• Title/Summary/Keyword: Hybrid Recommendation

Search Result 105, Processing Time 0.029 seconds

Weight Based Technique For Improvement Of New User Recommendation Performance (신규 사용자 추천 성능 향상을 위한 가중치 기반 기법)

  • Cho, Sun-Hoon;Lee, Moo-Hun;Kim, Jeong-Seok;Kim, Bong-Hoi;Choi, Eui-In
    • The KIPS Transactions:PartD
    • /
    • v.16D no.2
    • /
    • pp.273-280
    • /
    • 2009
  • Today, many services and products that used to be only provided on offline have been being provided on the web according to the improvement of computing environment and the activation of web usage. These web-based services and products tend to be provided to customer by customer's preferences. This paradigm that considers customer's opinions and features in selecting is called personalization. The related research field is a recommendation. And this recommendation is performed by recommender system. Generally the recommendation is made from the preferences and tastes of customers. And recommender system provides this recommendation to user. However, the recommendation techniques have a couple of problems; they do not provide suitable recommendation to new users and also are limited to computing space that they generate recommendations which is dependent on ratings of products by users. Those problems has gathered some continuous interest from the recommendation field. In the case of new users, so similar users can't be classified because in the case of new users there is no rating created by new users. The problem of the limitation of the recommendation space is not easy to access because it is related to moneywise that the cost will be increasing rapidly when there is an addition to the dimension of recommendation. Therefore, I propose the solution of the recommendation problem of new user and the usage of item quality as weight to improve the accuracy of recommendation in this paper.

Semantic Cloud Resource Recommendation Using Cluster Analysis in Hybrid Cloud Computing Environment (군집분석을 이용한 하이브리드 클라우드 컴퓨팅 환경에서의 시맨틱 클라우드 자원 추천 서비스 기법)

  • Ahn, Younsun;Kim, Yoonhee
    • KIPS Transactions on Computer and Communication Systems
    • /
    • v.4 no.9
    • /
    • pp.283-288
    • /
    • 2015
  • Scientists gain benefits from on-demand scalable resource provisioning, and various computing environments by using cloud computing resources for their applications. However, many cloud computing service providers offer their cloud resources according to their own policies. The descriptions of resource specification are diverse among vendors. Subsequently, it becomes difficult to find suitable cloud resources according to the characteristics of an application. Due to limited understanding of resource availability, scientists tend to choose resources used in previous experiments or over-performed resources without considering the characteristics of their applications. The need for standardized notations on diverse cloud resources without the constraints of complicated specification given by providers leads to active studies on intercloud to support interoperability in hybrid cloud environments. However, projects related to intercloud studies are limited as they are short of expertise in application characteristics. We define an intercloud resource classification and propose semantic resource recommendation based on statistical analysis to provide semantic cloud resource services for an application in hybrid cloud computing environments. The scheme proves benefits on resource availability and cost-efficiency with choosing semantically similar cloud resources using cluster analysis while considering application characteristics.

Applying Centrality Analysis to Solve the Cold-Start and Sparsity Problems in Collaborative Filtering (협업필터링의 신규고객추천 및 희박성 문제 해결을 위한 중심성분석의 활용)

  • Cho, Yoon-Ho;Bang, Joung-Hae
    • Journal of Intelligence and Information Systems
    • /
    • v.17 no.3
    • /
    • pp.99-114
    • /
    • 2011
  • Collaborative Filtering (CF) suffers from two major problems:sparsity and cold-start recommendation. This paper focuses on the cold-start problem for new customers with no purchase records and the sparsity problem for the customers with very few purchase records. For the purpose, we propose a method for the new customer recommendation by using a combined measure based on three well-used centrality measures to identify the customers who are most likely to become neighbors of the new customer. To alleviate the sparsity problem, we also propose a hybrid approach that applies our method to customers with very few purchase records and CF to the other customers with sufficient purchases. To evaluate the effectiveness of our method, we have conducted several experiments using a data set from a department store in Korea. The experiment results show that the combination of two measures makes better recommendations than not only a single measure but also the best-seller-based method and that the performance is improved when applying the hybrid approach.

