• Fashion & Textile Research Journal
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• v.9 no.1
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• pp.15-23
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• 2007

In the Middle Ages it was customary to cover up the hair, but the Renaissance brought uncovered coiffures with the revival of humanism. In those days, silk and linen veil, ribbon, string of pearl used for covering, wrapping round with the hair. During the Baroque period, the style of hair was to pursue the beauty of imbalance in form, reflecting the atmosphere of the time. Hurluberlu and Fontanges hairstyles were in fashion. Then in the Rococo period, huge, resplendent coiffures of exquisite beauty were invented as a symbol of power, and these modes of hairdo were a dominant force in the culture of personal adornment of that time. Pouf and enfant hairstyles were in fashion. As a reaction against the extravagance of the proceding modes, late 18th and early 19th centuries brought revival of simpler hairstyles of ancient Greece and Rome by the influence of neoclassicism. The latter half of the 1820's onwards saw he reappearance of voluminous coiffures as well as an enormous variation of knots with combinations of false knots and chignons. Late 19th through early 20th centuries was the period of beautifully waved hair, the style of which was an integration of Marcel waves and Art Nouveau. The 20th century saw the epoch-making invention of permanent waves using electricity. Concurrently, with an increasing participation of women in social affairs since pre-and post-World War I periods, as well as with Art Deco in full flourish, bobbed hair was created in pursuit of lightness and nimbleness, quickly showing the change of women's modes of life. Hair fashions thoroughly embody the aesthetic sense of each period, reflecting the landscape of contemporary society.

• Journal of Fashion Business
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• v.18 no.2
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• pp.66-79
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• 2014

The purpose of this study was to find out the difference between preferred hairstyle and pursued-image of hairstyle according to demographic characteristics. The method of this study is a content analysis and survey research using a questionnaire, which consisted of items of pursued-image of hairstyle, preferred hairstyle and demographic characteristics. 450 women were selected as subjects of this study; they were randomly selected from hair salon located in Seoul, Inchon and Bundang. For the material analysis, We used the statistical program of SPSS 12.0; frequencies, factor nalysis, one-way ANOVA and Duncan's multiple range test, T Test and ${\chi}^2$ Test were carried out as the methods of analysis. The research findings were as follows. First, the results of hairstyles according to the content analysis usually resulted 5 hairstyles, such as cuts and crew cut, bobbed hair, long layered hair styles and nonelayered long hair styles. Second, under the survey regarding the difference of preferred hairstyle and pursued-image of hairstyle according to demographic characteristics. variety of hair styles due to the subjects were more willing to try a consciousness about other's suggestions and how they are portrayed. Moreover a low level of education was ralated to a attempting a variety of styles, considering their social life. Subjects with higher age, education level and salary preferred a glamorous image as well as crew cuts. Which made them look younger. However, when they were younger, they preferred long nonelayered hair styles. In conclusion, age, average monthly income and education level are important variations affecting the property of change in hairstyles and pursued-image of hairstyles.

• Journal of the Korean Society of Costume
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• v.65 no.2
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• pp.17-32
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• 2015

This study aims to examine the differences in impression formation according to the accessories and hairstyles worn by men, and to investigate the relation between men's appearance and occupation inferences. The subjects were 320 female university students residing in the Seoul metropolitan area. First, wearing eyeglasses gave an impression of more intelligent image and less mild image. It was evaluated that the men wearing neckties have a high dimension of intelligence, and men wearing no necktie have a high dimension of progressiveness. Men with classic hairstyles had a high dimension of intelligence, while men with sports hairstyles had a high dimension of progressiveness, conspicuousness, and attractiveness. Second, metal rims on glasses had a high dimension of empowerment and attractiveness when a red necktie was worn, while horn-rimmed glasses with no necktie had a high dimension of conspicuousness and progressiveness. The men with sports hairstyles, with no eyeglasses had the highest dimension of progressiveness when a red necktie was worn. Third, it was evaluated that wearing a cloche hat or baseball cap had a low dimension of empowerment, while wearing a necklace had a high dimension of empowerment, conspicuousness, and progressiveness. Fourth, the men who wore a suit, eyeglasses, and a necktie with a classic hairstyle were deduced to be professionals, with high-ranking or white-collar jobs. It was found that when men wore a suit with a sports hairstyle, no eyeglasses, and no ties, they were inferred to be engaged in a service job. The baseball caps were strongly associated with technical or simple labor job.

