• 한국주거학회:학술대회논문집
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• 한국주거학회 2003년도 정기총회 및 추계학술대회
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• pp.277-282
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• 2003

The purpose of this study is to investigate the architectural visual identity, and scheme of conceptional extent of architectural visual identity through literature research and sample analysis by design factors for apartment design. Korea National Housing Corporation's Mapo apartment put first caterer which is continued about 30 years to solve shortage of houses by beginning and the impact of IMF and the price decontrol on second half in the 1990s have changed the housing status to commercial goods. Construction companies have introduced brand concept to satisfy consumer's appetite in production of house goods including apartment under market situation. Importance of visual identity in apartment design occupies has risen in heftily. However most companies are in condition of stay on two-dimensional application that uses symbol, logotype, and character assistance. Several high position construction companies are trying architectural visual identity, but those are applied in partial element and those are not going forward to systematic classification and synthetic visual identity plan within peculiarity of apartment complex. This study is to grasp plan and design tendency to acquire identity of design element of construction field and goods through design examination. In conclusion visual identity in apartment design is architectural visual identity on all of 2 dimensions and 3 dimension for application. Architectural visual identity is a language of form that prescribe identity about external appearance in combination with brand image.

• 디지털산업정보학회논문지
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• 제9권4호
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• pp.201-212
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• 2013

The purpose of this study are to show a new possibility of identity design to be used as tools of users identity expression, designing digital contents by studying on the methods to express users identities successfully in the digital contents design, and to present the possibility to expand the area of identity design. Digital contents are a communication media in it self, but this study tried to consider the digital contents as a tool of users communication or expression. The identity expression, which are not only makes communications efficient but also lets products and companies acknowledged by users, is one of the most indispensable factors in products competitive power in both the present and the future. However, no define methods of identity expression are settled as well as recognized by users properly and accurately yet, so that this study focuses on that point. Therefore, This study is advanced in the direction of establishing the concept of digital identity for an expansion of the media toward the identity expression in design as well as making researchers in successful identity expression ways by means of actual design, more than a graphic image making that simply decorates a digital contents. The point of this study is to show a new concept of identity design that expresses users identities so as to suggest another possibility of identity design.

• 한국정보통신학회논문지
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• 제20권1호
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• pp.65-71
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• 2016

Cyber world는 유기적으로 살아 있어, 계속 진화하며, 인간과 상호 소통하면서, 컴퓨팅과 네트워크의 단말을 통하여 가상과 현실의 인간 생활에 직간접적으로 연결된다. Cyber world에서 brand는 심벌과 로고타입 등 디자인으로 표현되는 BI(Brand Identity)를 통해서 창조되며, 디지털 기술의 발전에 맞춰서 발전해 오고 있다. 본 논문은 기업과 조직의 브랜드 가치를 향상시키고, 빠른 속도로 확산되는 cyber world의 mobile 환경에 적응하는 동영상을 개발하여 나타내고자 한다. Brand identity의 개념, brand identity의 구조, 통합적 brand identity 연구를 시작으로, 해외 Swisscom, HP, BBC 사례에서 적용한 brand identity의 개념과 구현을 연구하였다. 그리고, 가치 향상을 위한 moving brand identity를 위해 본인 작품인 ACM SIG CHI 2015, HCI Korea 2014, Aegis Ship 'Yulgok YiYi'의 설계 내용과 개발한 결과물을 통해 moving brand identity에 적용하여 개발하였다. 본 논문은 cyber world에서 moving brand identity를 연구하여 기업가치의 향상과, 우리나라의 브랜딩 향상 전략에 기여 할 것이다.

• 복식문화연구
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• 제2권1호
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• pp.145-165
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• 1994

This paper analyzes how Cultural identity described by dress in Pearl S. Buck's novel. The result shows that dress described Ethnic identity, Other cultural identity, Dual cultural identity.

• 국제지역연구
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• 제14권1호
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• pp.309-330
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• 2010

이 논문은 동아시아정체성에 영향을 미치는 연령 및 세대코호트(cohort)효과에 대해 분석한다. 또한 이 논문은 동아시아 지역정체성이 한국인이라는 국가정체성(national identity)의 정도와 어떠한 방식으로 연관되는가를 분석한다. 2008년 시카고국제문제협의회-동아시아연구원에서 실시한 한국인 여론조사 데이터에 대한 분석은 다음과 같은 흥미로운 경험적 발견을 제시한다. 연령이 높을수록 동아시아정체성의 정도가 더 강하게 나타나며, 국가정체성이 강할수록 강한 동아시아정체성을 지니는 경향이 있다. 이러한 경험적 발견은 서구를 대상으로 한 기존연구들의 발견과는 다른 패턴을 보이는 것이다. 첫째, 한국의 경우 젊은 층이 아니라 경제적 자원이 어느 정도 있는 연령층이 더 초국가정체성을 지닌다. 둘째, 일반적인 동북아공동체에 관한 연구의 논의와 다르게, 이 연구는 강한 국가정체성이 동아시아 지역정체성과 상보적(complementary)이라는 점을 제시한다. 이 연구는 동아시아지역통합의 이론적, 정책적 모색과 동아시아 지역 내 강한 민족주의의 관계에 대한 새로운 미시적 기초를 밝혀준다.

