• 국제학술발표논문집
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• The 3th International Conference on Construction Engineering and Project Management
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• pp.1426-1432
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• 2009

Green growth is summarized as the national growth strategies to enhance the quality of life as a whole by converting not only the lifestyle but the economic and industrial structures into the low carbon and eco-friendly environments with the green growth industries with low carbon as the momentum for new growth, based on green technologies including renewable energy technologies, energy and resource efficient technologies, converging technologies related to technologies to reduce the environmental pollution. Roles of the construction industry along with other industries are very important in securing justifications for the cooperation between our government and industries for challenges to this green growth as well. The national effects of economy are very large from leading the construction industry to the green construction from the national level. Accordingly, this study suggested responsive plans for both government and companies for the activation of green construction by selecting 15 frontier green construction products and analyzing them by the type of strategy in Korea, as well as analyzing recent trends of overseas green construction.

• Asian Journal of Innovation and Policy
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• 제11권1호
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• pp.1-29
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• 2022

Climate action is at the top of the agenda in the international community, as demonstrated at the 2021 G7 Summit and the 2021 UN Climate Summit. Major developed countries are scrambling to make a transition to a green economy and create a new growth momentum. Following the Paris Climate Agreement in 2016, they focus on "carbon neutrality" as an effective means of tackling climate change. The Republic of Korea, a high-carbon economy, submitted its second Nationally Determined Contribution and announced carbon neutrality as a top policy priority. Accordingly, the country increases government budget in research and development (R&D) and science and technology (S&T) policies. Against this backdrop, this study analyzed policies on carbon-neutral S&T and R&D in major advanced countries. The analysis was made by identifying globally pending issues in carbon-neutral policies and climate technology. In addition, focus group interviews were conducted six times with 10 experts to come up with three R&D strategies and action plans for government-funded research institutes to achieve carbon neutrality. To be specific, the following measures were suggested. First, creative and innovative R&D programs are required to solve the problem of carbon emissions. Second, it is necessary to establish carbon neutrality policies and infrastructure which are sustainable to run and manage. Third, it is crucial to promote cooperation in climate technology based on excellence. In conclusion, the strategies proposed in this study are expected to provide directions and implications for policymakers, researchers, and scholars in science and technology to develop effective strategies to achieve national carbon neutrality.

• 한국의류학회지
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• 제34권3호
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• pp.529-539
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• 2010

The environment and green are critical issues for businesses in the $21^{st}$ century. This study examines product assortments of eco-friendly products, green marketing strategies, and the marketability of Trashion products among fashion brands. Data were collected through an interview method from eight fashion brands that were actively conducting green marketing. The general activities of green marketing were to produce eco-friendly products and/or an economical support for environmental groups or green conservation campaigns. Eco-friendly products included organic cotton products, well-being products made of bamboo or beans, goods made of recycled plastic bottles, and Trashion items. The first reason was to improve the brand image, then take social responsibility, and last participate in the environmental movement. However, the price of green products and supplies of eco-friendly fabrics were the most challenging issues for fashion businesses. The marketability of Trashion products was directly opposed and managerial implications for green marketers were discussed.

• 한국태양에너지학회 논문집
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• 제34권3호
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• pp.122-132
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• 2014

Sustainability became the keyword of our society worldwide, and it is undoubtful that buildings are mainly responsible for green house gas emission and energy consumption. Among different project types, educational facility was selected in this study to find out what needs to be addressed in order to provide students better learning environments. Scorecards from 32 LEED certified school projects went through analysis and essential components as design strategies in sustainable educational facilities were extracted based on application rate of each credit in LEED for School(2009). The extracted data were further analyzed in comparison with related components in G-SEED. The results would be used as guidelines for those of who design sustainable education facilities and prepare green building certifications. and it would further foster architect's responsibility towards green society in Korea.

• Asia Marketing Journal
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• 제16권1호
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• pp.13-20
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• 2014

Despite heightened interest in and increased urgency surrounding the adoption of green business initiatives, firms seem to suffer from a limited understanding of the prerequisites and profit potentials of green strategies. Our proposed theoretical model suggests that green purchasing asa unique firmcapability must be built on internal organizational characteristics (i.e., top management commitment to environmental management, inter-functional coordination, and performance evaluation and reward systems), and that it eventually helps a firm obtain positive financial performance. We offer some research propositions about potential causal relationships among key constructs that can be empirically tested in future research. We conclude the current study with implications for both managers and researchers.

• 자원ㆍ환경경제연구
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• 제19권3호
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• pp.659-688
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• 2010