• Proceedings of the Korea Fashion and Costume Design Association Conference
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• 2005.06a
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• pp.89-91
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• 2005

• Journal of the Korean Society of Costume
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• v.50 no.3
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• pp.43-58
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• 2000

This study is an analysis on the costumes of two statuettes of standing women made with three colored cermai excavated from Parhae tomb in Shiguo(석국), Chilin province(길림성), China. These statuettes wear similar clothing ; A narrow sleeved under-blouse with a decollette neckline and a long skirt tied above the bosom. But their hairstyles are quite different ; one has a bun top of the head which tipped slightly forward. the other has two buns with two loops near ears. Their shoes are a little different: in the former the top of the shoes are a little crooked, but in the latter they are high-fronted and more crooked. These two statueettes are valueable and unique source which demonstrates the female costumes of Parhae dynasty, and at the same time which accounts for the acceptance and assimilation of costumes of Tang dynasty. Base upon the analysis on their costumes, hairstyles , and their expressions of the body shape, two statuettes seem to be made after the early 8th century.

• Journal of the Korean Society of Fashion and Beauty
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• v.3 no.1 s.4
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• pp.50-60
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• 2005

This research analyzes whether affected some South Korea woman's hair style comparing change of West woman's head form after the mid-1940s. This research purpose is analyze effect that examine South Korea woman and West woman's hair style and compare change special quality and get in our country hair style until 1980 after the mid-1940s. This dissertation is literature research that analyze change process of West woman's hair style and South Korea woman's hair style. Investigation method utilized dress and its ornaments connection books and treatise, beauty art connection books and treatise such as the South Korea and western dress and its ornaments. The following is the chronological analysis of the influence the western hairstyle has had on the Korean women. The hairstyles in Korea have been profoundly influenced by the western culture, especially the western makeup styles and hairstyles. Therefore, exploration of the western hair and makeup-styling conveys a great significance in conducting researches on the Korean hairstyles. Conclusion of this research is hair style of our country received much effects from make-up culture specially Occidentalism, hair style culture by each age, European beauty art culture research can assume that scientific analysis of west woman's clothes and make-up is important in our country hair style research. In the future, it is believed that the cycle of changes in hair-styling will get remarkable shortened with the advance in the computer technology, which enables the world to have a much faster access to other cultures over the Internet.

• Journal of the Korea Fashion and Costume Design Association
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• v.9 no.2
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• pp.127-138
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• 2007

The purpose of this study was to investigate the male perceiver's image evaluation on women's hairstyle and hair color, and to disclose the preference of the hairstyle and hair color. The experimental design was $2{\times}3{\times}3$ (hair $wave{\times}hair\;length{\times}hair$ color) factorial design by 3 independent variables. The stimuli were 18 women's upper body photographs which were output by computer simulation. The hairstyles were straight hair and wavy hair, and the types of the hair length were long, medium, and short hair. The hair colors were black, dark brown, and bright brown. Subjects were 154 men living in Seoul. The data were analyzed by using factor analysis, Cronbach's ${\alpha}$ reliability coefficient, three-way ANOVA, one-way ANOVA, and Duncan's multiple range test. The results of this study were as follows. Four image dimensions were derived by factor analysis. These were individuality, elegance, potency, and attractiveness. Male perceivers evaluated the women's long hairstyles to be more elegant than the short and the medium length hairs. The women's short hairstyles were perceived more potent than the long and the medium length hairs. The straight hairs were evaluated more elegant than the permed hairs, and the permed hairs were evaluated higher in individuality and attractiveness. The black hairs were perceived lowest in attractiveness, and the bright colors were perceived low in elegance. Male preferred the long brown straight hair first. They liked women's long hairs better than the short and the medium length hairs. Teenaged males preferred various hair colors more than those in their 20's and 30's did.