A Hybrid Multimedia Contents Recommendation Procedure for a New Item Problem in M-commerce (하이브리드 기법을 이용한 신상품 추천문제 해결방안에 관한 연구 : 모바일 멀티미디어 컨텐츠를 중심으로)

  • Kim Jae-Kyeong;Cho Yoon-Ho;Kang Mi-Yeon;Kim Hyea-Kyeong
    • Journal of Intelligence and Information Systems
    • /
    • v.12 no.2
    • /
    • pp.1-15
    • /
    • 2006
  • Currently the mobile web service is growing with a tremendous speed and mobile contents are spreading extensively. However, it is hard to search what the user wants because of some limitations of cellular phones. And the music is the most popular content, but many users experience frustrations to search their desired music. To solve these problems, this research proposes a hybrid recommendation system, MOBICORS-music (MOBIle COntents Recommender System for Music). Basically it follows the procedure of Collaborative Filtering (CF) system, but it uses Contents-Based (CB) data representation for neighborhood formation and recommendation of new music. Based on this data representation, MOBICORS-music solves the new item ramp-up problem and results better performance than existing CF systems. The procedure of MOBICORS-music is explained step by step with an illustrative example.

  • PDF

Hybrid Movie Recommendation System Using Clustering Technique (클러스터링 기법을 이용한 하이브리드 영화 추천 시스템)

  • Sophort Siet;Sony Peng;Yixuan Yang;Sadriddinov Ilkhomjon;DaeYoung Kim;Doo-Soon Park
    • Proceedings of the Korea Information Processing Society Conference
    • /
    • 2023.05a
    • /
    • pp.357-359
    • /
    • 2023
  • This paper proposes a hybrid recommendation system (RS) model that overcomes the limitations of traditional approaches such as data sparsity, cold start, and scalability by combining collaborative filtering and context-aware techniques. The objective of this model is to enhance the accuracy of recommendations and provide personalized suggestions by leveraging the strengths of collaborative filtering and incorporating user context features to capture their preferences and behavior more effectively. The approach utilizes a novel method that combines contextual attributes with the original user-item rating matrix of CF-based algorithms. Furthermore, we integrate k-mean++ clustering to group users with similar preferences and finally recommend items that have highly rated by other users in the same cluster. The process of partitioning is the use of the rating matrix into clusters based on contextual information offers several advantages. First, it bypasses of the computations over the entire data, reducing runtime and improving scalability. Second, the partitioned clusters hold similar ratings, which can produce greater impacts on each other, leading to more accurate recommendations and providing flexibility in the clustering process. keywords: Context-aware Recommendation, Collaborative Filtering, Kmean++ Clustering.

Social Network Analysis for New Product Recommendation (신상품 추천을 위한 사회연결망분석의 활용)

  • Cho, Yoon-Ho;Bang, Joung-Hae
    • Journal of Intelligence and Information Systems
    • /
    • v.15 no.4
    • /
    • pp.183-200
    • /
    • 2009
  • Collaborative Filtering is one of the most used recommender systems. However, basically it cannot be used to recommend new products to customers because it finds products only based on the purchasing history of each customer. In order to cope with this shortcoming, many researchers have proposed the hybrid recommender system, which is a combination of collaborative filtering and content-based filtering. Content-based filtering recommends the products whose attributes are similar to those of the products that the target customers prefer. However, the hybrid method is used only for the limited categories of products such as music and movie, which are the products whose attributes are easily extracted. Therefore it is essential to find a more effective approach to recommend to customers new products in any category. In this study, we propose a new recommendation method which applies centrality concept widely used to analyze the relational and structural characteristics in social network analysis. The new products are recommended to the customers who are highly likely to buy the products, based on the analysis of the relationships among products by using centrality. The recommendation process consists of following four steps; purchase similarity analysis, product network construction, centrality analysis, and new product recommendation. In order to evaluate the performance of this proposed method, sales data from H department store, one of the well.known department stores in Korea, is used.

  • PDF

Recommending Talks at International Research Conferences (국제학술대회 참가자들을 위한 정보추천 서비스)

