• 한국수소및신에너지학회논문집
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• 제33권5호
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• pp.470-498
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• 2022

Recently, the world has been considering hydrogen energy as the primary energy transition means to achieve carbon neutrality by 2050. In order to achieve the goal of reducing greenhouse gas emissions, Korea is also promoting a clean hydrogen economy. However, it is necessary to introduce various clean hydrogen from overseas so that the projected demand can not meet the domestically produced. For this study, we conducted the policy comparison approach between countries other than the generally considered technical and economic approaches. The finding proposes the direction of bilateral cooperation for a strategy of securing overseas clean hydrogen from a geopolitical perspective. Germany was a target country for the policy comparison since it has a high proportion of manufacturing, like Korea, and is taking the lead in the renewable-based energy transition policy. According to the survey and analysis of the policy establishment status and new projects of the two countries, Germany is promoting bilateral international cooperation in the hydrogen area with about 33 countries based on 7 types of activities. In comparison, Korea is involved in bilateral cooperation with about 12 countries on relatively few activities. Among the types of bilateral cooperation, R&D cooperation with advanced countries for hydrogen technology was a common activity type. Germany preemptively promotes cooperation for demonstration and commercialization, considering geopolitical means and strengthening manpower training and assistance on policy and regulation to preoccupy the market for the future. Therefore, it is necessary to consider establishing a network of an entire life cycle of supply and demand network that links the future market with securing clean hydrogen considering the geopolitical distribution. To this end, Korea also needs to expand bilateral cooperation countries by activity type, and it seems necessary to seek various geopolitical-based bilateral cooperation and support measures for developing countries to diversify the supply sources of hydrogen.

• Journal of Information Technology Applications and Management
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• 제27권1호
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• pp.111-123
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• 2020

This paper aims to highlight the importance of employee participation in green management in hotel firms. In particular, the study examined the role of employee participation in green management on cost saving as a hotel's performance indicator. We collected data from senior and general managers in Korean and US hotels. The results of the study supported our hypotheses, showing that the employee participation had a significantly positive relationship with cost savings in hotels. The results of the study also supported other hypotheses, showing that resource conservation and green building management had positive relationships with cost savings in hotels. Therefore, it can be predicted that green management can save cost in hotel firms. Such managerial implications are discussed.

• 패션비즈니스
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• 제22권6호
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• pp.25-38
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• 2018

Recently, issues on the environment, which have become key bottlenecks relative to sustainable economic development, have generated common concern. However, relatively scant research has been devoted to consideration of relations between consumers' environmental concern, green fashion advertisement value, and green consumption. In this study, using structural equation modeling (SEM), effects of environmental concern, perceived green fashion advertisement value, and attitude towards green fashion advertisements, on ecological purchases and their interrelationships are investigated. A model is constructed to link aforementioned constructs. Data, was collected through a questionnaire-based online survey (www.sojump.com) of 260 Korean consumers and 260 Chinese consumers. Findings suggest that environmental concern can improve their perception of green advertisement value. One of the findings showed strong positive relationship among green advertisement value, positive attitude, and purchase intention towards green fashion advertisement, while environmental concern negatively influenced their attitude towards green fashion advertisements. It suggests that if companies adopt green advertising strategies, environmentally-conscious consumers are willing to pay more, to purchase green fashion goods in to satisfy their needs. We should put more effort in educating consumers about environmental issues, to raise the level of environmental awareness and satisfy their concerns relative to green fashion goods. Conversely, there is significant positive relationship with the moderating effect of consumers' nationality in all paths, so results above would make significant contributions to green literature, and would also contribute to advertisement strategy implications as well. Especially fashion marketers, an use accurate and fair environmental claims in their advertisements to increase sale and profits.

• 한국환경과학회지
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• 제23권8호
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• pp.1455-1462
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• 2014

The purpose of this study is to examine green consumer behavior (green product purchasing behavior and green consumption life) affected by demographical characteristics, and cognition degree of green life (cognition of a green indicator, a green life catalyst system, and environmental problems). It's also to promote strategy and suggest effective activation plans for the vitalization of green consumer behavior. To carry out the task, verification of credibility, multiple regression analysis, two-step cluster analysis, and multinomial logistic analysis were used. The results are as follows: First, the factors that effect green product purchasing behavior were gender, age, cognitive of a green indicator, carbon points system, electricity peak hour system, and seriousness of environmental damage due to lifestyle. Second, the factors that effect green lifestyle were gender, age, carbon grade indicator system, cognition of a green system, and the seriousness of environmental damage due to lifestyle. Third, the comparative group characteristic analysis showed low rates for careless green consumer behavior groups compared to the passive green consumer behavior groups in cognition of a green indicator, green system, and environmental problems. For active green consumer behavior groups, the analysis showed high rates in cognition of carbon grades, eco-labeling, electricity peak hour system, and environmental damage due to lifestyle. In order to encourage green consumer behavior, it's evident that cognition of a green indicator, a green life catalyst system, and environmental problems need to be improved through strategic education and continuous encouragement.

• 기술사
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• 제42권2호
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• pp.41-48
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• 2009

The Government declared 'Low-Carbon Green Growth' as the new national vision for future development to improve economic growth and quality of life through higher energy efficiency, less energy consumption, wider use of renewable energy, etc. Korea can no longer delay participating in international efforts against global warming by reducing carbon dioxide and other greenhouse gas emissions. Thus low-carbon green growth is not a matter of choice, and it becomes indispensible to sustaining the nation's economic development. The Government is determined to take the initiative in speeding up economic recovery by carrying out the large scale investment projects such as the Korean version of a 'Green New Deal. The 49 trillion-won projects include river improvement, eco-friendly transportation networks, advanced information infrastructure, water resources & dam construction, green cars & clean energy development, etc. which will create nearly one million new jobs over the next four years.

