foodservice management, the management with relatively low performance but high importance (II quadrant) was 'Preparation' in Korean parents, and 'Facility and equipment' in Japanese parents. Therefore, the items with relatively low satisfaction (performance) and high importance should be well-managed.

• 사회복지연구
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• 제47권4호
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• pp.71-92
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• 2016

이 연구에서는 활동보조인 교육 실시 결과를 바탕으로 중점적으로 개선되어야 하는 요인을 알아보는 것을 목적으로 중요도-만족도 분석을 실시하였다. 활동보조인 교육 중요도만족도 측정 문항의 요인구조, 상관성을 검증하고 IPA 메트릭스를 통해 각 요인들이 중점 개선, 개선 요망, 노력 지속, 현상 유지 중 어느 위치에 해당하는 지를 알아보았다. 또한 만족도에 영향을 미치는 요인을 분석하였다. 이 연구는 경기남부권의 활동보조인 교육에 참여하는 231명이 대상이었다. 연구결과, 활동보조인 교육은 '교육 운영'과 '교육과정'의 2개의 요인으로 탐색되었고, 대부분 상관성이 있는 것으로 나타났다. IPA 분석결과 활동보조인 교육 운영에서는 '교육기간'이, 교육과정에서는 '실기수업'과 '이론수업' 요인이 중점 개선될 필요가 있는 것으로 나타났다. 교육기간은 활동보조인 교육 운영 만족도에 영향을 미치는 것으로 나타났고, 이론수업은 활동보조인 교육과정 만족도에 영향을 미치는 것으로 나타났다. 이 연구는 경기남부권 활동보조인 교육운영 기관에서 교육을 받은 대상자를 중심으로 중요도-만족도를 조사한 것으로 연구 결과를 일반화하는 데는 제한가 있을 수 있다. 그럼에도 불구하고 활동보조인의 업무수행능력 제고를 위한 활동보조인 교육 중요도와 만족도를 분석하여 교육의 질을 개선하고자 하는 방안을 제시하였다는 것에 의의가 있다.

• 대한안전경영과학회지
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• 제15권1호
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• pp.241-248
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• 2013

Importance-Performance Analysis(IPA) is a well-known methodology to find the area for improvement. However, the IPA uses different strategies depending on an attribute falls in either 'Concentrate', 'Keep up', 'Possible overkill', or Low priority' quadrant. Problems can occur when attributes locate near the demarcation lines. To solve this problem of IPA, I suggest a modified importance-satisfaction analysis which integrates the Slack(1994)'s diagonal approach and Kano's ASC(Jang et al., 2012) into Yang(2003)'s Importance-Satisfaction model. For this, I investigated 21 smartphone's quality attributes, which adopted from Song and Park(2012)'s study, and conducted a survey of 280 university students for the results of Kano' model and the importance and satisfaction of the quality attributes. The results show that the proposed model enables the business managers to prioritize the quality attributes for improvement through the interpretation on the continuous diagonal line using the Kano's questionnaire only, without acquiring any additional survey for importance of attributes. Accordingly, it is expected that the newly proposed method will diminish the limitation of the existing IPA. In addition, to test the validity of the ASC, this study conducts a comparative analysis between the Kano's ASC and Tontini(2007)'s method to determine the relative importance of quality attributes.

• 임상간호연구
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• 제29권1호
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• pp.121-134
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• 2023

Purpose: The purpose of this study was to describe the job performance, importance, and difficulty in Surgical Clinical Practice Nurses (SCPNs), and to identify the priority of job tasks using Importance-Performance Analysis (IPA). Methods: One hundred SCPNs were recruited from two university hospitals and two general hospitals during November 2021 to April 2022. A total of 97 data were analyzed excluding 3 data due to missing responses. The data were analyzed by two groups, with Ward-Based SCPNs (W-SCPNs) and Operation Room-Based SCPNs (OR-SCPNs) according to different characteristics of job tasks. Results: There were differences of job performance between W-SCPNs and OR-SCPNs. As a result of the IPA, tasks of 'working practices in the ward' for W-SCPNs and those of 'surgery and treatments' for OR-SCPNs were included in the first quadrant (keep up the good work). 'Resarch' and 'leardership' were included in the third quadrant (low priority). Conclusion: Since there are differences in job tasks between W-SCPNs and OR-SCPNs, health care institutions should consider the differences in defining the scope of job performance. Furthermore, it is necessary to develop customized continuing education program based on our findings of IPA.

• 한국조경학회지
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• 제45권3호
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• pp.107-115
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• 2017

IPA 기법은 간단하고 효과적인 분석방법으로써 관광객 만족도 연구에 중요한 연구 방법이다. IPA 분석 기법은 피조사자를 중요도와 성취도로 구분하여 조사 대상의 지표를 평가한다. 일부 연구자들은 전통 IPA 기법이 이들 조건을 충족시킬 수 없음을 발견하고, 여러 가지 수정 IPA 기법을 제시하였다. 그 중에 Deng의 수정 IPA 방법이 가장 대표적이다. 국 내외 연구를 조사한 결과, 전통 IPA 기법과 수정 IPA 기법에 대한 비교 연구는 없는 실정으로, 서로 다른 IPA 기법의 차별성과 효율성에 대한 판단이 쉽지 않다. 본 연구는 사례연구와 비교연구를 위해 경주시 양동마을을 방문하는 중국 관광객을 대상으로 만족도 분석 중에 전통 IPA 기법과 수정 IPA의 적용성에 대하여 연구하였다. 아울러 전통 IPA와 수정 IPA 분석 결과에 대한 차이점과 원인을 분석하였다. 이를 바탕으로 양동마을의 바람직한 관리를 위한 개선 방안을 제시하였다.

• 무역학회지
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• 제45권4호
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• pp.45-63
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• 2020

This study aims to identify the dimensions of trade show performance in Iranian trade shows and apply the revised importance-performance analysis. The IPA method integrates two types of indirect importance and a composite I-P mapping using traditional four-quadrants, as well as a diagonal line on a two-dimensional grid. Based on the analysis results, this study presents several suggestions to contribute to the development of the trade show industry. First, it is noted that the dimensionality of trade show performance in a developing country context can be different from that of prior literature. Taking different industry development stages of a show hosting countries, examining the dimensions of each trade show performance with every effort to derive proper exhibitors' implications is necessary. Second, the use of statically-derived importance is recommended while considering respondents' convenience to reduce their time and fatigue when collecting data at the busy booths. Further, applying composite I-P mapping is suggested as an effective diagnostic tool to provide optimal trade show strategies for the exhibitors under the dynamic and ever-changing global business environment.