• Journal of the Korean Society of Clothing and Textiles
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• v.28 no.6
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• pp.723-733
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• 2004

This study was designed to find out the effects of country-of-origin and price on the perceived quality, perceived value and purchase willingness of t-shirt products. This study will allow marketers to find the target consumers and to choose both the suitable country -of -origin and the reasonable selling price. This study was based on theoretical and empirical methods. For the empirical methodology, 3${\times}$3 between subjects factorial design with country-of-origin (U.S.A. vs. Korea vs. China) and price(high price vs. middle price vs. low price) was used. The nine types surveys by country-of-origin and price were transmitted to 960 undergraduate and graduate school students in Seoul. A total of 912 questionnaires were used in the final statistical analyses using factor analysis, MANOVA, Duncan test, and Tukey test. The results of this study were as follows: First, in the case of the perceived quality, participants evaluated t-shirt products better when the origin is U.S.A. followed by Korea and China in the order. Second, price affected the perceived value and purchase willingness. In the perceived value and purchase willingness, low priced t-shirt products were evaluated higher than the middle and high priced ones. Third, in the perceived quality, high priced Korean t-shirt products were evaluated lower than high and middle priced American t-shin products. In the perceived value, low priced Chinese t-shirt products were evaluated lower than middle priced Korean t-shirt products. In the purchase willingness, low priced American and low priced Korean t-shirt products and middle priced Korean t-shirt products were evaluated higher than all priced Chinese t-shirt products.

• Journal of Korea Trade
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• v.25 no.1
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• pp.65-88
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• 2021

Purpose - This paper aims to examine the determinants of SWFs' investment in Asian countries and to identify consistent investment patterns of SWFs in specific target firms from Asia, particularly China and South Korea. Design/methodology - This study extends the Tobin's Q model to examine the relationship between SWF investments in target firms and their returns with other firm-level control variables. We collect consistent data on SWF investments and the matched firm-level data on target firms, which of observation is 1,512 firms (333 in South Korea and 1,179 in China) targeted by 20 SWF sources during 1997-2017. The panel random effect model is used to estimate the extended Tobin's Q model. The robustness of the estimations is tested by the simultaneous equation models and the panel GEE model. Findings - The evidence shows that sovereign wealth funds are more inclined to invest in the financial sector with a monopoly position and in large firms with higher growth opportunity and superior cash asset ratios in China. In contrast to their investments in China, sovereign wealth funds in South Korea prefer to invest in strategic sectors, such as energy and information technology, and in large firms with high performance and low leverage. Sovereign wealth funds' investments tend to significantly improve the target firm's performance measured by sales growth and returns in both Korea and China. Originality/value - The existing literature focuses on examining the determination of SWFs investment in the developed countries, such as Europe and the United States. Our paper contributes to the literature in three ways; first, we analyzes case studies of SWF investments in Asian markets, which are less developed and riskier. Second, we examine whether the determination of SWF investment in Asian target firms depends on the different time periods, on types of sources of SWFs, and on acquiring countries. Third, our research uses vast sample data on target firms in longer time periods (1997-2017) than other previous studies on the SWFs for Asian markets.

• Proceedings of the Korean Institute of Building Construction Conference
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• 2023.05a
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• pp.177-178
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• 2023

In this study, the mass production process was simulated using a 1m³ batcher plant to evaluate the application of high-strength fire resistance concrete. The strength ranges of concrete were set to 50, 60, 70, and 80 MPa, and each concrete mix proportions was selected through preliminary experiments in the laboratory. For the selected concrete mix proportions, after the mixer load value was stabilized in the batcher plant, the slump flow and air content of the fresh concrete were evaluated, and the compressive strength was evaluated up to 56 days. As a result of the experiment, both the slump flow and air content of the fresh concrete satisfied the target performance, and in the case of compressive strength, 50 and 60 MPa satisfied the target performance at 28 days and 70 and 80 MPa at 56 days.

• Transactions of the Korean Society for Noise and Vibration Engineering
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• v.24 no.6
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• pp.470-475
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• 2014

In the past, transmission error(T.E.) has been identified as one of the main sources of gear whine noise, which cause serious passengers irritation at high frequency. In this study, to identify the correlation of the T.E. and gear whine noise, a T.E. measuring system was developed. By comparing the T.E. and gear whine noise level, T.E. target value which can represent the gear noise was proposed. The conclusions are followed: (I) It is possible to measure T.E. of the gear pairs (II) Similar trends are observed between T.E. and gear whine noise. (III) By observing the T.E. pattern, presence of sideband noise can be predicted. (IV) Proposed T.E. target value can be adopted to the gear manufacturing for gear noise quality management.