  • Lee, Danielle H.
    • Journal of Intelligence and Information Systems
    • /
    • v.18 no.3
    • /
    • pp.13-34
    • /
    • 2012
  • The Paper Explores The Problem Of Recommending Talks To Attend At International Research Conferences. When Researchers Participate In Conferences, Finding Interesting Talks To Attend Is A Real Challenge. Given That Several Presentation Sessions And Social Activities Are Typically Held At A Time, And There Is Little Time To Analyze All Alternatives, It Is Easy To Miss Important Talks. In Addition, Compared With Recommendations Of Products Such As Movies, Books, Music, Etc. The Recipients Of Talk Recommendations (i.e. Conference Attendees) Already Formed Their Own Research Community On The Center Of The Conference Topics. Hence, Recommending Conference Talks Contains Highly Social Context. This Study Suggests That This Domain Would Be Suitable For Social Network-Based Recommendations. In Order To Find Out The Most Effective Recommendation Approach, Three Sources Of Information Were Explored For Talk Recommendation-Whateach Talk Is About (Content), Who Scheduled The Talks (Collaborative), And How The Users Are Connected Socially (Social). Using These Three Sources Of Information, This Paper Examined Several Direct And Hybrid Recommendation Algorithms To Help Users Find Interesting Talks More Easily. Using A Dataset Of A Conference Scheduling System, Conference Navigator, Multiple Approaches Ranging From Classic Content-Based And Collaborative Filtering Recommendations To Social Network-Based Recommendations Were Compared. As The Result, For Cold-Start Users Who Have Insufficient Number Of Items To Express Their Preferences, The Recommendations Based On Their Social Networks Generated The Best Suggestions.

The Product Recommender System Combining Association Rules and Classification Models: The Case of G Internet Shopping Mall (연관규칙기법과 분류모형을 결합한 상품 추천 시스템: G 인터넷 쇼핑몰의 사례)

  • Ahn, Hyun-Chul;Han, In-Goo;Kim, Kyoung-Jae
    • Information Systems Review
    • /
    • v.8 no.1
    • /
    • pp.181-201
    • /
    • 2006
  • As the Internet spreads, many people have interests in e-CRM and product recommender systems, one of e-CRM applications. Among various approaches for recommendation, collaborative filtering and content-based approaches have been investigated and applied widely. Despite their popularity, traditional recommendation approaches have some limitations. They require at least one purchase transaction per user. In addition, they don't utilize much information such as demographic and specific personal profile information. This study suggests new hybrid recommendation model using two data mining techniques, association rule and classification, as well as intelligent agent to overcome these limitations. To validate the usefulness of the model, it was applied to the real case and the prototype web site was developed. We assessed the usefulness of the suggested recommendation model through online survey. The result of the survey showed that the information of the recommendation was generally useful to the survey participants.

Personalized News Recommendation System using Machine Learning (머신 러닝을 사용한 개인화된 뉴스 추천 시스템)

  • Peng, Sony;Yang, Yixuan;Park, Doo-Soon;Lee, HyeJung
    • Proceedings of the Korea Information Processing Society Conference
    • /
    • 2022.05a
    • /
    • pp.385-387
    • /
    • 2022
  • With the tremendous rise in popularity of the Internet and technological advancements, many news keeps generating every day from multiple sources. As a result, the information (News) on the network has been highly increasing. The critical problem is that the volume of articles or news content can be overloaded for the readers. Therefore, the people interested in reading news might find it difficult to decide which content they should choose. Recommendation systems have been known as filtering systems that assist people and give a list of suggestions based on their preferences. This paper studies a personalized news recommendation system to help users find the right, relevant content and suggest news that readers might be interested in. The proposed system aims to build a hybrid system that combines collaborative filtering with content-based filtering to make a system more effective and solve a cold-start problem. Twitter social media data will analyze and build a user's profile. Based on users' tweets, we can know users' interests and recommend personalized news articles that users would share on Twitter.

Recommended Chocolate Applications Based On The Propensity To Consume Dining outside Using Big Data On Social Networks

  • Lee, Tae-gyeong;Moon, Seok-jae;Ryu, Gihwan
    • International Journal of Advanced Culture Technology
    • /
    • v.8 no.3
    • /
    • pp.325-333
    • /
    • 2020
  • In the past, eating outside was usually the purpose of eating. However, it has recently expanded into a restaurant culture market. In particular, a dessert culture is being established where people can talk and enjoy. Each consumer has a different tendency to buy chocolate such as health, taste, and atmosphere. Therefore, it is time to recommend chocolate according to consumers' tendency to eat out. In this paper, we propose a chocolate recommendation application based on the tendency to eat out using data on social networks. To collect keyword-based chocolate information, Textom is used as a text mining big data analysis solution.Text mining analysis and related topics are extracted and modeled. Because to shorten the time to recommend chocolate to users. In addition, research on the propensity of eating out is based on prior research. Finally, it implements hybrid app base.