• 경영과정보연구
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• 제13권
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• pp.189-219
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• 2003

Colleges are faced with crises. The nature of colleges lies in those of college's identity. The purpose of this research is to clarify college's identity and then to establish college's identity. An organizational identity reflects its central and distinguishing attributes, including core values, mission. The role & function, values and mission can be used to clarify college's identity. Colleges need to establish their own identity as follows. 1. Solidifing core forces 2. Making mission statement 3. Creating vision 4. Creating cultic culture 5. Appointing CEO who was grown up inner

• International Journal of Advanced Culture Technology
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• 제5권2호
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• pp.44-53
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• 2017

The purpose of this study was to investigate the relationship between self-identity and smart phone addiction among University students. This study used descriptive cross sectional study to analyze the relationship between self-identity and smart phone addiction. Study participants included 357 University students located in C province who selected through volunteered, but 10 missing data were excluded and finally 347 participants completed the study. The study data were collected using self-identity tool made by Park A chung in 1996 which was composed of Independence, Proprioception, Future conviction, Goal orientation, Initiate, and Intimacy and Smart phone addiction tool made by National information society agency. The self-identity's Cronbach's alpha was .937 and Smart phone was .670. All data analyses were performed using SPSS 18.0. Results showed that most students were not addicted(97.1%) in Smart phone using and middle level(73.2%) of self identity. Also, there was a difference in self - identity level according to gender and grade(the ratio of smart phone general users, not at all addicted, was 90.79% for males and 98.53% for females), and there was difference in Smart phone addiction level according to gender and residence type(the ratio of Smart phone general users, not at all addicted, is 99.32% for commute, 97.04% for dormitory, and 89.66% for self governing). Also there were strongly related with self-identity and Smart phone addiction(p < .001). This results reveled that self-identity affect to Smart phone addiction, therefore it is important to raise self-identity to prevent Smart phone addiction for University students.

• Child Health Nursing Research
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• 제24권1호
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• pp.48-57
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• 2018

Purpose: This study was conducted to characterize the influence of achievement motivation and the parent-child relationship on ego identity in Korean nursing students. Methods: The participants were 217 Korean nursing students in the first and fourth year of university. Data were collected through self-report questionnaires composed of items assessing ego identity, achievement motivation, the parent-child relationship, and demographic characteristics. The data were analyzed using descriptive statistics, one-way analysis of variance, the $x^2$ test, and multinomial logistic regression analysis. Results: Ego identity was related to achievement motivation; moreover, the achievement motivation of students with moratorium and achieved identity status was significantly higher than that of students with low-profile moratorium and diffused identity statuses. Ego identity was not related to the mother-child relationship, but the father-child relationship of students in foreclosure was significantly higher than that of students with diffused identity status. The factors influencing achieved identity compared to diffused identity were achievement motivation, year in school, satisfaction with school, and having religious beliefs. Conclusion: These findings indicate that nursing students' ego identity attainment was more influenced by achievement motivation than by the parent-child relationship. It emphasizes that highly motivated students can develop their own identities regardless of the parent-child relationship.

• 여성건강간호학회지
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• 제23권2호
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• pp.99-108
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• 2017

Purpose: The purpose of this study was to examine the relationship among emotional clarity in emotional intelligence, maternal identity, and fetal attachment to measure how emotional clarity and maternal identity impact on fetal attachment and to determine mediating effects of maternal identity in pregnant women at the time of diagnosis with gestational diabetes mellitus (GDM). Methods: This study used a correlational survey design. 88 pregnant women with GDM completed a study questionnaire of emotional clarity, maternal identity, and fetal attachment immediately after the diagnosis of GDM. Data were analyzed Mann-Whitney U test, and ANOVA with Duncan test, Pearson correlation, three-step regressions to test mediating effect, and Sobel test. Results: The emotional clarity was positively related with maternal identity and fetal attachment. It affected maternal identity with 21.9% of explained variance. The emotional clarity and the maternal identity were significant predictors of fetal attachment by 57.7% of explained variance. The maternal identity mediated the relationship between emotional clarity and fetal attachment. Conclusion: The results suggest that a nursing program to enhance the emotional clarity and the maternal identity needs to be developed as an effective strategy to improve fetal attachment.

• 디자인학연구
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• 제14권3호
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• pp.165-176
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• 2001

기업들은 고객에게 효과적으로 어필될 수 있는 기업이미지를 구축하기 위하여 Corporate Identity 작업을 계속 해 왔다 특히 매일 수없이 증가되고 있는 인터넷 사이트들 속에서 타 기업과의 차별화 된 이미지구축 노력은 더욱 지열 해 질 전망이다. 그러나 고전적 의미의 CI 프로그램들은 주로 인쇄매체 등의 오프라인에 적용하기 위한 개념으로 개발되었기 때문에 새로운 미디어에 대한 재적용이 불가피할 것으로 보인다. 특히 인쇄매체의 대명사이던 신문도 방대한 데이터베이스 구축과 빠른 업 데이트가 가능한 동시에 독자와 상호 인터렉티브한 기능을 가진 인터넷의 제 특성을 활용하여 그 영역을 온라인으로 넓혀가고 있으나, 오프라인과 일관성 있는 이미지 구축에는 아직 어려움이 많은 것이 현실이다. 이러한 견지에서 본 연구는 뉴스사이트가 인쇄매체와의 동질성을 유지하면서 웹 상에서 특성화될 수 있는 Identity전략과 그 방향을 모색해 보고자 한다