• Fisheries and Aquatic Sciences
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• v.21 no.10
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• pp.33.1-33.11
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• 2018

As a process for commercial application, production of reducing sugar, antioxidant, and DNA protective compounds from shrimp-shell powder was investigated in a fed-batch biodegradation using Bacillus cereus EW5. The fed-batch biodegradation was operated in a 5-L bioreactor for 96 h according to three times pulse-feeding strategy. On the basis of the equal working volume (3 L), the fed-batch biodegradation showed a better production of the target compounds than the batch biodegradation, with higher cell density and shortened biodegradation period. The maximum values of the target compounds were 0.297 mg/mL of reducing sugar, 92.35% DPPH radical scavenging activity, 98.16% ABTS radical scavenging activity, and 1.55 reducing power at $A_{700}$, which were approximately 12.1, 3.4, 5.2, and 8.4% enhanced, respectively, compared with those obtained from the batch biodegradation. The fed-batch culture supernatant also showed the enhanced DNA damage inhibition activity than the batch culture supernatant. As a result, the fed-batch biodegradation accompanied by high cell density could produce more useful compounds, enabling an increase in the reutilization value of shrimp-shell waste.

• Asia Marketing Journal
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• v.20 no.4
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• pp.1-19
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• 2019

This paper reports a case study of SevenBräu, the first company to acquire a license for small and medium scale beer manufacturing in Korea. This study explores how SevenBräu analyzed its consumers, competition, and environment to set its target market and successfully positioned itself to explore new markets in Korea. The company accomplished this through a mixture of marketing strategies with differentiated products and consumer benefits. SevenBräu has been growing fast and establishing its image as a "high-quality craft beer locally produced in a traditional way" and a "beer with regional characteristics," with young consumers (aged 20 to 35) as the main target. Such remarkable growth of SevenBräu can be attributed to factors such as: (1) product differentiation to satisfy the needs of consumers for taste, flavor, diversity, and freshness, (2) developing brands with regional characteristics and actively communicating its strategy through earned and owned media, and (3) sustainable management, considering both social value creation and environmental performance. Lastly, this case study presents challenges in the areas of brand management, value delivery network, and communication that SevenBräu needs to address in the beer market that faces increasing competition.

• Journal of Crop Science and Biotechnology
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• v.10 no.1
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• pp.33-38
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• 2007

Nitrogen management at the panicle initiation stage(PI) should be fine-tuned for securing a concurrent high yield and high quality rice production. For calibration and testing of the recommendation models of N topdressing rates at PI for target grain yield and protein content of rice, three split-split-plot design experiments including five rice cultivars and various N rates were conducted at the experimental farm of Seoul National University, Korea from 2003 to 2005. Data from the first two years of experiments were used to calibrate models to predict grain yield and milled-rice protein content using shoot fresh weight(FW), chlorophyll meter value(SPAD), and the N topdressing rate(Npi) at PI by stepwise multiple regression. The calibrated models explained 85 and 87% of the variation in grain yield and protein content, respectively. The calibrated models were used to recommend Npi for the target protein content of 6.8%, with FW and SPAD measured for each plot in 2005. The recommended N rate treatment was characterized by an average protein content of 6.74%(similar to the target protein content), reduced the coefficient of variation in protein content to 2.5%(compared to 4.6% of the fixed rate treatment), and increased grain yield. In the recommended N rate treatments for the target protein content of 6.8%, grain yield was highly dependent on FW and SPAD at PI. In conclusion, the models for N topdressing rate recommendation at PI were successful under present experimental conditions. However, additional testing under more variable environmental conditions should be performed before universal application of such models.

• Journal of Korean Ophthalmic Optics Society
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• v.4 no.1
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• pp.63-68
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• 1999

It was made of a chart by new method to be measured the contrast sensitivity for a spatial frequency, and the mean luminance of a lattice frequency was made to three forms of 25, 50, 75% and let it to be ready a CS value from 0 to $10^3$. As a result of measuring of the CS value for a spatial frequency on a target of 12 year old students, CS value decreased of according to down the average luminance value and also the peak position shift to low spatial frequency. The low visioned person decreased the CS value in side of high frequency or in space of total frequency. By the lattice adaptation, a measured CS value was decreased in circumstance regions of adapted space frequency.

• Journal of Korean Institute of Industrial Engineers
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• v.42 no.6
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• pp.386-394
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• 2016

In this research, in order to optimize the multi-objective function effectively, we suggested the optimization model to maximize the total destruction of ground targets and minimize the total damage of aircrafts and cost of air munitions by using goal programming. To satisfy the various variables and constraints of this mathematical model, the concept of air strike package is applied. As a consequence, effective attack can be possible by identifying the prior ground targets more quickly. This study can contribute to maximize the ROK air force's combat power and preservation of high value air asset in the war.

• ETRI Journal
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• v.40 no.2
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• pp.188-196
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• 2018

This paper presents a pulse radar system to detect drones based on a target fluctuation model, specifically the Swerling target model. Because drones are small atypical objects and are mainly composed of non-conducting materials, their radar cross-section value is low and fluctuating. Therefore, determining the target fluctuation model and applying a proper integration method are important. The proposed system is herein experimentally verified and the results are discussed. A prototype design of the pulse radar system is based on radar equations. It adopts three different pulse modes and a coherent pulse integration to ensure a high signal-to-noise ratio. Outdoor measurements are performed with a prototype radar system to detect Doppler frequencies from both the drone frame and blades. The results indicate that the drone frame and blades are detected within an instrumental maximum range. Additionally, the results show that the drone's frame and blades are close to the Swerling 3 and 4 target models, respectively. By the analysis of the Swerling target models, proper integration methods for detecting drones are verified and can thus contribute to increasing in detectability.