• The Research Journal of the Costume Culture
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• v.19 no.5
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• pp.981-992
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• 2011

The objectives of this study were to analyze the design elements of hairstyles, wedding headdresses, and necklines in wedding magazine pictures by using content analysis method and to investigate the differences in image perception according to hairstyle, wedding headdress, and neckline. A quasi-experimental method by questionnaire was used. The experimental design was a $2{\times}5{\times}4$(hairstyles${\times}$wedding headdresses${\times}$necklines) factorial design by 3 independent variables. The subjects consisted of 378 female college students. The results are as follow. First, the most popular among hairstyles, headdresses, and neckline forms were the updo hairstyle, dark brown hair color, the crown headdress, white flowers, and the horizontal bared top. Second, the elements determined to be most elegant and attractive were the medium-up hairstyle and the crown with a veil. However the wedding hat was perceived to be high in individuality and tenderness, while the flower and the wedding hat were perceived to be very pretty. The halter neckline was perceived to be higher in individuality and attractiveness than the other neckline types. Third, the medium-up hairstyle when wearing a crown with veil was perceived to be the most elegant. Placing a flower in the long-wave hairstyle was evaluated as looking most pretty. Fourth, the medium-up hairstyle was higher in preference than the long-wave style. Among wedding headdresses, there was greatest preference for a crown.

• Journal of Internet of Things and Convergence
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• v.9 no.3
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• pp.13-19
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• 2023

In this paper, we investigated the implementation of a hairstyle recommendation system based on big data and deepfake technology. The proposed hairstyle recommendation system recognizes the facial shapes based on the user's photo (image). Facial shapes are classified into oval, round, and square shapes, and hairstyles that suit each facial shape are synthesized using deepfake technology and provided as videos. Hairstyles are recommended based on big data by applying the latest trends and styles that suit the facial shape. With the image segmentation map and the Motion Supervised Co-Part Segmentation algorithm, it is possible to synthesize elements between images belonging to the same category (such as hair, face, etc.). Next, the synthesized image with the hairstyle and a pre-defined video are applied to the Motion Representations for Articulated Animation algorithm to generate a video animation. The proposed system is expected to be used in various aspects of the beauty industry, including virtual fitting and other related areas. In future research, we plan to study the development of a smart mirror that recommends hairstyles and incorporates features such as Internet of Things (IoT) functionality.

• The Research Journal of the Costume Culture
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• v.15 no.5
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• pp.781-795
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• 2007

The purpose of this study is not only to widen and deepen the understanding of external environments of hairstyle but also to provide the basis of understanding and perspicacity as to the hairstyle which will be created under the influence of new music by contemplating distinctions between Glam Fashion and Punk Fashion of 1970s and by comparing and analyzing distinctions between Glam Hairstyle and Punk Hair Style of 1970s. As the method of this study, first of all four common factors, which are resistance, androgynous, beauty of ugliness and pursuit of pleasure through persona, were able to be ed from both Glam Fashion and Punk Fashion of 1970s, and then by using that factors as analyzing instrumental frame, the above two hairstyles were compared and analyzed through photographic materials in this study. According to the results of comparing and analyzing two hairstyles above, in Glam Hairstyle, the androgynous character is the most remarkable distinction. They tried to overturn the gender role by challenging the traditional color and form of hairstyle. In funk Hairstyle, the resistance is the most prominent distinction. They expressed their group identity resisting a pre-existing generation by putting on threatened and aggressive hairstyle.