세계 각국에서는 지구온난화로 인한 기후변화에 적극적으로 대응하고자 중장기 온실 가스 감축 및 에너지 저감 목표를 설정하여 체계적인 감축 노력을 경주하고 있다. 하지만, 환경쿠즈네츠 이론에서 설명되어지는 바와 같이, 환경보전과 기존의 성장 정책을 통한 경제성장은 서로 상충관계에 있어, 기후변화에 능동적으로 대응하여 환경을 보전하는 동시에 경제성장을 달성하려는 정책은 한계에 봉착하였다. 최근 환경을 경제성장을 위한 기초자산으로 활용하여 경제성장과 환경보전을 동시에 달성할 수 있게 하는 새로운 성장패러다임인 녹색성장의 등장으로 두 가지 경제 목표의 동시달성이 가능해졌다. 녹색금융은 이러한 녹색성장을 금융측면에서 활성화시키는 방안으로써, 녹색산업의 장기적 성장에 필수적인 요소로 인식되고 있다. 현재는 도입 초기단계이지만 다각적인 분석을 통해 활성화 방안을 마련한다면 지속가능한 녹색성장 달성에 지대한 영향을 미칠 것으로 판단된다. 이에 본 논문에서는 녹색기술산업의 한 분야로써 차세대 성장동력으로 각광받고 있는 바이오산업을 예로 들어, 그 발전추이를 실증적으로 분석하고 예측하여 발전단계별로 구분하고 녹색금융을 통한 녹색산업의 단계별 자금조달방법론을 제시한다. 즉, 녹색산업의 단계별 자금조달방안을 토대로 녹색성장을 위한 경제주체들의 역할을 고찰하여 녹색금융의 효율적 운용방안을 제안함으로써, 녹색성장의 초석이 마련되어질 것이다.

• The Journal of Asian Finance, Economics and Business
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• 제8권4호
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• pp.455-463
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• 2021

The purpose of this study is to identify the relationship between firm's green marketing approach and firm's reputation improvement among customers. To investigate the object of the current study and provides adequate material to fill a gap in the literature, the current author collected abundant textual data from numerous extant literature. Because the author needed to augment about reliability and validity, textual data from trusted peer-reviewed sources was obtained from numerous databases. Based on a large body of literature, this study suggests that companies have to declare their stand based on their positioning to safeguard their reputation as an entity and that of its products and services. The five components of a company adopting a recognized environmental marketing strategy include product strategy, demand strategy, pricing strategy, distribution strategy, and labeling strategy Thus, firms' environmental marketing strategies have to be designed with the complete intent of transformation as a solution to enhance their reputation. The current study concludes that the comparison of environmental marketing strategies does not correctly help in ranking the concern in an effective way, and describe the exact details needed in each of the five categories for a company to carry its operations in a sustainable fashion.

• KIEAE Journal
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• 제15권2호
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• pp.5-17
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• 2015

Purpose: The goal of this research is to identify the planning techniques of Smart Green City with Ubiquitous method and carbon-neutral city planning techniques and to induce the main planning techniques through the analysis of relative importance and practical adaptation. Method: First of all, eighteen planning techniques were derived and categorized into three organization systems and six sectors through literature review and FGI analysis considering the applicability of Ubiquitous service for carbon-neutral city planning techniques. Secondly, based on expert surveys and AHP analysis, the importance of Smart Green City planning techniques was evaluated. Thirdly, using case study, six cases related to Smart Green City were analyzed for the current status of application of planning techniques. Lastly, considering the importance of planning techniques and practical aspects, the characteristics of Smart Green City and its implication were estimated. Result: Energy, Resource and Waste and Transportation sector were identified as important sectors for Smart Green City. In addition, 'Construction of Smart Grid', 'System for Utilization of New & Renewable Energy', 'Smart Resource Circulation Management System', 'Establishment of Public Transportation Information System basis', 'Construction of Pedestrian / Bicycle oriented Road Environment' are essential planning techniques to create Smart Green City.

• KIEAE Journal
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• 제10권5호
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• pp.13-22
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• 2010

The old city centers of local metropolitans have lost their functions as CBD in korea. Those old city centers have an only role as a gate connected to the new CBD. This study aims to present regeneration stratigies of old city centers through Osaka case study. This research has been focused on the physical and environmental factors in urban regeneration. There are 4 strategies for old city centers. First, the strategy to attract people to the old city centers is high-density and mixed-use development having functions like shopping, entertainment, residence. This kind of development makes local metropolitan cities compact cities to protect urban sprawl. Second, strategy to give old city centers an identity is to conserve traditional culture and structures and to revitalize retail market. Third is to make pedestrian-friendly street system. Osaka ism't pedestrian friendly but remodelling the connect the pedestrian path to the culture facilities. Fourth is to have water and green environment. Green space is the strong factor that pull people to old city centers.

• 한국재료학회지
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• 제32권11호
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• pp.449-457
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• 2022

Halide perovskites are emerging materials for next-generation display applications, thanks to their narrow emission linewidth and band gap tunability, capable of covering the entire range of visible light. Despite their short period of research, perovskite light emitting diodes (PeLEDs) have shown rapid progress in device external quantum efficiency (EQE) in the near-infrared (NIR), red, and green emission wavelengths, and the record EQE has exceeded over 20 %. However there has been limited progress with blue emission compared to the red and green counterparts. In this review, the current status and challenges of blue PeLEDs are introduced, and strategies to produce spectrally stable blue PeLEDs are discussed. The strategies include 1) a mixed halide system in the form of 3-dimensional (3D) perovskites, 2) colloidal perovskite nanocrystals and 3) low dimensional perovskites, known as quasi-2D perovskites. In the mixed halide system, previous reports based on the compositional engineering of 3D perovskites to reduce spectral instability (i.e., halide segregation) will be discussed. Since spectral instability issue originate from the mixed halide composition in perovskites, the two other strategies are based on enlarging the band gap with a single halide composition. Finally, the prospects for each strategy are discussed, for further improvement in spectrally stable blue PeLEDs.