• 한국유기농업학회지
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• 제11권4호
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• pp.15-37
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• 2003

Recently, production-consumption quantity and market size of environment-friendly agricultural products(EFAP) have been increased. Consumers have demanded food safety and nutrition of EFAP, but in the near future they will need many kinds of item, relatively low price and high quality. So producers have to make an effort for down-cost, increasing items and developing technical know-how, which can be attained by producer/region organization. Correlation coefficient between the recognition degree for certification system and purchasing amounts at a time is higher than other ones. Therefore public information works using the TV and newspaper must be promoted all the more about certification system. And if the consumer’s satisfaction level of EFAP purchased gets higher, the quantity demanded will be increased more. And consumer’s trust on EFAP is derived from certification system or close relation between producers and consumers. Thus the most important thing of marketing strategies for EFAP is continuously to focus on explanation and information works on certification system by region in metropolitan area. Also, it necessary to introduce green marketing principles and apply to strategies item type. Namely those need to establish target market segmentation And marketing strategy stages according to the green degrees of market And commodity.

• 품질경영학회지
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• 제38권4호
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• pp.521-530
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• 2010

Global regulatory pressures relating climate change and environmental responsibility are asking companies to find out the best way for sustaining their continuous business growths. It could be known that inadequate management for environmental issues are bad for business, negatively affecting brand image, causing unnecessary losses and costs for environmental preservation. For this reason, environmentally conscious green business growth has been recognized as an essential requirement for a company to stay in business. Many companies are looking for green business opportunities of improving their environmental and financial results, and struggling with how green fits into their business. In this paper, the Green Six Sigma, an environmentally conscious Six Sigma methodology, is presented as a way to find solutions for green growths. The Six Sigma is known as a disciplined, data-driven approach and methodology for achieving world-class performance in any process from manufacturing to transactional. In chronological order, the Six Sigma has been evolved from Motorola's quality-oriented methodology to GE's cost-oriented lean approach, and is being evolved and developed as an environment-oriented green growth approach. There is no doubt that the Green Six Sigma, as an engine of green growth, is a power tool for achieving competitive business performance and reducing the impact on the environment.

• 신재생에너지
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• 제6권1호
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• pp.20-28
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• 2010

Developing the offshore wind farm is essential to meet the national target of the renewable energy and to achieve the green growth in Korea. In this context, KEPRI is now carrying the feasibility study for introducing the offshore wind fam in Korea. Accordingly, it is required to formulate an appropriate strategy, this paper mainly discuss, for this goal. First of all, several preliminary sites for the offshore wind farm are selected based on the evaluation criteria presented herein. In addition, the domestic sub-technological level of key technology sectors associated with the offshore wind power is analyzed. It includes the industries related to wind turbine, grid integration, structural design and construction. Integrating these results, we propose a strategy in order to successfully develop the first offshore wind farm more than 100-MW class in the south-western sea area of Korea.

• STI Policy Review
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• 제2권2호
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• pp.11-24
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• 2011

S&T policy has been traditionally regarded as a sector policy; however, it is now evolving into an infrastructure innovation policy that forms the foundation of diverse types of policies. Simultaneously, environmental and energy policies formerly considered as sector policies are now being expanded and integrated into a higher level policy for sustainable development. With these changes underway, the importance of policy integration has increased. Efforts are being made to minimize contradictions between environmental, social, and innovation policies that emphasize proactive linkage among policies or place the highest priority on environmental policy following the theory of Environmental Policy Integration (EPI). Confronted with these policy changes, the Lee Myung-bak government announced "Low-Carbon Green Growth" in 2008 as national agenda for development that focus attention on environmental and energy issues. Economic policy and environmental policy have been traditionally seen in a conflicting relationship with different paths of policy development. However, the administration of President Lee is now emphasizing the synergy effects between the environment and economic growth with the concept of green growth. The green growth policy of the Korean government has great significance as it has built a momentum for incorporating social goals such as environmental values or sustainable development into economic growth-oriented policies; however, there remain many challenges due to the legacy of the development period that has dominated Korean society. The Korean government says it reflects "EPI" or "environmentalism" in policy goals; however, in reality it prioritizes development over the environment.

• 한국태양광발전학회지
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• 제6권1호
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• pp.76-85
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• 2020

The Republic of Kazakhstan is a geographically large but sparsely populated country, rich in natural resources, located in the center of the Eurasian continent. In recent years, it has begun to create a green economy, leading it among its neighbors in Central Asia. Therefore, the country has set a clear goal: by 2030, emissions should be reduced by 15-25% compared to the level of the 90s. As part of the country green economy strategy, in 2013 Kazakhstan adopted the "National Concept for the Transition to the Green Economy until 2050", which sets out the principles of the green economy as a path for future development. The goal is to bring the share of renewable energy in electricity production from zero to 3% by 2020, and then increase it to 30% by 2030 and 50% by 2050. This paper looks at what Kazakhstan has done to promote renewable energy and provider perspectives. The paper also considers Kazakhstani legislation in terms of the development of renewable energy sources and provides information on incentives and preferences for the development of renewable energy sources. Thus, it will be easier for investors to evaluate the implementation of potential projects in Kazakhstan.